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TREATING DATA AS A PRODUCT

The same applies for data being used in real time. If your product

recommendations engine isn’t using the freshest data, then your users are

going to be served outdated recommendations, negatively impacting the

user experience and harming your bottom line.

The need for data observability

The challenge outlined above is the exact problem that data observability

aims to fix. Data observability gives you transparency and control over the

health of your data pipeline, such that when an issue does occur you can

quickly understand:

1 Where is the problem?

2 Who needs to resolve it?

Knowing this information makes it possible to find and resolve issues far

quicker and minimize data downtime.

But, how is data observability any different to monitoring?

The best way to describe the difference is that monitoring covers the ‘known

unknowns’, whereas observability covers the ‘unknown unknowns’.

MONITORING

Known unknowns

Monitoring tells you when

something is wrong

Assumes you know

what questions to ask

OBSERVABILITY

Unknown unknowns

Doesn’t assume that

something is wrong

Assumes we don’t know what

all the questions are to ask

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