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Siouxland Magazine - Volume 3 Issue 2

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As he served on the Iowa Economic Development<br />

Authority Board (IDEA), Bernstein saw a lot of earlystage<br />

development happening across the state.<br />

He came to understand the support and resources<br />

Iowa has to help new businesses. He saw most of<br />

the resources for start-ups going to Des Moines and<br />

university cities, not Western Iowa. One of his goals<br />

with SVI and Springboard is to bring more of that to<br />

<strong>Siouxland</strong>. His vision means an intentional focus on<br />

what is already here and helping to nurture it.<br />

“We are a bit asleep in some ways in this community<br />

when it comes to economic development in my<br />

opinion. We are primarily stuck in the old mindset<br />

of economic development focusing on bringing an<br />

established business from outside of town, often<br />

through a site selector. What I saw a lot of when on<br />

IEDA, is lots of business growth and development<br />

in Iowa comes from businesses already here and<br />

startups. Existing businesses wanting to grow and<br />

entrepreneurs spinning off of existing businesses<br />

or starting something new. We need to convey the<br />

opportunities and programs available to help them<br />

keep growing,” said Bernstein.<br />

Technology Commercialization Committee is<br />

a subcommittee of IEDA, focused on helping<br />

technology related concepts come to fruition.<br />

“There’s so much happening with technology.<br />

Especially in agriculture and food processing.”<br />

Says Bernstein who recently joined the TCC<br />

board.<br />

An advantage in <strong>Siouxland</strong> is the tri-state area. There<br />

are different structural advantages in each of those<br />

states depending on what you are doing. Some focused<br />

collaborations like The <strong>Siouxland</strong> Initiative, Iowa West<br />

Coast, and contests like Swimming with the Sharks<br />

and Entrepreneur-Fest are evidence that growing our<br />

own new business is valuable to our community, but<br />

they are somewhat siloed and not holistic.<br />

In discussing contests for entrepreneurs, Bernstein<br />

explained a key difference in perspective.<br />

“We should not be looking for the best ideas, we<br />

should be looking for all viable ideas. There can be<br />

1,000 ideas that could produce something great.<br />

Instead of making it a contest only rewarding the top<br />

few, I want to see us help all of the viable ones move<br />

forward. The programs are there, we need to harness<br />

the resources in this community to nurture this activity.<br />

There’s nothing wrong with the contests, but let’s not<br />

limit ourselves,” suggested Bernstein.<br />

SVI will tap into existing resources including the Iowa<br />

Technology Commercialization Committee (TCC),<br />

Sioux City Economic Development personnel, the<br />

Common space at Springboard.<br />

Iowa West Coast Initiative, and the Career Academy to<br />

help advance the ecosystem. Bernstein joined the TCC<br />

board in January.<br />

“We need to be catalytic here. I don’t want credit<br />

and I don’t want SVI to get credit, it’s a collaborative<br />

effort. We just want to create the space that provides<br />

an opportunity to learn from others in the community,<br />

bring in speakers, networking events, mentoring, etc.,<br />

etc. I don’t care where these activities are held but want<br />

to offer spaces that are inspiring if needed. I just want<br />

to encourage and support those starting up. We have<br />

good things going on in this community, we need to<br />

be sure we are doing what we can to nurture them as<br />

well. When you are starting out with an idea and don’t<br />

know what resources (financial and other) are around<br />

in the community, it can be daunting. There are a lot<br />

of resources. People here are friendly and willing to<br />

help,” said Bernstein.<br />

“It’s really one of our greatest strengths. Helping<br />

others is enjoyable . . . or maybe rewarding. Actually,<br />

yes, enjoyable and rewarding,” concluded Bernstein.<br />

Springboard Co-working space has day passes,<br />

monthly rentals of open or dedicated desk spaces.<br />

Learn more at www.springboardcoworking.com<br />

Photos Contributed by Springboard.<br />

<strong>Siouxland</strong> <strong>Magazine</strong> | inspire/27

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