workingwithdata_ebook_april21_awc2op 4
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TREATING DATA AS A PRODUCT
‘I want to make sure we can deliver data at the speed our
teams need it’
‘Our job is to help the business to work with data in the most
efficient way possible’
But above all, data teams mentioned that the data needs to be clear and
coherent. It needs to be a single source of truth, so all teams can be on the
same page.
‘Our main customers are our business units. We provide support
to partners, marketing, sales, account managers – we make
sure they’re all speaking the same language and looking at the
same data’.
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