HIDDEN PLACES - ORCO Germany

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Romann Fehrentz is a very busy man. Apart from an exceptionally good dental practice, he actually runs the Braun- Fehrentz interior studio that doesn‘t only specialise in bathrooms. And as if that were not enough to do in a day, he recently opened a Japanese style soup restaurant, the artistically designed Susuru. What drives this man and what links him to Berlin? We met Romann on a very hot, sunny day, to get to the bottom of these questions. INTERVIEW Stephan Burkoff PORTRAIT Christian Brox FOTO Ludger Paffrath Is there something that links the things that you do? What motivates me and what I really enjoy doing is creat- ing situations so that they work and can be used perfectly. It doesn‘t matter whether it‘s my dental practice, a building to be constructed or a restaurant. At the beginning of projects I always ask myself the same question: What do the customers really need? How do others do it and what do I want to do better? Why have you just opened a restaurant for Japanese food? I‘ve always been fascinated by the idea of a coffee shop. A high table, at which many people sit next to each other. Where people who don‘t know each other at all can talk to each other but don‘t have to and where you can easily get a quick drink and have a snack. And with the incidentally very healthy, fresh Japanese food that we offer, we have found a very simple, quick, varied, easily-digestible cuisine for this basic idea that is in keeping with the times. Freshly prepared soups with noodles – that‘s our idea of fast food. But obviously the restaurant should also express my interest in perfection and my aesthetic demands, i.e. our ability as fitters. Do you think that a multi-faceted life such as yours would be possible in any city other than Berlin? It would be difficult. Unlike other cities there is still scope here for new ideas and above all there are also places to build to bring these ideas to fruition. In both cases, with the interior studio and with the restaurant, there were hardly any direct competitors here in Mitte. This is a unique situation in itself. MuLTITAsK KInG But not the only reason for choosing this location? No. We also had to ask ourselves where our customers were living. Where do people with very great interest in creative, high-quality bathrooms live who also have the financial means to buy these particular tasteful items? Who uses the sort of things that we make with Susuru and BraunFehrentz and where are the creative people and implementers that we need as disseminators for our projects? Well, these people now live and work in Mitte. Is there anything you haven‘t got here? A really good baker. Anything you can get from high street chains is not worth talking about both in terms of shop design and also the product. People don‘t really want to go into them but there‘s really no other option. That could be my next project. But before, if everything falls into place, I am going to open another bath- room studio this year, a shop just dealing in goods from one Italian manufacturer, in the historic WMF building on Leipziger Strasse. What do you tell your international customers about Berlin? I, personally, travel a lot. And I find that Berlin is actually the leading city in Europe and has the most opportunities for the future. Berlin has such a terrifically creative potential. You can see it seething inMitte and new buildings are going up all the time. Today, there may still be something of Berlin in some places. But Rosenthaler Strasse has shown what it is going to be like. Where once there were only small shops selling trashy goods, international brands with their high-quality flagship stores have now become established there. I think that this will be a pattern for Berlin and above all for Mitte.
Page 1: www.fehrbelliner.de Deutschland 8 E
Page 7 and 8: COVER FOTO by Jean Francois Carly E
Page 9 and 10: uNrivaled Everybody knows the fairy
Page 11: D _CHINA CLUB BErLIN · Adlon-Palai
Page 15 and 16: D susuru, Rosa-Luxemburg-Strasse 17
Page 17 and 18: LITTLE italy Berlin‘s most famous
Page 19 and 20: There are different sorts of people
Page 21: Where we come from. www.tpa-berlin.
Page 24 and 25: FOTO BY HISAO SUZUKI The architect
Page 26: D Galerie Viaux Berlin, Mulackstras
Page 29 and 30: BELGIUMS ROMANTIC REBEL»What I lik
Page 31 and 32: JEAN-FrANCOIS CArLY / C-PrINT DIASE
Page 33 and 34: JEAN-FrANCOIS CArLY / C-PrINT DIASE
Page 35: JEAN-FrANCOIS CArLY / C-PrINT DIASE
Page 38 and 39: Chanel and other luxury businesses
Page 40 and 41: 0 ExPEnsIVE unfORTunATELy There is
Page 43 and 44: TOwn hOusEs “For me, the ´Fehrbe
Page 45: fLATs “This is contemporary livin
Page 49: PEnT hOusEs “For me living in a
Page 52 and 53: 5 CoNCierGe serviCe There is a serv
Page 54 and 55: 5 shOOTInG ThE CITy Jany Tempel is
Page 58: 5 PuMPs AnD PATInA A legendary danc
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ART In MITTE The area around Linien
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Mr. Becker, you worked for Norman F
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tea | noppies | imps&elfs petit bat
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