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2013 CIOPORA Chronicle

CIOPORA annual magazine on Intellectual Property protection for plant innovations 2013. Produced in cooperation with FloraCulture International. Read in the 2013 issue: - PBR topsy-turvy. How UPOV and its members turn the system upside down - Breeding industry ‘manifesto’ reflects strong visions and daily practice - Marketability of innovation – the power of ideas in horticulture - Contemporary marketing solutions for horticultural businesses - Hydrangeas in a PVR squeeze - Clearly or just about distinguishable? and more...

CIOPORA annual magazine on Intellectual Property protection for plant innovations 2013. Produced in cooperation with FloraCulture International.

Read in the 2013 issue:
- PBR topsy-turvy. How UPOV and its members turn the system upside down
- Breeding industry ‘manifesto’ reflects strong visions and daily practice
- Marketability of innovation – the power of ideas in horticulture
- Contemporary marketing solutions for horticultural businesses
- Hydrangeas in a PVR squeeze
- Clearly or just about distinguishable?
and more...

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April <strong>2013</strong> <strong>CIOPORA</strong> <strong>Chronicle</strong><br />

30<br />

Belgian discovery<br />

rules give Plant<br />

Variety Rights teeth<br />

33<br />

Colombia’s PBR<br />

system faces<br />

unsolved problems<br />

35<br />

Breeders play vital<br />

role in supply chain<br />

36<br />

Hydrangeas in<br />

a PVR squeeze<br />

38<br />

The importance<br />

of communication<br />

in breeder-agentgrower<br />

relationships<br />

40<br />

Clearly or just about<br />

distinguishable?<br />

42<br />

A CPVO success story<br />

44<br />

FruitBreedomics<br />

improves efficiency<br />

of fruit breeding<br />

47<br />

<strong>CIOPORA</strong>’s AGM: tout<br />

arrive en France!<br />

48<br />

France’s accession<br />

to the 1991 Act of<br />

the UPOV convention<br />

49<br />

For Meilland<br />

IP is The Next Big<br />

Thing for innovation<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2013</strong> | www.FloraCultureInternational.com 5

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