workingwithdata_ebook_april21_awc2op 4

TREATING DATA AS A PRODUCT
What this could look like in practice
We can define what the events coming to your data warehouse look like
before they are even sent by writing a set of rules. For example, the ruleset for
a click event:
{
"element_name": {
"enum": [
"share",
"like",
"submit_email",
"rate",
...
"close_popup”
],
"description": "The name of the element that is clicked"
},
"value": {
"type": ["string", "null"],
"description": "What is the value associated with the click"
},
"element_location": {
"type": ["string", "null"],
"description": "Where on the screen is the button shown eg.
Top, left"
},
"click_error_reason": {
"type": ["string", "null"],
"description": "If the click resulted in an error, what was
the reason eg. Invalid character in text field"
}
}
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