B2B POS Catalogue

Point of Sale
& Merchandise
Catalogue

Point of Sale
& Merchandise
FREE
welcome kit
for your first
order
Take your customers on a
journey from farm to cup
whilst they wait for their brew,
with our full range of point
of sale.
We’ll make sure you have
everything you need to make
an impression, from tent
cards and menu boards to
A-boards. Let customers
know you have the highest
quality coffee around.
1

POS & MERCHANDISE
Free
Welcome
Kit
FREE
with your
first order
This is what you can look
forward to, after placing your
first coffee order. On request,
we can send you more of any
items that are working well in
your space.
We’ll also offer best practice
display advice, to help get the
best engagement from
your customers.
Would you like to re order some
items? - Just drop us a line at
business@pactcoffee.com
to request them.
Window Sticker
Tent Cards
*Subject to availability
A3 and A4 Posters A3 Poster or Foam Board Supply Chain A5 Card
2

POS & MERCHANDISE
Branded
items
If you really want to catch your
customers’ eye, we also have a
new range of high quality
branded POS and merchandise.
To welcome you on board,
we’ll send them to you, free
of charge - just drop us a line
at business@pactcoffee.com
to request them.
Tamper
RRP cost: £20.50 each
*Subject to availability, prices exclude VAT
Apron
RRP cost: £22 each
Chalk Boards
RRP cost: A1: £65.
A4: £10. Marker: £4.
3

POS & MERCHANDISE
Free
Menus
Let your customers know exactly
what they can buy with a free high
quality, co-branded menu board.
Specific to your offering and
pricing structure, our boards
come in portrait or landscape
dimensions, with 3 different
colour options and 4 sizes to
choose from. They look great
elevated on a wall in clear sight.
Bespoke Menus
Portrait/landscape.
A0/A1/A2/A3.
Lead time: 10 days.
4

Gran Fondo
Coffee and cycling, they
go hand in hand, which is why
we partnered with champion
cyclist, Geraint Thomas, to
create the perfect blend.
A dark Italian-style roast
with citrussy, berry flavours
that pack the punch every
cyclist loves.
5

GRAN FONDO
Free
Gran
Fondo
POS
Take your customers for
a ride with our Limited
Edition Gran Fondo POS kit
-free with your first order.
You’ll receive a selection
of branded tent cards,
posters and stickers for
your customers to read
whilst they sip. If you’d also
like to fly the Gran Fondo
flag and really turn heads,
let us know and we’ll do
the rest.
*Subject to availability
FREE
with your
first order
Tent Cards
1 x 2m Outdoor Flag A3 Posters
6

GRAN FONDO
Paid
Gran
Fondo
POS
Go the extra mile with our Limited
Edition Gran Fondo mugs and
t-shirts. These stylish sippers will
stand out on your coffee machine,
whilst the trendy tees will sit
perfectly under your Pact Coffee
apron. Both are available in other
colours too.
*Subject to availability
Limited Edition Mugs
300ml
Cost: £11.50 each
Limited Edition T-shirts
S/M/L/XL. Denim and Yellow.
Cost: £10.50 each
7

GRAN FONDO
Paid
Gran
Fondo
POS
Really catch the eye
of your customers with
one of our branded
Gran Fondo bikes,
featuring Geraint
Thomas’ signature on
the frame. Perfect for
displaying high on a
wall, or sitting in your
window to entice
people in as they
pass by…
*Subject to availability,
prices exclude VAT
Limited Edition Bike
Cost: £750 each
8

Paid
Equipment
Think of Pact as your
one-stop shop - you can
come to us for anything from
takeaway cups to drink
stirrers to straws. We also
have a range of brewing
equipment you can use
in-house, or sell to
customers to take home.
We’ve done our research, to
ensure everything in the range
is of top quality, for you to
deliver top quality brews!
9

PAID EQUIPMENT
Take
Away
All paper
cups are
Compostable
and plant
based
Meet our packaging
partners, Decent
Packaging, whose
purpose is to be able to
unmake everything they
make. Their commitment
to sustainably produced
products means that
everything in their range
is made completely out
of plants. Not only is it all
of the highest quality, it’s
also 100% compostable.
You can even have the
iconic Pact thumbprint
on your cups too!
Single Walled Cup
Lead time 5 days.
Minimum order: 1000 units.
Hot Cup Lids
Lead time 5 days.
Minimum order: 1000 units.
4oz 6/8oz 12/16oz
£0.05 £0.06 £0.06
4oz
£0.05
6oz
£0.06
Double Walled Cup
Lead time 5 days.
Minimum order: 500 units.
Plastic Cup Lids
Lead time 5 days.
Minimum order: 1000 units.
8oz
12oz
16oz
8oz
12oz
9/12/16oz
*Subject to availability,
prices exclude VAT
£0.07
£0.08
£0.09
£0.10 £0.11
£0.06
10

PAID EQUIPMENT
Take Away
Branded Double
Walled Cup
Lead time 2 days.
Minimum order: 1000 units.
Branded Single
Walled Cup
Lead time 2 days.
Minimum order: 1000 units.
8oz 12oz 4oz
£0.09 £0.11 £0.04
*Subject to availability, prices exclude VAT
11

PAID EQUIPMENT
Take Away
Stirrers
Lead time 5 days.
Minimum order: 2000 units.
Wooden
£0.017
Straws
Lead time 5 days.
Minimum order: 2000 units.
White/black 6mm
White 10mm
£0.020 £0.026
Sugar
Lead time 5 days.
Minimum order: 1000 units.
White Brown Sweetener
£0.017 £0.017 £0.015
Compostable
& vegan
*Subject to availability, prices exclude VAT
12

PAID EQUIPMENT
Retail
Our range of high quality drip
and filter brewing equipment is
an excellent way to add more to
your offering. Either create some
theatre with a ‘pourover station’,
so your customers can watch
their very own coffee bloom, or
stock up with a full retail range, if
they’d prefer to master the craft
at home.
V60 Kit
Cost: £5
200 V60 Filters
Cost: £12
Cafetiere
Cost: £16.95
Aeropress
Cost: £25
700 Aeropress Filters
Cost: £13
Scale
Cost: £40
13

Additional
Beverages
We understand that everyone
has unique preferences, which
is why we’ve joined forces with
two brilliant brands as our tea
and hot chocolate partners.
It was important to us to find
companies who echoed our
ethical ethos, so we’re pleased
to be working with Teapigs
and Willie’s who do just that.
14

ADDITIONAL BEVERAGES
Tea & Hot
Chocolate
Just like Pact, Willie’s buy their
cacao directly from the farmer,
which they then make into
chocolate using 100% natural
ingredients. Willie’s understands
that individual farms produce
individual flavours, and therefore
must be preserved as such!
Similarly, Teapigs are all about
high quality tea that’s sustainably
sourced, in packaging that’s
better for the environment.
They also give back to the
communities that produce their
tea, including working with a
number of specifically selected
charities at source.
Naturally
tasty treats
Willie’s Hot
Chocolate
1kg bag: £8.50
Teapigs Everyday
Brew
Box of 50 teabags: £7.75
50 individually wrapped
sachets: £10.50
Teapigs Lemon
& Ginger
Box of 50 teabags: £8.90
50 individually wrapped
sachets: £11.90
Teapigs Earl Grey
Strong
Box of 50 teabags: £8.90
50 individually wrapped
sachets: £11.90
Teapigs
Peppermint
Box of 50 teabags: £8.90
50 individually wrapped
sachets: £11.90
15

Loyalty
Scheme
Reward your customers for
coming back to drink great
coffee with our digital
loyalty scheme options.
An excellent way to get to
know the faces walking
through your door!
16

TWO OPTIONS
Loyalty Scheme
Different spaces have different needs, which is why we’ve chosen to partner with two loyalty scheme brands.
Drop your Account Manager a line, to discuss which partner would work best for you.
Magic Stamp
· Biggest and fastest-growing scheme. Widely used.
· Communicate directly with your customers via push
notifications and customised campaigns.
· Deep analytics and customer insights to drive your
business decisions
RWRD
· Speciality feel, tailored to coffee shops with directory of
excellent cafes
· Generic push notifications linking to ‘newsfeed’ of all
coffee shops
· Good analytics and customer insights
· Flexible monthly fee
£240/year or £20/month (Pact prices)
FREE for first two months, then £15/month
on a flexible monthly basis
17

LOYALTY SCHEMES
Loyalty Works…
Why use a loyalty scheme?
Onboarding with one of our partners means heaps of rewards
for both you and your customers, including increased customer
acquisition and retention, boosted footfall, direct marketing and
audience analytics. Not to mention boosted profits... did you know
that by increasing your customer retention by just 5%, you can
boost your profits by 25-95%.
Why use a digital loyalty scheme?
By taking your scheme online, you could see a 400% greater takeup
than through the use of paper cards. They’re safer, much better for
the environment… And they don’t get lost!
50%
stickier customers
Smashing industry standard
retention rates - and no
lost cards!
+20 %
real customers
No fraud, compared with
industry average of 20% with
paper card solutions
400%
more customers
400% greater takeup than
paper cards and generally
well over 50% of regulars
18

MAGIC STAMP
Why use
Magic Stamp?
Since launching in 2019, Magic Stamp has operated in 18+ countries,
been used by 100k+ consumers and enjoyed 24% growth month on
month. Their mission is ‘more customers, more often’... In just 60
seconds, your customers can download the app, receive their first
stamp and be well on their way to their reward.
It really works… Magic Stamp have found that since using their app,
businesses have seen a 50% increase in consumer visit frequency
after 3 months. They also found that consumers are 2.5x more likely
to revisit a business. A no-brainer!
Campaigns make
consumers up to
2.5x
More likely to
revisit a business
Under
60
seconds from
download to
first stamp
5-10x
more uptake
than own
brand apps
50%
increase in
consumer visit
frequency after
3 months
19

MAGIC STAMP
Magic Stamp -
A successful Campaign
Campaigns Work…
Here are the results from different reward types with the redemption rates
(reward claimed) and 30 day revisit rates (% of customers who redeemed and
then revisited within 30 days.
Free Coffee
Average redemptions:
26%
30 day revisit rate:
33%
Free accompaniment with Coffee
Average redemptions:
14%
30 day revisit rate:
65%
Customers are twice as likely to visit within 2 weeks after receiving a small reward
via a campaign (eg free low cost item) than if they received no reward.
Customers are 2.4x as likely to visit within 2 weeks after receiving a large reward
such as a free coffee/ 50% off compared to if they received no reward.
Additionally, even if the customer doesn’t redeem the reward they are still more likely to visit.
20

RWRD
Why Join RWRD
RWRD specialise in providing a loyalty solution for independent
and small-chain coffee businesses. These guys ‘get’ coffee, and
they know there’s a whole world of discovery involved, which is
why they use targeted marketing to help their user base explore
more places to drink better coffee.
RWRD has an ever growing platform of 10k+ users, with 50 new
users coming on board every day. They’re already working with
200 UK businesses, with 30 more joining month on month.
Getting set up with RWRD takes just 15 minutes to complete.
Once your profile is ready to go, you can start communicating with
your customers, collecting their stamps and reaping the RWRDs.
50
new users
joining every day
10k
active users who
love coffee
200
independent coffee
shops using RWRD
30
new venues joining
every month
21

RWRD
RWRD -
A successful Campaign
CAMPAIGN DATE: 8TH JAN 2021
Format: email marketing & push notifications
Segment size: 500 users within vicinity of coffee shop
Outcome: customer acquisition + boosted footfall
When comparing the 4 days before the campaign with
the 4 days following the campaign we have seen a clear
increase in customers visiting the coffee shop.
4%
of engaged
audience became
a new customer
51%
email open
rate
62%
boost in
footfall
46%
new customers
acquired
22

Thanks for choosing Pact and
joining our ethical coffee revolution
For all queries and orders, please drop us a line at business@pactcoffee.com.
Alternatively, you can contact your Account Manager directly for more information.