Foodie Solutions
Menus Engineering Manage Your Menu Content • Focus on what you do best – provide a consistent, quality product that your customers can count on. • Evaluate and update your menu considering the 4Ps of Menu Engineering: PROFITABILITY • Review current item costs and make pricing adjustments based on current market conditions. • Identify areas where you can switch out ingredients to enhance profitability without compromising quality. POPULARITY • Feature your signature items – what are you famous for? • Review past history or competitive analysis for key offerings. PREPARATION • Select items that require limited preparation and assembly. • Cross-train your kitchen staff for maximum efficiency. • Review and reduce your inventory to minimize stand-alone items and excess stock. PORTABILITY • Ensure your items package and travel well – maintaining their quality and freshness. • Invest in the proper carryout containers to maintain temperature and presentation to most closely mirror dine-in experience. PROTECT YOUR BUSINESS TOOLKIT 14
Social Media Conversational content is designed to increase engagement with your customers. Ask for answers or poll your audience to learn more about their preferences. This will increase engagement and keep your brand top of mind. Tip: Shoot vertical pictures and videos for a full screen mobile experience. For more information, click here • POST COPY EXAMPLE: We love our customers, and we want to hear from you. What's your favorite container? Aluminum or Plastic? #CustomerPoll • Use Relevant Hashtags: #sealedanddelivered #safetyfirst #customersfirst • #wecareforyou #protectingyou • You can use hashtag generators engines to find more relevant hashtags. The more hashtags you use the more chances for exposure and higher reach PROTECT YOUR BUSINESS TOOLKIT 15
- Page 1 and 2: MARCH 2021 PROTECT YOUR BUSINESS TO
- Page 3 and 4: Off-premise dining is not as simple
- Page 5 and 6: While many restaurants have utilize
- Page 7 and 8: TOP10 Brought to you by MATT MARONI
- Page 9 and 10: Tamper Evident Items INLINE PLASTIC
- Page 11 and 12: Packaging Sysco's extensive line of
- Page 13: Menus & Marketing Sysco Marketing S
- Page 17 and 18: EMAIL MARKETING PROCESS DEFINE Defi
- Page 19 and 20: Sysco Solutions Partners The Sysco
- Page 21 and 22: Sysco Solutions Partners GIFT CARD
- Page 23 and 24: Sysco Solutions Partners GEODESIC D
Menus Engineering<br />
Manage Your Menu Content<br />
• Focus on what you do best – provide a consistent, quality product that<br />
your customers can count on.<br />
• Evaluate and update your menu considering the 4Ps of Menu Engineering:<br />
PROFITABILITY<br />
• Review current item costs and make pricing adjustments based on<br />
current market conditions.<br />
• Identify areas where you can switch out ingredients to enhance profitability<br />
without compromising quality.<br />
POPULARITY<br />
• Feature your signature items – what are you famous for?<br />
• Review past history or competitive analysis for key offerings.<br />
PREPARATION<br />
• Select items that require limited preparation and assembly.<br />
• Cross-train your kitchen staff for maximum efficiency.<br />
• Review and reduce your inventory to minimize stand-alone items and excess stock.<br />
PORTABILITY<br />
• Ensure your items package and travel well – maintaining their quality and freshness.<br />
• Invest in the proper carryout containers to maintain temperature and presentation<br />
to most closely mirror dine-in experience.<br />
PROTECT YOUR BUSINESS TOOLKIT<br />
14
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