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Major support also came from Jamaica Customs. As<br />
Richard recalls, “we got off to a somewhat rocky start<br />
as the very first event of that first festival, which was held<br />
at Pier 1, was delayed by several hours due to difficulties in<br />
clearing equipment at customs. However, over the years the<br />
Jamaica Customs became another stalwart supporter of the<br />
festival. They guided us and helping to make sure that equipment<br />
and performers got in in good time.<br />
It was these types of partnerships and support that resulted in<br />
the growth and success of the festival.<br />
THE VENUES<br />
The first venue for the main show was the Rose Hall Great<br />
House. Other shows that had been held there generally used<br />
the house as the backdrop for the stage, but we turned it<br />
around and the sea became the backdrop and the grounds<br />
formed a natural amphitheatre. Of course, that created<br />
issues for the construction and support of the stage but<br />
we pulled it off. The ambience we were trying to create<br />
was a relaxed, picnic setting with patrons spreading their<br />
blankets on the ground – a Hollywood Bowl scenario.<br />
SKY BOXES AT CINNAMON HILL<br />
We moved from Rose Hall and Montego<br />
Bay to James Bond Beach, Oracabessa.<br />
This had a different type of charm. However,<br />
limited access with one narrow road coming<br />
in and out created a bottleneck and major<br />
annoyance for patrons.<br />
The next venue was the Cinnamon Hill Golf<br />
Course, Rose Hall. This was the favourite<br />
of many people and it was beautiful. This<br />
was where we first constructed sky boxes<br />
and sponsors had the space to be creative in<br />
their activations on the ground. When it got<br />
dark, we would light bonfires on the hill behind<br />
the crowd which not only contributed to the<br />
ambience but generated heat to warm up the,<br />
sometimes, cold venue. It had its logistic issues<br />
as changing rooms were located at the bottom of<br />
the hill and so we had to transport the performers<br />
up and down the hill. The show grew in popularity<br />
and soon outgrew this venue.<br />
The move was made to the Aqueduct, where there<br />
was much more space both to set up the show and also<br />
provide more than adequate parking. It was flat and easier<br />
to work on. The main attraction was the aqueduct itself<br />
which provided a beautiful backdrop for the stage.<br />
The final venue was the Trelawny Stadium. This was the<br />
best space in terms setting up for the show – there was space<br />
and comfortable facilities for patrons.<br />
My favourites were Rosehall Great House to which I had a<br />
sentimental attachment and eventually the stadium which<br />
was easy to work with.<br />
42<br />
THE AQUEDUCT<br />
TRELAWNY STADIUM