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TSTC Visual Standard Guide 2020

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LOGO / BACKGROUNDS<br />

Backgrounds:<br />

Photos & Illustrations<br />

Refrain from using any variant of the logo mark on<br />

photographic or illustrated backgrounds.<br />

If design absolutely dictates, logo variants can only<br />

appear on a section or portion of a photographic image<br />

or illustration, providing that the logo is clearly visible,<br />

legible, free of visual clutter, interference and is not lost<br />

in the background image. A high level of contrast must<br />

be present.<br />

For optimal results, use the reversed logo on darkercolored<br />

images and a high-contrasting, single-color<br />

positive version on lighter-colored images. Place logo<br />

over an area that is clean, open and free of detail.<br />

OPTIMAL RESULTS<br />

Position a high-contrasting, single-color<br />

positive logo on lighter-colored images.<br />

VISUAL STANDARDS | LOGO 11

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