Are Media Industry Media Kit 2021
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WEB VIDEO<br />
SOCIAL<br />
PRINT EVENTS<br />
Our Brands<br />
Our unrivalled portfolio encompasses iconic print and digital brands that<br />
have been widely recognised as the ‘bibles’ for the transport, agriculture<br />
and civil construction industries for more than three decades<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 2
Our Platforms<br />
Our rich portfolio of iconic print and digital brands reach an<br />
unrivalled audience of decision makers across the six key platforms<br />
of print, web, email, social, TV and video, and live events<br />
Print<br />
Email<br />
<strong>Media</strong> & events partnerships<br />
Combined Distribution<br />
Per Issue 1<br />
124,209<br />
<strong>Are</strong> <strong>Media</strong> Transport & Machinery<br />
Network Database Size 2<br />
63,125<br />
Brisbane<br />
Truck<br />
Show<br />
Official<br />
<strong>Media</strong><br />
Partner<br />
Diesel Dirt<br />
& Turf<br />
Expo<br />
Gold <strong>Media</strong><br />
Sponsor<br />
Natroad<br />
Official<br />
<strong>Media</strong><br />
Partner<br />
Civil Contractors<br />
Federation Qld<br />
Official<br />
<strong>Media</strong> Partner<br />
WA Farmers<br />
Federation<br />
Official<br />
<strong>Media</strong> Partner<br />
Web<br />
Av. Monthly Unique<br />
Browsers (UB) 3<br />
454,985<br />
TV & Video<br />
Mighty Machines Season 1 (10 Bold)<br />
100,000 264,000<br />
Average audience per episode Average audience reach per episode<br />
YouTube Video Views 4<br />
2,074,700<br />
Social<br />
Social <strong>Media</strong><br />
Followers 5<br />
101,960<br />
1. <strong>Are</strong> <strong>Media</strong> Transport & Machinery Network Average combined print and digital magazine distribution per issue Jan-Sept 2020 2. SailThru Aug 2020 3. Combined <strong>Are</strong> <strong>Media</strong> Transport & Machinery Network Reach: Google Analytics Jan-Aug 2020<br />
4. Combined <strong>Are</strong> <strong>Media</strong> Transport & Machinery Network YouTube Jan-Sept 2020 5. Combined <strong>Are</strong> <strong>Media</strong> Transport & Machinery Network: Facebook/Twitter/LinkedIn/YouTube Nov 2020<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 3
Our Audience<br />
Our rich portfolio of iconic print and digital brands reach an<br />
unrivalled audience of key decision makers in the transport,<br />
agriculture and civil construction industries<br />
The Bus <strong>Industry</strong> Bible<br />
The Truck Buyers’ Bible<br />
The Earthmoving <strong>Industry</strong> Bible<br />
8,219<br />
av. print and<br />
digital mag<br />
circ per issue<br />
19,679<br />
av. monthly<br />
unique<br />
browsers<br />
4,904<br />
EDM<br />
database<br />
7,448<br />
social<br />
media<br />
followers<br />
28,055<br />
av. print and<br />
digital mag<br />
circ per issue<br />
70,345<br />
av. monthly<br />
unique<br />
browsers<br />
14,455<br />
EDM<br />
database<br />
17,788<br />
social media<br />
followers<br />
12,237<br />
av. print and<br />
digital mag<br />
circ per issue<br />
74,043<br />
av. monthly<br />
unique<br />
browsers<br />
5,937<br />
EDM<br />
database<br />
9,951<br />
social<br />
media<br />
followers<br />
For Fleet Owners & Managers<br />
Dedicated to the Success of the Person Behind the Wheel<br />
Australia’s #1 Farm Machinery Marketplace<br />
20,280<br />
av. print and<br />
digital mag<br />
circ per issue<br />
91,488<br />
av. monthly<br />
unique<br />
browsers<br />
15,161<br />
EDM<br />
database<br />
28,454<br />
social media<br />
followers<br />
42,211<br />
av. print and<br />
digital mag<br />
circ per issue<br />
58,689<br />
av. monthly<br />
unique<br />
browsers<br />
15,273<br />
EDM<br />
database<br />
55,198<br />
social media<br />
followers<br />
13,207<br />
av. print and<br />
digital mag<br />
circ per issue<br />
115,829<br />
av. monthly<br />
unique<br />
browsers<br />
5,907<br />
EDM<br />
database<br />
13,681<br />
social<br />
media<br />
followers<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 4
Our Solutions<br />
We are the trusted partner for leading suppliers of transport, agricultural and<br />
civil construction products and services to build their brands and businesses<br />
via integrated multi-platform content and commerce solutions<br />
Leaderboard<br />
Skyscraper<br />
gutters<br />
MREC<br />
Half page<br />
Mobile<br />
banner<br />
Written content<br />
Photography &<br />
videography<br />
Print & digital<br />
advertising<br />
Email<br />
marketing<br />
Lead<br />
generation<br />
Custom design<br />
& printing<br />
Bespoke content creation and<br />
amplification across owned,<br />
earned and paid media channels<br />
Engage our professionalgrade<br />
in-house teams to create<br />
high-quality images and engaging<br />
videos<br />
Full range of digital options<br />
including Leaderboard, MREC,<br />
Half Page, Skyscraper Gutters,<br />
Mobile Sticky Banners<br />
Choose from content<br />
clips/display ads in regular<br />
electronic direct emails; or special<br />
solus electronic direct emails<br />
featuring just your brand<br />
Advertise your new and used<br />
stock for sale and rent in<br />
Australia's leading print and<br />
digital classifieds marketplaces<br />
Cost-effective design, production<br />
and printing of custom magazines,<br />
brochures and other collateral<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 5
Integrated content case study<br />
With a brief to showcase the new Cummins-Eaton powertrain joint venture, our experienced<br />
team created a compelling integrated content and advertising campaign that achieved<br />
impressive reach and engagement across our transport and machinery network<br />
The brief was to showcase both Cummins’ engine<br />
and Eaton’s transmission being offered together for<br />
the first time as an integrated package; a line-haul<br />
powertrain joint venture called Cummins Integrated<br />
Power.<br />
Our bespoke solution was to produce a two-part,<br />
video-led content campaign, encompassing our<br />
presenter, renowned trucking journalist Steve<br />
Brooks, interviewing the engineering team at both<br />
businesses; and then undertaking a test drive with<br />
transport operator Don Watson Transport.<br />
Our close relationship and ease of communication<br />
allowed us to engage the marketing teams at both<br />
Cummins and Eaton to develop a fully integrated<br />
content and advertising campaign that fully<br />
delivered on the client brief.<br />
Content Creation &<br />
Amplification<br />
Our team of writers, producers, photographers and<br />
videographers created a high-quality nine-minute<br />
video along with a 2,800-word feature article that<br />
was published across our suite of print and digital<br />
platforms (including websites, e-newsletters and<br />
social media channels) to achieve maximum reach<br />
and engagement.<br />
Advertising<br />
To extend the message online we embarked on<br />
an integrated video advertising campaign which<br />
encompassed:<br />
• 30-second edits of the video with subtitles<br />
positioned into desktop and mobile digital<br />
display ads and served across our sites for a<br />
period of five months.<br />
• Display advertisements across our suite of print<br />
and digital platforms.<br />
Re-editing & Licencing<br />
Several bespoke edits were created for both<br />
Cummins and Eaton, including a two-minute video<br />
created specifically for use at the 2019 Brisbane<br />
Truck Show; plus 30-second edits for social media<br />
posts. All content licencing was passed on for<br />
Cummins and Eatons’ own use.<br />
Conclusion<br />
The feature video reached tens of thousands of industry<br />
decision makers across owned, earned and paid digital<br />
platforms, generating thousands of page views and a<br />
whopping six times the average time on page, with the<br />
all-important average time on page exceeding 13 minutes.<br />
On top of this, the high-impact online advertising generated<br />
five times the industry click-through average.<br />
And through our iconic print titles the integrated content and<br />
advertising campaign was further amplified to a combined<br />
audience of more than 120,000 industry decision makers!<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 6
Integrated dealer campaign case study<br />
Research shows clients who amplify standard digital classified<br />
listings through the addition of print and/or digital display<br />
advertising receive substantially more customer enquiries<br />
Case Study: Print + Digital<br />
As this real-life case study of a single-site dealer confirms,<br />
the addition of just two pages of classifieds advertising<br />
in Deals on Wheels magazine from February 2020 –<br />
combined with stock listings on our unrivalled digital<br />
platforms (web, email, and social) – dramatically boosted<br />
leads.<br />
As the graph opposite shows, amplifying this dealer’s<br />
standard digital listings in print boosted enquiries from 41<br />
in February 2020 to 80 in June 2020 – an increase of 95%!<br />
Critically, the data shows leads were generated from a<br />
combination of print, web and email, highlighting the<br />
power of our unique multi-platform publishing model.<br />
Dealer Enquiries (Phone & Email)<br />
90<br />
80<br />
70<br />
60<br />
50<br />
40<br />
30<br />
20<br />
10<br />
Total enquiries<br />
0<br />
Oct 19<br />
Nov 19<br />
Dec 19<br />
Jan 20<br />
Feb 20<br />
Mar 20<br />
Apr 20<br />
May 20<br />
Jun 20<br />
Month<br />
Case Study: Digital Display Ads<br />
Research shows the addition of digital display advertising<br />
to promote standard stock listings delivers more<br />
enquiries.<br />
A well-targeted campaign gives greater exposure to<br />
your brand and your products – linking buyers direct<br />
to your stock for sale.<br />
As this case study of a single-site dealer shows, the<br />
addition of a digital display campaign in July promoting<br />
specific trucks for sale – and linking through to the dealer’s<br />
mini-site featuring all of its stock – boosted monthly<br />
enquiries by 147%!<br />
Dealer Enquiries (Phone & Email)<br />
140<br />
120<br />
100<br />
80<br />
60<br />
40<br />
20<br />
Multi-Channel Advertising outcomes on Dealer Enquiries<br />
0<br />
May<br />
June July<br />
August September<br />
Month 2020<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 7
Connecting you with the leaders and key decision makers<br />
in the Australian transport and logistics industry<br />
FOR MORE THAN 30 years<br />
Australasian Transport News (ATN)<br />
has been the leading source of<br />
intelligence for owners and managers<br />
of medium to large trucking<br />
businesses – which research shows<br />
account for 40% of operators but<br />
80% of industry income! It’s also the<br />
most-read, with 70% of respondents<br />
to the landmark Transport Census,<br />
a survey of almost 1,000 transport<br />
operators, saying they ‘frequently’<br />
or ‘regularly’ read ATN’s monthly<br />
magazine. Just 23% read Prime Mover<br />
and 18% read Diesel.<br />
The reason is simple: respondents<br />
said ATN was the only place to keep<br />
abreast of industry news and issues.<br />
Monthly in print ATN delivers not only<br />
the best equipment news and reviews<br />
from Australia’s pre-eminent truck<br />
expert Steve Brooks, but in-depth<br />
coverage of the latest industry news<br />
and issues – as well as insightful case<br />
studies of leading operators.<br />
Uniquely, ATN is more than just<br />
another old-school truck magazine.<br />
Its website Fullyloaded.com.au is<br />
the go-to for all the latest news and<br />
information. Drawing an average<br />
91,488 unique browsers a month, the<br />
website breaks the day’s big news<br />
stories as well as the latest equipment<br />
news and reviews – also delivered to<br />
more than 15,000 subscribers via its<br />
daily eDM. Fullyloaded.com.au also<br />
houses Australia’s largest for sale<br />
and for hire truck, trailer, parts and<br />
accessories classifieds.<br />
Some 42% of Census respondents<br />
said they frequently or regularly<br />
visit the site and read its daily eDM,<br />
noting they’re the ‘leading’ source<br />
of the ‘latest information’, delivered<br />
in an ‘intelligent’ and ‘independent’<br />
format.<br />
With such breadth and depth of<br />
content, delivered at high frequency<br />
across multiple platforms to an<br />
unrivalled audience, it’s no wonder<br />
the smart suppliers choose ATN to<br />
keep their businesses fully loaded!<br />
ATN AUDIENCE<br />
ATN is specifically targeted at key decisionmakers<br />
in medium-to-large road transport<br />
businesses. Some 80% are owners or<br />
senior managers of freight transport (65%),<br />
warehousing and distribution (20%) and<br />
logistics management companies (15%) with<br />
1-10 (27%), 11-100 (33%) and 100+ (37%)<br />
employees.<br />
Predominantly male (89%) with an average<br />
age of 51, they are responsible for purchasing<br />
decisions in trucks, trailers, parts, accessories,<br />
servicing maintenance, and much more.<br />
80%<br />
<strong>Are</strong> owners or<br />
senior managers<br />
40%<br />
Own 11+<br />
trucks<br />
49%<br />
<strong>Are</strong> decision<br />
makers<br />
70%<br />
Have 11+ employees<br />
in the business<br />
BRAND<br />
264,000<br />
91,488<br />
20,280<br />
28,454<br />
REACH<br />
Mighty Machines TV av.<br />
audience per episode<br />
Av. Monthly<br />
Unique Browsers<br />
Av. Print & Digital<br />
Mag Circ Per Issue<br />
Social <strong>Media</strong><br />
Followers<br />
15,161<br />
EDM<br />
subscribers<br />
EVENT PARTNERS<br />
Official media partners for: • Brisbane Truck Show<br />
• Natroad Annual Conference • Comvec • Diesel Dirt & Turf Expo<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 8
Connecting you with the leaders and key decision makers<br />
in the Australian transport and logistics industry<br />
Print Advertising Rates<br />
CASUAL 3X 6X 12X<br />
AD SPACE<br />
Double page spread $8,900 $8,650 $8,500 $8,300<br />
Full page $4,550 $4,400 $4,350 $4,200<br />
1/2 page horizontal $2,850 $2,750 $2,650 $2,600<br />
1/2 page vertical $2,850 $2,750 $2,650 $2,600<br />
1/3 page horizontal $1,925 $1,850 $1,820 $1,750<br />
1/3 page vertical $1,925 $1,850 $1,820 $1,750<br />
1/3 page square $1,925 $1,850 $1,820 $1,750<br />
1/4 page horizontal $1,500 $1,450 $1,400 $1,350<br />
1/4 page vertical $1,500 $1,450 $1,400 $1,350<br />
Magazine Deadlines<br />
On Sale Issue Month Ad Material Due<br />
19/01/<strong>2021</strong> 412 JAN 07/01/<strong>2021</strong><br />
16/02/<strong>2021</strong> 413 FEB 04/02/<strong>2021</strong><br />
16/03/<strong>2021</strong> 414 MAR 04/03/<strong>2021</strong><br />
20/04/<strong>2021</strong> 415 APR 08/04/<strong>2021</strong><br />
18/05/<strong>2021</strong> 416 MAY 06/05/<strong>2021</strong><br />
15/06/<strong>2021</strong> 417 JUN 03/06/<strong>2021</strong><br />
20/07/<strong>2021</strong> 418 JUL 08/07/<strong>2021</strong><br />
17/08/<strong>2021</strong> 419 AUG 05/08/<strong>2021</strong><br />
Print Advertising Specifications<br />
FULL PAGE<br />
TRIM<br />
W: 210mm H: 297mm<br />
TYPE<br />
W: 190mm H: 277mm<br />
BLEED<br />
W: 220mm H: 307mm<br />
DOUBLE<br />
PAGE<br />
SPREAD<br />
OTHER SIZES<br />
HALF PAGE VERTICAL: TYPE W: 120mm H: 276mm<br />
HALF PAGE HORIZONTAL: TYPE W: 190mm H: 133mm<br />
THIRD PAGE VERTICAL: TYPE W: 60mm H: 276mm<br />
THIRD PAGE HORIZONTAL: TYPE W: 190mm H: 92mm<br />
Sponsored Content and Dealer Packages*<br />
TRIM<br />
W: 420mm H: 297mm<br />
TYPE<br />
W: 400mm H: 277mm<br />
BLEED<br />
W: 430mm H: 307mm<br />
Please allow a 20mm safety<br />
gutter in center of spread<br />
THIRD PAGE SQUARE: TYPE W: 120mm H: 133mm<br />
QTR PAGE VERTICAL: TYPE W: 92mm H: 133mm<br />
QTR PAGE HORIZONTAL: TYPE W: 190mm H: 66mm<br />
EIGHTH PAGE STRIP: TYPE W: 190mm H: 30mm<br />
DIGITAL DEALER PACKAGES<br />
SPONSORED CONTENT PACKAGES<br />
TOTAL PRICE $5,000 +GST (12 months)<br />
AD/EDITORIAL SPACE<br />
AD/EDITORIAL<br />
DEVICE/PLATFORM<br />
PRINT<br />
Full page editorial (600-800 words + image)<br />
SPACE<br />
PRICE<br />
WEBSITE<br />
Home page feature article (600-800 words + image)<br />
TradeTrucks.com.au<br />
20,000 digital display ad impressions (1 month)<br />
Fullyloaded.com.au Unlimited stock listings $360 +GST*<br />
EDM<br />
Content clip (1 month)<br />
OwnerDriver.com.au<br />
In-line banner ad (1 month)<br />
Featured dealer<br />
SOCIAL<br />
Article amplified via Facebook, Twitter, LinkedIn<br />
TradeTrucks.com.au<br />
home-page tile $1,500 +GST<br />
DEVICE/PLATFORM<br />
TradeTrucks.com.au<br />
Solus EDM<br />
Max. of 8x stock listings<br />
(no competitors)<br />
$1,250 +GST<br />
14/09/<strong>2021</strong> 420 SEPT 02/09/<strong>2021</strong><br />
19/10/<strong>2021</strong> 421 OCT 07/10/<strong>2021</strong><br />
16/11/<strong>2021</strong> 422 NOV 04/11/<strong>2021</strong><br />
14/12/<strong>2021</strong> 423 DEC 02/12/<strong>2021</strong><br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 9
Connecting you with the leaders and key decision makers<br />
in the Australian transport and logistics industry<br />
Digital Rates – FullyLoaded.com.au<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
MOBILE<br />
VIDEO<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
DEVICE<br />
PLATFORM<br />
DAILY EDM<br />
SOLUS EDM<br />
PRODUCT<br />
STANDARD DISPLAY<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
ROS<br />
RATE<br />
TARGETED<br />
LEADERBOARD 728 x 90 CPM $30 $35<br />
MREC 300 x 250 CPM $30 $35<br />
HALF PAGE 300 x 600 CPM $40 $45<br />
MOBILE<br />
BANNER<br />
320 x 50 CPM $30 $35<br />
MREC 300 x 250 CPM $90 $110<br />
PRE-ROLL 640 x 480V CPM $90 NA<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
PRODUCT<br />
HOMEPAGE<br />
BUYOUT<br />
SKYSCRAPER<br />
GUTTERS<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
HOMEPAGE<br />
FEATURE<br />
ARTICLE<br />
PRODUCT<br />
AD SIZE<br />
(WxH)<br />
728 x 90,<br />
300 x 250,<br />
160 x 600 (x2)<br />
BUY<br />
TYPE<br />
RATE<br />
PER DAY $500<br />
160 x 600 (x2) PER DAY $600<br />
728 x 90,<br />
300 x 250,<br />
300 x 600<br />
PER WEEK<br />
POA<br />
168 x112 PER WEEK $200<br />
EMAIL ADVERTISING<br />
AD SIZE<br />
(WxH)<br />
INLINE BANNER 500 x 90<br />
MREC 300 x 250<br />
CONTENT CLIP 168 x 112<br />
SUPPLIED<br />
CONTENT<br />
BUY<br />
TYPE<br />
PER<br />
MONTH<br />
PER<br />
MONTH<br />
PER<br />
MONTH<br />
RATE<br />
$2,400<br />
$2,400<br />
$2,400<br />
590 x 1,000 PER SEND $2,500<br />
Digital Advertising Specifications †<br />
STANDARD DISPLAY<br />
DESKTOP VIDEO MOBILE<br />
LEADERBOARD<br />
PRE ROLL<br />
W: 728px H: 90px<br />
W: 640px H: 480px<br />
MREC<br />
MREC<br />
W: 300px H: 250px<br />
W: 300px H: 250px<br />
HALF PAGE<br />
W: 300px H: 600px<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
EMAIL ADVERTISING<br />
DAILY EDM<br />
HOMEPAGE<br />
BUYOUT<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 160px H: 600px (X2)<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 300px H: 600px (X2)<br />
INLINE BANNER<br />
W: 500px H: 90px<br />
MREC<br />
W: 300px H: 250px<br />
CONTENT CLIP<br />
W: 168px H: 112px<br />
SOLUS EDM<br />
SKYSCRAPER<br />
GUTTERS (X2)<br />
W: 160px H: 600px<br />
HOMEPAGE<br />
FEATURE ARTICLE<br />
W: 168px H: 112px<br />
SUPPLIED<br />
CONTENT<br />
W: 590px H: 1000px<br />
MOBILE<br />
BANNER<br />
W: 320px H: 50px<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 10
Dedicated to the success<br />
of the person behind the wheel<br />
OWNER DRIVER IS AUSTRALIA’S<br />
largest-circulating monthly trucking<br />
magazine – and (along with sister title<br />
ATN) the only title whose audience<br />
is verified by the independent<br />
Circulations Audit Board audit (CAB).<br />
It’s also the most-read, according<br />
to the Transport Census, a survey of<br />
almost 1,000 transport operators,<br />
which found 81% of owner-drivers<br />
and small operators ‘frequently’<br />
or ‘regularly’ read Owner Driver,<br />
compared to 54% who read Big Rigs.<br />
The reason is simple: ‘Dedicated to<br />
the success of the person behind the<br />
wheel’, only Owner Driver delivers<br />
the depth and breadth of news,<br />
information and business tools<br />
owner-drivers and small fleet operators<br />
want and need, in print and online.<br />
Through its website, e-newsletter and<br />
burgeoning social media presence,<br />
Owner Driver is the number-one<br />
source of industry news and<br />
information for owner-drivers and<br />
small fleet operators.<br />
Uniquely, readers can also access the<br />
latest news and reviews, including<br />
on-road tests captured on high-quality<br />
video, plus Australia’s largest for sale<br />
and for hire new and used truck, trailer,<br />
parts and accessories classifieds –<br />
providing them vital information to assist<br />
them in their purchasing decisions.<br />
Monthly, Owner Driver magazine<br />
delivers hard-hitting coverage of the<br />
news and issues that affect its readers,<br />
an unrivalled line-up of columnists<br />
tackling the big issues about what<br />
really happens on the road, profiles<br />
of the characters and companies that<br />
contribute to its world-class reputation,<br />
and the best new equipment news and<br />
reviews from Australia’s pre-eminent<br />
truck expert Steve Brooks.<br />
With such breadth and depth of<br />
content, delivered at high frequency<br />
across multiple platforms to an<br />
unrivalled audience, it’s no wonder the<br />
smart suppliers choose Owner Driver to<br />
keep their businesses trucking along!<br />
OWNER DRIVER AUDIENCE<br />
Since 1992 Owner Driver has been solely<br />
‘dedicated to the success of the person behind<br />
the wheel’. With an average age of 46, 86% of<br />
readers are owner-drivers, small fleet operators<br />
and fleet drivers, largely at businesses with 1-10<br />
(45%) trucks.<br />
They are responsible for purchasing decisions<br />
on trucks, trailers, parts and accessories,<br />
servicing and maintenance, recruitment and<br />
training, finance and insurance, information<br />
and communications technologies, health and<br />
safety, travel, and much more.<br />
86%<br />
<strong>Are</strong> owner-drivers<br />
and small fleet<br />
operators<br />
75%<br />
Say magazines are<br />
preferred source<br />
of industry news<br />
46%<br />
Employ/work for firms<br />
with 1-10 staff<br />
22%<br />
Employ/work for firms<br />
with 11-100 staff<br />
BRAND<br />
264,000<br />
58,689<br />
42,211<br />
55,198<br />
REACH<br />
Mighty Machines TV av.<br />
audience per episode<br />
Av. Monthly<br />
Unique Browsers<br />
Av. Print & Digital<br />
Mag Circ Per Issue<br />
Social <strong>Media</strong><br />
Followers<br />
15,273<br />
EDM<br />
subscribers<br />
EVENT PARTNERS<br />
Official media partners for: • Brisbane Truck Show<br />
• Natroad Annual Conference • Comvec • Diesel Dirt & Turf Expo<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 11
Dedicated to the success<br />
of the person behind the wheel<br />
Print Advertising Rates<br />
CASUAL 4X 12X CASUAL 4X 12X<br />
GLOSS COLOUR NEWSPRINT COLOUR<br />
Double page spread $8,750 $8,450 $8,200 $7,800 $7,650 $7,500<br />
Full page $5,150 $4,850 $4,600 $4,000 $3,900 $3,700<br />
1/2 page horizontal $3,400 $3,350 $3,300 $3,100 $3,050 $3,000<br />
1/2 page vertical $3,550 $3,500 $3,450 $3,300 $3,225 $3,150<br />
1/3 page horizontal $2,600 $2,500 $2,450 $2,250 $2,200 $2,150<br />
1/4 page $2,250 $2,200 $2,175 $1,925 $1,875 $1,850<br />
1/4 page vertical $2,500 $2,400 $2,375 $2,150 $2,100 $2,075<br />
CLASSIFIEDS<br />
Full page $2,400 $2,300 $2,220 NA NA NA<br />
1/2 page $1,300 $1,200 $1,150 NA NA NA<br />
1/4 page $740 NA NA NA NA NA<br />
1/8 page $390 NA NA NA NA NA<br />
1/16 page $200 NA NA NA NA NA<br />
1/32 page $100 NA NA NA NA NA<br />
Magazine Deadlines<br />
On Sale Issue Month Ad Material Due<br />
14/01/<strong>2021</strong> 336 JAN 10/12/2020<br />
11/02/<strong>2021</strong> 337 FEB 21/01/<strong>2021</strong><br />
11/03/<strong>2021</strong> 338 MAR 18/02/<strong>2021</strong><br />
15/04/<strong>2021</strong> 339 APR 25/03/<strong>2021</strong><br />
13/05/<strong>2021</strong> 340 MAY 22/04/<strong>2021</strong><br />
10/06/<strong>2021</strong> 341 JUN 20/05/<strong>2021</strong><br />
15/07/<strong>2021</strong> 342 JUL 24/06/<strong>2021</strong><br />
12/08/<strong>2021</strong> 343 AUG 22/07/<strong>2021</strong><br />
16/09/<strong>2021</strong> 344 SEPT 26/08/<strong>2021</strong><br />
14/10/<strong>2021</strong> 345 OCT 23/09/<strong>2021</strong><br />
11/11/<strong>2021</strong> 346 NOV 21/10/<strong>2021</strong><br />
09/12/<strong>2021</strong> 347 DEC 18/11/<strong>2021</strong><br />
Print Advertising Specifications<br />
FULL PAGE<br />
TRIM<br />
W: 280mm H: 395mm<br />
TYPE<br />
W: 260mm H: 375mm<br />
BLEED<br />
W: 290mm H: 405mm<br />
CLASSIFIEDS<br />
QTR PAGE VERTICAL: TYPE W: 128mm H: 180mm<br />
EIGHTH PAGE: TYPE W: 128mm H: 88mm<br />
EIGHTH PAGE STRIP: TYPE W: 260mm H: 42mm<br />
SIXTEENTH PAGE: TYPE W: 62mm H: 88mm<br />
1/32 PAGE: TYPE W: 62mm H: 42mm<br />
DOUBLE<br />
PAGE<br />
SPREAD<br />
Sponsored Content and Dealer Packages*<br />
TRIM<br />
W: 560mm H: 395mm<br />
TYPE<br />
W: 540mm H: 375mm<br />
BLEED<br />
W: 570mm H: 405mm<br />
Please allow a 15mm safety<br />
gutter in center of spread<br />
DIGITAL DEALER PACKAGES<br />
SPONSORED CONTENT PACKAGES<br />
TOTAL PRICE $5,000 +GST Featured dealer<br />
AD/EDITORIAL SPACE<br />
AD/EDITORIAL<br />
DEVICE/PLATFORM<br />
PRINT<br />
Full page editorial (600-800 words + image)<br />
SPACE<br />
PRICE<br />
WEBSITE<br />
Home page feature article (600-800 words + image)<br />
TradeTrucks.com.au<br />
20,000 digital display ad impressions (1 month)<br />
Fullyloaded.com.au<br />
EDM<br />
Content clip (1 month)<br />
OwnerDriver.com.au Unlimited stock listings $360 +GST*<br />
In-line banner ad (1 month)<br />
TradeEarthmovers.com.au<br />
SOCIAL<br />
Article amplified via Facebook, Twitter, LinkedIn<br />
TradeFarmMachinery.com.au<br />
TradeTrucks.com.au<br />
home-page tile $1,500 +GST<br />
(12 months)<br />
DEVICE/PLATFORM<br />
OTHER SIZES<br />
THIRD PAGE VERTICAL: TYPE W: 80mm H: 373mm<br />
THIRD PAGE HORIZONTAL: TYPE W: 260mm H: 120mm<br />
HALF PAGE VERTICAL: TYPE W: 130mm H: 373mm<br />
HALF PAGE HORIZONTAL: TYPE W: 260mm H: 180mm<br />
QTR PAGE VERTICAL: TYPE W: 128mm H: 180mm<br />
QTR PAGE HORIZONTAL: TYPE W: 260mm H: 90mm<br />
TradeTrucks.com.au<br />
Solus EDM<br />
Max. of 8x stock listings<br />
(no competitors)<br />
$1,250 +GST<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 12
Dedicated to the success<br />
of the person behind the wheel<br />
Digital Rates – OwnerDriver.com.au<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
MOBILE<br />
VIDEO<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
DEVICE<br />
PLATFORM<br />
WEEKLY EDM<br />
SOLUS EDM<br />
PRODUCT<br />
STANDARD DISPLAY<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
ROS<br />
RATE<br />
TARGETED<br />
LEADERBOARD 728 x 90 CPM $30 $35<br />
MREC 300 x 250 CPM $30 $35<br />
HALF PAGE 300 x 600 CPM $40 $45<br />
MOBILE<br />
BANNER<br />
320 x 50 CPM $30 $35<br />
MREC 300 x 250 CPM $90 $110<br />
PRE ROLL 640 x 480V CPM $90 NA<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
PRODUCT<br />
HOMEPAGE<br />
BUYOUT<br />
SKYSCRAPER<br />
GUTTERS<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
HOMEPAGE<br />
FEATURE<br />
ARTICLE<br />
PRODUCT<br />
AD SIZE<br />
(WxH)<br />
728 x 90,<br />
300 x 250,<br />
160 x 600 (x2)<br />
BUY<br />
TYPE<br />
RATE<br />
PER DAY $500<br />
160 x 600 (x2) PER DAY $500<br />
728 x 90,<br />
300 x 250,<br />
300 x 600<br />
PER WEEK<br />
POA<br />
168 x112 PER WEEK $200<br />
EMAIL ADVERTISING<br />
AD SIZE<br />
(WxH)<br />
INLINE BANNER 500 x 90<br />
MREC 300 x 250<br />
CONTENT CLIP 168 x 112<br />
SUPPLIED<br />
CONTENT<br />
590 x 1,000<br />
BUY<br />
TYPE<br />
PER<br />
SEND<br />
PER<br />
SEND<br />
PER<br />
SEND<br />
PER<br />
SEND<br />
RATE<br />
$500<br />
$500<br />
$500<br />
$2,500<br />
Digital Advertising Specifications †<br />
STANDARD DISPLAY<br />
DESKTOP VIDEO MOBILE<br />
LEADERBOARD<br />
PRE ROLL<br />
W: 728px H: 90px<br />
W: 640px H: 480px<br />
MREC<br />
MREC<br />
W: 300px H: 250px<br />
W: 300px H: 250px<br />
HALF PAGE<br />
W: 300px H: 600px<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
EMAIL ADVERTISING<br />
DAILY EDM<br />
HOMEPAGE<br />
BUYOUT<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 160px H: 600px (X2)<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 300px H: 600px (X2)<br />
INLINE BANNER<br />
W: 500px H: 90px<br />
MREC<br />
W: 300px H: 250px<br />
CONTENT CLIP<br />
W: 168px H: 112px<br />
SOLUS EDM<br />
SKYSCRAPER<br />
GUTTERS (X2)<br />
W: 160px H: 600px<br />
HOMEPAGE<br />
FEATURE ARTICLE<br />
W: 168px H: 112px<br />
SUPPLIED<br />
CONTENT<br />
W: 590px H: 1000px<br />
MOBILE<br />
BANNER<br />
W: 320px H: 50px<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 13
The Truck Buyers’ Bible<br />
MORE THAN THREE DECADES<br />
on, Deals on Wheels is still widely<br />
recognised as the ‘bible’ for those<br />
looking to buy and sell used trucks,<br />
trailers, parts accessories, and more.<br />
Published 13 times a year, each 300+<br />
page issue is packed full of thousands<br />
of used trucks, trailers, parts and<br />
accessories for sale – plus insightful<br />
analysis of new and used sales trends,<br />
reviews of new, used and classic trucks,<br />
and unrivalled coverage of industry<br />
events, making it an unrivalled tool in<br />
the ‘path to purchase’.<br />
The reason for its success is simple: it<br />
works! As Victorian trucking company<br />
owner John notes, “If you are looking<br />
to buy or sell machinery Deals on<br />
Wheels is the transport industry bible.”<br />
Indeed, a recent survey found 68%<br />
of readers are looking to buy a<br />
commercial vehicle over the next 12<br />
months – and spend at least an hour<br />
flicking through each issue. Almost<br />
half (44%) bought the latest issue<br />
because they’re looking to buy.<br />
Deals on Wheels is more than just an<br />
old-school truck magazine, however.<br />
Launched in 2013 Deals on Wheels’<br />
digital platform, TradeTrucks.com.au,<br />
has quickly established its position<br />
as the leading online marketplace for<br />
all things trucking. Visitors can search<br />
almost 25,000 items for sale and for<br />
hire in a rich database searchable by<br />
equipment type, make/model, price<br />
and location, 24/7 – plus access the<br />
latest news and reviews, including<br />
on-road tests captured on video.<br />
Sellers, meanwhile, can list all stock<br />
online (which is also syndicated across<br />
a number of sister sites), reaching a<br />
new and expanded audience, 79%<br />
of which aren’t regular readers of the<br />
Deals on Wheels’ print edition. They’re<br />
also more frequent visitors, with 60%<br />
returning weekly.<br />
This unique combination of print and<br />
digital platforms adds up to a richer,<br />
more user-friendly and powerful tool<br />
for buyers and sellers alike!<br />
DEALS ON WHEELS AUDIENCE<br />
Deals on Wheels is specifically targeted at<br />
in-market buyers and sellers of used trucks,<br />
trailers, parts and accessories, and much more.<br />
Most readers (81%) work in trucking, either as<br />
owners, owner-drivers or fleet drivers (72%), for<br />
small-to-medium heavy haulage, bulk freight,<br />
general specialised freight outfits, and 61% are<br />
truck owners, with 44% owning 2-5 trucks.<br />
Deals on Wheels’ disciples are serious buyers<br />
(and sellers), with 68% intending to buy a truck<br />
or other commercial vehicle in the next year.<br />
81%<br />
Work in the trucking<br />
industry<br />
61%<br />
Own a truck<br />
68%<br />
Intend to buy a truck<br />
in the next 12 months<br />
72%<br />
<strong>Are</strong> Owners, Owner-<br />
Drivers and Fleet<br />
Drivers<br />
BRAND<br />
264,000<br />
70,345<br />
28,055<br />
17,788<br />
14,455<br />
REACH<br />
Mighty Machines TV av.<br />
audience per episode<br />
Av. Monthly<br />
Unique Browsers<br />
Av. Print & Digital<br />
Mag Circ Per Issue<br />
Social <strong>Media</strong><br />
Followers<br />
EDM<br />
subscribers<br />
EVENT PARTNERS<br />
Official media partners for: • Brisbane Truck Show<br />
• Natroad Annual Conference • Comvec • Diesel Dirt & Turf Expo<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 14
The Truck Buyers’ Bible<br />
Print Advertising Rates<br />
CASUAL 3X 6X 13X<br />
COVERS<br />
Inside front $3,610 $3,280 $3,110 $3,040<br />
Inside back $3,300 $2,990 $2,840 $2,780<br />
Outside back $3,900 $3,550 $3,360 $3,020<br />
COLOUR GLOSS<br />
Full page $2,990 $2,710 $2,570 $2,430<br />
1/2 page $1,800 $1,630 $1,550 $1,460<br />
1/4 page $990 $900 $850 $810<br />
NEWSPRINT COLOUR<br />
Full page $1,540 $1,420 $1,360 $1,290<br />
1/2 page $900 $840 $800 $760<br />
1/4 page $590 $540 $520 $500<br />
1/8 page scatter $330 $310 $300 $290<br />
Magazine Deadlines<br />
On Sale Issue Month Ad Material Due<br />
18/01/<strong>2021</strong> 462 JAN 04/01/<strong>2021</strong><br />
15/02/<strong>2021</strong> 463 FEB 29/01/<strong>2021</strong><br />
15/03/<strong>2021</strong> 464 MAR 26/02/<strong>2021</strong><br />
12/04/<strong>2021</strong> 465 APR 26/03/<strong>2021</strong><br />
10/05/<strong>2021</strong> 466 MAY 23/04/<strong>2021</strong><br />
07/06/<strong>2021</strong> 467 JUN 21/05/<strong>2021</strong><br />
05/07/<strong>2021</strong> 468 JUL 18/06/<strong>2021</strong><br />
02/08/<strong>2021</strong> 469 AUG 16/07/<strong>2021</strong><br />
30/08/<strong>2021</strong> 470 SEPT 13/8/<strong>2021</strong><br />
27/09/<strong>2021</strong> 471 OCT 10/9/<strong>2021</strong><br />
25/10/<strong>2021</strong> 472 NOV 08/10/<strong>2021</strong><br />
22/11/<strong>2021</strong> 473 DEC 05/11/<strong>2021</strong><br />
20/12/<strong>2021</strong> 474 DEC 03/12/<strong>2021</strong><br />
Print Advertising Specifications<br />
FULL PAGE<br />
TRIM<br />
W: 195mm H: 275mm<br />
TYPE<br />
W: 180mm H: 255mm<br />
BLEED<br />
W: 205mm H: 285mm<br />
DOUBLE<br />
PAGE<br />
SPREAD<br />
OTHER SIZES<br />
HALF PAGE HORIZONTAL: TYPE W: 180mm H: 125mm BLEED W: 205mm H: 155mm<br />
HALF PAGE VERTICAL: TYPE W: 88mm H: 255mm BLEED W: 113mm H: 285mm<br />
QTR PAGE HORIZONTAL: TYPE W: 180mm H: 60mm<br />
QTR PAGE VERTICAL: TYPE W: 88mm H: 125mm<br />
INDEX:<br />
TYPE W: 180mm H: 60mm<br />
EIGHTH PAGE: TYPE W: 88mm H: 60mm<br />
CONTENT FEATURE: TYPE W: 115mm H: 75mm<br />
Sponsored Content and Dealer Packages*<br />
TRIM<br />
W: 390mm H: 275mm<br />
TYPE<br />
W: 375mm H: 255mm<br />
BLEED<br />
W: 400mm H: 285mm<br />
Please allow a 15mm safety<br />
gutter in center of spread<br />
DIGITAL DEALER PACKAGES<br />
SPONSORED CONTENT PACKAGES<br />
TOTAL PRICE $5,000 +GST Featured dealer<br />
AD/EDITORIAL SPACE<br />
AD/EDITORIAL<br />
DEVICE/PLATFORM<br />
PRINT<br />
Full page editorial (600-800 words + image)<br />
SPACE<br />
PRICE<br />
WEBSITE<br />
Home page feature article (600-800 words + image)<br />
TradeTrucks.com.au<br />
20,000 digital display ad impressions (1 month)<br />
Fullyloaded.com.au<br />
EDM<br />
Content clip (1 month)<br />
OwnerDriver.com.au Unlimited stock listings $360 +GST*<br />
In-line banner ad (1 month)<br />
TradeEarthmovers.com.au<br />
SOCIAL<br />
Article amplified via Facebook, Twitter, LinkedIn<br />
TradeFarmMachinery.com.au<br />
TradeTrucks.com.au<br />
home-page tile $1,500 +GST<br />
(12 months)<br />
DEVICE/PLATFORM<br />
TradeTrucks.com.au<br />
Solus EDM<br />
MARKETPLACE<br />
SINGLE BUSINESS CARD:<br />
TYPE W: 88mm H: 45mm<br />
DOUBLE BUSINESS CARD:<br />
TYPE W: 88mm H: 90mm<br />
Max. of 8x stock listings<br />
(no competitors)<br />
$1,250 +GST<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 15
The Truck Buyers’ Bible<br />
Digital Rates – TradeTrucks.com.au<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
MOBILE<br />
VIDEO<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
DEVICE<br />
PLATFORM<br />
WEEKLY EDM<br />
SOLUS EDM<br />
PRODUCT<br />
STANDARD DISPLAY<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
ROS<br />
RATE<br />
TARGETED<br />
LEADERBOARD 728 x 90 CPM $30 $35<br />
MREC 300 x 250 CPM $30 $35<br />
HALF PAGE 300 x 600 CPM $40 $45<br />
MOBILE<br />
BANNER<br />
320 x 50 CPM $30 $35<br />
MREC 300 x 250 CPM $90 $110<br />
PRE ROLL 640 x 480V CPM $90 NA<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
PRODUCT<br />
HOMEPAGE<br />
BUYOUT<br />
SKYSCRAPER<br />
GUTTERS<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
HOMEPAGE<br />
FEATURE<br />
ARTICLE<br />
PRODUCT<br />
AD SIZE<br />
(WxH)<br />
728 x 90,<br />
300 x 250,<br />
160 x 600 (x2)<br />
BUY<br />
TYPE<br />
RATE<br />
PER DAY $500<br />
160 x 600 (x2) PER DAY $800<br />
728 x 90,<br />
300 x 250,<br />
300 x 600<br />
PER WEEK<br />
POA<br />
168 x112 PER WEEK $500<br />
EMAIL ADVERTISING<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
INLINE BANNER 500 x 90 PER SEND $500<br />
MREC 300 x 250 PER SEND $500<br />
CONTENT CLIP 168 x 112 PER SEND $550<br />
SUPPLIED<br />
CONTENT<br />
590 x 1,000 PER SEND $2,000<br />
FOR HIRE<br />
ForHire.TradeTrucks.com.au Unlimited Stock listings/Unlimited leads $250 PER MONTH<br />
Digital Advertising Specifications †<br />
STANDARD DISPLAY<br />
DESKTOP VIDEO MOBILE<br />
LEADERBOARD<br />
PRE ROLL<br />
W: 728px H: 90px<br />
W: 640px H: 480px<br />
MREC<br />
MREC<br />
W: 300px H: 250px<br />
W: 300px H: 250px<br />
HALF PAGE<br />
W: 300px H: 600px<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
EMAIL ADVERTISING<br />
DAILY EDM<br />
HOMEPAGE<br />
BUYOUT<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 160px H: 600px (X2)<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 300px H: 600px (X2)<br />
INLINE BANNER<br />
W: 500px H: 90px<br />
MREC<br />
W: 300px H: 250px<br />
CONTENT CLIP<br />
W: 168px H: 112px<br />
SOLUS EDM<br />
SKYSCRAPER<br />
GUTTERS (X2)<br />
W: 160px H: 600px<br />
HOMEPAGE<br />
FEATURE ARTICLE<br />
W: 168px H: 112px<br />
SUPPLIED<br />
CONTENT<br />
W: 590px H: 1000px<br />
MOBILE<br />
BANNER<br />
W: 320px H: 50px<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 16
The number-one source of<br />
bus and coach news and information<br />
FOR MORE THAN 30 years,<br />
Australasian Bus & Coach (ABC) has<br />
been informing, connecting and<br />
inspiring Australasia’s dynamic bus and<br />
coach industry. The landmark Transport<br />
Census, an in-depth survey of almost<br />
1,000 transport operators, found 90% of<br />
respondents ‘frequently’ or ‘regularly’<br />
read the monthly magazine, with 84%<br />
saying they read all or most of it.<br />
With an average age of 55, it’s not<br />
surprising 75% rate magazines as their<br />
preferred source of information, ahead<br />
of websites (52%), newspapers (49%),<br />
trade shows (41%), e-newsletters (29%),<br />
TV (24%) and radio (18%).<br />
The reason is simple: only ABC<br />
magazine delivers the information and<br />
inspiration operators need to effectively<br />
run their businesses. As the ‘bible’ for<br />
bus and coach operators, only ABC<br />
delivers coverage of the latest industry<br />
news, operator case studies, expert<br />
advice, equipment news and a popular<br />
series of buyers’ guides – as well as<br />
exclusive bus sales data and used bus<br />
classifieds. Plus, annually, ABC ’s Bus<br />
Search publication is widely recognised<br />
as Australasia’s No.1 new bus buyers’<br />
guide.<br />
ABC also plays a critical role in<br />
connecting industry as a media partner<br />
for key events, including the annual<br />
Bus <strong>Industry</strong> Confederation National<br />
Conference, biennial Australasia Bus<br />
Expo, the yearly BusVic Maintenance<br />
Conference and the Queensland<br />
Bus <strong>Industry</strong> Council (QBIC) Annual<br />
Conference.<br />
Complementing the monthly read,<br />
ABC ’s BusNews.com.au breaks the big<br />
industry news stories as well as reviews,<br />
video, new bus specs and Australia’s<br />
leading used bus classifieds – also<br />
delivered to almost 5,000 subscribers<br />
through its weekly eDM. Of survey<br />
repsondents, 34% said they ‘frequently’<br />
or ‘regularly’ visit BusNews.com.au and<br />
read its weekly e-newsletter.<br />
it’s no wonder leading bus and coach<br />
industry suppliers choose ABC to keep<br />
their BUSiness moving!<br />
ABC AUDIENCE<br />
ABC is specifically targeted at owners and<br />
managers of bus and coach businesses. 69%<br />
are owners or managers of bus and coach<br />
businesses, and a further 21% associated<br />
suppliers, with 1-10 (35%), 11-100 (28%) and<br />
100+ (12%) vehicles.<br />
Predominantly male (90%) and average age of<br />
55, ABC readers are responsible for purchasing<br />
decisions in vehicles, parts and accessories,<br />
servicing and maintenance, recruitment and<br />
training, finance and insurance, health and<br />
safety, computer hardware and much more.<br />
69%<br />
<strong>Are</strong> owners or senior<br />
managers<br />
90%<br />
Male<br />
audience<br />
55<br />
Average age<br />
$64,000<br />
Average<br />
income<br />
BRAND<br />
264,000<br />
19,679<br />
8,219<br />
7,448<br />
REACH<br />
Mighty Machines TV av.<br />
audience per episode<br />
Av. Monthly<br />
Unique Browsers<br />
Av. Print & Digital<br />
Mag Circ Per Issue<br />
Social <strong>Media</strong><br />
Followers<br />
4,904<br />
EDM<br />
subscribers<br />
EVENT PARTNERS<br />
• Australasia Bus Expo • BusVic Maint Conf • Bus <strong>Industry</strong> Confederation<br />
(BIC) Annual Conf • QLD Bus <strong>Industry</strong> Council (QBIC) Conf<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 17
The number-one source of<br />
bus and coach news and information<br />
Print Advertising Rates<br />
Magazine Deadlines<br />
CASUAL 3X 6X 12X<br />
DISPLAY<br />
Double page spread $6,850 $6,600 $6,450 $6,300<br />
Full page $3,550 $3,350 $3,275 $3,200<br />
1/2 page horizontal $2,200 $2,150 $2,050 $2,000<br />
1/2 page vertical $2,200 $2,150 $2,050 $2,000<br />
1/3 page horizontal $1,450 $1,425 $1,400 $1,350<br />
1/4 page horizontal $1,200 $1,175 $1,150 $1,125<br />
1/4 page vertical $1,200 $1,175 $1,150 $1,125<br />
CLASSIFIEDS<br />
Full page $3,060 $2,985 $2,910 NA<br />
1/2 page horizontal $1,620 $1,565 $1,520 NA<br />
1/3 page horizontal $1,470 $1,430 $1,390 NA<br />
1/4 page horizontal $835 $805 $770 NA<br />
1/6 page vertical $600 $580 $555 NA<br />
1/12 page square $325 $310 $295 NA<br />
1/24 page square $120 NA NA NA<br />
On Sale Issue Mth Feature<br />
Ad Mat<br />
Due<br />
26/01/<strong>2021</strong> 401 JAN Servicing & Maintenance 14/01/<strong>2021</strong><br />
23/02/<strong>2021</strong> 402 FEB NA 11/02/<strong>2021</strong><br />
23/03/<strong>2021</strong> 403 MAR Telematics / QBIC Annual Conference 11/03/<strong>2021</strong><br />
27/04/<strong>2021</strong> 404 APR Parts & Accessories 15/04/<strong>2021</strong><br />
25/05/<strong>2021</strong> 405 MAY Seating 13/05/<strong>2021</strong><br />
22/06/<strong>2021</strong> 406 JUN Passenger Information Systems 10/06/<strong>2021</strong><br />
27/07/<strong>2021</strong> 407 JUL Finance & Insurance 15/07/<strong>2021</strong><br />
24/08/<strong>2021</strong> 408 AUG Bus Search Buyers’ Guide 12/08/<strong>2021</strong><br />
21/09/<strong>2021</strong> 409 SEPT Australasian Bus & Coach Expo 09/09/<strong>2021</strong><br />
26/10/<strong>2021</strong> 410 OCT Air-Conditioning 14/10/<strong>2021</strong><br />
23/11/<strong>2021</strong> 411 NOV Bus Bodies / BIC Annual Conference 11/11/<strong>2021</strong><br />
21/12/<strong>2021</strong> 412 DEC Tyres & Wheels 09/12/<strong>2021</strong><br />
Print Advertising Specifications<br />
FULL PAGE<br />
TRIM<br />
W: 210mm H: 297mm<br />
TYPE<br />
W: 190mm H: 277mm<br />
BLEED<br />
W: 220mm H: 307mm<br />
DOUBLE<br />
PAGE<br />
SPREAD<br />
ABC CLASSIFIEDS<br />
HALF PAGE HORIZONTAL TYPE W: 190mm H: 133mm<br />
HALF PAGE VERTICAL: TYPE W: 120mm H: 276mm<br />
THIRD PAGE SQUARE TYPE W: 125mm H: 135mm<br />
THIRD PAGE HORIZONTAL: TYPE W: 190mm H: 92mm<br />
Sponsored Content and Dealer Packages*<br />
TRIM<br />
W: 420mm H: 297mm<br />
TYPE<br />
W: 380mm H: 277mm<br />
BLEED<br />
W: 430mm H: 307mm<br />
Please allow a 20mm safety<br />
gutter in center of spread<br />
QTR PAGE HORIZONTAL TYPE W: 190mm H: 66mm<br />
QTR PAGE VERTICAL: TYPE W: 92mm H: 133mm<br />
SIXTH PAGE VERTICAL TYPE W: 60mm H: 135mm<br />
TWELFTH PAGE SQUARE TYPE W: 60mm H: 64mm<br />
TWENTY FOURTH PAGE TYPE W: 60mm H: 30mm<br />
DIGITAL DEALER PACKAGES<br />
SPONSORED CONTENT PACKAGES<br />
TOTAL PRICE $5,000 +GST BusNews.com.au Max. of 8x stock listings<br />
Solus EDM<br />
(no competitors)<br />
$1,250 +GST<br />
DEVICE/PLATFORM<br />
AD/EDITORIAL SPACE<br />
AD/EDITORIAL<br />
DEVICE/PLATFORM<br />
PRINT<br />
Full page editorial (600-800 words + image)<br />
SPACE<br />
PRICE<br />
WEBSITE<br />
Home page feature article (600-800 words + image)<br />
TradeTrucks.com.au<br />
20,000 digital display ad impressions (1 month)<br />
BusNews.com.au<br />
Unlimited stock listings $360 +GST*<br />
EDM<br />
Content clip (1 month)<br />
Featured dealer<br />
In-line banner ad (1 month)<br />
TradeTrucks.com.au<br />
home-page tile $1,500 +GST<br />
SOCIAL<br />
Article amplified via Facebook, Twitter, LinkedIn<br />
(12 months)<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 18
The number-one source of<br />
bus and coach news and information<br />
Digital Advertising – BusNews.com.au<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
MOBILE<br />
VIDEO<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
DEVICE<br />
PLATFORM<br />
WEEKLY EDM<br />
SOLUS EDM<br />
PRODUCT<br />
STANDARD DISPLAY<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
ROS<br />
RATE<br />
TARGETED<br />
LEADERBOARD 728 x 90 CPM $30 $35<br />
MREC 300 x 250 CPM $30 $35<br />
HALF PAGE 300 x 600 CPM $40 $45<br />
MOBILE<br />
BANNER<br />
320 x 50 CPM $30 $35<br />
MREC 300 x 250 CPM $90 $110<br />
PRE ROLL 640 x 480V CPM $90 NA<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
PRODUCT<br />
HOMEPAGE<br />
BUYOUT<br />
SKYSCRAPER<br />
GUTTERS<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
HOMEPAGE<br />
FEATURE<br />
ARTICLE<br />
PRODUCT<br />
AD SIZE<br />
(WxH)<br />
728 x 90,<br />
300 x 250,<br />
160 x 600 (x2)<br />
BUY<br />
TYPE<br />
RATE<br />
PER DAY $250<br />
160 x 600 (x2) PER DAY $275<br />
728 x 90,<br />
300 x 250,<br />
300 x 600<br />
PER WEEK<br />
POA<br />
168 x112 PER WEEK $150<br />
EMAIL ADVERTISING<br />
AD SIZE<br />
(WxH)<br />
INLINE BANNER 500 x 90<br />
MREC 300 x 250<br />
CONTENT CLIP 168 x 112<br />
SUPPLIED<br />
CONTENT<br />
590 x 1,000<br />
BUY<br />
TYPE<br />
PER<br />
SEND<br />
PER<br />
SEND<br />
PER<br />
SEND<br />
PER<br />
SEND<br />
RATE<br />
$300<br />
$300<br />
$350<br />
$1,200<br />
Digital Advertising Specifications †<br />
STANDARD DISPLAY<br />
DESKTOP VIDEO MOBILE<br />
LEADERBOARD<br />
PRE ROLL<br />
W: 728px H: 90px<br />
W: 640px H: 480px<br />
MREC<br />
MREC<br />
W: 300px H: 250px<br />
W: 300px H: 250px<br />
HALF PAGE<br />
W: 300px H: 600px<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
EMAIL ADVERTISING<br />
DAILY EDM<br />
HOMEPAGE<br />
BUYOUT<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 160px H: 600px (X2)<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 300px H: 600px (X2)<br />
INLINE BANNER<br />
W: 500px H: 90px<br />
MREC<br />
W: 300px H: 250px<br />
CONTENT CLIP<br />
W: 168px H: 112px<br />
SOLUS EDM<br />
SKYSCRAPER<br />
GUTTERS (X2)<br />
W: 160px H: 600px<br />
HOMEPAGE<br />
FEATURE ARTICLE<br />
W: 168px H: 112px<br />
SUPPLIED<br />
CONTENT<br />
W: 590px H: 1000px<br />
MOBILE<br />
BANNER<br />
W: 320px H: 50px<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 19
The Earthmoving and Civil Construction <strong>Industry</strong> Bible<br />
MORE THAN THREE DECADES on,<br />
Earthmovers & Excavators magazine<br />
is still widely recognised as the ‘bible’<br />
for those looking to buy and sell<br />
new and used earthmoving and civil<br />
construction machinery.<br />
Published 13 times a year, each 200+<br />
page issue is packed full of thousands<br />
of new and used machines, and<br />
related parts and accessories, for<br />
sale – plus news and independent test<br />
reviews of new and used equipment,<br />
making it an influential tool in the ‘path<br />
to purchase’.<br />
Earthmovers & Excavators is more<br />
than just another old-school ‘trade’<br />
magazine, however.<br />
With the launch of its digital platform,<br />
TradeEarthmovers.com.au, buyers<br />
can view some 40,000 stock items<br />
for sale and for hire in a rich database<br />
searchable by equipment type, make/<br />
model, price and location – 24/7.<br />
Crucially, TradeEarthmovers.com.au<br />
leverages the editorial resources of<br />
Earthmovers & Excavators to provide<br />
users with exclusive access to news<br />
and test reviews of both new and<br />
used equipment for sale – including<br />
a rapidly-expanding library of<br />
high-quality video reviews.<br />
The reason for its success: it works! In a<br />
recent survey more than 64% of readers<br />
said industry-related magazines and<br />
websites were an importance source of<br />
information when researching a major<br />
purchase. Almost half (48%) had read<br />
Earthmovers & Excavators magazine in<br />
the past three months; while 45% had<br />
visited TradeEarthmovers.com.au in<br />
the period.<br />
Sellers, meanwhile, can list stock<br />
both in print and online, reaching<br />
a significantly larger audience of<br />
potential buyers. Research has found<br />
just 16% of regular website visitors are<br />
frequent readers of the magazine.<br />
This unique combination of content<br />
and classifieds, distributed across print<br />
and digital platforms, adds up to a<br />
richer, more user-friendly and powerful<br />
tool for buyers and sellers alike!<br />
EARTHMOVERS’ AUDIENCE<br />
Earthmovers & Excavators is targeted at in-market<br />
buyers of new and used earthmoving, civil<br />
construction, road-making, mining and forestry<br />
machinery.<br />
Known as the industry ‘bible’, its readers<br />
work in construction (42%), mining (18%),<br />
and agriculture and forestry (14%), with 41%<br />
machinery owners and 59% operators.<br />
Earthmovers & Excavators readers are serious<br />
buyers, responsible for purchasing decisions in<br />
the categories of excavators, graders, loaders,<br />
compactors, dozers, rollers, scrapers, trenchers,<br />
drills and borers, pavers and profilers, trucks<br />
and work utes, and related attachments.<br />
42%<br />
Construction<br />
15%<br />
Agriculture<br />
& Forestry<br />
18%<br />
Mining<br />
95%<br />
Do a lot of research<br />
when making a<br />
major purchase<br />
BRAND<br />
264,000<br />
74,043<br />
12,237<br />
9,591<br />
5,937<br />
REACH<br />
Mighty Machines TV av.<br />
audience per episode<br />
Av. Monthly<br />
Unique Browsers<br />
Av. Print & Digital<br />
Mag Circ Per Issue<br />
Social <strong>Media</strong><br />
Followers<br />
EDM<br />
subscribers<br />
PARTNERSHIPS<br />
Official media partners: • Civil Contractors Federation Qld •<br />
Brisbane Truck Show • Natroad • Diesel Dirt & Turf Expo<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 20
The Earthmoving and Civil Construction <strong>Industry</strong> Bible<br />
Print Advertising Rates<br />
Print Advertising Specifications<br />
CASUAL 3X 6X 13X<br />
Magazine Deadlines<br />
COLOUR GLOSS<br />
FULL PAGE $2,678 $2,432 $2,303 $2,196<br />
1/2 PAGE $1,597 $1,456 $1,371 $1,296<br />
1/4 PAGE $932 $857 $814 $771<br />
1/8 PAGE $472 $418 $385 $353<br />
NEWSPRINT COLOUR<br />
FULL PAGE $1,650 $1,521 $1,456 $1,383<br />
1/2 PAGE $964 $900 $857 $814<br />
1/4 PAGE $632 $579 $557 $536<br />
1/8 PAGE SCATTER $353 $332 $321 $311<br />
On Sale Iss. Mth Feature Ad Mat Due<br />
04/01/<strong>2021</strong> 380 JAN Portable Buildings 11/12/2020<br />
08/02/<strong>2021</strong> 381 FEB Road Construction Machinery 22/01/<strong>2021</strong><br />
08/03/<strong>2021</strong> 382 MAR Screening & Crushing Equipment 19/02/<strong>2021</strong><br />
05/04/<strong>2021</strong> 383 APR Diesel Dirt & Turf Expo /<br />
Buckets & Attachments<br />
19/03/<strong>2021</strong><br />
03/05/<strong>2021</strong> 384 MAY Tipper Trucks & Trailers 16/04/<strong>2021</strong><br />
31/05/<strong>2021</strong> 385 JUN Fuels & Lubricants 14/05/<strong>2021</strong><br />
28/06/<strong>2021</strong> 386 JUL Mobile Power Systems 11/06/<strong>2021</strong><br />
26/07/<strong>2021</strong> 387 AUG Forestry Equipment 09/07/<strong>2021</strong><br />
23/08/<strong>2021</strong> 388 SEPT Technology 06/08/<strong>2021</strong><br />
20/09/<strong>2021</strong> 389 OCT Small Construction Machinery 03/09/<strong>2021</strong><br />
18/10/<strong>2021</strong> 390 NOV Equipment Hire 01/10/<strong>2021</strong><br />
15/11/<strong>2021</strong> 391 DEC Waste Collection<br />
& Recyling Equipment<br />
29/10/<strong>2021</strong><br />
13/12/<strong>2021</strong> 392 DEC Parts & Accessories 26/11/<strong>2021</strong><br />
FULL PAGE<br />
TRIM<br />
W: 195mm H: 275mm<br />
TYPE<br />
W: 180mm H: 255mm<br />
BLEED<br />
W: 205mm H: 285mm<br />
DOUBLE<br />
PAGE<br />
SPREAD<br />
OTHER SIZES<br />
HALF PAGE HORIZONTAL: TYPE W: 180mm H: 125mm BLEED W: 205 H: 155<br />
HALF PAGE VERTICAL: TYPE W: 88mm H: 255mm BLEED W: 113 H: 285<br />
QTR PAGE HORIZONTAL: TYPE W: 180mm H: 60mm<br />
QTR PAGE VERTICAL: TYPE W: 88mm H: 125mm<br />
INDEX:<br />
TYPE W: 180mm H: 60mm<br />
EIGHTH PAGE: TYPE W: 88mm H: 60mm<br />
CONTENT FEATURE: TYPE W: 115mm H: 75mm<br />
Sponsored Content and Dealer Packages*<br />
TRIM<br />
W: 390mm H: 275mm<br />
TYPE<br />
W: 375mm H: 255mm<br />
BLEED<br />
W: 400mm H: 285mm<br />
Please allow a 15mm safety<br />
gutter in center of spread<br />
MARKETPLACE<br />
SINGLE BUSINESS CARD:<br />
TYPE W: 88mm H: 45mm<br />
DOUBLE BUSINESS CARD:<br />
TYPE W: 88mm H: 90mm<br />
HALF PAGE HORIZONTAL:<br />
TYPE W: 88mm H: 90mm<br />
DIGITAL DEALER PACKAGES<br />
SPONSORED CONTENT PACKAGES<br />
TradeEarthmovers.com.au Max. of 8x stock listings<br />
TOTAL PRICE $5,000 +GST Solus EDM<br />
(no competitors)<br />
$1,250 +GST<br />
DEVICE/PLATFORM<br />
AD/EDITORIAL SPACE<br />
AD/EDITORIAL<br />
DEVICE/PLATFORM<br />
PRINT<br />
Full page editorial (600-800 words + image)<br />
SPACE<br />
PRICE<br />
WEBSITE<br />
Home page feature article (600-800 words + image)<br />
TradeEarthmovers.com.au<br />
20,000 digital display ad impressions (1 month) TradeFarmMachinery.com.au<br />
Unlimited stock listings $360 +GST*<br />
EDM<br />
Content clip (1 month)<br />
Featured dealer<br />
In-line banner ad (1 month)<br />
TradeEarthmovers.com.au home-page tile $600 +GST<br />
SOCIAL<br />
Article amplified via Facebook, Twitter, LinkedIn<br />
(12 months)<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 21
The Earthmoving and Civil Construction <strong>Industry</strong> Bible<br />
Digital Rates – TradeEarthmovers.com.au<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
MOBILE<br />
VIDEO<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
DEVICE<br />
PLATFORM<br />
WEEKLY EDM<br />
SOLUS EDM<br />
PRODUCT<br />
STANDARD DISPLAY<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
ROS<br />
RATE<br />
TARGETED<br />
LEADERBOARD 728 x 90 CPM $30 $35<br />
MREC 300 x 250 CPM $30 $35<br />
HALF PAGE 300 x 600 CPM $40 $45<br />
MOBILE<br />
BANNER<br />
320 x 50 CPM $30 $35<br />
MREC 300 x 250 CPM $90 $110<br />
PRE ROLL 640 x 480V CPM $90 NA<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
PRODUCT<br />
HOMEPAGE<br />
BUYOUT<br />
SKYSCRAPER<br />
GUTTERS<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
HOMEPAGE<br />
FEATURE<br />
ARTICLE<br />
PRODUCT<br />
AD SIZE<br />
(WxH)<br />
728 x 90,<br />
300 x 250,<br />
160 x 600 (x2)<br />
BUY<br />
TYPE<br />
RATE<br />
PER DAY $500<br />
160 x 600 (x2) PER DAY $600<br />
728 x 90,<br />
300 x 250,<br />
300 x 600<br />
PER WEEK<br />
POA<br />
168 x112 PER WEEK $500<br />
EMAIL ADVERTISING<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
INLINE BANNER 500 x 90 PER SEND $300<br />
MREC 300 x 250 PER SEND $300<br />
CONTENT CLIP 168 x 112 PER SEND $350<br />
SUPPLIED<br />
CONTENT<br />
590 x 1,000 PER SEND $1,750<br />
FOR HIRE<br />
ForHire.TradeEarthmovers.com.au Unlimited Stock listings/Unlimited leads $250 PER MONTH<br />
Digital Advertising Specifications †<br />
STANDARD DISPLAY<br />
DESKTOP VIDEO MOBILE<br />
LEADERBOARD<br />
PRE ROLL<br />
W: 728px H: 90px<br />
W: 640px H: 480px<br />
MREC<br />
MREC<br />
W: 300px H: 250px<br />
W: 300px H: 250px<br />
HALF PAGE<br />
W: 300px H: 600px<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
EMAIL ADVERTISING<br />
DAILY EDM<br />
HOMEPAGE<br />
BUYOUT<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 160px H: 600px (X2)<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 300px H: 600px (X2)<br />
INLINE BANNER<br />
W: 500px H: 90px<br />
MREC<br />
W: 300px H: 250px<br />
CONTENT CLIP<br />
W: 168px H: 112px<br />
SOLUS EDM<br />
SKYSCRAPER<br />
GUTTERS (X2)<br />
W: 160px H: 600px<br />
HOMEPAGE<br />
FEATURE ARTICLE<br />
W: 168px H: 112px<br />
SUPPLIED<br />
CONTENT<br />
W: 590px H: 1000px<br />
MOBILE<br />
BANNER<br />
W: 320px H: 50px<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 22
Australia’s #1 Farm Machinery Marketplace<br />
FOR ALMOST THREE DECADES,<br />
Farms & Farm Machinery magazine<br />
has been Australia’s biggest and<br />
best-selling national farm machinery<br />
magazine.<br />
Published 13 times a year, each<br />
140+ page issue is packed full of<br />
thousands of new and used tractors,<br />
farm machinery, and related parts<br />
and accessories for sale – plus news<br />
and independent test reviews of new<br />
and used equipment, making it an<br />
unrivalled tool in the ‘path to purchase’.<br />
Indeed, a recent survey found almost<br />
40% of readers are looking to buy a<br />
tractor over the next 12 months; and<br />
70% rely on Farms & Farm Machinery ’s<br />
product news and hands-on machinery<br />
reviews to inform their decision<br />
making.<br />
Farms & Farm Machinery is more<br />
than just another old-school farming<br />
magazine, however.<br />
With the launch of its digital platform,<br />
TradeFarmMachinery.com.au, buyers<br />
can search more than 34,000 stock<br />
items for sale and for hire in a rich<br />
database searchable by equipment<br />
type, make/model, price and location<br />
– 24/7.<br />
Crucially, TradeFarmMachinery.com.<br />
au leverages the editorial resources of<br />
Farms & Farm Machinery magazine to<br />
provide users with exclusive access to<br />
news and test reviews of both new and<br />
used equipment for sale – including a<br />
rapidly expanding library of high-quality<br />
video reviews.<br />
Sellers, meanwhile, can list all stock<br />
online, reaching a new and expanded<br />
audience, with just 23% of regular<br />
magazine readers frequent visitors to<br />
the website. Almost half (44%) visit the<br />
site to buy second-hand equipment.<br />
This unique combination of content and<br />
classifieds, distributed across print and<br />
digital platforms, adds up to a richer,<br />
more user-friendly and powerful tool for<br />
buyers and sellers alike!<br />
FARMS’ AUDIENCE<br />
Farms & Farm Machinery is specifically targeted<br />
at in-market buyers and sellers of new and used<br />
tractors, farm machinery, parts and accessories.<br />
A majority (83%) of readers work full-time in<br />
farming enterprises with between 1-2 (57%) and<br />
3-5 (34%) employees, with most concentrated<br />
on cropping and beef and sheep grazing.<br />
Known as the industry ‘bible’, Farms &<br />
Farm Machinery readers are serious buyers,<br />
responsible for purchasing decisions on farm<br />
utes and bikes, tractors/farm machinery,<br />
sheds/buildings, generators/compressors,<br />
finance/insurance, and fuels/lubricants.<br />
.<br />
80%<br />
Work on a farm,<br />
mainly cropping,<br />
beef/sheep<br />
79%+<br />
Own a tractor<br />
and a ute<br />
91%<br />
Employ 1-5 people<br />
on their farm<br />
80%<br />
Own a shed<br />
or buiilding<br />
BRAND<br />
264,000<br />
115,829<br />
13,207<br />
13,681<br />
5,907<br />
REACH<br />
Mighty Machines TV av.<br />
audience per episode<br />
Av. Monthly<br />
Unique Browsers<br />
Av. Print & Digital<br />
Circulation Per Issue<br />
Social <strong>Media</strong><br />
Followers<br />
EDM<br />
subscribers<br />
PARTNERSHIPS<br />
Official media partners: • WA Farmers Federation<br />
• Brisbane Truck Show • Natroad • Diesel Dirt & Turf Expo<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 23
Australia’s #1 Farm Machinery marketplace<br />
Print Advertising Rates<br />
Magazine Deadlines<br />
On Sale Iss Feature Feature Ad Mat Due<br />
31/12/2020 393 International Dairy Week (Tatura) 04/12/2020<br />
28/01/<strong>2021</strong> 394 Tillage & Seeding NA 08/01/<strong>2021</strong><br />
25/02/<strong>2021</strong> 395 Spraying Wagin Woolorama (Wagin) 05/02/<strong>2021</strong><br />
25/03/<strong>2021</strong> 396 Small Acreage Farm World (Lardner Park),<br />
Diesel Dirt & Turf (Eastern Creek)<br />
22/04/<strong>2021</strong> 397 Horticulture Tocal (Tocal), Ag Fest (Launceston),<br />
Rivererina (Griffith)<br />
20/05/<strong>2021</strong> 398 EOFY Specials Primex (Casino), FNQ Field Days<br />
(Mareeba), Farm Fest (Toowoomba)<br />
17/06/<strong>2021</strong> 399 Spreading Ag Grow (Emerald), Mudgee<br />
(Mudgee),<br />
15/07/<strong>2021</strong> 400 Precision<br />
Agriculture<br />
Mallee (Speed), Mingenew Midwest<br />
(Mingenew)<br />
12/08/<strong>2021</strong> 401 Harvesting Agquip (Gunnedah), Dowerin<br />
(Dowerin), Newdegate<br />
09/09/<strong>2021</strong> 402 Hay Tools &<br />
Attachments<br />
Riverland (Barmera), Henty (Henty),<br />
Elmore (Elmore)<br />
07/10/<strong>2021</strong> 403 Ag Tyres & Tracks Wandin Silvan (Wandin),<br />
ANFD (Orange)<br />
04/11/<strong>2021</strong> 404 Grain Storage &<br />
Handling<br />
CASUAL 3X 6X 13X<br />
COLOUR GLOSS<br />
FULL PAGE $2,678 $2,432 $2,303 $2,196<br />
1/2 PAGE $1,597 $1,456 $1,371 $1,296<br />
1/3 PAGE $932 $857 $814 $771<br />
1/6 PAGE $472 $418 $385 $353<br />
05/03/<strong>2021</strong><br />
01/04/<strong>2021</strong><br />
30/04/<strong>2021</strong><br />
28/05/<strong>2021</strong><br />
25/06/<strong>2021</strong><br />
23/07/<strong>2021</strong><br />
20/08/<strong>2021</strong><br />
17/09/<strong>2021</strong><br />
NA 15/10/<strong>2021</strong><br />
02/12/<strong>2021</strong> 405 Livestock Feeding NA 12/11/<strong>2021</strong><br />
Print Advertising Specifications<br />
FULL PAGE<br />
TRIM<br />
W: 255mm H: 360mm<br />
TYPE<br />
W: 240mm H: 340mm<br />
BLEED<br />
W: 265mm H: 370mm<br />
DOUBLE<br />
PAGE<br />
SPREAD<br />
OTHER SIZES<br />
HALF PAGE HORIZONTAL: TYPE W: 240mm H: 169mm BLEED W: 113 H: 285<br />
TWO THIRD PAGE VERTICAL: TYPE W: 157mm H: 340mm<br />
TWO THIRD PAGE HORIZONTAL: TYPE W: 240mm H: 226mm<br />
THIRD PAGE VERTICAL: TYPE W: 79mm H: 340mm<br />
THIRD PAGE HORIZONTAL: TYPE W: 240mm H: 112mm<br />
THIRD PAGE SQUARE: TYPE W: 157mm H: 169mm<br />
EIGHTEENTH PAGE: TYPE W: 78mm H: 55mm<br />
SIXTH PAGE STRIP: TYPE W: 240mm H: 56mm<br />
Sponsored Content and Dealer Packages*<br />
TRIM<br />
W: 510mm H: 360mm<br />
TYPE<br />
W: 500mm H: 340mm<br />
BLEED<br />
W: 524mm H: 370mm<br />
Please allow a 15mm safety<br />
gutter in center of spread<br />
SIXTH PAGE VERTICAL: TYPE W: 79mm H: 169mm<br />
INDEX STRIP: TYPE W: 240mm H: 82mm<br />
EDITORIAL CONTENT: TYPE W: 167mm H: 52mm<br />
DIGITAL DEALER PACKAGES<br />
SPONSORED CONTENT PACKAGES<br />
TOTAL PRICE $5,000 +GST TradeFarmMachinery.com.au Max. of 8x stock listings<br />
Solus EDM<br />
(no competitors)<br />
$1,250 +GST<br />
DEVICE/PLATFORM<br />
AD/EDITORIAL SPACE<br />
AD/EDITORIAL<br />
DEVICE/PLATFORM<br />
SPACE<br />
PRINT<br />
Full page editorial (600-800 words + image)<br />
PRICE<br />
WEBSITE<br />
Home page feature article (600-800 words + image)<br />
TradeFarmMachinery.com.au<br />
20,000 digital display ad impressions (1 month) TradeEarthmovers.com.au<br />
Unlimited stock listings $360 +GST*<br />
EDM<br />
Content clip (1 month)<br />
Featured dealer<br />
In-line banner ad (1 month)<br />
TradeFarmMachinery.com.au home-page tile $600 +GST<br />
SOCIAL<br />
Article LinkedIn<br />
amplified via Facebook, Twitter,<br />
(12 months)<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 24
Australia’s #1 Farm Machinery marketplace<br />
Digital Rates – TradeFarmMachinery.com.au<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
MOBILE<br />
VIDEO<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
DEVICE<br />
PLATFORM<br />
WEEKLY EDM<br />
SOLUS EDM<br />
PRODUCT<br />
STANDARD DISPLAY<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
ROS<br />
RATE<br />
TARGETED<br />
LEADERBOARD 728 x 90 CPM $30 $35<br />
MREC 300 x 250 CPM $30 $35<br />
HALF PAGE 300 x 600 CPM $40 $45<br />
MOBILE<br />
BANNER<br />
320 x 50 CPM $30 $35<br />
MREC 300 x 250 CPM $90 $110<br />
PRE ROLL 640 x 480V CPM $90 NA<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
PRODUCT<br />
HOMEPAGE<br />
BUYOUT<br />
SKYSCRAPER<br />
GUTTERS<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
HOMEPAGE<br />
FEATURE<br />
ARTICLE<br />
PRODUCT<br />
AD SIZE<br />
(WxH)<br />
728 x 90,<br />
300 x 250,<br />
160 x 600 (x2)<br />
BUY<br />
TYPE<br />
RATE<br />
PER DAY $750<br />
160 x 600 (x2) PER DAY $600<br />
728 x 90,<br />
300 x 250,<br />
300 x 600<br />
PER WEEK<br />
POA<br />
168 x112 PER WEEK $500<br />
EMAIL ADVERTISING<br />
AD SIZE<br />
(WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
INLINE BANNER 500 x 90 PER SEND $300<br />
MREC 300 x 250 PER SEND $300<br />
CONTENT CLIP 168 x 112 PER SEND $350<br />
SUPPLIED<br />
CONTENT<br />
590 x 1,000 PER SEND $1,500<br />
FOR HIRE<br />
ForHire.TradeFarmMachinery.com.au Unlimited Stock listings/Unlimited leads $250 per month<br />
Digital Advertising Specifications †<br />
STANDARD DISPLAY<br />
DESKTOP VIDEO MOBILE<br />
LEADERBOARD<br />
PRE ROLL<br />
W: 728px H: 90px<br />
W: 640px H: 480px<br />
MREC<br />
MREC<br />
W: 300px H: 250px<br />
W: 300px H: 250px<br />
HALF PAGE<br />
W: 300px H: 600px<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
EMAIL ADVERTISING<br />
DAILY EDM<br />
HOMEPAGE<br />
BUYOUT<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 160px H: 600px (X2)<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 300px H: 600px (X2)<br />
INLINE BANNER<br />
W: 500px H: 90px<br />
MREC<br />
W: 300px H: 250px<br />
CONTENT CLIP<br />
W: 168px H: 112px<br />
SOLUS EDM<br />
SKYSCRAPER<br />
GUTTERS (X2)<br />
W: 160px H: 600px<br />
HOMEPAGE<br />
FEATURE ARTICLE<br />
W: 168px H: 112px<br />
SUPPLIED<br />
CONTENT<br />
W: 590px H: 1000px<br />
MOBILE<br />
BANNER<br />
W: 320px H: 50px<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 25
The Industrial Equipment Buyers’ Bible<br />
PLANT & EQUIPMENT IS widely<br />
recognised as the go-to marketplace<br />
for those looking to buy and sell new<br />
and used industrial equipment.<br />
Published 13 times a year as a<br />
dedicated self-covered section<br />
in every issue of Deals on Wheels,<br />
Earthmovers & Excavators and Farms<br />
& Farm Machinery magazines, each<br />
issue is packed full of hundreds of<br />
new and used pieces of equipment<br />
for sale – from cranes, forklifts and<br />
other materials handling equipment,<br />
to compressors, generators, machine<br />
tools, and a whole lot more, making<br />
it an unrivalled tool in the ‘path to<br />
purchase’.<br />
Plant & Equipment is more than just<br />
another old-school trade magazine,<br />
however. With the launch of its digital<br />
platform, TradePlantEquipment.com.<br />
au, buyers can view more than 21,000<br />
stock items for sale in a rich database<br />
searchable by equipment type, make/<br />
model, price and location – 24/7.<br />
Crucially, TradePlantEquipment.com.<br />
au leverages the editorial resources<br />
of Deals on Wheels, Earthmovers<br />
& Excavators and Farms & Farm<br />
Machinery to provide users news<br />
and test reviews of new and used<br />
equipment for sale.<br />
The reason for its success is simple: it<br />
works! In a recent survey over 64% of<br />
readers said industry magazines and<br />
websites were an important source<br />
of information when researching a<br />
purchase.<br />
Sellers, meanwhile, can list stock<br />
both in print and online, reaching<br />
a significantly larger audience of<br />
potential buyers (with most stock also<br />
syndicated across our network of<br />
transport and machinery websites).<br />
Research has found less than 20% of<br />
regular website visitors are frequent<br />
readers of the magazine.<br />
This unique combination of content<br />
and classifieds, distributed across print<br />
and digital platforms, adds up to a<br />
richer, more user-friendly and powerful<br />
tool for buyers and sellers alike!<br />
PLANT & EQUIPMENT AUDIENCE<br />
As an insert into Deals on Wheels, Earthmovers<br />
& Excavators and Farms & Farm Machinery<br />
magazines, Plant & Equipment boasts a<br />
combined circulation of more than 54,000<br />
among in-market buyers and sellers.<br />
81%<br />
work in the<br />
trucking industry<br />
42%<br />
work in<br />
construction<br />
81%<br />
work on a farm, mainly<br />
cropping, beef/sheep<br />
72%<br />
are owners, owner-drivers<br />
& fleet drivers<br />
18%<br />
work in<br />
mining<br />
15%<br />
work in<br />
agriculture<br />
91%<br />
employ 1-5 people<br />
on their farm<br />
BRAND<br />
264,000<br />
19,283<br />
53,499<br />
27,767<br />
REACH<br />
Mighty Machines TV av.<br />
audience per episode<br />
Av. Monthly<br />
Unique Browsers<br />
Av. Print & Digital<br />
Circulation Per Issue<br />
DOW/EMM/FFM<br />
EDM subscribers<br />
PARTNERSHIPS<br />
Brisbane Truck Show • Natroad • WA Farmers Federation • Civil<br />
Contractors Federation Qld • Diesel Dirt & Turf Expo<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 26
The Industrial Equipment Buyers’ Bible<br />
Print Advertising Rates<br />
Print Advertising Specifications<br />
CASUAL 3X 6X 13X<br />
COLOUR GLOSS<br />
FULL PAGE $1,920 $1,740 $1,650 $1,560<br />
1/2 PAGE $1,150 $1,050 $1,000 $950<br />
1/4 PAGE $770 $690 $660 $630<br />
MONO<br />
FULL PAGE $880 $800 $760 $720<br />
1/2 PAGE $520 $480 $450 $420<br />
1/4 PAGE $350 $330 $310 $300<br />
Magazine Deadlines<br />
On Sale Issue Month Ad Material Due Distributed With<br />
18/01/<strong>2021</strong> 334 JAN 04/01/<strong>2021</strong> DOW, E&E, FFM<br />
15/02/<strong>2021</strong> 335 FEB 29/01/<strong>2021</strong> DOW, E&E, FFM<br />
15/03/<strong>2021</strong> 336 MAR 26/02/<strong>2021</strong> DOW, E&E, FFM<br />
12/04/<strong>2021</strong> 337 APR 26/03/<strong>2021</strong> DOW, E&E, FFM<br />
10/05/<strong>2021</strong> 338 MAY 23/04/<strong>2021</strong> DOW, E&E, FFM<br />
07/06/<strong>2021</strong> 339 JUN 21/05/<strong>2021</strong> DOW, E&E, FFM<br />
05/07/<strong>2021</strong> 340 JUL 18/06/<strong>2021</strong> DOW, E&E, FFM<br />
02/08/<strong>2021</strong> 341 AUG 16/07/<strong>2021</strong> DOW, E&E, FFM<br />
30/08/<strong>2021</strong> 342 SEPT 13/8/<strong>2021</strong> DOW, E&E, FFM<br />
27/09/<strong>2021</strong> 343 OCT 10/9/<strong>2021</strong> DOW, E&E, FFM<br />
25/10/<strong>2021</strong> 344 NOV 08/10/<strong>2021</strong> DOW, E&E, FFM<br />
22/11/<strong>2021</strong> 345 DEC 05/11/<strong>2021</strong> DOW, E&E, FFM<br />
20/12/<strong>2021</strong> 346 DEC 03/12/<strong>2021</strong> DOW, E&E, FFM<br />
FULL PAGE<br />
TRIM<br />
W: 195mm H: 275mm<br />
TYPE<br />
W: 180mm H: 255mm<br />
BLEED<br />
W: 205mm H: 285mm<br />
DOUBLE<br />
PAGE<br />
SPREAD<br />
OTHER SIZES<br />
EIGHTH PAGE: TYPE W: 88mm H: 60mm<br />
INDEX: TYPE W: 180mm H: 60mm<br />
QTR PAGE HORIZONTAL: TYPE W: 180mm H: 60mm<br />
QTR PAGE VERTICAL: TYPE W: 88mm H: 125mm<br />
HALF PAGE HORIZONTAL: TYPE W: 180mm H: 125mm BLEED W: 205 H: 155<br />
HALF PAGE VERTICAL: TYPE W: 88mm H: 255mm BLEED W: 113 H: 285<br />
Sponsored Content and Dealer Packages*<br />
TRIM<br />
W: 390mm H: 275mm<br />
TYPE<br />
W: 375mm H: 255mm<br />
BLEED<br />
W: 400mm H: 285mm<br />
Please allow a 15mm safety<br />
gutter in center of spread<br />
SPONSORED CONTENT PACKAGES<br />
DIGITAL DEALER PACKAGES<br />
DEVICE/PLATFORM<br />
AD/EDITORIAL SPACE<br />
AD/EDITORIAL<br />
DEVICE/PLATFORM<br />
SPACE<br />
PRINT<br />
Full page editorial (600-800 words + image)<br />
Unlimited stock<br />
Home page feature article (600-800 words + image) TradePlantEquipment.com.au<br />
WEBSITE<br />
listings<br />
20,000 digital display ad impressions (1 month)<br />
Featured dealer<br />
Content clip (1 month)<br />
EDM<br />
TradePlantEquipment.com.au home-page tile<br />
In-line banner ad (1 month)<br />
(12 months)<br />
SOCIAL<br />
Article amplified via Facebook, Twitter, LinkedIn<br />
Max. of 8x stock<br />
TTradePlantEquipment.com.au<br />
TOTAL PRICE $5,000 +GST listings (no competitors)<br />
Solus EDM<br />
PRICE<br />
$360 +GST*<br />
$300 +GST<br />
$1,250 +GST<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 27
The Industrial Equipment Buyers’ Bible<br />
Digital Rates – TradePlantEquipment.com.au<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
MOBILE<br />
VIDEO<br />
DEVICE<br />
PLATFORM<br />
DESKTOP<br />
DEVICE<br />
PLATFORM<br />
DOW/EMM/<br />
FFM<br />
WEEKLY EDM<br />
DOW/EMM/<br />
FFM<br />
SOLUS EDM<br />
PRODUCT<br />
STANDARD DISPLAY<br />
AD SIZE (WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
ROS<br />
RATE<br />
TARGETED<br />
LEADERBOARD 728 x 90 CPM $30 $35<br />
MREC 300 x 250 CPM $30 $35<br />
HALF PAGE 300 x 600 CPM $40 $45<br />
MOBILE<br />
BANNER<br />
320 x 50 CPM $30 $35<br />
MREC 300 x 250 CPM $90 $110<br />
PRE ROLL 640 x 480V CPM $90 NA<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
PRODUCT<br />
HOMEPAGE<br />
BUYOUT<br />
SKYSCRAPER<br />
GUTTERS<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
HOMEPAGE<br />
FEATURE<br />
ARTICLE<br />
PRODUCT<br />
AD SIZE (WxH)<br />
728 x 90,<br />
300 x 250,<br />
160 x 600 (x2)<br />
BUY<br />
TYPE<br />
RATE<br />
PER DAY $250<br />
160 x 600 (x2) PER DAY $275<br />
728 x 90,<br />
300 x 250,<br />
300 x 600<br />
PER WEEK<br />
POA<br />
168 x112 PER WEEK $300<br />
EMAIL ADVERTISING<br />
AD SIZE (WxH)<br />
BUY<br />
TYPE<br />
RATE<br />
INLINE BANNER 500 x 90 PER SEND $300-$500<br />
CONTENT CLIP 168 x 112 PER SEND $300-$500<br />
SUPPLIED<br />
CONTENT<br />
590 x 1,000 PER SEND $1,500-$2,000<br />
Digital Advertising Specifications †<br />
STANDARD DISPLAY<br />
DESKTOP VIDEO MOBILE<br />
LEADERBOARD<br />
PRE ROLL<br />
W: 728px H: 90px<br />
W: 640px H: 480px<br />
MREC<br />
MREC<br />
W: 300px H: 250px<br />
W: 300px H: 250px<br />
HALF PAGE<br />
W: 300px H: 600px<br />
SPONSORSHIP (100% SHARE OF VOICE)<br />
EMAIL ADVERTISING<br />
DAILY EDM<br />
HOMEPAGE<br />
BUYOUT<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 160px H: 600px (X2)<br />
CATEGORY/<br />
KEYWORD<br />
SPONSORSHIP<br />
W: 728px H: 90px<br />
W: 300px H: 250px<br />
W: 300px H: 600px (X2)<br />
INLINE BANNER<br />
W: 500px H: 90px<br />
CONTENT CLIP<br />
W: 168px H: 112px<br />
SOLUS EDM<br />
SKYSCRAPER<br />
GUTTERS (X2)<br />
W: 160px H: 600px<br />
HOMEPAGE<br />
FEATURE ARTICLE<br />
W: 168px H: 112px<br />
SUPPLIED<br />
CONTENT<br />
W: 590px H: 1000px<br />
MOBILE<br />
BANNER<br />
W: 320px H: 50px<br />
Effective October 2020. Rates excl. GST and are per page or designated space per issue. *Reference is to ad sizes and not actual positioning. All deadlines, rates and specs subject to change. †Prices per month per dealer location. Stock syndicated across all websites listed above.<br />
ARE MEDIA – <strong>2021</strong> INDUSTRY MEDIA KIT 28
For all advertising enquiries contact 03 9567 4200<br />
email industryadvertising@aremedia.com.au<br />
or visit www.industry.aremedia.com.au