TSTC Visual Standard Guide 2020
TSTC Visual Standards Guide 2020
TSTC Visual Standards Guide 2020
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
LOGO / DEPARTMENT NAMES<br />
Preferred, Single<br />
& Monochromatic<br />
Preferred Colors<br />
Unless the design dictates otherwise or due to printing<br />
limitations or budget requirements, the lockup should<br />
always be reproduced in its purest form, preferably<br />
placed on a white background to ensure the highest<br />
amount of contrast.<br />
Single Colors<br />
If the design dictates or due to printing limitations,<br />
specifications or budget requirements, a single-color<br />
lockup option is available. Color options are limited<br />
to the colors available in the approved primary and<br />
secondary color palettes. Usage guidelines apply.<br />
PREFERRED COLORS - PMS 1797C, PMS 281C<br />
Only convert to CMYK when printing in four-color process.<br />
SECONDARY PALETTE - PMS 872C<br />
Colors from the secondary palette can only be<br />
used in accordance with the usage guidelines.<br />
Monochromatic<br />
If the design dictates or due to printing limitations,<br />
specifications or budget requirements, a grayscale<br />
100 percent black option is available.<br />
PMS 281C<br />
BLACK<br />
PMS 1797C<br />
VISUAL STANDARDS | LOGO 17