TSTC Visual Standard Guide 2020

APPLICATIONS / NAMING PROJECTS & FILES
Naming Projects and
Files
Project Names
Project names and file names go hand in hand. When a
project request is accepted, the name will need to be a
clear descriptor of what the project is and might include.
The project name does not necessarily need to have
the type of item(s) included, but should clearly identify
what the project is for and general location information.
For example, a campaign request for a registration rally
in Waco would be called “Registration Rally Waco Fall
2020,” but a poster for a cookout in Abilene would be
called “Hamburger Cookout Abilene September 2020.”
File Names
When naming files, it’s as simple as copying the project
name as the basis for your file name and including the
appropriate location code, corresponding media type
code, creation date code, and the Workzone project
number.
For the registration rally example used above, your file
names might be “Registration Rally WAPO 0820 12345.
pdf” and “Registration Rally WASM 0820 12345.jpeg.”
Location Codes
Each location has a designated two-letter code:
Abilene: AB
North Texas: NT
Breckenridge: BK
Sweetwater: SW
Brownwood: BW
Waco: WA
Fort Bend County: FB Williamson County: WC
Harlingen: HA
Statewide: TX
Marshall: MA
File Names
Each media type has a corresponding two-letter code as
well that aligns with the categories within Workzone and
on our Google Drive.
Advertising - External Print & Digital: AD
Apparel Design: AP
Banners: BA
Booklets - Instructional: BO
Brochures - Bifolds & Rack Cards: BR, RC
Certificates & Forms: CT, FO
Digital Signage - TSTC Internal: DS
Electronic Invitations: EV
Flyers - 8.5”x11” Handouts: FL
Portal Updates and Changes: PP
Postcards - Mailers or Handout Cards: PC
Posters - 11”x17” or 24”x36”: PO
Social Media: SM (square format)
ST (Facebook Sories format)
Other Project Types
There are many other types of projects listed within
Workzone and on our Google drive; however, most of
those projects are combinations of our most common
types of media. For example, your project may be listed
as an event, but we don’t have an event file name code
because events usually consist of posters, flyers, digital
signs and social media files.
Uploading Files
All finished files should be uploaded to the appropriate
Google Drive folders, which are named to match our
Workzone categories.
When uploading your final files, upload all files,
unzipped, in a new folder with the name of the project
on the Google Drive.
VISUAL STANDARDS | APPLICATIONS 83