Multifamily Innovation Magazine 2021

MULTIFAMILY
INNOVATION
SPECIAL EDITION:
2021 BEST PLACES TO
WORK MULTIFAMILY®
A MESSAGE TO LEADERS:
LEADING
THROUGH
RAPID
CHANGE
A BETTER WAY
TO GET CLIENTS
CREATING
CONTACTLESS
COMMUNITIES
BENCHMARK DATA
8 KEY AREAS OF A
HEALTHY ORGANIZATION
A MESSAGE OF HOPE
FOR AMERICA’S BEST
KEPT SECRET
MULTIFAMILY WOMEN
THE TRADE SHOW
HAS ENDED
JAMIN HARKNESS
THE MANAGEMENT GROUP
3

MULTIFAMILY INNOVATION MAGAZINE
CONTENTS
06
Best Places to Work ®
Multifamily Overview
10
Multifamily
Women
06
Best Places to Work Multifamily®
Recognizing Greatness in Multifamily
12
A Better Way to Get Clients | by Briana King
In what ways can we become a competitive force in the the
Multifamily industry?
08
8 Key Areas of our Multifamily Research
How does your company compare?
16
A Message of Hope | by Carrie Antrim
Learn about a silent epidemic and what you can do to
become part of the solution.
10
Multifamily Women
Take a look at what’s new for Multifamily Women and a
look back at the inaugural summit.
18
2021 Best Places to Work Multifamily® Profiles
Get to know the Top 50 nationally ranked companies.
2 2

12
A Better Way to
Get Clients
18
2021 Best Places to Work
Multifamily® Profiles
120
Best Places to Work
Multifamily® Benchmark Data
142
Leading
Through Change
148
Trade Shows Are Dead as We
Know Them
120
Best Places to Work Multifamily® Benchmark
All of the data from every participating company, listmakers
and non-listmakers, is gathered for comparison.
Leading Through Rapid Change | by Carrie Antrim
A tribute to Jamin Harkness with The Management Group for his quick action
142 to unite an industry during the pandemic.
144
Smart Self-Service Solutions | by Kerry W. Kirby
During the Pandemic and Beyond
Trade Shows are Dead as We Know Them | by Patrick Antrim
What multifamily operators need to know about getting clients without attending
148 trade shows.
3
3

#MultifamilyAwards
@multifamilyleadership
@inmultifamily
@multifamilyleadership
@multifamilyleadership
Multifamily Studios
Original Content
Creative Learning
From innovative new lease-ups to in-depth
conversations over dinner and drinks, we
let you peek behind the scenes of what’s
happening next in the multifamily industry.
We have discussions no one else has previously
had access to.
Information
Subscriptions
multifamilyleadership.com/join
Contact
Carrie Antrim
carrie@multifamilyleadership.com
480-485-4923
Studio Location
Scottsdale, Arizona
MultifamilyInnovation.com
Visit MultifamilyInnovation.com to access the Multifamily
Innovation Podcast, video interviews, product showcases,
executive interviews, and more!
All rights to the content of this magazine are owned in full by Multifamily Leadership, LLC
and may not be reproduced in full or part without written permission from publisher. Neither
the publisher, nor any of its agents, officers, or affiliates may be held responsible for errors
or accuracy of information provided by participating companies, contributors, or advertisers.
Thought Leaders
Expert Wisdom
We dive deep into the most important, thought-provoking topics current
to the multifamily industry today and share time with experts
who graciously impart their knowledge, advice, and insights to us.
Exhibitor Hall
Innovation Showcase
Open to the public for free, the Exhibitor
Hall showcases the most innovative products
in the multifamily industry and gives
you specific, deep understanding into why
they are so important and how they work
within your organization.
Live Events
Summit Recordings
Subscribers receive all Multifamily Leadership
and Multifamily Women’s Summits
as part of this platform. Gone are the days
of spending a fortune on recordings for
one specific event. Access all recordings
on-demand, on your device.
4

The Future of Multifamily
Join us as we show the world we can “Make an Impact through Multifamily Success.” Our industry will go
through rapid changes while new technologies bombard our communities. There is no better time to discover
what it will take to lead the next generation of leaders. Talent is our last real competitive advantage
and in times of uncertainty or rapid change, employee engagement can be the only real differentiator.
Technology is changing the world and a leader’s toughest decisions are around people and their changing
roles in an organization. The Multifamily leader of the future will need to bring Multifamily Real Estate
fundamentals together with innovation, technology, and leadership.
Publisher
Patrick Antrim
patrick@multifamilyleadership.com
(480) 780-2611
Editor in Chief
Carrie Antrim
carrie@multifamilyleadership.com
(480) 485-4923
2021 Best Places to
Work Multifamily ®
The Best Places to Work Multifamily® is a survey competition developed
by Multifamily Leadership to determine which participants
are the best employers. The winners are recognized at the annual
Multifamily Leadership Innovation Summit. Companies can use the
distinction to enhance recruiting efforts, increase the value of general
marketing and improve reputation. Request your invitation today:
bestplacestoworkmultifamily.com
Our Studio
Stop by the Multifamily Industry’s only media
studio where we film expert interviews, educational
trainings, and broadcast live!
Multifamily
Women’s Summit
The 2021 Multifamily Women’s Summit will be held September
15-16 in Scottsdale, Arizona. The inaugural event was a
momentus step toward empowering women in innovation and
technology within the multifamily industry. Register today:
multifamilywomen.com
5

Eenhoorn
6
REGISTER TODAY AT
BESTPLACESTOWORKMULTIFAMILY.COM

RECOGNIZING
GREATNESS
IN MULTIFAMILY
Our “Best Places to Work Multifamily®” program
results in significant organizational benefits for all
who participate.
Whether or not you think your organization would receive a “Best
Places to Work Multifamily®” distinction, we encourage you to
participate. Gathering feedback from your employees will provide
you with a baseline so you can see where your organization can
improve.
When an organization appears on the Best Places to Work
Multifamily® list, management, employees, and other stakeholders
feel an overwhelming sense of pride within the organization. The
Best Places to Work Multifamily® award affirms an employee’s
sense of belonging within the organization, therefore increasing
employee engagement and retention. Organizations named to the
Best Places to Work Multifamily® list can see a tremendous impact
on any marketing they conduct. They can use the distinction to
enhance their employee recruiting efforts, increase effectiveness
of the organization’s marketing to reach residents, and improve
their reputation in the community, state, or industry.
BEST PLACES TO WORK MULTIFAMILY®
The results of the survey process prove an invaluable tool for any
participating organization, even if they do not make the list. After
completion of the survey process, all participating organizations have the
option to receive the Employee Feedback Report, which includes employee
feedback for each survey question, employee comments, and aggregate
organizational benchmarks. Benchmarking data allows organizations
to compare their scores to the overall averages of both the list-making
organizations as well as all program participants. To conduct this kind of
in-depth research independently would normally cost between $5,000
and $10,000 in consulting fees.
7

KEY AREAS
OF THE BEST PLACES TO WORK
MULTIFAMILY ® PROGRAM
1
2
LEADERSHIP AND PLANNING
CULTURE AND COMMUNICATION
3
ROLE SATISFACTION
4
WORKING ENVIRONMENT
5
RELATIONSHIP WITH SUPERVISOR
6
TRAINING AND DEVELOPMENT
7
PAY AND BENEFITS
8
OVERALL ENGAGEMENT
8

How does your
company
compare?
Check out the 2021 winning
company profiles and register to
participate in the Best Places to
Work Multifamily® program.
Gathering
information from
your employees
will provide you with a baseline
so you can see where your
organization can improve.
9

4,700+
Facebook
Members
The Multifamily Women Facebook Group
has welcomed over 4,700 new members to
the community.
Member Spotlight:
CHRISTINA RIVERA - RISK, SALES, MARKETING
JESSICA FERN - TRAINING AND DEVELOPMENT
Smarter access
looks like this.
NIKKI BODEN CROSBY - MARKETING OPERATIONS
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Multifamily
Women
The annual Multifamily Women’s Summit delivers a premier
industry event with notable, thought-provoking speakers,
informal peer-to-peer discussions, and unparalleled educational
content inside an exclusive networking environment. This
Summit is part of a bigger plan to advance women’s leadership
in innovation and technology throughout every aspect
of the industry with the end-goal of sharing expert content
through live events, Multifamily Studios® streaming platform,
print-based materials, social media, and even a special segment
on the current Multifamily Innovation® Show.
Summit
Recap
#WeAreMultifamily
March 20, 2019 marked
the inaugural Multifamily
Women’s Summit in beautiful
Scottsdale, Arizona.
Attendees, both men and
women, kicked off the
event with a breathtaking
hike in the McDowell
Mountains where they
pushed themselves to
new heights and formed
bonds that will last a lifetime.
There were plenty
of laughs, possibly some
perspiration, but most
importantly, a huge sense
of pride and accomplishment
at the end of the 4.5
mile hike.
The attendees were then
whisked away to various
other activities, including an Innovation
Showcase at LeaseHawk and filming
the first episode in a series following
an innovative Stellar Residential leaseup
in the heart of central Phoenix. A
glass-breaking ceremony and champagne
toast were the perfect christening
of this new development.
The evening’s festivities included dinner
and cocktails, a show-stopping performance
by Rosevelt Sings, some hilarious
improv comedy, and a chance to share
the vision for the future of Multifamily
Women.
Day 2 of the Women’s Summit brought
us a moving opening keynote from
Felicite Moorman, followed by invaluable
wisdom from Heather Wallace, Dru
Armstrong, Lori Torres, Dale Phillips, and
Elizabeth Francisco. Sara Potecha, author
of “West Point Woman”, finished off
the day with her powerful keynote about
being one of the first women graduates
of West Point Academy.
Topics for
Discussion Included:
The Critical Women and
Men Partnership
Women’s Influence on
Organizational Change
Women Driving a Culture
of Innovation
Leading Change and
Transformation
1 1
1 1

A Better Way To Get Clients
BY: BRIANA KING, MULTIFAMILY LEADERSHIP
Technology is advancing at a
rapid pace, and the industry
is not moving with it. In the
current marketplace, it has become
obvious that multifamily
companies need to take a new
approach in their marketing
to remain competitive in the
future. I’m here to tell you the
opportunities are endless.
The flaw in the way most
people go about marketing
products is they focus on the
people ready to buy and only
talk about their products and
information. Did you know that
there are 17.5 million people in
multifamily, and 80% of those
people come to a website just
to learn, not to buy?
BRIGHTEDGE estimates that
a whopping 80% of searchers
will land on your website with
a desire to get information, not
to buy. Only 10% are looking
to buy, and therefore likely to
convert.
It’s time for the industry to
move away from preconceived
ideas and traditions and realize
that there is a better way to
get clients. Right now, the industry
is faced with too much
competition and is only relying
on referrals, trade shows,
expensive dinners and luck
to get the clients they want,
when all they receive in return
are poor results and rising
costs. Most people want to
make that sale or get that deal
right now. However, that is not
how a client’s mind works.
This all falls under the idea
that instead of being about
you and your brand, your mar-
keting should focus on
the client.
Companies always
want to describe their
products and services,
but people are very
self-minded. This means
they don’t want facts
and information, they
want what you or your
product makes possible
for them. So by targeting
what your clients actually
want in your messaging,
you can be that
much more successful.
Getting your name out
there is not enough
anymore, and in reality,
your competition is just
the attention span of
your ideal client. People
are faced with so many
options, but how much
do they understand that
what you are offering is
different than others? If
you have a compelling
offer, you won’t need to
sell it. You simply need
to make people aware
that it exists.
It is also true that people
digest information in
different ways. Some
people are visual learners,
or auditory learners,
some like to read about
your product and some
want to see it in action.
But in the end, people
always make a decision
based on how emotionally
affected they are.
Everyone should know
that you can’t make an
impression on the same
amount of people in
person at a trade show, at
dinner, or visiting a property
as you could online. It is
simply impossible for busy
decision-makers to attend
every association meeting,
product demo, trade show
and industry conference,
and these are the people
you need to speak to!
High-priced sponsorships
also restrict innovation
in multifamily, and cause
you to make budgeting
decisions that don’t make
sense. Build a better product?
Or go to one event
and pay one high sponsorship
fee? Why are those
the only options?
Instead of sponsoring an
event to gain little to no
more brand recognition,
what if you could speak
at the event, demo your
product or interact with
the audience in new ways
by educating instead of
selling them? Because producing
high-quality content
that reaches your ideal
audience year-round is so
much more impactful.
Large trade shows only
bring in about 13% of their
members. So what could
you be doing with the other
87% of the marketplace?
News flash…the world has
gone digital! Just think
of all the forms of media
that exist today. Video,
podcasts, social media,
product demos, interviews,
webinars, articles, etc.
1 2

These can target every potential
client in the way that they like to
learn. And that is why you have to be
everywhere at once.
Well I’m excited to tell you that you
can be everywhere at once. Even coffee
chats, follow-up lunches, property
visits and corporate meetings can all
be simulated with sales automation!
Would you believe us if we said we
have what’s possible for this industry?
There is a new way of doing
things, and if you aren’t looking into
the future, you are missing out on an
opportunity that will prepare you for
when current marketing strategies
fail.
Now instead of meeting face to face,
which you can’t do right now anyway,
you need to be making a larger impact
on your audience through digital
platforms. Here’s how we do it. We
make our brand present in thought
leadership, live interviews, event
sponsorship, email sequences, video
testimonials and education-based
marketing.
Think about it. You can rent a
billboard for an astronomical price,
and sure some people living in that
city may see it. But are your ideal
clients seeing it? If instead, you take
a video of that billboard and run a
Facebook ad to it, you can directly
target your ideal customer, and gain
views and website traffic from many
other groups of people.
With that in mind, instead of renting
a booth at a trade show, couldn’t
you film it and then spread your
message to the world instead of the
5,000 people in that room who probably
won’t buy from you anyway? It’s
the same idea.
Even if you do convince someone to
buy, your offer still has to go through
various stages of approval and the
likelihood of that deal happening
plummets down. But if you create
an automated, digital system that
brings in traffic constantly, clients
will be dropping into your calendar.
Wouldn’t that be better? Let’s invert
the process.
Video and live events create more engagement
with your audience. Sure
taking the small steps to gain a big
audience is an investment, but it’s an
investment that pays off in the end.
Remember, most people are not
actually ready to buy when first introduced
to your brand. They are in the
research phase, and are more than
likely looking at different options. The
key to this is to drop seeds of value
for months before your customer is
ready to buy, so that when they are,
they think of you.
They already know you have an
amazing product! Because you have
implemented digital marketing campaigns
the entire year. Whether you
educated them on how your product
is essential in a changing market, or
appeared on a podcast that was then
shared throughout your social media
platforms…they know you.
If you do this, executives don’t have
to wait to see your new, cutting-edge
product, it will already be an established
option in their mind and they
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don’t have to wait to attend a
trade show to see it. Now they
can have time to formulate their
decision from the comfort of their
own home, and you don’t have to
potentially miss out on an opportunity.
If you aim for people to be
ready to buy before they even talk
to you, everyone wins.
The problem here is, people don’t
like to accept change. But once
they do it and reap the rewards,
then they see the real benefit and
think, “Why didn’t I do this sooner?”
Nobody wants to be the first
one to do something new due
to the fear of failure. But if you
are the one to take that risk, you
will receive the greatest reward
because the market is too saturated
with current, unsuccessful
strategies.
It’s time for you to truly be heard.
And we have one more way to
help you seal the deal.
We’ve created an all-in-one CRM
software at MultifamilyClients.
com, that helps Multifamily vendors
get clients by turning traffic
to leads so that those leads actually
become sales. We have built
high converting sales funnels,
a messaging platform, appointment
automations, proven
campaigns, and pipeline for
sales in a software that does it
all for you.
We want you to capture, nurture,
and close your leads all
in one place instead of using
many different platforms that
don’t communicate with each
other. Believe me, if this software
only did those things, it’s
already worth the price.
Our Multifamily Clients Enterprise
Accounts use this software,
but also give you social
media creative and promotions
with additional exposure
on our platform, pre-installed
automation and funnels (creating
customer tags, sequences
lists for inbound sales) donefor-you
thought leadership
(articles, podcasts, interviews,
webinars, product launches,
and even user conferences),
exposure to event sponsorship
for branding and leads across
national events, and finally
access to our team: Strategy,
Social Media Marketers,
Copywriters, Video Marketers,
Video Editors, Audio Producers,
and Graphic Designers.
This is the all-in-one solution
to getting more clients. We’ve
taken the changes in the
world, and have provided a
way for you to gain previously
untapped access to the rest of
the industry that most companies
don’t touch.
Remember, everything should
be focused around your client.
So after reading this, take a
look at your websites, emails,
marketing materials, etc. and
ask yourself, is it all about
you?
Briana King
1 4

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A Message
of Hope
BY: CARRIE ANTRIM, CO-FOUNDER OF MULTIFAMILY WOMEN
THE ISSUE
CHILD ABUSE IS NOT an easy topic for
discussion, but it is a tragic epidemic in
the United States and an issue that cannot
be ignored. It is an issue that is somewhat
misunderstood and the severity is unknown
by many.
Every day in America 5 children die from
neglect or abuse. A report of child abuse
is made every 10 seconds however, a
study by the U.S. Government Accountability
Office indicates there is a significant
undercounting from state agencies of
child fatalities due to maltreatment by 50%
or more. More than 80% of the fatalities
were children not yet old enough to enter
kindergarten.
Please take a moment to process that
information. According to Childhelp.org,
“child abuse is when a parent or caregiver,
whether through action or failing to act,
causes injury, death, emotional harm or
risk of serious harm to a child.” There are
many forms of child maltreatment, including
neglect, physical abuse, sexual abuse,
exploitation and emotional abuse. And
the majority of this abuse is happening to
children who are physically, mentally, and
emotionally incapable of protecting themselves
due to their young age and a lack of
resources.
This is why Multifamily Leadership has
chosen to work with Childhelp® to take
a stand against this unfathomable tragedy
and we hope you will help us fight
this injustice for those who cannot fight
it on their own.
THE HISTORY
In 1952, two actresses starring in The
Adventures of Ozzie and Harriet met
and became fast friends. Sara O’Meara
and Yvonne Fedderson were then
chosen to travel to Japan in 1959 to
entertain American soldiers on a goodwill
tour during the Korean War. It was
during this trip the two young actresses
stumbled upon a group of 11 huddled,
orphaned children and took immediate
action to find them safe shelter.
That one, brave act of kindness fueled
these two incredible women to begin
a tireless lifetime crusade to provide
treatment to abused and neglected
children and to prevent child abuse
by founding Childhelp, a national
non-profit organization headquartered
in Phoenix, Arizona. To this day, over 10
million children have been impacted by
Childhelp and their mission will continue
until every child is safe.
THE SOLUTION
The Childhelp approach to ending child
WARRIOR’S
HEART
MEET ROSEVELT
Rosevelt Rawls is a Youth Ambassador
for Childhelp and has
single-handedly helped raise
over $500,000 for this organization,
with some of those donations
coming from within the
multifamily industry after her
performance at the Multifamily
Women’s Summit in Scottsdale.
Rosevelt is only 13 years old
however, she has dedicated her
talent and ambition to helping
abused children nationwide. We
are so proud to be a part of Rosevelt’s
#5toomany campaign.
1 6

Patrick Antrim, Rosevelt Rawls, Elizabeth Smart, and Carrie Antrim
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abuse consists of three
key areas: Prevention
Programs, Intervention
Programs, and Treatment
Programs. Child abuse is
a cycle. It is perpetrated
from one generation to
the next, so breaking that
cycle is the first step in
fighting this battle.
Intervention comes next
in the form of removing
abused and neglected
children from the situation.
Childhelp has a 24/7
Abuse Hotline, receiving
well over 100,000 calls
per year.
Childhelp also has group
homes (villages) where children
receive intensive therapeutic
treatment in a safe, child-friendly,
supportive environment to
help them recover and heal
appropriately.
And finally, “Childhelp’s Foster
Care & Adoption Services work
with children and families to
find good long-term matches to
ensure that every child’s future
is brighter than their past.”
While great strides are being
made every single day for these
at-risk children, help is needed
to spread the word and carry
the message of hope to the
children of our future.
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THE ASK
Just $5 can support calls to the Childhelp National Child Abuse Hotline,
sponsor a child’s Childhelp Speak Up Be Safe body safety curriculum, buy a
comforting toy for a child in crisis, help support animal therapy programs for
children learning to trust again, and provide art therapy supplies for a child
healing from traumatic abuse.
To donate, please visit: childhelp.org/5toomany
For more information about Rosevelt, visit roseveltsings.com
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1 7

THE PROCESS
1
You can register through the
program website by the program
registration deadline.
6
You will receive notification
as to whether or not your
company made the list.
2
3
The research team sends
confirmation of registration and
instructions to you within 24 hours
of submission, creates and sends
invoices for program costs within 30
days.
You will complete the first part of
the survey process, the Employer
Benefits and Policies Questionnaire
(EQ), where the research team
gathers important information
about organization policies,
practices and demographics.
7
8
You will receive an Insights
Report within a month of
receiving the notification.
Multifamily Leadership then
produces a special edition
magazine highlighting
organizations named to
the “Best” list, and holds a
special awards gala to reveal
the rankings at the annual
Multifamily Awards Show.
4
Your employees complete surveys
via online or traditional paper
survey methods, according to your
selection at registration.
5
When the survey process ends,
the research team sorts and
analyzes the gathered data and
determines the “Best Places to
Work Multifamily®” list.
If you want to know
if it’s a great place
to work, you ask
the people who
work there.
1 8

2021
Company Profiles
1 9

RANKED #1 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
The Management Group
7000 Peachtree Dunwoody Road | Building 14 | Atlanta, GA 30328 | tmg-living.com
In 2015, The Management Group, LLC
(TMG), a full service management company
built on 30 years of experience,
systems and best practices was established.
Combining the principles of an owner
managed philosophy with the flexibility
and innovation driven systems of a
fee management organization, TMG is
dedicated to finding new and creative
ways of increasing the net return on investment
to asset owners and investors
while maintaining the health and viability
of its managed assets for long term
growth.
With teams dedicated to both commercial,
industrial, and multifamily assets,
TMG leverages individuals experience
from varying sectors to promote sustainable
growth across all of its portfolios.
“Our primary focus as leaders is to support our
Team Members; to be present during crisis and
to be transparent with all decisions. This takes
discipline and is more than a one time per year
Employee Appreciation Month. We regularly
strive to “wow” our Team Members as much
as our customers. Our Team Members are our
most valuable asset.”
JAMIN HARKNESS | EVP & PARTNER
TMG Mission: Guided by the principle
that simpler is better, The
Management Group’s mission is
to increase the core value of managed
real estate assets by leveraging
technology and innovation
to streamline operations and improve
the customer experience.
Participating in the Best Places to
Work Multifamily® Program is a
regular health assessment of their
organization. When they participate,
they are excited
to receive the feedback,
share it within
the organization and
discuss their plan to
address challenges.
It’s like holding a mirror
up to your team
leadership, and they
have to be ready to
receive feedback
and act.
2 0

Live Life Well
WHAT MAKES THEM GREAT
OH, SNAP! HERE COMES THE
SWAG
The Management Group surprises each new team member
with awesome Welcome Boxes to make them feel right
at home from day one. TMG also makes sure team members
have plenty of cool t-shirts to wear on Fridays and
weekends with their Monthly Employee Gifts.
CONNECTING ON A DEEPER
LEVEL
TMG celebrates diversity and inclusion with an annual trip.
They visited the Martin Luther King Center and Historic
Ebenezer Baptist Church and also watched the movie “The
Banker” and had a dialogue about the content. TMG started
a Women’s Leadership Group that meets regularly to
discuss relevant topics and provides a safe space to work
through daily challenges.
APPRECIATION AND
CELEBRATION ARE KEY AT TMG
TMG celebrates teams in meetings and newsletters but
also extends it to social media channels. They celebrate
birthdays and share it on social media and have regular
cookouts for team members. During quarantine they
made sure to provide lunch for the Maintenance Team
every Tuesday along with a monthly “Working Extra Hard”
Covid-19 bonus.
2 1

RANKED #2 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Highridge Costa
330 West Victoria Street | Gardena, CA | housingpartners.com
Highridge Costa has been a leader in
affordable housing for 27 years. With
a concentration in family, senior, and
homeless supportive housing, they
build living communities that meet both
individual and city growth planning
needs all across the country. Every city is
different, but the goals are similar. Build
housing for those most in need. To that
end, they work with cities to build attractive,
smart, high-density, multi-dwelling
living communities for working Americans,
many of whom are priced out of
the “for sale” market.
Highridge Costa is working to create
a “Blueprint for a Better Nation” with
streamlined construction, elegant design,
creative financing and community
outreach. These well-planned, attractive,
affordable housing solutions
keep senior citizens, homeless individuals,
teachers, nurses, retail workers,
firefighters and police officers living in
the communities where they work —
“We share incredible stories of the gratitude we
have received from our residents so that everyone
in the company can know what they are all
contributing to every day. It’s a great feeling to
know the good we are all doing.”
MICHAEL COSTA | PRESIDENT & CEO
and close to the people who rely
on them, which is their ultimate
goal. At the end of the day, everyone
in America deserves a safe
and attractive place to call home.
When you ask an employee why
they like working for Highridge
Costa, overwhelmingly the answer
is because the company and leaders
truly care about everyone. One
of their core values is to motivate
each other to maintain a balanced
focus on family, health, and work
while creating an exceptional employee
experience. Every benefit
that is offered, explicit or implicit,
does just that and the impact
is reflected in the
atmosphere of the
company, which can
be felt the moment
you walk through
the door. Associates
are encouraged
to prioritize family,
take time off to rest
and recharge, and to
have fun at work.
When employees are
happy, the company
is happy.
2 2

Blueprint for a
Better Nation
WHAT MAKES THEM GREAT
THE CAT GETS THE CORNER
OFFICE
Employees can bring pets to the office. They even have a
cat with its own office who is known to wander around and
curl up with employees. Department lunches and catered
meetings are all a common occurrence as well. Even during
the pandemic, they sent treats home to enjoy during
virtual meetings, held virtual Zoom happy hours, and sent
Harry & David gift baskets for employee birthdays.
BETTER THAN BREAKFAST AT
TIFFANY’S
Recognition and celebration is great for employee morale.
During each quarterly all-company meeting, an employee,
selected by leadership, is recognized with the President’s
Award for outstanding performance. For every 5 years of
employment, employees are recognized with the Service
Award and a gift from Tiffany & Co. The gift grows in size
and value for each additional 5 years of service.
GOING ABOVE AND BEYOND IS
CAUSE FOR CELEBRATION
In a normal year, Highridge Costa has company outings
such as visiting the Porsche Experience Center for an intense
day of fun. They also have an everyday relaxed dress
code to promote a relaxed collegial environment.
2 3

RANKED #3 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
REPLI
345 Peachtree Industrial Blvd. | #1206 | Suwanee, GA 30024 | repli360.com
REPLI is a full-service property tech company
that develops custom software
solutions for multifamily organizations
while also offering on-demand marketing
services handled by their in-house
agency team. Essentially a one-stop
shop for multifamily apartment marketing.
Started in 2018, REPLI has grown to a
team of over 20 people located throughout
the country. In less than 3 years,
they have already generated 10 enterprise
partnerships for PPC, SEO, custom
multifamily websites, and social media
management and are trusted by over
150,000 apartment homes across the
world. From boutique communities to
top 50 management companies - they
are fortunate to work with some of the
best in multifamily.
The pride of REPLI comes from their
“It’s an honor, and we’re especially grateful to
work for a team that is as driven, talented and
unique as ours. I’m thankful for the feedback
from our team, and inspired to see the culture
they created, shine through. REPLI is one
of the Best Places to Work in Multifamily®
because we have one the best teams to work
within multifamily, and that is something we
are truly proud of.”
team. They have created a team
of digital marketers, developers,
and multifamily experts to provide
innovative solutions for their customers.
Founded on the ideas of
transparency at all costs, creating
valuable solutions, and helping
others, their culture enables them
to love what they do and have fun
doing it - all while solving complex
MICHAEL ESTEP |
CHIEF OPERATING OFFICER
problems for multifamily
properties.
REPLI knows they
can be the best partner
for their customers
because they
have the best people
on their team.
2 4

First Lead to
Fully Leased
WHAT MAKES THEM GREAT
NO ONE HAS A CASE OF THE
MONDAYS
Every Monday morning during the weekly meeting, shoutouts
are given to team members for things they accomplished
the week before like successfully onboarding a
new client or finishing a big project, hard work is acknowledged.
Gift cards, bonuses, and little surprises are given
out throughout the year to show appreciation for everyone’s
hard work.
A FIDO-FRIENDLY OFFICE FOR
THE WIN
REPLI understands balance is important when it comes to
finding success at work and in life. That’s why they offer
mental health days, a pet-friendly office, and flexible working
hours for team members. Imagine getting to come
to work with your furry friend, knowing that your mental
well-being is just as important as your success at work!
NO AXE TO GRIND WITH THESE
FUN OUTINGS
REPLI is known for their unique team outings. From
axe-throwing to haunted houses, they like to build their
teamwork by having fun. In the office, associates like to
throw birthday parties, work anniversary celebrations, and
celebrate their big wins together as a company.
2 5

RANKED #4 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Veritas Equity Management
14090 FM 2920 Road | Suite G-105 | Tomball, TX 77377 | vemanagement.com
Veritas Equity Management is a multifamily
management company that operates
a portfolio of 5 apartment communities
located in the Greater Houston
Area of Texas, specializing in renovating
and restoring aging properties into
updated and well-managed homes for
their residents.
Veritas Equity Management takes pride
in making it a priority to always provide
effective and efficient service to every
resident by treating them with a caring
attitude and responding to their needs
with a sense of urgency. Their goal is
to always provide 100% satisfaction to
every resident who chooses to call one
of their communities home.
They believe that the core values of
Veritas Equity Management and their
incredible team of professionals who
embrace them are the root of their
“Veritas was built on such fundamental values
and has grown over the years through the
amazing hard work of very talented individuals.
We are all honored to be a part of such a
talented team in Houston that maintains such
a unique culture and that continues to deliver
100% satisfaction to all our clients. At Veritas,
we are not just a team, we are truly a family.”
company’s success. These values
include Priorities (God first, family
second, work third), Integrity,
Humility, Constant Development,
Loyalty, and Servant Leadership.
They have found that if you’re able
to build your organization around
these values, you end up with a
dream team, with no limits to what
can be achieved!
They really do work with the best
of the best at Veritas and try to do
JAQUELINE AGUIRRE |
VICE PRESIDENT OF OPERATIONS
everything they can
to make sure theirteam
is taken care of
because they know
that when you take
care of your team,
your team is better
able to take care of
business!
2 6

Exceeding
Expectations
WHAT MAKES THEM GREAT
EVERYBODY IN THE CAR, IT’S
TIME FOR WATER SLIDES
At Veritas they care deeply for their team members and
their families. Some of their favorite team events are the
Veritas Family Events! In the past these have included
Family Movie Nights at the local movie theater, taking the
whole company and their families to go watch the Astros,
and taking everyone to Schlitterbahn Water Park!
SERVANT LEADERSHIP AT ITS
BEST
Veritas has a passion for volunteering and community
service. They offer opportunities to serve the community
together as a team throughout the year with the Houston
Food Bank and ReBuild Houston, but they also offer a full
week of extra paid vacation if a team member wants to
volunteer their time for a cause they are passionate about.
FUN IS THE NAME OF THE GAME
AT VERITAS
Veritas loves getting the team together to enjoy events
like Paintball, Deep Sea Fishing Trips, Spa Days, and Beach
Days! They always look forward to traveling with the team
for National Conferences to destinations like Colorado and
San Diego, and they also enjoy participating in many of the
events put on by their local association including a yearly
Sports Challenge and a Chili Fest for the whole family!
2 7

RANKED #5 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
The Bascom Group
7 Corporate Park Drive | Suite 100 | Irvine, CA 92606 | bascomgroup.com
Bascom is a private equity firm specializing
in value-added multifamily,
commercial, and non-performing loans
and real estate related investments and
operating companies. Bascom sources
value-added and distressed properties
including many through foreclosure,
bankruptcy, or short sales and repositions
them by adding extensive capital
improvements, improving revenue, and
reducing expenses by realizing operational
efficiencies through implementation
of institutional-quality property
management.
“Our focus at Bascom is to manage our social
and economic equity models in balance with
the communities we serve to improve one
home at a time.”
Bascom, founded by principals Jerry
Fink, David Kim, and Derek Chen, is one
of the most active and seasoned buyers
and operators of apartment communities
in the U.S. Bascom has completed
over $21B in multifamily and commercial
value-added transactions since
1996, including 648 multifamily community
transactions and 172,000
units.
Bascom’s core strength is derived
from a continuous focus on customer
satisfaction. By focusing on
its key competencies, the company
has developed leadership and experience
in various disciplines to
drive product quality and over-deliver
on client expectations. Bascom
operates for the long-term
continuity by focusing on integrity
and partner alignment. Bascom
DAVID KIM | MANAGING PARTNER
Group has created
an amazing culture
by providing educational
seminars
and mentorship for
employees, hosting
company team
building events,
encouraging volunteering
with local
non-profits, and having
a healthy worklife
balance.
2 8

Commitment to
Sustainability
WHAT MAKES THEM GREAT
A TEAM THAT PLAYS TOGETHER,
STAYS TOGETHER
Bascom company events have included paintball tournaments,
learning the sport of curling, sailing, ziplining on
Catalina Island, go karting, and more! Bascom also is heavily
involved in giving back to the community. Employees
are encouraged to volunteer and join non-profit boards.
BENEFITS, BONUSES, AND
OPTIONAL FRIDAYS, OH MY!
Bascom offers attractive benefits for employees, including
comprehensive healthcare, generous bonuses, and flexible
work schedules. Bascom allows for a great work-life
balance and offers a Fridays optional incentive.
SHOWING APPRECIATION HAS
NEVER TASTED SO GOOD
Each year, Bascom employees gather for a special meal together
to celebrate the successes of the year. Team building
events are planned to bring the team together.
2 9

RANKED #6 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
G5
550 NW Franklin | Suite 200 | Bend, OR 97703 | getg5.com
G5 provides innovative, performance-first
digital marketing solutions
that connect properties with in-market,
ready-to-rent customers.
G5 Performance Marketing is the only
digital marketing solution that continually
gets smarter -- meaning better results
for every dollar spent.
To G5, good design means high-performing
design. It’s creative that not
only looks good, it delivers results. And
it never gets in the way of their first
objective: turning interest into quality
leads.
From website experience to local SEO
and digital advertising campaigns, they
tailor your digital strategy to reach, engage,
and convert renters quickly.
“Being named a Best Place to Work in Multifamily®
is more than just an award. It’s a celebration
of our people and our culture. It’s about
that feeling you get when you know you’re part
of something special. G5 is just that.”
Powered by advanced analytics, machine
learning, and automation, G5 Performance
Marketing has the power
to transform your marketing,
making it possible to be proactive
and predictive.
At its core is a robust data platform
that unifies property, prospect,
and leasing data from 30+ sources
and more than 8,000 properties.
Having this rich data in-house
means they don’t spend months
trying to figure out what will work.
G5 Performance Marketing uses
advanced analytics to evaluate
data at scale, allowing them to
deliver a seamless, exceptional
KRISTIN GLASCOCK | VP OF SALES
online experience to
your customers.
With G5 Performance
Marketing,
you get brand-forward
creative, industry-leading
demand
generation
strategies, and deep
insights that deliver
the right leads, faster.
3 0

Turning Marketing
into Move-Ins
WHAT MAKES THEM GREAT
IT’S A FLUFFY DAY AT THE
OFFICE
The work hard, play hard culture is on full display at G5
headquarters. Employees want to come to work because
of the fun atmosphere, dog-friendly environment, and
general “buzz” around the office. They host offsite events
like the annual holiday party, summer picnic, and team
outings like snowshoeing at Mt. Bachelor in the winter and
floating the Deschutes River in the summer.
AN ADVENTURERS PARADISE
G5 aspires to be a different kind of company. Founded in
Bend, Oregon in 2005, G5 has been a magnet for adventurous
self-starters, innovators, and explorers. And, keeping
these employees happy and healthy is always top-of-mind.
G5 provides 100% employer-paid benefits, Summer Friday
Half-Days, on-site gym, complimentary food/beverages,
yoga in the park, EAP, and so much more.
THRIVING TEAM MEMBERS ARE
VALUED AND APPRECIATED
At G5, they celebrate team and individual wins with monthly
Wheel Spins and Fish Award, the Quarterly CEO Award,
and their Annual Core Value Winners. These awards are
given to G5 employees who go above and beyond their
normal job responsibilities and exemplify their Five to
Thrive values everyday: Change The Game, Make It Awesome,
Pay It Forward, Do The Right Thing, and Own It.
3 1

RANKED #7 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
The REMM Group
15991 Red Hill Avenue | Suite 200 | Tustin, CA 92780 | remmgroup.com
The REMM Group is redefining multifamily
and commercial property management
with a culture dedicated to
service that goes beyond what is expected
to find opportunities that create
value for their clients. This measurable
results-oriented approach has been developed
and refined over 35 years of
property management in Southern California.
They use that exceptional market
insight to maximize the ROI for real estate
investors in Los Angeles, San Diego,
the Inland Empire, and Orange County.
By combining their proven strategies
with clients’ objectives, they are able to
enhance each property’s value based on
the unique qualities of the asset. They
work with owners to extend the profitable
life of the asset, seek new sources
of income, vigilantly track and lead the
market rental and leasing rates, and
build strong resident and tenant relationships
to reduce turn-over.
“At The REMM Group, we strive to enrich those
around us and encourage growth both professionally
and personally. This award is meaningful
because it is awarded by our associates in a
confidential and honest forum. We take great
pride in knowing that our culture is embraced
by our associates ....going beyond creating
value, has become a way of life. We work as a
team, everyone has a voice and everyone can
add value.”
Their experience as a 3rd party
management company for leaseups,
mixed-use, multifamily, retail
center, office, and industrial
real estate meets the expanding
needs of our clients. Dedicated
follow-through is the basis of their
exceptional customer service.
They challenge themselves to be
the best in the real estate management
industry, to act with integrity,
commitment, accountability,
and innovation.
SARA D’ELIA, CEO
The REMM Group approaches
each new
situation with solution-based
management
that is grounded
in the knowledge
of what is possible
and what it will take
for them to achieve
the desired results.
3 2

Going Beyond,
Creating Value
WHAT MAKES THEM GREAT
DON’T STOP US NOW
WE’RE HAVING A GOOD TIME
Nothing stops the good times at The Remm Group - even
virtually! Their teams have held team meetings on Zoom,
playing virtual games like “Guess Who” where they had to
guess whose baby picture was on the screen. They also
held baby showers and retirement parties through Zoom
and got a chance to meet each other’s furry friends from
home.
OUR TEAM IS RED HOT
Each year they start off with a big in-person team event. In
January, they had a sports team themed meeting where all
of the associates dressed in their favorite sports team. As
part of their team building activities, they had their teams
create a team cheer and present on stage. It was a very fun
event and it really encouraged their teams to bring positivity
to their communities.
GOING BEYOND, CREATING
VALUE
Teams receive E-blasts acknowledging their accomplishments
and promotions and associates are highlighted on
the weekly team virtual meetings. PingBoard empowers
associates to engage by giving each other kudos on the
virtual bulletin board. The “Going Beyond, Creating Value”
award program allows associates to nominate each other
for going above and beyond the call of duty.
3 3

RANKED #8 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
SmartRent
18835 N Thompson Peak Pkwy.| Suite 300 | Scottsdale, AZ 85255 | smartrent.com
SmartRent is a smart home automation
solution provider. Their proprietary
software integrates with third-party
hardware and other software vendors
to provide users with one platform to
efficiently manage and remotely control
IoT connected devices in a home or
building.
Founded in 2017, SmartRent is an enterprise
smart home automation company
providing solutions for rental property
owners, managers and renters, as
well as homebuilders and developers.
SmartRent’s solutions are designed to
provide communities with seamless
visibility and control over assets while
delivering additional revenue opportunities
through all-in-one home control
offerings for residents.
“To say serving as founder and CEO of
SmartRent has been a whirlwind doesn’t even
come close. We knew from day one our technology
would be a game changer for the multifamily
industry and building a company to
support that would be amazing. What I didn’t
realize, or maybe didn’t anticipate, was the
life-changing effect leading the SmartRent
team would have on me. While I may serve as
CEO, they lead me everyday to be better, to
strive for more and to constantly see the good
in people. They are the why behind SmartRent’s
selection as a Best Places to Work and I am
honored and humbled to work alongside these
amazing individuals everyday.”
The Best Places to Work Multifamily®
Program is key to their commitment to
the property management industry and
their goal in helping shape and guide future
leaders of this industry. While
SmartRent has received several
best in technology awards, this
award is different because it highlights
how SmartRent is not just an
excellent technology company, but
how much their company culture
and employees love being a part
of what they have created. They
LUCAS HALDEMAN | CEO
built this company
from the ground
up and seeing the
growth and development
that has come
in just 4 years has
meant so much to
each of them.
3 4

Seamless Visibility
and Control
WHAT MAKES THEM GREAT
UNLIMITED TIME OFF FOR
BETTER PRODUCTIVITY
SmartRent provides fully paid coverage of medical, dental
and vision for employees and their dependents. Additionally,
most employees are eligible for unlimited time off, so
they can recharge and come to work at their best. They
offer a fun, flexible and inclusive workplace with employee
resource groups that allow employees to connect socially
and build strong working relationships.
NO SLACKERS AT SMARTRENT
Employees have organized fundraising initiatives such as
Toys for Tots, Save the Family, Girls Who Code and more.
They host fun workplace games, like the “name that baby,”
where employees guess whose baby picture belongs to
which employee. New employees are featured in videos
and posts within the company intranet, and they have fun
workplace banter within the company slack channels specific
to employees’ interests and pets.
A SEASON FOR CELEBRATION
SmartRent hosts an annual holiday party for all employees
and their significant others. They have a thank you
and badge recognition program within their HR system.
Team leaders highlight key wins to the executive team.
They also do birthday shoutouts to celebrate employees
on their special day.
3 5

RANKED #9 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Wesley Apartment Homes
1010 Huntcliff | Suite 2210 | Atlanta, GA 30350 | wesleyapartments.com
Wesley Apartment Homes is an innovative
apartment management company
serving Metro Atlanta for the past
25 years. With more than 13 apartment
communities strategically located
throughout the city, Wesley has the perfect
place for residents to call home.
Wesley Apartment Homes has an unparalleled
Customer Service Program.
They place top priority on service calls,
and no job is finished until the resident
receives a courtesy follow-up call from
a member of the Wesley Management
Team.
“It is extremely humbling to be able to participate
in the Best Places to Work Multifamily®
and be nominated amongst some
of the industry’s best professionals.”
Wesley Apartment Homes wants residents
to fully enjoy not only their apartment
home but also their community.
Wesley communities display large and
open common areas, inside and out,
boasting spacious beauty designed distinctly
for their pleasure. Tastefully landscaped
grounds are part of the
complete Wesley package.
Wesley communities feature
swimming pools, tennis courts and
clubhouses that rival the world’s
most popular vacation spots. Fitness
rooms, stacked with state-ofthe-art
equipment, are available
along with picnic areas, playgrounds,
walking trails and lakes.
As a company, Wesley Apartment
Homes is about being encouraged
NACHO DIEGO | PRINCIPAL
and motivated to
accomplish extraordinary
things. They
truly appreciate their
employees’ hard
work and dedication.
3 6

Enjoy the Life
of Luxury
WHAT MAKES THEM GREAT
WHO DOESN’T LOVE A FANCY
DINNER!
Wesley believes coming to work everyday should be an
environment that is enjoyable and something to look
forward to. They allow teams to close the office for a few
hours on a random day and take them out to lunch. They
host annual retreats, fancy dinners, and invite all team
members to participate in volunteer opportunities around
their communities.
PERSONAL INTERACTIONS GO A
LONG WAY
Regional Managers are extremely hands on and visit all
communities on a weekly basis. They make sure that all
team members feel included in the overall goals of the
community and company. Simply asking a specific team
member “How are you doing?” and “What can I do for you
today?” makes all the difference.
LACE UP AND GRAB YOUR BIKE
Principals from Wesley Apartment Homes invite groups
of employees on annual cycling trips in Europe including
Spain, Italy, and Greece. Wesley Apartment Homes also
engages team members of all roles in different annual retreats
to celebrate everyone’s success and recharge batteries.
3 7

RANKED #10 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Apartment SEO
111 W. Ocean Blvd. | Suite 1040 | Long Beach, CA 90802 | apartmentseo.com
Apartment SEO is an innovative, full-service
digital marketing firm dedicated to
serving the needs of the multifamily industry.
Their services include Search Engine
Optimization (SEO), Digital Ads and
PPC Management, Social Media Marketing,
Reputation Builder, and Website
Design. By specializing in marketing
solutions for apartment communities,
Apartment SEO is able to plan, execute,
track, and report on vital apartment
marketing objectives that drive local
renters from online to your front door.
SEO is their flagship product, part of
their name, and the core of their purpose
– to help community websites rank
higher in search engines and drive more
quality traffic to your site.
As a Google Premier Partner, Apartment
SEO understands the importance of
making sure your prospective residents
find you first. So, their dedicated team
works diligently to develop Google Ads
“Being recognized as a finalist in the Best Places
to Work in Multifamily® is so much more than
a title or a trophy; it’s a feeling. It is the positivity
that we feel when interacting with our coworkers
and clients. It’s the trust, the support, and
the company culture that remains intact while
working remotely. It is the fact that despite
everything we have faced this year, our employees
have found happiness in the new normal
that we have built together.”
PPC Campaigns that get your website
to that #1 spot.
Their Social Media pros expand
your social reach and convert your
Facebook fans and Instagram followers
into loyal residents. They
consistently craft content across
all platforms that generate more
engagement because timing and
quality is everything!
RONN RUIZ, CEO
With their Apartment Reputation
Management
package specifically
designed for apartment
communities,
Apartment SEO responds
to all comments,
and ultimately
drives those star
ratings up! You can’t
afford to ignore your
online reputation.
3 8

Cutting Edge
Solutions
WHAT MAKES THEM GREAT
LET ME SHOW YOU MY ALBUM
COLLECTION
This year has presented many challenges for employee engagement
as Apartment SEO went fully remote. In order
to learn more about their employees and keep the conversation
fun and light, they started a weekly company wide
call where they ask fun questions like “What is the one album
you’d listen to for the rest of your life?”
YOU ARE A GEM
Apartment SEO sponsors a monthly award called the
Above & Beyond Award which is peer nominated. Past
winners and nominees are then eligible to receive the GEM
Award (Going the Extra Mile).
ANOTHER MAI TAI, PLEASE
Typically when not in a pandemic, Apartment SEO hosts
a yearly company-wide retreat to Palm Springs. This is a
great event for team building, training and employee engagement.
3 9

RANKED #11 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Perennial Properties
1924 Piedmont Circle NE | Atlanta, GA 30324 | perennialproperties.net
The Perennial Properties mission is to
offer exceptional housing and retail experiences
with extraordinary service for
their residents, commercial tenants and
their customers.
Perennial Properties’ greatest investment
is their PEOPLE - they view the
Perennial family as an extension of
their own. They strive to build employees
through professional development,
while encouraging a healthy work-life
balance.
They celebrate their teams and top performing
individuals throughout the year
to show gratitude for the hard work
that each team member brings to the
company. #PerennialPride is creating
a culture that is inclusive of all team
members by fostering a fun working environment
where everyone is valued.
Perennial offers unique experiences for
“Perennial is proud this year, more than others,
that our teams have felt heard, seen and appreciated
for the work that they do. The sacrifices,
commitment, and dedication that our team
has shown to our residents, our communities
and each other during these difficult times has
been overwhelming. We will take the guidance
and feedback that our team has shared into
2021. I’m so grateful that I get to work with so
many fabulous people.”
team members and this year they
had to get creative! They regularly
give WOW hours – paid time off
for recognition of a job well done –
but this year, in addition, they gave
all team members 8 WOW hours
during the month of December as
part of their year-end “thank you.”
MELISSA WHITE |
DIR. PROPERTY MANAGEMENT
They always make sure on-site
teams have contact with the corporate
support team
by having Directors
and Regionals offer
personal check-ins
with team members
at 30, 60, and 120
days after hire or
promotion. This year
they added weekly
check-in calls for extra
support.
4 0

Be Local.
Live Local.
WHAT MAKES THEM GREAT
ADAPTING TO THE NEW NORM
This year, Perennial offered an Emotional Intelligence
training course to their team members, developed a
unique “virtual” Budget Bootcamp for their Community Directors,
and offered flexible work-from-home schedules to
team members who requested this due to child schooling
needs.
FAMILY FIRST
Perennial had fun with their team members in several ways
throughout this year despite the challenges. They delivered
PPE supplies to teams while dressed in costumes! Their annual
KickBoo competition, hosted around Halloween, looked
a little different this year but they still had their annual costume
contest with each community.
A TRADITION OF CELEBRATION
Perennial celebrates teams throughout the year by recognizing
and celebrating work anniversaries, promotions,
birthdays, and special occasions like Mother’s Day, Father’s
Day, or an engagement/wedding. Although circumstances
required a change to virtual recognition this year through
email, social media shout-out, e-giftcards, and treats delivered
to the team members via contactless delivery – Perennial
continued their tradition of celebrating!
4 1

RANKED #12 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Keener Management
1560 W Bay Area Blvd. | Suite 185 | Friendswood, TX 77546 | keenermanage.com
Keener Investments is a value-add multifamily
investor located in Houston,
Texas. Keener Investments specializes
in the acquisition and rehabilitation of
under-managed or distressed Class “B”
or “C” multifamily assets.
Keener Management is a growing multifamily
property management company
managing properties for Keener
Investments. Stephen Smith, Founder
and CEO of Keener Investments, is an
experienced entrepreneur and has an
extensive background in finance. Prior
to founding Keener Investments, Mr.
Smith co-founded Clean Energy Capital
in 2009, a boutique investment bank located
in Houston, Texas. At Clean Energy
Capital, Mr. Smith advised clients on
high profile projects, with transactions
totaling over $17 billion.
“We value our employees and show them
appreciation through respect, autonomy,
and opportunity.”
STEPHEN SMITH, FOUNDER & CEO
Jerry Smith is the COO of Keener Investments
and brings a significant
background of implementing accounting
systems and streamlining
back office processes to
the firm. Prior to joining Keener
Investments, Jerry served as Vice
President and Controller of Freeport
LNG, a privately held company
with over $15 billion in assets.
Keener recongizes each employee
and works as a team for the best
results. Keener Management
is a very
happy company that
enjoys treating their
teams to as many
events as possible.
They celebrate their
successes together.
4 2

Quality, Service,
Integrity
WHAT MAKES THEM GREAT
AUTONOMY LEADS TO
ENGAGEMENT
Keener invests in developing admirable leaders that will
make an impacting difference in their respective fields involving
all aspects of multifamily property management.
They provide an unrivaled level of autonomy allowing influential
team members to cultivate an innovative and productive
working environment. They encourage employees
to share their concepts and challenge decisions.
GIVING BACK AND SHOWING
APPRECIATION
Team members appreciate the opportunity to give back to
the community by partnering with local programs such as
Toys for Tots and the Houston Food Bank. They also host
at least 2 companywide employee events each year not
only to mingle amongst colleagues but also to show appreciation.
These events range from fun activity driven venues
to upscale dining with a uniquely crafted selection of wine.
A SIMPLE THANK YOU GOES A
LONG WAY
Keener leaders understand the impact a simple but sincere
“Thank You for Your Hard Work!” can do for an employee’s
morale. They celebrate birthdays and educational
accomplishments as well as support career growth by promoting
valuable team members to positions where they
will positively impact relations with internal and external
clients.
4 3

RANKED #13 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
S2 Capital, LLC
5950 Berkshire Lane | Suite 1300 | Dallas, TX 75225 | s2cp.com
S2 Capital was founded in 2012 to build
a national multifamily investment platform
specializing in value-add properties.
S2 has acquired over $3 billion in
multifamily communities (approximately
25,000 units) and successfully invested
over $250 million in upgrades and
renovations.
Its affiliate, S2 Construction LLC, has
managed construction/rehabilitation at
all of its projects. S2 attributes its success
to its people, creating relationships
with industry-leading investment and
banking partners, staying disciplined in
their investment strategy, and focusing
on driving innovation, distinction, and
excellence through all facets of multifamily
ownership.
S2 has ranked #14 and #72 on the Inc
500 list for 2015 and 2016 and was
ranked the fastest growing Real Estate
company in the country by Inc
magazine 2 years in a row. S2 also
placed #3 on the Dallas 500, was
voted a Top 100 Places to Work
by Dallas Business Journal, and
ranked #21 nationally for 2018
Best Places to Work in Multifamily®
by Multifamily Leadership.
The S2 Foundation was established
by Scott Everett, CEO of S2
Capital as a desire to give back
to his local community. Born and
raised in Dallas, Scott has a personal
rags-to-riches story that led
him to create the S2 brand.
The company stems to 5 other
entities such as residential management,
facilities, construction,
and investment: providing local
jobs and lasting careers to over
400 employees. S2 Foundation began
its philanthropic
work with community
support, and it’s
where their heart
continues to beat the
strongest.
By supporting their
community, the S2
Foundation aspires
to have a lasting positive
impact on lives
and communities in
DFW.
4 4

Innovative,
Distinctive, Excellent
WHAT MAKES THEM GREAT
ASTEROIDS AND PAC-MAN
Think back to those times as a kid when you would put a
stack of quarters on your favorite arcade game and spend
the afternoon trying to beat the top score just so your initials
would be on display in that flashing neon for your
friends to see. Well, at S2 they brought the arcade to work
so co-workers can try to out-do each other during breaks.
KEEPING THINGS FUN
Prior to the 2020 pandemic, in order to maintain a workhard,
play-hard mentality, S2 provided some fun diversion
with a full-service bar on site and sponsored corporate
happy hours.
IT PAYS TO BE A HIGH
PERFORMER
Hard work does not go unnoticed at S2 Capital and the
Highest Performing Leasing Agent is recognized and rewarded.
Associate family members are also invited to special
corporate events and team members are occasionally
treated to entertainment and sporting events.
4 5

RANKED #14 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
ALCO Management, Inc.
35 Union Avenue Suite 200 | Memphis, TN 38103 | alcomgt.com
For ALCO, creating a successful apartment
management company requires
more than solid construction, adherence
to government rules, and managing
rental occupancy. Over 49 years,
they have built a company that supports
communities, empowers staff, and sets
an example for providing quality homes.
Focusing on values of growth, anticipation,
responsiveness, and caring, they
strive to improve their business model,
invest in their team, and serve the community.
In order to expand business, they explore
opportunities for growth by utilizing
analysis of market trends to acquire
properties with excellent investment
potential. This creates gain for investors
and also provides ALCO employees a
chance for career advancement while
staying with the company. Indeed, the
opportunity employees have to grow,
“The opinion of each Alco team member is
valuable. That a majority feel we are being
true to our values proves again Together
We’re Building Community.”
supported by their tuition assistance
and mentoring programs, is
regularly credited for employees’
satisfaction at ALCO.
As they develop properties, they
anticipate new government regulations,
staying abreast of changes
and ensuring staff is well-trained
to embrace the rules as they come.
This year, they created a Learning
& Development Department,
BERKELEY BURBANK |
VICE PRESIDENT
investing resources
in ensuring employees
have access to
high quality training,
which in turn ensures
market shifts
are anticipated and
welcomed by staff at
all levels.
4 6

Building
Community
WHAT MAKES THEM GREAT
BUT WHICH TEAM HAS THE
CUTEST DOG?
ALCO is focused on building a team-based culture by encouraging
and rewarding team based success. Teams are
responsible for designing and hosting office-wide events,
and they celebrate individual employees, as well as community
teams, annually at the ALCO Seminar with awards
for top performers.
FUNNY HATS ASIDE, ALCO
KNOWS HOW TO HAVE A GOOD
TIME
Monthly team building events celebrate the creativity and
fun in ALCO’s departments. One month, they hosted an
acrylic paint party and got to see the inner artist come
through in even the shyest employees. They have done
Escape Rooms in the past and have a boat trip down the
Mississippi River planned soon.
GIVING IS THE GREATEST
ACT OF GRACE
ALCO also enjoys giving back to the non-profit they partner
with annually. They have built bikes for children, cleaned
out garden beds, and packed backpacks in years past.
ALCO employees have fun working as a team while giving
back to the surrounding community.
4 7

RANKED #15 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Olympus Property
500 Throckmorton St. | Suite 300 | Fort Worth, TX 76102 | olympusproperty.com
Olympus Property, founded in 1992, is
a multifamily management and investment
company owning and operating
apartments in 10 states – Texas, California,
Tennessee, Arizona, North Carolina,
Wyoming, Georgia, Florida, Utah,
and New Mexico. They have a diverse
and dedicated team of highly motivated
individuals who are committed to providing
residents with high-end apartment
homes and exceptional customer
service. They pride themselves on delivering
unforgettable experiences to residents
and a consistent preferred return
to investors.
For nearly three decades, Olympus
has forged a path to success through
a commitment to key values – namely
teamwork, trust, family, fun, and customer-centered
service. Olympus’ tightknit
group of highly skilled professionals
with deep expertise in the real estate
industry is bound together by a shared
passion for achieving superior results.
Olympus Property has grown from its
“I believe in Olympus, its Olympians, its culture, and its
values. I believe we are all working towards a common
goal and we are stronger together. I believe we are
seeking the balance of hard work and playing hard.
I believe that what we do is not just leasing apartments,
but also providing homes to families where
they have a place to come and be restored and rebalanced
for all the tomorrows. And for these reasons
and so many more, I believe in Olympus and I will
always be #olympusproud.”
ANGELA BLAIR | DIRECTOR OF
ORGANIZATIONAL DEVELOPMENT
original two multifamily properties
to over 17,000 units today. Their
infectious passion for resident
satisfaction paired with high-end
living options is what sets them
apart in the multifamily market.
Their mission is to exceed the expectations
of residents, employees,
and investors by providing a
quality apartment and a community
to call home, generating significant
returns to investors, and
creating an exceptional employee
experience. The reason
their excellent
service attracts so
much praise is due
to the key component
behind their
success: compassion.
Compassion
plays a part in every
interaction, at every
level. Kind acts for
residents. Respect
for employees. Courtesy
for partners.
4 8

More Than Just a
Place To Live
WHAT MAKES THEM GREAT
TAKING CARE OF EMPLOYEES
COMES FIRST
Benefits are available to all employees 30 days after hire,
and include medical, dental, vision, short & long term disability,
and life insurance. A portion of the premium for
all types of insurance is paid by Olympus Property, making
insurance very affordable for all employees and their
family members.They also offer a 401K match option for
all employees to encourage the importance of retirement.
THE PARTY IS BIGGER IN TEXAS
The annual Olympus Property holiday party is an extravagant
event where every single team member from across
the country is flown to Fort Worth, Texas for an evening
of celebration and fun. Additionally, all Olympus Property
employees are eligible for up to a 30% discount off their
rent if they choose to live at an Olympus community.
BIRTHDAYS ARE A BIG DEAL AT
OLYMPUS
Each employee receives a card on their birthday, signed by
Chandler Wonderly, Principal, as well as a Visa Gift Card.
In addition, corporate employees have the opportunity to
participate in catered monthly birthday luncheons for the
entire office.
4 9

RANKED #16 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Parcel Pending
1 Vanderbilt | Irvine, CA 92618 | parcelpending.com
Parcel Pending, the nation’s leading
provider of innovative package management
solutions for multifamily communities,
was founded with a simple goal
in mind: to make package delivery easy
and intuitive for everyone. With nearly
3 million packages delivered monthly,
we offer a wide range of solutions that
ensure convenient, secure, contact-free
resident package retrieval.
At Parcel Pending, collaboration is what
drives their creativity and their office is
designed to encourage just that.
With a modern open-floor plan and special
hub-like areas, employees are encouraged
to interact, collaborate and either
work or relax where they feel most
comfortable.
They make sure to stay connected while
working from home (due to COVID-19
restrictions) by hosting regular virtual
staff meetings, sharing Motivational
“We want our team at Parcel Pending by Quadient
to know that we value and appreciate their
positivity, adaptability and dedication to providing
the best solutions and customer service to
our clients during this unprecedented year. Our
mantra is ‘Special. Delivery.’ meaning that we
believe every package and delivery is just as special
as the person receiving it. We want to thank
our staff for reflecting this vision in everything
they do and for providing special service to our
customers during a year of record-breaking
package volume. Keep up the great work, team!”
Monday musings and sprinkling in
exciting virtual activities like rock
‘n roll t-shirt contests and happy
hours. Each department also hosts
their own special virtual gatherings
and events to inspire collaboration
and fun.
Parcel Pending’s job is to deliver
the best package management
LORI TORRES | CEO & FOUNDER
solutions to their clients
and ingenuity is
essential to innovative
thinking. That’s
why they are proud
to offer such an engaging
and creative
work environment.
5 0

Special Delivery
WHAT MAKES THEM GREAT
PASSION AND PURPOSE CREATE
A COHESIVE TEAM
Every position is important and every team serves a critical
function to business. Team efforts are celebrated by
making sure that major achievements are recognized and
team milestones are celebrated by awarding them with
custom commemorative promotional items and special
gift-cards. They are also recognized during company allhands
meeting, daily or weekly departmental meetings
and by sending company-wide emails.
IT’S ALL ABOUT THE BOAT
PARTIES AND BARBEQUES
Pre-COVID, Parcel Pending showed their team appreciation
by hosting fun events like company-wide boat parties,
family barbeques, picnics, pot lucks and seasonal celebrations.
They also provided free snacks and beverages at the
office and even allowed employees to bring their pets to
work. Other exciting activities included playing golf, bowling
and visiting escape rooms for some good old fashioned
team bonding.
NO GOOD DEED GOES
UNCELEBRATED
After transitioning to a remote workforce due to COVID-19
restrictions, they have continued to maintain a fun culture
while also showing their team just how much they care by
delivering complimentary lunches and cool promotional
products to their homes, as well as sending personal,
hand-written notes to staff members to celebrate those
that have gone above and beyond.
5 1

RANKED #17 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
ResMan
2901 Dallas Pkwy | Suite 200 | Plano, TX 75093 | myresman.com
ResMan delivers innovative technologies
that include a consumer-centric--
resident engagement suite that complements
their robust accounting and
operations platform. Today, ResMan is
the preferred growth partner that drives
profitability and efficiency for property
management companies across the U.S.
ResMan was designed by property managers.
They employ a listen-and-lead attitude
to understand and anticipate the
needs of their users and give your team
the confidence and control you need to
most effectively manage your mixed-asset
portfolio.
As a disruptive force in the market, they
innovate and invest in emerging, industry-leading
technologies that transform
how property management companies
market, lease, and operate their business.
They then take a step beyond that
“2020 presented everyone in the industry with
several challenges, and we were no exception.
Words cannot fully express how inspired our
leadership team was by the team’s flexibility,
resiliency, and overall support of each other. We
could not be more encouraged as we prepare for
the coming year and thank them all.”
ELIZABETH FRANCISCO | PRESIDENT
technology to connect the people
behind the platform and create
partners for life.
The ResMan team is made up of a
wide spectrum of subject matter
experts looking to bring innovative
ideas to the multifamily space.
They believe in workplace equality,
breaking boundaries, and encouraging
each other above all else.
Each team member brings a fun
loving and carefree spirit to the office
every day. They
work hard, play hard,
and think big.
At ResMan, their
energetic and innovative
company culture
comes naturally.
Derived from the
personality of their
team members, they
cultivate a fun-loving
environment.
5 2

Be Ready for
Anything
WHAT MAKES THEM GREAT
BIG OR SMALL, A WIN IS A WIN
ResMan started an Employee Engagement Committee in
2018 to foster collaboration and celebrate big and small
wins at the company. In 2020, they launched a Diversity,
Equity, and Inclusion Committee dedicated to building
strategies that move the needle on inclusivity in their
workplace.
LET’S SEE THOSE PEARLY WHITES
Resman provides 1:1 access to the leadership team, hosts
weekly companywide “See Your Face” meetings to keep
their connections healthy and push for a strong work/life
balance for mind, body, and soul. ResMan Rockstar’s Program
is a monthly celebration and recognition of “Rockstar”
employees from each internal department at Res-
Man.
THESE FOLKS KNOW HOW TO
THROW A PARTY
The leadership team at ResMan believes that a lightened
mood creates a fun workplace, increasing trust, creativity,
and communication. They often hold company-wide
luncheons and outings to develop closer bonds, host contests,
and engage in playing games during free time. They
also actively share fun stories and accolades within company-wide
Yammer channels.
5 3

RANKED #18 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Respage
PO Box 248 | Narberth, PA 19072 | respage.com
For almost 2 decades, Respage has
partnered with multifamily companies
to create extraordinary renting results.
Through a trusted social media
and reputation management platform,
highly-effective paid search, social advertising,
and SEO services, a robust
survey and star ratings platform, and
cutting-edge A.I. chatbot + live chat technology,
customers see more qualified
leads, satisfied residents, better star
ratings, and ultimately signed leases.
Respage serves as the leading provider
of apartment marketing services for
thousands of communities nationwide.
“More than ever, work and life have been integrated.
Our team inspires me every day as they
appreciate and support each other and their
families.”
JACKIE KOEHLER, CEO
Respage integrates fun into a results-driven
culture and they focus
on conveying that sentiment to their
clients, partners and prospects. The
company’s most innovative employee
program is their virtual operation. They
have been a fully virtual company since
their founding in 2002 and have numerous
innovative ways of working together
and connecting. They use Sococo for
their online workplace, giving them virtual
offices and conference rooms
to work, share screens, and meet
in. They use Slack to message each
other throughout the day. Every
month, the whole company gets
together on a conference call to
share company goals and accomplishments,
projects under development,
and performance on key
metrics. They also re-presence the
company’s purpose, vision, and
core values. Each month, different
team members are given the opportunity
to represent their teams,
sharing updates and reasons to
celebrate.
Once every year, Respage meets in
person as a company to review the
year-to-date, plan the year ahead,
and talk about their culture and
ways of working. 2020 was a challenge
and they were
not able to get together
in person. So
they put together an
amazing virtual company
meeting.
This year, while unable
to meet in person,
they’ve worked
hard to maintain
their strong and
close-knit culture
with virtual happy
hours, departmental
and team virtual
games, and more
communication
among everyone.
5 4

Apartment
Marketing Solutions
WHAT MAKES THEM GREAT
CLOSENESS HAS NOTHING TO DO
WITH DISTANCE
In past years, Respage has held Group Workdays once per
quarter for teams to spend the day working together in
person - this helps promote their relationships. This year,
because they haven’t been able to meet in person, teams
have worked together virtually. Each department/team
leader has also created their own virtual activities to keep
their people connected.
CORE VALUE RECOGNITION
Respage has seven Core Values as a company. Each month,
employees nominate co-workers who best demonstrate
a specific core value and announce the winners. At their
monthly company meeting, they share accomplishments
and recognize specific employees for their contributions.
At the annual company meeting, team leaders acknowledge
their teams, including the goals they are most proud
of their teams for completing.
NO TRAFFIC JAMS FOR RESPAGE
ASSOCIATES
Because Respage is a completely virtual company - all employees
work from their home offices - they can give their
people the flexibility they need to create work-life balance.
They are also able to eliminate the commute for all employees.
Respage takes pride in the things they can do to
remove stress from their employees’ lives. They reward
hard work and always look to promote from within.
5 5

RANKED #19 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Westover Companies
550 American Avenue | King of Prussia, PA 19406 | westovercompanies.com
Founded in 1965, The Westover Companies
have provided quality living, shopping,
and office space for their customers
for 55 years. They are dedicated to
providing residents with comfortable
and affordable choices in apartment living.
Headquartered in King of Prussia,
Westover has grown to include nearly
12,000 apartments in over 60 communities
in the Philadelphia suburbs, South
Jersey, Delaware, Maryland, and Miami,
Florida. They also manage two million
square feet of commercial and retail
space.
The Westover Companies has established
itself as a leader in the property
management industry. They make sure
Their residents are satisfied by providing
lush community grounds, smart
apartment design, and sustainability in
each of their communities.
They take pride in their 375 employees
“When my father started the company out of the
back of his car, there was one employee, then
he married my mother and then there were two
employees. When I started in 1999 at Westover,
we had about 60 employees total. Today we
have about 400 employees. Every year we turn
over about 3,500 apartments. It is amazing what
we are able to accomplish every year and that
is all because of our team members. It is truly
an incredible thing to keep our 15,000 residents
satisfied as well as our commercial and retail
customers.”
GUNTI WEISSENBERGER | PRESIDENT
that work hard every day to meet
the needs of their residents and
commercial partners. They understand
the importance of exceptional
property management and
ensure their communities provide
the best in customer service, curb
appeal, and maintenance work.
As Westover Companies moves
into its second 50 years – and
beyond – they remain dedicated
to their founder’s
original vision
and are committed
to maintaining the
highest standards in
apartment living and
commercial spaces
for their residents
and clients for many
years to come.
5 6

Life at Westover
WHAT MAKES THEM GREAT
A LITTLE SWAG GOES A LONG
WAY
At Westover, teams know that their hard work pays off.
Whenever teams go above and beyond, they are recognized
for their hard work. Management is encouraged to
take note of their associate’s hard work so they can be rewarded
with either gift cards, Westover swag, or a provided
lunch to celebrate the team’s achievements.
WORK DAYS FULL OF FUN
Westover works very hard to satisfy residents and partners,
however they do make time to have fun as a company.
Each year employees get together for a full work-day of
fun! Every summer they have a company picnic and all of
the employees’ families are invited. They also have a company
outing at Dave & Busters in the fall where everyone
is given a game card to spend the afternoon having a great
time eating dinner together and playing games.
RECOGNITION FROM THE
PRESIDENT
At Westover, they love bringing associates together at
every opportunity. Each year, Westover hosts their annual
Christmas party where every employee and their guest is
invited. At this event, the company’s President, Gunti Weissenberger,
discusses some of their greatest accomplishments,
as well as recognizing individuals who have worked
very hard throughout the year.
5 7

RANKED #20 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Gables Residential
3399 Peachtree Road NE | Suite 600 | Atlanta, GA 30326 | gables.com
Gables Residential is a multifamily firm
that is driven by “Taking Care of the Way
You Live.” The company is an award
winning, vertically integrated, real estate
company and privately held REIT specializing
in the development, construction,
acquisition, financing, management and
ownership of multifamily and mixeduse
communities. Gables Residential
owns, develops and manages communities
in high-growth U.S. markets such as
Atlanta, Austin, Boston, Dallas, Denver,
Houston, North Florida, Phoenix, South
Florida, Southern California and metropolitan
Washington D.C.
With over 31,300 apartment homes and
285,000 square feet of retail space, Gables
has received national recognition
for excellence in development, construction,
management, sales, marketing,
training and development, human
resources, retail and corporate accommodations.
“Gables believes in celebrating its incredible
team by offering opportunities for our associates
to be in the best position to flourish both professionally
and personally. Gables has created some
unique learning programs to enhance and develop
leadership skills through several different
leader training courses including six month and
full year programs. These programs have been
designed to assist associates in cultivating their
leadership skills, nurturing their fellow associates
and family members and maturing into strong,
effective communicators. The programs are a
combination of fun, unique learning environments
some of which include building tools to
manage change by participating in a “survivor”
challenge and studying leadership styles during
a visit to Gettysburg PA and learning about the
commanders’ battle ground decisions and communication
styles. We know Gables’ most valuable
resource is a motivated, talented and dedicated
team and we are thrilled to find creative
ways to help our associates become all that they
want to be.”
SUE ANSEL, PRESIDENT & CEO
5 8

Taking Care of the
Way You Live
WHAT MAKES THEM GREAT
6 WEEK SABBATICAL WITH PAY?
YES, PLEASE.
This program recognizes an associate’s tenure. After ten
years of full-time employment with Gables, associates are
eligible for six weeks paid time off. And, they offer another
six weeks every five years after that! It’s an opportunity
for associates to take time away from work and re-charge
their batteries.
GET FIT AND EARN SOME
COOL MERCH
Gables offers a unique Mobile App experience to associates
with the Fit4Funds program which encourages associates
to exercise more, make healthier choices, and live a
long, healthy life. As a bonus, associates that participate in
Fit4Funds, powered by Virgin Pulse, earn Ovations points
– which means they’ll be earning time off with pay, merchandise,
gift cards – all while getting healthier!
GABLES DAY TO GIVE BACK
Corporate volunteer programs are vital to who Gables is as
a company. That’s why they host Gables Day, their annual
signature event. Gables associates across the country take
a full day off to participate in company-wide charitable
projects. As a company they have donated over $1,233,000
in goods and services and over 123,000 hours of service
since 2000.
5 9

RANKED #21 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Baron Properties
1401 17th Street | Suite 700 | Denver, CO 80202 | baronproperties.com
Baron Properties specializes in multifamily
housing, with corporate headquarters
located in Colorado and a regional
office based in Arizona.
Driven by professionalism, extensive
property knowledge and operational
expertise, Baron provides an elevated
experience of extraordinary service.
The company prides itself on exceeding
expectations of growth and generating
continued value. With properties and
assets located in highly desirable Colorado,
Texas, Idaho, and Arizona areas,
they are provided the opportunity to be
a part of the gentrification of surrounding
neighborhoods and submarkets.
Baron’s persistent commitment in the
investment of innovative ideas allows
them the ability to excel in efficiency and
industry-leading advancements in technology.
Most importantly, their people
“It’s an incredible honor to lead such a fantastic
group of people at Baron Properties. I’m humbled
each day by the talent and dedication portrayed
by all of our associates. At Baron Properties,
our people not only define our company
culture, they define our brand.”
remain the defining difference in
how they surpass the competition
and create a culture in which individuals
can thrive and be proud to
work and live.
Baron is a very family oriented
organization that cares about it’s
employees. They strive to ensure
a pleasant work environment for
everyone.
ELIZABETH SCHLOSS | PRESIDENT
Baron does their best to keep associates
when properties
are sold and,
to date, have been
very successful in
making this happen.
Baron is a very caring
company and a
great place to work.
It doesn’t seem like
“work” when you are
having fun.
6 0

Culture Starts at
the Top
WHAT MAKES THEM GREAT
EVERYONE GETS TO HAVE
SOME FUN
Maintenance Supervisors get together once a year and
challenge each other to a round of go-kart racing or paintball.
They fly all managers and the leadership team to their
headquarters every other year for a 3-day manager retreat
that has included white water rafting, zip lining, jeep tours,
baseball games, leadership training and motivational
speakers.
TANYA THE T-REX PLANTED A
GLITTER BOMB
Baron keeps things fun and motivating for all team members
by hosting contests and delivering surprise lunches
and treats to show appreciation. They have also been
known to hide glitter bombs in desks, have a dedicated
office T-Rex named Tanya, a “guess your coworker’s childhood
photo” contest, and attend an annual professional
sporting event per region.
KEEP AN EYE OUT FOR THE
TRAVELING OCTOPUS
Baron hosts annual awards ceremonies to celebrate
teams and individual accomplishments as well as anniversary
recognition for tenured employees. They also have a
Traveling Octopus Award that travels to a new employee
every few months who has their hands in it all and who
goes above and beyond.
6 1

RANKED #22 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Fort Family Investments/Perimeter Realty, Inc.
8711 Perimeter Park Blvd. | Suite 11 | Jacksonville, FL 32216 | fortfamilyinv.com
Fort Family Investments believes in
building quality from the ground up.
Their team of highly qualified professionals
work together to achieve their
goals through high ethical standards,
honesty and continued growth through
collective achievements.
Fort Family’s professionalism in the
real estate industry results in prompt,
high-quality completion to all service
requests, which helps them to ensure a
carefree lifestyle for their residents.
Fort Family Investments has locally
owned and managed communities
since 1972. Their residents take comfort
and enjoy peace of mind knowing that.
“First and foremost, it is an honor to be
recognized on a national platform as one
of the Best Places to Work in Multifamily®.
We [Fort Family] are devoted to creating
an atmosphere of excellence and a sense
of community that begins with our team.
As a leader in the industry, investing in our
team members is one of the most valuable
things we do for many reasons. It provides
career opportunities, growth within the
company, and promotes a team environment
that enhances the customer experience
from the moment residents enter
a Fort Family community. This award is a
tribute to our team and reflects our teams
mindset about working for Fort Family Investments,
and we’re growing!”
DONALD C. FORT | PRESIDENT
6 2

Come Home to
Luxury
WHAT MAKES THEM GREAT
WORK HARD, PLAY EVEN
HARDER
Flexibility is key. If someone has a child with a sporting
event, the employee is allowed to leave early. Employees
appreciate the flexibility and will work other hours to make
up the time. It’s a work hard play hard mentality. They
value input from employees and are a small organization
and privately owned. Employee input is very instrumental
to their success and helps them grow.
LEND A HELPING HAND
If a team is shorthanded, all of the communities band together
to form a plan to help their sister community out;
whether it’s helping with the workload or sharing an employee,
the comradery is second to none!
KEEPING COMMUNITIES
COMPETITIVE
Team contests are always a fun way to have healthy competition.
Whether it’s a service team building contest (who
has the best looking building) OR a Halloween contest for
employees where the residents judge, they always have a
good time!
6 3

RANKED #23 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Hankin Apartments
707 Eagleview Blvd. | Suite 400 | Exton, PA 19341 | hankinapartments.com
Hankin Group is a privately owned full
service real estate development company
located in Chester County, Pennsylvania.
Founded in 1958, Hankin Group
has completed over 7,000 residences,
2,500 apartments, and over 3,000,000
square feet of commercial space including
retail, office laboratory, civic and industrial
uses.
Hankin Apartments is a division of
Hankin Group. The organization as a
whole is comprised of professionals
with experience in planning, design,
engineering, legal, approvals, finance,
construction, leasing, sales & marketing
and property management. With this
full range of capability, Hankin Group
guides every aspect of a project from
conception to completion.
“In an unprecedented year of challenges our
team has shown true grit and determination
and have come together in a way that makes
me beyond proud to be part of such a wonderful
team. I applaud all they do every day to contribute
to Hankin’s reputation and commitment to
customer service.”
Years in the making, the vision of Hankin
Apartments was shaped in 2013 to establish
a name and place in the
multifamily industry for their dedicated
management services.
Hankin Apartments prides itself
on innovative approaches, quality
design and environmental integrity
- a combination that gives them
a coveted position in the local and
national market.
BECKY REEVES | VP OPERATIONS
Hankin offers a comprehensive
benefits package and prides themselves
in being an
employer of choice.
With an average employee
tenure of 12
years, they strive to
develop their employees
and promote
growth from
within.
6 4

Your Story Starts
Here
WHAT MAKES THEM GREAT
STAY HEALTHY, STAY HAPPY,
HELP OTHERS
Their company match program, the Hankin Foundation will
match employee donations to various non-profits. They
offer a wellness program that includes free gym membership.
On Martin Luther King Day Hankin Apartments offered
various volunteer activities in an effort to empower
individuals, strengthen communities, bridge barriers and
create solutions to social problems.
ARE YOU READY FOR A GOOD
TIME?
This year their happy hours happened virtually but they
still managed to catch up and have a great time. They also
participated in a variety of “get to know you” activities including
a baby picture guessing game this year! Hankin
Apartments will also be hosting their annual holiday party
virtually this year and look forward to “seeing” everyone!
APPRECIATION IS HANKIN’S
MIDDLE NAME
At their annual Holiday Party they recognize various team
members with recognition awards. During on-site appreciation
day they gifted their site teams with a free lunch of
their choice! They also award employees with “Hard Work
Appreciation” gift cards throughout the year.
6 5

RANKED #24 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Redwood Capital Group
1 East Wacker Drive | Suite 1600| Chicago, IL 60601 | redwoodcapgroup.com
Redwood is a vertically integrated real
estate investment manager concentrated
on the multifamily sector.
Redwood Capital Group is resolute in
their goal to be the foremost choice of
institutional and private equity in pursuit
of strategic multifamily investments.
Their capabilities include investment,
asset, construction and property management.
Established in 2007 by industry
veterans David Carlson and Mark
Isaacson, Redwood has acquired, renovated
and repositioned 22,720 units encompassing
71 individual assets valued
at over $2.9 billion. They have invested
nearly $1 billion of equity on behalf of
world-class institutions, life companies,
global fund sponsors and family offices.
Redwood has produced an exceptional
track record built on the experience and
“When people want to come to work, to
be a part of creating something unique,
well, that’s the kind of culture that breeds
success.”
DAVID CARLSON |
MANAGING PARTNER & CO-FOUNDER
dedication of the highly competent
real estate professionals on
their team.
Redwood employs a highly disciplined
investment strategy focused
on the repositioning of
multifamily communities. Their
core values include extraordinary
reputation, service excellence, culture
of empowerment and philanthropic
activities.
According to Mark Isaacson, Managing
Partner and
Co-Founder, “we
have a high performing
culture by design.
We are passionate
about what we
do and empowered
to do it. All of us contribute.
And it shows
in our results.”
6 6

Highly Disciplined
Strategy
WHAT MAKES THEM GREAT
QUARTERLY BONUSES AND A
BIRTHDAY DAY OFF
Redwood gives all multifamily associates a free day off for
their birthday. Associates are also given quarterly bonuses
and free lunches when goals are achieved. Other team
building events include team building activities, new associate
gifts, holiday parties and onsite appreciation day.
WHAT’S BETTER THAN A SUR-
PRISE LUNCH? NOTHING.
Team building activities include golf outings, holiday parties,
onsite surprise lunches, associate birthday treats and
quarterly staff retreats.
REPUTATION IS EVERYTHING
Redwood hosts fun leasing contests and provides additional
bonuses for reputation management. Corporate associates
receive a treat and additional recognition for their
birthday. Property Highlights are promoted on the corporate
newsletter and LinkedIn.
6 7

RANKED #25 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
The Franklin Johnston Group
300 32nd St. | Suite 310 | Virginia Beach, VA 23451 | thefranklinjohnstongroup.com
The Franklin Johnston Group (TFJG) is
a developer and manager of multifamily
residences in the luxury, senior and
affordable housing sectors. From the
start, the founders wanted to create a
company based on the core values of
commitment, knowledge, teamwork,
character, communication, and balance.
These values are instilled in team members
from the beginning and in doing
so they have created a positive environment
with a culture of employees that
work together to strive for excellence
and love to give back to their community.
TFJG develops and manages more than
19,000 units and 115+ properties in 8
states along the East Coast. Their portfolio
is comprised of its own properties
as well as those owned in partnership
with various individual and institutional
investors. The company develops new
properties and acquires and rehabilitates
existing communities. Principals
“Successful businesses are defined by much
more than annual profits. Innovative leaders
understand their organizations have a unique
opportunity to give back to the communities
where they live and work..”
TAYLOR FRANKLIN | COO
include Wendell Franklin, Tom
Johnston, Taylor Franklin, and
Steve Cooper, with a combined experience
of more than 100 years in
the industry.
Department leaders have years
of experience managing multifamily
communities – many started
at the property level, learning
the business from the ground up.
Because of the experience of the
teams that were assembled, they
are able to deliver exceptional
quality and value to residents to
produce above-market financial
returns for investors, partners and
owners. The innovative
team embraces
excellence while
creating communities
that each tell a
unique story. They
develop and manage
with uncompromising
standards.
They value career
growth earning the
coveted reputation
as a preferred employer.
The Franklin
Johnston Group, the
future of apartment
home living.
6 8

Talent Runs
Deep
WHAT MAKES THEM GREAT
CELEBRATE DAILY WITH THOSE
WHO MOTIVATE AND SUPPORT
The Culture Committee is made up of rotating Team Members
that meet monthly to provide a platform for TFJG
Team Members to be heard, ideas to be shared, and problems
to be solved. This committee aims to build and sustain
a positive culture. One of the most important “unique”
things the company does is TRULY CARE! The thoughtfulness
and generosity of the TFJG partners inspire so many.
MAKING A DIFFERENCE AS A
TEAM
While COVID has changed so many things, TFJG still strives
to make it a fun place to be! They have frequent team
lunches inside and outside of the office to give Team
Members a chance to interact. As a team they volunteer,
sponsor, and support causes inside and outside of the
communities. This has become a core part of their culture
and created passionate, giving Team Members who enjoy
giving back.
BE THE SOLUTION
They celebrate the Team Member of the Quarter with a
designated parking spot and companywide recognition.
They announce a weekly “Be The Solution” winner, this
honor is awarded to individuals who go above and beyond
and are nominated by their peers, supervisors and even
residents. Winners receive a $100 gift card, a free day of
PTO, and companywide recognition.
6 9

RANKED #26 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
JVM Realty
903 Commerce Drive | Suite 250 | Oak Brook, IL 60523 | jvmrealty.com
JVM Realty Corporation is a multifamily
real estate investment and property
management company headquartered
in Oak Brook, Illinois. Since 1975, they’ve
built a solid reputation and proven track
record for financial success. In every aspect
of their business, they are guided
by firm principles, a commitment to excellence,
and integrity. Always.
Over the course of four decades, they
have navigated multiple economic cycles
and changing markets. Their track
record of success has been achieved by
remaining true to their disciplined investment
strategy and effective property
management principles.
The JVM Leadership team brings over
150 years of combined real estate experience
to the company’s acquisition,
investment and property operations
activities. Their team of highly motivated
and dedicated leaders is committed
“It’s no longer about ‘the squeaky wheel
getting the grease,’ but about nurturing
a corporate culture that makes JVM the
most desirable employer in the industry.”
to the satisfaction and success of
their residents, associates, investors
and clients.
A truly strong culture offers mutual
support, promotes trust, rewards
employees’ efforts, and ensures
that employees know their work
is meaningful. Instead of growing
employees’ skills to match the
companies needs, JVM looks for
ways to grow the company based
on employees’ passions. JVM also
offers a Personal Development
Plan (PDP) for an employee to
JAY MADARY, CEO
tell them what they
would like to do next
as a career path.
Great property management
creates and
maximizes property
value. JVM does
both—and so much
more. They attract
and retain dedicated,
on-site management
teams at each
apartment community.
7 0

Invested in the
Community
WHAT MAKES THEM GREAT
CORE VALUES KEEP THE ENGINE
RUNNING
The JVM core values reflect the attributes they look for in all
JVM associates: Respect, Integrity, Commitment, Professionalism,
and Accountability. They know that an investment in
quality people is as important as an investment in quality
communities.
WITH ENOUGH CAFFEINE,
EVERYTHING IS POSSIBLE
JVM offers a laid back environment with a friendly and encouraging
leadership team. To keep teams hydrated and
motivated, they have access to unlimited soda, cappuccino,
coffee, bottled water and tea. Easy access to management
for growth and guidance, team members are encouraged
to succeed and grow.
ASSOCIATE RECOGNITION
FOSTERS EXCELLENCE
JVM’s associate recognition and rewards programs are
a cornerstone of the JVM philosophy. They acknowledge
associates for their contributions and commitment to
their mission, vision, and values. That is why JVM presents
awards on a quarterly and annual basis to recognize outstanding
performance.
7 1

RANKED #27 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Continental Properties
W134 N8675 Executive Parkway | Menomonee Falls, WI 53051 | cproperties.com
Continental Properties is a real estate
development and property management
company. Founded in 1979, Continental
has been contributing to the
communities it serves for 40 years. Each
of the apartment communities provides
superior customer service, beautiful
grounds, high-quality buildings, professionally
designed interiors and luxury
amenities.
Culture is important to most companies,
but it is in their DNA. Continental’s Team
embodies the Continental Creed in an
unparalleled commitment to perform
their work better than it is performed
anywhere else and better than they
have ever done it before. They foster
an environment where team members
are encouraged to share ideas and be
the CEO of their role and careers in their
“Company of Leaders”.
“We are very pleased to be named as a Best
Place to Work in Multifamily® again. We aim to
offer a team oriented, fun and rewarding place
to work that provides opportunity for each of our
team members to grow and be challenged. A
place where we take great care of our customers,
each other and our communities. This recognition
belongs to each of us and is meaningful
because it comes from each of us.”
Continental believes in a One Team
mentality and teamwork and collaboration
are the binding forces. Continental
hosts an annual State of the
Company for its team members
and completes a traveling roadshow
to share updates and news
with all communities. There is also
a special drawing following State
of the Company gifting an all-expense-paid
trip for one lucky team
member and their guest.
Team members are recognized
through other avenues, including
maintenance staff appreciation
PAUL SIEFERT |
EVP OF OPERATIONS & CLO
week, monthly and
quarterly financial
incentives, Leasing
Agent of the Year,
and the quarterly
Red Umbrella Award.
The Red Umbrella
Award is given to the
to the team member
who best exemplifies
the high bar for customer
service Continental
sets for itself.
7 2

Building
Community
WHAT MAKES THEM GREAT
WE’VE GOT SPIRIT, YES WE DO
Continental encourages its team members to have fun
and celebrate their many accomplishments throughout
the year. A few of the activities their team members participate
in are spirit week for Continental’s birthday where
each day offers a different theme for team members to
dress up as. Teams compete against each other to see
who has the most spirit.
LEARN AND GROW WITH
CONTINENTAL
Continental provides several opportunities for team members
to grow and develop, including reimbursement for tuition
and certifications and formal development programs
designed to prepare team members for the next step in
their career. Continental also understands the importance
of providing the right care with gold and platinum health
insurance plans and a company-paid telemedicine benefit.
APPRECIATION FOR EVERYONE
Each year on-site teams take time to celebrate maintenance
teams during Maintenance Appreciation Week. During
this week, the maintenance golf carts are decorated,
the maintenance and office teams switch responsibilities
for a day, and maintenance is served breakfast or lunch by
their office colleagues. Teams will also participate in activities
of their choosing throughout the year.
7 3

RANKED #28 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Apartment Dynamics
PO Box 1 | High Point, NC 27261 | aptdynamics.com
Apartment Dynamics began in 1996 as a
training and consulting firm. They have
grown steadily and strategically, with
the goal of growing only as fast and as
far as they can maintain their culture
all the way to the end user. They now
manage over 3,300 multifamily units in
North and South Carolina.
Without exception, they have improved
the Net Operating Income of every asset
managed, even in economic downturns.
In part, this is the result of well-planned
value add strategies and strong, creative
marketing. But no matter how good
the planning, it could never be accomplished
without a team of skilled, caring
and fully engaged team members.
At Apartment Dynamics they often say
they are surrounded by greatness, referring
to the employees who bring
about the excellent results their investors
experience. They respect employees
as the trusted experts in their fields,
“Our motto is ‘Surrounded By Greatness,’ and
the Apartment Dynamics team has experienced
extraordinary trials this year, having suffered the
death of a team member, concern for a deployed
spouse, losses of family members, births,
engagements, many team members having to
wrestle with challenges of school and childcare,
fear of getting sick or family members getting
sick, and more. “Greatness” has shown throughout
these crises! In this exceptional year, we have
seen exceptional teamwork and performance
from our GREAT people! We are thankful for and
blessed by the Apartment Dynamics team.
allowing them the autonomy and
support to fulfill their rolls. Recognizing
their individuality and skills,
they try to provide the tools and
training they need to get their jobs
done. They listen and make course
corrections based on their feedback,
and back them up when they
need it. If asked, most employees
would say that if they need a
decision, need to talk something
TOM GWYN, PRESIDENT
through, need to
reach someone for
support, they can
always find support.
They hope to continue
to grow, and with
the team they have
in place, great things
are ahead.
7 4

Building Value
WHAT MAKES THEM GREAT
SPARKING A LITTLE KINDNESS IN
THE COMMUNITY
Weekly Town Halls are used to keep teams informed, gauge
how team members are doing, answer questions, share
motivating thoughts, host guest speakers, celebrate anniversaries
successes, welcome new team members, and
more. The S.P.A.R.K. program, Spotlighting Positive Acts of
Random Kindness, has been a way residents, co-workers,
and supervisors have been able to acknowledge and reward
kind acts our team members have performed!
A WARM WELCOME MAKES ALL
THE DIFFERENCE
Apartment Dynamics sends cards to team members’
homes, to all employees even before they start welcoming
them, and after they start, on their first on-boarding
day has gifts for them, including a “We’re glad your mug
is here” mug filled with treats. They send cards for work
anniversaries, achievements, birthdays, personal events,
and more.
EVERYONE LOVES TACO
TUESDAY
They do something fun at least once a month to surprise
and show appreciation to the teams. One of the favorites
is Taco Tuesday! Other times “prize patrols” visit site
teams and surprise them with treat bags, lunch, themed
t-shirts, and other “prizes” to show how much they appreciate
them. For Thanksgiving every employee received a
personal note of thanks and a gift card to buy their turkey!
7 5

RANKED #29 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
IMT Residential
15303 Ventura Blvd. | Suite 200 | Sherman Oaks, CA 91403 | imtresidential.com
IMT Residential is a leading nationwide
apartment operator with a portfolio that
extends throughout Arizona, California,
Colorado, Florida, Georgia, North Carolina,
Tennessee, and Texas. IMT is fully
invested in being America’s best apartment
operator. Founded in 1992, what
began as a start-up company managing
four apartment buildings totaling 62
apartment units with one associate in
their first year of operation, has grown
into a leading nationwide apartment operator
with a portfolio that includes over
50 apartment communities and 18,000
apartment homes with over 500 associates
today.
Describing IMT’s culture starts with their
mission of Putting You First. They believe
that people are fundamental to their
success. In order to achieve operational
results, they need superior associates
who are well-trained and provided a
motivating and supportive environment
to do their best work. This people-first
We are honored to have been named a finalist
in the Best Places to Work Multifamily® program
for the sixth consecutive year! We are exceptionally
proud of the designation because it
was largely earned through the feedback of our
associates. At IMT, we strive to provide an engaging
and satisfying environment for every person
to do their best work. Earning this designation
is recognition of our efforts and motivation to
continue to be a best-in-class employer for our
associates.
ideology starts with the founders
and permeates throughout the
organization. Each time a decision
is made, the effect on people is always
considered. On an individual
level, each person is treated with
respect and encouraged to use
their unique skillsets, motivations,
and interests to achieve their goals
while contributing to IMT’s success.
Associates frequently state
that they feel like a person, and
SCOTT BURNS, SVP
not a number. While
the organization
continues to evolve
and grow in size and
locations, they are
committed to ensuring
that every IMT associate
experiences
the Putting You First
culture.
7 6

Putting You First
WHAT MAKES THEM GREAT
IN THESE TIMES, HEALTH AND
WELLBEING IS KEY
Understanding the need to focus on health this year, IMT
has placed a strong emphasis on the wellbeing of the associates
this year. From IMTeam Stretch classes to their
Mindfulness Marathon with weekly meditation sessions,
they have been providing resources and encouraging people
to care for their physical and emotional health.
WHO WILL BE THE TRIVIA
CHAMPION
A program that is fun and provides an opportunity for associates
across the country to be together is IMT’s virtual
lunchtime trivia contest held every Friday. Each session
has a different theme and winners are invited to participate
in a monthly tournament of champions.
CORE VALUES ARE RECOGNIZED
AND CELEBRATED
MyIMTeam.com, an internal meeting place to celebrate
IMT’s culture, was launched in January. As they focus on
each core value, associates post comments and pictures
that exemplify the value. Champions of each value are selected,
celebrated and rewarded with things like a lunchtime
virtual comedy show for all associates to enjoy together.
7 7

RANKED #30 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Zego (Powered by Paylease)
9330 Scranton Road | Suite 450 | San Diego, CA 92128 | gozego.com
Zego is a property technology company
that frees management companies and
community associations to go above
and beyond for their residents. From
payments and utilities to communication
and smart devices, everything is
seamlessly integrated into management
companies accounting systems.
Since inception in 2003, company culture
and employee engagement have
been top priorities. In the last year, they
have implemented career pathing in every
department of the business, resulting
in over one-third of Zegonauts receiving
promotions since January 2020.
“Zego is first and foremost a people business,
and our Zegonauts and their incredible energy
are the driving force behind earning a place
among our distinguished fellow finalists in the
Best Places to Work Multifamily 2021 program. I
am so proud to be a Zegonaut!”
Dedicated to making Zego a safe and
welcoming place for people from all races
and backgrounds to work, they have
reexamined hiring practices, held town
halls to give employees a safe platform
to talk about difficult topics, and organized
a steering committee of employees
dedicated to continuously improving
D&I policies.
They also prioritize collaboration
and cross-functional team bonding
with internal events and monthly
themes. The most popular event
among employees is the annual
office Olympics. While it is all fun
and games and there is always a
winner, the results go far beyond
that. It’s an opportunity for employees
to connect with colleagues
that they might not normally interact
with. Zego uses internal events
KIRK ZIEHM, COO
to foster employee
engagement and
has been challenged
with the 100% remote
workforce.
Month after month
they are committed
to creating new and
unique virtual events
constantly striving
to find new ways to
make Zego the best
place to work for
their employees.
7 8

Engagement &
Efficiency
WHAT MAKES THEM GREAT
EVEN ZEGONAUTS NEED TO
RELAX
Zego supports and encourages total health and wellness
by providing mindfulness/meditation classes, walking
challenges, wellness webinars and cooking demonstrations
during work hours. They also send periodic gifts to
every Zegonaut’s personal address (those receiving an
internal promotion, Zego birthday gift, and a t-shirt commemorating
game month).
ZEGONAUTS UNITE!
Zegonauts have a competitive spirit and since the 100%
work-from-home getting together in competition has been
challenging, they hosted Daily Quarantrivia for 6 weeks
and another week-long Trivia Championship, crowning an
ultimate Quarantrivia Champion. They strategize and create
fun, unique, 100% virtual events.
IT’S THE MEMBERS ONLY JACKET
FOR ME
Many departments celebrate their wins. For example,
Engineers have jean jackets and patches for celebratory
milestones on projects, achievements, and big wins for the
team; Marketing has personalized sweatshirts for surpassing
goals; and Support rewards top agents for hit calls, cases
and satisfaction rankings with monthly gifts and quarterly
virtual events like trivia/happy hour.
7 9

RANKED #31 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Presidium Property Management
3100 McKinnon Street | Suite 250 | Dallas, TX 75201 | presidiumre.com
Presidium is a diversified real estate
investment and management firm specializing
in opportunistic developments
that add millions in financial value to
the community. Their areas of focus are
acquisitions, development, renovations
and management of multifamily assets
throughout Texas, Maine and Florida.
Since 2003, Presidium has grown from a
two-man operation to almost 300 team
members, 13,000+ apartment units,
and over 70 assets under management.
With corporate offices in both Dallas
and Austin, Texas, Presidium’s team is
distinguished by the diversity, depth
and character of its people. Innovation,
integrity, persistence and honesty are
the hallmarks of this organization.
“The heart of Presidium truly lies with our team
members. The support system we have created
from within has turned our workplace into a
family, and we will continue to grow together for
many years to come.”
Presidium is a best place to work for
many reasons, but the devotion and investment
in team members plays a pivotal
role in their success. Reaching
personal and professional goals is
a priority within the organization.
Knowing that not every road is
perfectly straight, they allow team
members to explore opportunities
on other teams within the organization
in addition to their own.
They want all team members to
love what they do and continue
learning. They work hard to ensure
JOHN GRIGGS |
CO-FOUNDER & CO-CEO
all team members
have a voice and
know that their voice
is being heard. Team
members know that
they have the power
to create their own
success, and leadership
is there to mentor
them through
that process.
8 0

Sustainable, Affordable,
Inclusive
WHAT MAKES THEM GREAT
EVERYONE HAS A VOICE AT
PRESIDIUM
The heart of Presidium truly lies within the people in the
office. Presidium works hard to ensure all team members
have a voice and know that their voice is being heard. Our
team members know that they have the power to create
their own success, and we are here to mentor them
through that process.
SILLY OFFICE PRANKS AND
RANDOM SURPRISES
Presidium has heavily invested in new and creative ways to
build an environment where team members actually want
to spend their time. Team members engage in silly office
pranks and are often surprised with treats or impromptu
celebrations at the office. Presidium employees from all
teams interact in a fun, casual environment at their ever-evolving
annual events.
DEDICATION AND LOYALTY ARE
APPRECIATED
In an effort to celebrate the team’s dedication and loyalty
to Presidium, they award tenure gifts and trophies to each
employee who reaches the 5, 10- and 15-year milestones.
When these milestones are reached, the team member
gets to select a gift from Presidium’s Tenure Catalog, which
includes things like outdoor grills, designer jewelry, and
high-end electronics.
8 1

RANKED #32 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Fickling Management Services
577 Mulberry St. | PO Box 310 | Macon, GA 31202 | ficklingmanagementservices.com
Established in 1939 and located in Macon,
Georgia, Fickling Management
Services is one of the few distinguished
real estate firms to be accredited by the
Institute of Real Estate Management of
the National Association of Realtors.
Fickling Management Services offers a
comprehensive process of managing
investment properties that help clients
improve control over costs, improve value
through marketing, gain consistency
in procedures & results, and ensure
confidence in their decisions.
Fickling is a full-service real estate management
company predominantly consisting
of commercial and multifamily
properties. They provide property management
and leasing services to individual
and institutional owners, as well as
corporate users of local and multi-market
commercial properties.
“Participating in the Best Places to Work Multifamily®
program for our company is about our
team members and hearing not only the things
they love about our company, but knowing what
we can improve on to continue to make us a
“Best Place to Work.”
In addition, Fickling Management Services
develops multifamily properties,
notably, the Lullwater brand
of luxury apartment communities
strategy located throughout the
southeast.
Their goal is to maximize the value
of your property while leveraging
your investment of time. The Fickling
Management Services team
will deliver relevant, timely and
accurate information to support
your strategic directives, organizational
preferences and marketing
efforts. They listen intently to
understand your asset strategies,
KRISTIN SANDERS |
VP MULTIFAMILY MANAGEMENT
your methods and
your organization.
They comprehensively
address your
immediate needs,
as well as long range
goals by integrating
the Property
Management, Leasing,
Marketing and
Tenant Retention
Strategies to achieve
results.
8 2

Performance
and Dedication
WHAT MAKES THEM GREAT
BRING THE WHOLE FAMILY
Fickling Management Services hosts an annual Spring
Picnic at the farm for their team members and their families.
Their annual Christmas Party at Mr. Fickling’s home
is always a wonderful time. Their team members’ families
also attend the Christmas Party.
WHO CAN LEASE MORE?
Fickling’s teams enjoy having friendly leasing goals between
their communities and encouraging each other to
be their best. This year has been very challenging due to
COVID-19, so they have had to think “outside the box” to
still keep excitement within their teams.
SURPRISES WELCOME
Along with their annual events, Fickling Management Services
likes to treat their teams to surprise lunches and
goodies throughout the year.
8 3

RANKED #33 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Gene B. Glick Company
8801 River Crossing Blvd. | Suite 200 | Indianapolis, IN 46240 | genebglick.com
The Gene B. Glick Company has long
been one of Indiana’s great success
stories. When native Hoosier and Army
veteran Eugene (Gene) Glick returned
home in 1945 from World War II after
liberating Dachau concentration camp,
he went to work in the mortgage loan
business in downtown Indianapolis. An
entrepreneur at heart, he quickly developed
an interest in construction and decided
to help his fellow GIs achieve the
American dream of home ownership.
In 1947, Gene and his wife, Marilyn,
founded what is now known as the Gene
B. Glick Company and began building
single-family homes. Tom Brokaw
prominently featured Gene’s efforts
during this time in his best-selling book,
“The Greatest Generation.” By the early
1960s, Glick was the largest single-family
home builder in Indiana and had built
a reputation for integrity, high-quality
“Being named one of the Best Places to Work in
Multifamily® is a tremendous accomplishment
that not only reflects the talent and dedication
of our team, but also how far we have come
together. We know we have something special
here at Glick and it’s even more rewarding when
our industry takes notice.”
construction and excellent service.
Glick built its first apartment community
in 1962, and by the mid-
1970s, the company was exclusively
in the multifamily housing
business.
Glick embraced the philosophy of
“Built to Be Home,” which reflected
not just the company’s industry
leadership, but more importantly,
the company’s desire to change
lives.
DAVID BARRETT,
PRESIDENT & CEO
In the early 1980s,
Gene and Marilyn
established the Glick
Family Foundation,
the first of several
charitable initiatives,
programs and organizations,
which
would later become
known as Glick
Philanthropies.
8 4

Our Business is
Family
WHAT MAKES THEM GREAT
GRAB YOUR GLICK GEAR AND
LET’S GO
During Team Member Appreciation Week, team members
receive surprise gifts each day, including gourmet coffee,
Tervis tumblers, Glick gear, and the list goes on! Glick also
offers 360 Recognition, a platform for team members to
recognize employees at every level for their accomplishments.
They provide a paid day off for team member birthdays
and 8 hours of Volunteer Time Off (VTO) annually.
VOLUNTEERING MAKES FOR A
HAPPY TEAM
Last year, over 100 Glick team members volunteered at
the Mary Rigg Neighborhood Center in Indianapolis to
paint, landscape, organize classrooms, and clean the facility
for its patrons. This year, they hosted a Virtual Fall Ball
featuring a comedian where they recognized and celebrated
award recipients.
SOME SAY I’M THE WORLD’S
GREATEST BOSS
During the 2019 Glick Holiday Luncheon, President and
CEO, David Barrett premiered Glick’s second video version
of “The Office.” This 17-minute video was written and
produced by Glick team members, and featured executive
leaders, property staff, and home office team members.
Glick also features team members on social media in a
monthly Employee Spotlight blog post.
8 5

RANKED #34 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Laramar Group
7555 E. Hampden Avenue | Suite 250 | Denver, CO 80231 | laramar.com
“At Laramar our culture and our values bind us
together and set us apart in a sea of sameness.
They drive our culture—how we operate, collaborate
and celebrate. Being selected as one of
the Best Companies to Work for in Multifamily
validates the strength of what we hold most
important, our employees and the culture we
have built.”
Founded in 1989, Laramar has grown
from a small real estate investment
company to a vertically integrated and
distinguished national real estate investment
and property management
corporation with a multi-billion-dollar
portfolio. Laramar was built through an
entrepreneurial spirit and employees
are empowered to take ownership and
Make it Matter (core value) in business
operations and for each other every
day. As a company they look for ways
to constantly improve but also Enjoy
the Ride and Make it Better Together
(core values). The core values were developed
to Elevate Everyday Living, not
only for residents but also within the organization
and corporate culture. They
operate the organization with a can-do
attitude and Go for Wow (core value).
All communication, operations, training,
and hiring is done with the mentality
that they are building and maintaining
a valuable resource, their culture, and
each employee is energized to strive to
Be What’s Next (core value). The leadership
team focuses on consistently
pushing to be better leaders, operators
and mentors, and through
this the teams thrive. This attitude
has propelled Laramar into building
a diverse portfolio of small
buildings, conventional communities,
senior housing, affordable
housing, and third-party management
business. Because of the variety
of specialties, associates are
provided the opportunity to learn
different facets of the business
and grow in their careers based on
their area of interest within multifamily.
The leadership team leads
SCOTT MCMILLAN, PRESIDENT
with the vision of reinforcing
and further
building the culture
and does not waver
from that in daily
operations, goal setting,
and their roadmap
for the future.
We thrive on Staying
Nimble (core value)
and hiring employees
to fit our culture
has allowed them
to focus on internal
promotions when
opportunities arise.
8 6

In the Center of
Everything
WHAT MAKES THEM GREAT
LEADERSHIP STARTS AT THE TOP
The Laramar Love recognition program allows employees
across the organization to nominate others for going
above and beyond. The badges they can choose from to
recognize someone correlate with the 10 Laramar Values.
Each Value has a $50 winner quarterly.
CORE VALUES CREATE FUN AND
STRONG RELATIONSHIPS
Laramar is keeping things fun with virtual meetings featuring
trivia or games to connect to everyone who is working
100% remotely. They are also hosting events like Virtual
Taco Tuesday and spirit day to continue celebrating while
they are working in different places.
TECHNOLOGY AND CULTURE ARE
THE KEYS FOR SUCCESS
Laramar has an Employee Appreciation Program where
the day is dedicated to all employees to appreciate what
they do throughout the year. Each employee gets a gift,
shout-outs from the whole company, surprises throughout
the day, and it is broadcast on their social media.
8 7

RANKED #35 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Chestnut Hill Realty Corp.
300 Independence Drive | Chestnut Hill, MA 02467 | chestnuthillrealty.com
For five decades, Chestnut Hill Realty
has been one of New England’s leading
full-service real estate companies,
specializing in multifamily housing. Established
in 1969, CHR owns and manages
28 apartment home communities
in Greater Boston and Rhode Island.
Service offerings include apartment
rentals, corporate/temporary housing,
development and commercial leasing.
CHR strives to deliver industry leading
customer service and enhance the
amenities and features at its apartment
communities.
Five generations of the Zuker family
have been active in real estate. Edward
Zuker, Founder and CEO inherited a
passion for real estate from his parents
and started Chestnut Hill Realty. Today,
several members of the family work at
CHR, and a sense of family extends to
the company’s more than 200 highly
professional, dedicated employees.
“Over our 50 year history, Chestnut Hill Realty
has built a company around people who are
comfortable working in teams, supporting each
other and allowing the company to grow. CHR
has supported its employees to improve their
quality of life, including spending more time with
family and friends. Our belief is that by supporting
our staff, they will support each other in our
mission to ‘Manage People’s Homes With Pride.’”
Chestnut Hill Realty’s mission is
“Managing People’s Homes with
Pride” and operates with the understanding
that the place where
you live is the center of your life.
Good living is the basis for all the
service CHR provides. Managing
people’s homes with pride is just
as much about recruiting, training
and retaining talented and motivated
professionals as it is about
putting our residents first. What
EDWARD E. ZUKER |
FOUNDER & CEO
excites us more
than anything else
at Chestnut Hill Realty
are engaged employees—employees
who recognize the
value of teamwork,
a positive attitude
and workplace excellence.
8 8

Five Decades of
Excellence
WHAT MAKES THEM GREAT
UNIQUE BENEFITS
CHR offers unique benefits such as student loan debt repayment,
paid legal plan, a health advocacy benefit, paid
parental leave and a wellness program. Employees are
empowered to drive their own success by learning and
taking on different tasks and by participating in many
training and career advancement opportunities including
a Maintenance Technician Skill Training Facility, a mentoring
program, and Walk in Someone Else’s Shoes Day.
BOSTON MARATHON WATER
BREAKS
They have company celebrations such as office parties on
the route of the Boston Marathon where they serve as a
water station. At the holidays, they celebrate with a whole
company luncheon, individual department celebrations
and a party for the children of employees with a visit from
Santa and plenty of toys. CHR even invented their own
holiday, Blue and White Striped Shirt Day, after several of
their employees were dressed alike in a meeting.
FROM SEGWAYS TO HIGH TEA
Team members work hard, and are appreciated and rewarded
for it. Appreciation days offer opportunities for
team members to bond as a team with special activities
because they deserve it. Once per year, teams enjoy slipping
away for some fun. Usually this involves team-building
exercises that weave elements of fun, such as scavenger
hunts, canoeing, a Segway tour, high tea and even a
clambake.
8 9

RANKED #36 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Jones & Jones Communities
20929 Ventura Blvd. | Box 47-537 | Woodland Hills, CA 91364 | jjcommunities.com
Jones & Jones Communities (formerly
Jones & Jones Management Group)
owns and manages multifamily properties
throughout the Los Angeles and
Ventura County areas. What started
as a single property purchased in 1971
has grown into a portfolio of over 30
assets with almost 3,000 units. The
family-owned business has entered its
third generation with no signs of slowing
down.
“Everything we do at Jones & Jones revolves
around being part of the family. Not only are we
a 3rd generation family-run business, but our residents,
vendors and most importantly our team
members are a part of the Jones Family as well.”
With all buildings located within a short
drivable distance from their corporate
office in Woodland Hills, Jones & Jones
Communities engages in a very handson
approach to both management and
its employees. And with its buy and
hold strategy, it is no wonder many employees
have been with the company
for over 35 years. But it is through the
company’s tradition and stability that
Jones & Jones is able to continue to attract
the industry’s top talent.
Family is at the heart of Jones
& Jones. Making sure their employees
feel valued is top priority.
The company really embraces
the “work hard, play hard” motto
- whether it is working together to
lease up a community or taking
some much-needed time off to
wind down at a company picnic or
holiday party, they ensure there
is always room for both work and
KRYSTAL DRY | COO
play. Taking care
of their employees,
helping them grow
and developing a
tightly knit culture is
at the core of Jones &
Jones.
9 0

Welcome Home
WHAT MAKES THEM GREAT
50/50 MAKES FOR A GOOD DEAL
Jones & Jones Communities has a program called the
“50/50 program” for maintenance technicians that is very
popular within the company. If a tech needs a tool for
work, they can pay for ½ of the tool, the company pays for
the other half, but the tool is theirs to keep. They also offer
interest free loans to their employees and a full benefits
package.
WATER BALLOONS FOR THE WIN
Jones & Jones Communities hosts quarterly companywide
picnics and annual holiday parties filled with food, fun and
games! They use team building activities so employees can
step away from the work desk and spend time together
outside of the office. From water-balloon tosses to knapsack
races to tug-of-war, they are always finding ways to
keep it fun all while strengthening company culture.
HARD WORK PAYS OFF
They love to recognize employees for their hard work!
Every Friday they put out “Weekly Kudos” which is a platform
for employees to recognize each other’s hard work
and accomplishments. On top of that, they celebrate each
employee’s birthday and work anniversaries, and publicly
recognize employees with milestone anniversaries!
9 1

RANKED #37 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
RealSource Management
2089 E. Fort Union Boulevard | Salt Lake City, UT 84121 | realsource.net
At RealSource Management, there is no
substitute for drive, passion, and experience.
They strive for a “people first”
culture combined with vision, ambition,
and a fiduciary responsibility to make
their company successful in the multifamily
industry. Over the past few years,
their hands-on management has enabled
them to bring proven processes
and, most importantly, the right people
to provide unparalleled multi-management
services their clients can depend
on.
With the organic collaboration of their
knowledgeable and diverse team, they
are able to bring their ideas and imagination
to life, creating a welcoming environment
for both their employees and
residents.
From conception, RealSource has embraced
a people first culture, always
mindful of the employee experience,
“In a year plagued by adversity, our team members
have consistently exuded strength and
resiliency in every unprecedented challenge they
have faced. They pushed fear aside and showed
up each day for their teams, their residents, and
for RealSource. They worked tirelessly to turn
every obstacle and bad situation into an opportunity
to spread positivity and unite their communities.
Our teams embraced the opportunity
to evolve and successfully adapted to the new
normal by refocusing on the details of our day to
day operations.”
resident experience, and client/
user experience. They consistently
ask themselves and their team
how they can be better. As they
navigate a path of growth, Real-
Source considers who they are,
who they want to be, and what
they are doing to bridge the gap.
TERESA ROSE, SVP
RealSource as a company is never
afraid to challenge the status quo
or challenge processes to ensure
the best user experience to all under
their guidance.
With a company full
of servant leaders
desiring to pay forward
their knowledge
and expertise,
an opportunity is
created to pioneer
success.
9 2

Investing With
Knowledge
WHAT MAKES THEM GREAT
THAT GUY NEEDS A VACATION
RealSource has implemented a Wellness Program to
promote healthy living and an inclusive environment for
healthy habits. All associates are given two floating holidays
to use anytime they choose in addition to 10 paid
holidays and PTO. When yearly goals are met, the owners
take all corporate employees and their spouses on an
all-expense paid vacation.
ANOTHER DAY AT THE RACES
RealSource encourages team members to compete by
posting fun videos on social media to promote an exciting
atmosphere. The corporate office hosts multi-season
retreats and various holiday parties for onsite teams. Examples
include day at the horse races, day at baseball/
pro basketball games, amusement parks, beach days, and
hikes.
EVERYONE IS APPRECIATED AND
CELEBRATED
RealSource hosts an Annual Employee Appreciation Week
which is loaded with fun prizes, games, team building
exercises and offsite team meetings which include happy
hours, bowling, movies, amusement parks and water
parks. Birthdays and anniversaries are recognized and celebrated
with monetary gifts, recognition across all social
media platforms, a feature in the company newsletter, and
receipt of fresh flowers, gift boxes and framed certificates.
9 3

RANKED #38 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
DLP Real Estate Management
95 Highland Avenue | Suite 200 | Bethlehem, PA 18018 | dlprealestatemanagement.com
DLP Real Estate Management and its
team members continue to grow and
succeed by living their mission to lead
and inspire the building of wealth and
prosperity with their partners through
the relentless execution of innovative
real estate solutions. This fulfills the
purpose statement: Dream. Live. Prosper.
Passionately Creating Prosperity
through Real Estate.
DLP has continued its steady year-overyear
growth, earning a spot on the Inc.
5000 list of Fastest Growing Companies
for seven years in a row. Growing from
a small real estate agency in Bethlehem,
Pennsylvania to a family of companies
with over 350 employees and over $1
billion in assets under management
will certainly cause a workplace culture
to change. It’s these changes that have
enabled DLP to continue their steady
growth. During expansion, they grew in
geographic and team member diversity
by expanding operations to 18 states, as
“This award is especially important and impactful
during what has been an unusually tough
year for so many. Our DLP team members have
never slowed or lost sight of our vision, as they
have continued to demonstrate their grit and
perseverance by working together with a focus
on finding innovative solutions and taking great
care of our residents, communities, and team
members. This Win is for them!”
well as adding college internships.
To drive and manage the growth
in an organized way, they implemented
the DLP Elite Execution
(EES) System. This system involves
the processes to ensure team
member alignment, acceleration,
and execution. Based on the Team
Member Alignment Workbook and
Elite Productivity Organizer, team
members set WIGs (wildly important
goals), Rocks (the most important
quarterly goals), and use the
MELANIE FRENCH | PRESIDENT
workbooks to conduct
regular 1-on-1
alignment meetings
with their manager
as well as complete
daily huddles to
track progress toward
goals. In short,
it’s an innovative, focused,
and positive
way to drive execution
while working
together on accountability.
9 4

Live Your Dream
WHAT MAKES THEM GREAT
LIVING LIFE TO THE FULLEST
Over the past 12 months, DLP implemented the DLP Living
Fully Well-being Program for which every team member is
invited to participate. They not only reimburse for exercise
programs such as BeachBody, they have also developed
The Living Fully Program which combines the DLP Elite Execution
System tools, training, education, and group support
in order to help team members live life to the fullest.
DREAM UNTIL YOUR DREAMS
COME TRUE
The Dream On Program makes lifelong dreams come true
for team members. At the 2020 Vision Day, two dreams
were granted: DLP provided a down payment on a home
and secured financing for one team member, her husband,
and 7 children. A second winner had her dream granted
by DLP that was for repairs and a remodel on her elderly
mother’s older home who would not have been able to live
there otherwise.
IMPROVING THE LIFE OF
EVERYONE AROUND THEM
The DLP Positive Returns Foundation is making its mark
by focusing on two worldwide epidemics: the lack of affordable
housing and well-paying jobs. DLP is focused on
providing knowledge and capital to make a dent in these
two epidemics. The foundation’s faith-based purpose is
to improve the lives of individuals, entrepreneurs, and organizations
through providing solutions and support that
makes an impact on those epidemics.
9 5

RANKED #39 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Knock
1455 NW Leary Way | Suite 200 | Seattle, WA 98107 | knockcrm.com
At Knock, they have a #oneteam philosophy.
A big part of bringing new capabilities
to life is to continue to bring in
exceptional talent that works together
toward a common goal. They have been
incredibly fortunate to build an amazing
team that delivers real value to their
customers each and every day.
Having a mission and set of company
values is more than just words up on a
wall. Knock worked hard at figuring out
what was important to them and how
it could be reinforced in a meaningful
way, from interviews to on-boarding to
performance and how they recognize
each other.
Knock’s mission is, “Enable successful
communities through innovative technology
and superior customer service.”
And they are guided by the values of
Determination, Excellence, Trust, and
“My co-founder Tom Petry and I started Knock
with the aim of improving the leasing experience.
We burst onto the scene with self-scheduling
and won several industry innovation awards.
From those humble beginnings, the product has
expanded into a CRM that our customers love.
Seriously. The top word used by our customers
when describing Knock is love. It’s incredible.
Sentiment like that is a true testament to our
team who have helped us build a solution that
is equally unmatched.”
Community. Their award-winning
platform is loved by their customers
and is growing rapidly. They
are building a team that embraces
their “things change fast” mentality
and is eager to solve tough problems
as they continue to scale.
DEMETRI THEMELIS |
CRO & CO-FOUNDER
9 6

Grow Your NOI
WHAT MAKES THEM GREAT
EVERY LITTLE THING THEY
DO IS MAGIC
Knock is proud to provide an environment that fosters fun
and camaraderie even in a virtual era, such as “all hands”
virtual magic shows. They also keep sharp with regular
trivia nights.
THEY’VE GOT THE CURE FOR
YOUR HANGOVER
From their famous “hangover cure” booths at industry
conferences to a nation-wide trip in a Winnebago to meet
new customers, to contributing their stories to the writers
of the HBO comedy, Silicon Valley - Knock has always stood
out from the crowd.
NO, IT’S NOT A REAL KAZOO
Knock team members participate in company-wide recognition
on a highly engaged and fun slack channel which is
a great way to stay connected during a time when they are
not seeing each other in person every day.
9 7

RANKED #40 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Eenhoorn
231 W. Fulton Street | Grand Rapids, MI 49503 | eenhoorn.com
Eenhoorn operates as a private, low-profile
company funded with patient capital
and dedicated to pursuing conservative,
countercyclical investments. Rather
than syndicate holdings, they invest on
a long term basis and self-manage the
majority of assets. They are recognized
by large institutional lenders and sellers
as being innovative, capable of quickly
analyzing complex financial and ownership
structures, and well capitalized.
Their mission statement embodies the
core culture of Eenhoorn. People are at
the heart of everything they do. Since
1988, innovative approaches have positioned
Eenhoorn as an industry leader.
Their comprehensive organizational
structure and cultivating learning environment
empower team members to
“take ownership over their careers” and
make a true difference in resident’s lives
and experiences. Their service-oriented
focus and commitment to excellence is
We are honored and grateful for our
amazing team and for the opportunity to
be recognized along with so many other
great companies as a Best Places to Work
in Multifamily! We wish everyone much
success in the coming year.
the fundamental strategy to how
they do business.
Positioned in 8 states across the
United States, as well as, in the
Netherlands, they operate a diverse
set of assets ranging from
student housing, independent
senior living, affordable housing,
high rise, mid rise and town
homes.
The company creedo is “We Do
Awesome” which means they
PAUL HEULE | CEO/OWNER
have an incredible
opportunity to positively
impact the
lives of employees,
residents and communities
by living
out shared company
values of Professionalism,
Honesty & Integrity,
Accountability,
Self Regulation
and Image.
9 8

It’s Time to Live
Better
WHAT MAKES THEM GREAT
THAT 5K IS ON US
The Employee of the Year award recognizes 4 team members
across different job groups who were nominated by
peers and leadership to win an all expenses paid cruise. To
encourage healthy lifestyles, Eenhoorn pays for race and
wellness event registrations for all employees and 100%
paid leave for employees on medical leave through employer
paid disability plans and salary continuation policies.
VIRTUAL CHEESE JUST TASTES
BETTER
They promote and encourage fun resident events allowing
team members a break to interact with residents in a
social setting. They held a virtual wine and cheese event
allowing team members across state lines to interact in a
different environment. They have a national day of outreach
in which they partner with local non-profits to spend
a day volunteering in their communities.
IT’S TIME TO GO ABOVE
AND BEYOND
Eenhoorn holds an annual managers conference and company
wide party to celebrate the past year’s successes and
set the stage for the year ahead. They promote recognition
throughout all levels of the organization through their URA
Star Awards. They have a quarterly employee spotlight
program highlighting one employee that has been going
above and beyond in their position.
9 9

RANKED #41 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Portico Property Management
1400 Ravello Drive | Suite N110 | Houston, Texas 77449 | porticopm.com
Portico isn’t a property management
company…it’s a talent agency. Portico’s
constant and ceaseless purpose is to
build the very best team possible.
It is because people don’t choose an
apartment community because of the
four walls and the pitched roof. They
don’t care how fancy your backsplash
is. Is that quartz or granite? Nobody
really knows.
Sure, that pool is nice, so are the pools
at every single property down the
street.
People choose an apartment that feels
like home. A place that is welcoming
and warm, where they can see themselves
living, entertaining friends, and
raising kids. A place to come back to.
“At Portico we want to build a company
that’s worthy of being named #1.”
And the only way to make a place
feel like home, is to build an exceptional
team to run it.
Portico isn’t a company so much
as it’s an idea. An idea that says
you can build a highly functioning
team that feels like family. An
idea that believes in the endless
capacity of the human spirit, and
achievement.
DARREN WILLIAMS |
PRESIDENT
Portico takes care of their associates
and they take
care of their residents.
They make
sure to do that right,
and their clients are
happy. Is it really
that simple?
Yeah…it is.
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We Take Care
of You
WHAT MAKES THEM GREAT
TRAINING MADE SIMPLE
AND FUN
Portico incentivizes their front line associates to submit
training videos. Short, funny, informative…and if they get
used on their Learning Portal, the associate gets paid a
bonus. Portico wants their frontline associates to be the
stars of their video training content, because who knows it
better than them?
ASSOCIATES JUST WANT TO
HAVE FUN
One of Portico’s core six values is “Have Fun.” This is a
philosophy that is incorporated into daily life. In addition
to hosting holiday celebrations, pot lucks, annual picnics,
Spirit Week, Maintenance Appreciation Week and Pillar
Awards, the kick-off meetings, state of the union calls,
quarterly newsletters and regular communications are executed
with this in mind.
TOP PERFORMERS ARE
RECOGNIZED AND CELEBRATED
The annual Pillar Awards acknowledge top performers in
Leasing Performance of the Year, Community Manager of
the Year, Assistant Community Manager of the Year, Maintenance
Supervisor of the Year, Office/Corporate Associate
of the Year, Spirit Award and Community of the Year.
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RANKED #42 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Karya Property Management
8901 Gaylord Drive | Suite 100 | Houston, TX 77024 | karyamanagement.com
Karya Property Management is a Houston-based
multifamily residential management
company with a strong focus
on providing the very best in apartment
management services.
The privately-held company, founded
by CEO Swapnil Agarwal in 2015, boasts
nearly 500 dedicated employees and
has grown exponentially in its reach
over the years, both across and out
of state with properties ranging from
Houston to Las Vegas. Since its humble
beginnings, Karya has expanded its
portfolio to over 6,000 units across the
Houston area, managing properties in
the value chain from deep value-add
deals with a significant rehab component
to stabilized properties.
Karya Property Management places an
emphasis on offering true end-to-end
management services, from revenue
optimization to tenant satisfaction and
retention. Each and every department,
“Our company began with a singular dream and
it lives on through the hard work, creativity, and
boundless energy of our employees. I can’t wait to
see what’s to come in the years ahead as we push
forward towards new horizons in the property
management industry.”
from marketing to IT to direct
property management, strives
to provide all current and future
residents with a hospitable and informative
360-degree look at fine
residential living. Karya has experienced
a high level of growth even
in the midst of the Covid-19 pandemic
with increased new hires
and the expansion of corporate
goals and responsibilities within
each department. Karya additionally
prides itself on its charitable
contributions to the community,
providing residents with $4 million
SWAPNIL AGARWAL |
CEO & FOUNDER
in rental assistance.
Karya Property Management
is primed
to be a top company
when it comes to
multifamily living,
continuing to maximize
its residential
management opportunities
and striving
for greater success
both within the state
and across the country.
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More Than Just
a Home
WHAT MAKES THEM GREAT
THE FAMILY YOU CHOOSE
Karya takes the time to let each and every one of their
employees know how valued they are in the work that
they do. The key to building a strong foundation within
the company is to really incorporate everyone in a family
atmosphere. They hold regular parties and ceremonies in
honor of all the hard work all of their employees perform
on a daily basis.
WORK HARD, PLAY HARD
Karya makes sure every employee is able to work at their best
pace, cultivating a “work hard, play hard” mentality. They host
regular fun events to help employees unwind and refresh
themselves after a long day of hard work. They also honor
special employee contributions to make sure that everyone
is celebrated and represented for the effort they put in.
REACHING YOUR FULL
POTENTIAL AT KARYA
They often engage in entertaining office contests and offer
fun prizes for winning employees. Every employee gets a
fair say in how they want to creatively invest themselves
in the company and they are offered invaluable opportunities
to maximize their full potential within the organization.
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RANKED #43 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
DASMEN Residential
581 Franklin Turnpike | Ramsey, NJ 07446 | dasmenresidential.com
DASMEN is different than any other
property management company out
there because they dare to push the
boundaries of “what’s been done,” they
explore “what could be,” and they don’t
settle for “good enough.” This disruptive
energy infuses their operations, their
relationships, and their culture. They
are constantly striving for better, more
effective ways to live out their values
of integrity, teamwork, and excellence.
When a new associate joins the family,
it’s hard to miss the culture of fun and
collaboration at each of their properties.
Even though their family is located in
dozens of cities throughout the country,
they make a point to foster a sense of
belonging and community across state
boundaries.
DASMEN associates know that at the
end of the day, reaching a goal is just as
“2020 has been an extraordinarily challenging
year, yet the remarkable courage,
devotion and strength demonstrated by
our DASMEN team has been equally, if not
more so, extraordinary.”
important as how you got there.
The end and the means hold equal
weight, and they let their powerful
sense of integrity guide how they
conduct their business in every
property with every associate and
every resident.
No person is an island, especially
at DASMEN. They rely on their
teammates to do the best job
possible, and everyone pulls their
MICHAEL KATZ, CEO
weight. If an associate
is unable to
handle something,
they can rely on their
team to come to the
rescue.
#TheDasmenWay
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Performance,
Perfection, Integrity
WHAT MAKES THEM GREAT
GENEROUS BONUSES ARE
A BONUS
At DASMEN, they are always looking for unique ways to
reward and celebrate employees. They have a plethora of
programs and incentives designed to motivate and support
their associates. From their weekly #TuesdayTrainings
to generous bonus structures, they believe in continuously
developing and rewarding their teams.
CASH IS KING...BUT A TV
DOESN’T HURT
There is always a fun contest or event going on at DASMEN.
It is not unusual to find comedians, magicians, and mixologists
at their events. They also hold monthly contests for
associates with generous prizes such as flat-screen TVs,
iPads, extra paid time off, or even cash. These are just a
few ways they reward associates and have fun at the same
time!
CELEBRATING GROWTH AND
HARD WORK
Associate appreciation and celebration are fundamental at
DASMEN. Their monthly associate of the month program
and annual DASMEN Awards are just a couple of examples
of how they celebrate and recognize their associates for a
job well done.
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RANKED #44 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Monument Real Estate Services, LLC
255 Giralda Avenue | 5th Floor | Coral Gables, FL 33134 | mresmgmt.com
Unparalleled service to residents and
partners, a passion for what they do, a
collaborative culture and an established
reputation as a leading, full-service real
estate management and investment
company specializing in multifamily
properties, sets them apart as one of
the country’s most skilled asset and
property managers.
Monument Real Estate Services (MRES)
is an asset and property manager and
value-add company that directs a full
suite of services in the strongest multifamily
markets nationwide. MRES
provides guidance to institutional and
individual investors in the acquisition,
financing, and property management
of income producing properties. With
a foundation of institutional quality
reporting coupled with an “owner’s”
hands-on approach, the company’s integrated
approach is flexible and can
“It is our goal to care for our residents and
our employees in a manner that fosters
a sense of community and support. This
challenges us to continually evolve and
grow as a management team. The extra
mile is never crowded and that is where
we want to be!”
be adapted to both class A trophy
properties along with properties
requiring significant re-positioning.
MRES is part of the Monument
Capital & Asset Management family
of companies based in Miami.
ERIN KNIGHT | PRESIDENT
With properties located in some
of the most centrally located cities
in the country and their values
for creating a personal connection
to allow residents to live out their
own personal narrative, their communities
are a place
to call home and
build memories.
MRES team members
are the reason
Monument Real
Estate Services is a
leader in the real estate
service industry.
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Only the Best
WHAT MAKES THEM GREAT
TAKING CARE OF ASSOCIATES
One of the key things they do is stay in regular contact,
especially in this new-normal in which we are all engaged.
They recognize that supporting team members emotionally
is important, as they are the ones dealing with residents,
who themselves are often stressed out due to the situation.
These “touch-points” with teams have proven to be
crucial, as it provides an outlet and allows them to see that
they are being fully supported.
WE’VE GOT SPIRIT, YES WE DO
They instituted Monument Spirit Days every Wednesday.
This is something they all participate in, and it brings them
together. They select themes that are simple to implement,
only requiring teams to look around their houses for supplies/attire.
They then give away prizes for the most creative,
or most “on theme” attire! They have received much
positive feedback, and it has clearly been a team-builder!
RISING TO THE CHALLENGE
MRES is so proud of the manner in which their team members
rose to the current challenging economic situation.
To that end, they felt it crucial to acknowledge their efforts
and augment what was already a robust Employee Recognition
Program. The narrative was implemented to motivate,
reward, and recognize the efforts of all Monument
Real Estate Services onsite team members.
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RANKED #45 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
American Communities
2800 N Dallas Pkwy. | Plano, TX 75093 | americancommunities.com
American Communities is a family
owned real estate firm that focuses on
revitalizing apartment communities and
transforming them into homes. They
are a diverse group of individuals with
a huge emphasis and focus on team culture.
They are passionate about people and
their hope is that it shows in daily operations.
They value employee development,
always looking to promote within.
They believe their property management
employees know their property
and residents best, and they empower
them to make the right decisions to
resolve issues and create community
engagement. They focus on strong leadership
- the thought is if they empower
team members to be a strong advocate
for the company, they will naturally
take care of residents to the very best
of their ability. Their team members are
“Supporting our employees and creating
a culture that encourages people to thrive
and grow is very important to American
Communities.”
paramount to the success of their
business. Nothing comes close to
equaling the importance of their
team members. Supporting the
employees and creating a culture
that encourages people to thrive
and grow is important to American
Communities. They believe that if
the employees are happy, the residents
will be happy.
KIMBERLY HANLON,
HR MANAGER
Strong competitive benefits, generous
paid time off,
employee recognition,
fun events,
growth from within,
and a family-fun
environment are all
part of what makes
American Communities
a Best Place to
Work!
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Passion and Drive
WHAT MAKES THEM GREAT
NOTHING BEATS A BUNDT CAKE
They like to show appreciation for dedication and hard
work. Throughout the year, gifts of appreciation are delivered
to employees such as Tiff Treats, Bundt cakes, catered
lunches, and Starbucks. Every year they celebrate
teams and their successes with the annual employee
awards luncheon. This is a time to come together and reward
team members!
GETTING CREATIVE TO STAY
CONNECTED
During the 2020 pandemic, they got creative with team
zoom calls, community food truck events, and socially distanced
birthday celebrations. American Communities employees
have fun by dressing up for the best Halloween
costume, ugly Christmas sweater contests and free coffee
and pastries every Friday!
GIVING BACK IS THE MOST FUN
Giving back to the community is also very important (and
fun) to American Communities. Each year they work with
local assistance centers to adopt over 350 children and
families during the holiday season. Team members shop,
wrap and deliver thousands of gifts to these families in
need!
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RANKED #46 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
WRH Realty Services, Inc.
100 3rd St. South | Suite 300 | St. Petersburg, FL 33701 | wrhrealty.com
At WRH Realty Services they employ a
simple philosophy: that the pursuit of
excellence, vision, and integrity be at
the forefront of each and every business
practice. Whether it’s working directly
with the property, advising an investor
or client, or identifying new acquisition
opportunities, their decisions and operations
reflect these high-quality standards.
WRH Realty Services, Inc. is one of the
largest privately owned, full-service multifamily
property management companies
in the Southeastern United States,
comprised of more than 11,000 units.
WRH is a leading multifamily property
management company whose services
and pursuit of excellence reach beyond
industry standards to deliver proven
results. Their unique, all-inclusive offerings
and superior customer service
“It is an honor to participate in the Best Places
to Work Multifamily® program. It is a wonderful
way to increase employee pride and enthusiasm,
as well as honor our teams for their hard
work. It is also a great tool for employee retention
and recruiting. At WRH Realty Services, Inc.
our team members matter, and that is why one
of our strategic goals is to be the employer of
choice in our industry.”
allow clients and residents to experience
the very best.
At WRH, they know that team
members are the strongest resource
they have to ensure their
goals are met. The spirit of cooperation
and common purpose drives
WRH team members to excel.
WRH supports both individual and
team contributions and encourages
superior performance through
MARK RUTLEDGE, CEO
open communications
and empowerment.
At WRH, their “You
matter” culture is
woven into everything
they do, and
they always aim to
show their team
members that they
really do matter!
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Above and Beyond
WHAT MAKES THEM GREAT
WORKING HARD PAYS OFF
WRH is a giving company that provides their employees
with paid time off and paid community service volunteer
hours, designation and certification reimbursement programs,
WRH Bucks rewards program, and annual employee
awards.
DISTANCE IS NO MATCH FOR
WRH
WRH team members have fun by hosting monthly resident
events. In 2020, their events looked a little different than
in past years, as their events were virtual and socially distanced
this year in order to keep everyone safe but still
have a great time together.
ON-THE-SPOT RECOGNITION
WRH has an on-the spot recognition program called WRH
Bucks. This program grants WRH Bucks to team members
when they are seen going above and beyond for our residents.
WRH Bucks can be redeemed for WRH apparel or
merchandise in their online store, or for gift cards.
1 1 1

RANKED #47 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Northland Investment Corporation
2150 Washington Street | Newton, MA 02462 | northland.com
Northland Investment Corporation is a
real estate private equity firm with $6
billion of assets under management,
including more than 25,000 residential
units and 2.1 million square feet of commercial
space, and a $3 billion development
pipeline.
Northland’s core competency is the acquisition,
development, long-term ownership,
and management of multifamily
and mixed-use assets.
The firm currently owns and manages
properties across the country with significant
concentrations in New England,
Austin, the Southwestern United States,
and Florida.
Northland was named to the 2020 National
Multifamily Housing Council’s
(NMHC) list of Top 50 Largest Apartment
Owners, 2020 Multifamily Leaderships’
“Since our inception, we have been dedicated
to building a strong and accomplished
team of professionals dedicated to
providing the best multifamily residential
experiences in the country, and we are
thrilled to have been selected as a finalist
for this award again this year.”
list of Top 25 Best Places to Work
in Multifamily® for Women, and
2021 Multifamily Leadership’s Top
50 Best Places to Work Multifamily®.
At Northland, success is driven by
their teams of dedicated professionals
who turn their Shared Values
- love residents, think big, own
it and create joy – into action each
and every day.
SUZANNE ABAIR | COO
As such, they are
committed to their
employees’ professional
development
and providing employees
with the
tools and resources
they need so they
can chart a course
for their success.
1 1 2

Residents First
WHAT MAKES THEM GREAT
EDUCATION IS ALWAYS IN STYLE
Northland University offers a variety of training and development
opportunities including physically-distant in-person
instruction, on the job training, online and virtual
learning, and mentorship programs designed to help each
person continually grow and develop during every stage
of their career. Northland is proud to offer up to $5,000
per year in educational assistance outside of the company.
MAKING THE WORLD A BETTER
PLACE
Northland recently announced a partnership with YW
Boston, a leading non-profit organization dedicated to
eliminating racism and empowering women in launching
a diversity, equity and inclusion initiative; an initiative to
develop an understanding of social identities and the effect
of organizational change with an overarching goal to
promote a company culture that is anti-racist.
GIVING BACK HAS NEVER
LOOKED SO GOOD
Giving back to the communities in which they operate is
an integral part of Northland’s purpose of Building Community
and they want their employees to have fun doing
it. Outside of company-sponsored Northland Gives Back
events, they provide each employee with 8 paid hours of
volunteer time that can be used to help a charity of their
choice.
1 1 3

RANKED #48 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Weller Management, LLC
7284 W. Palmetto Park Road | Suite 201 | Boca Raton, FL 33433 | wellermgt.com
Weller Management, founded in 2005,
is a multifamily property management
company with almost 500 employees
with operations in Alabama, Florida,
Georgia, Maryland, Michigan, North Carolina,
South Carolina, and Texas.
Being a part of the Weller “daytime
family” means focusing on building and
maintaining relationships both within
the workplace and outside. It means
having fun but also providing exceptional
service, value, and growth to all external
and internal clients. It also means
hiring the best then retaining them by
providing annual salary reviews and
promoting from within, offering benefits
that exceed expectations, and providing
world class training regardless of
current position or tenure.
“This award belongs to our entire Weller
Family. Our success is a direct result of the
efforts of our talented associates.”
MIKE OLIVERI | PARTNER
The Weller mission statement boasts
that they have the “best in class employees,”
and everything they do is focused
on maintaining, developing,
and rewarding those employees.
They know when you take care of
employees, they take care of everything
else. Weller employees
are uniquely engaged in what’s
happening in their community
and the company as a whole. The
Leadership team is active in the
communities they serve, visiting
each asset a minimum of every six
weeks to visit with the team and
make sure they feel everything is
running smoothly. The Executive
team routinely can be found onsite
with teams and holds quarterly
Town Hall style
meetings to cover
essential topics and
allow team members
to ask questions.
Both the Leadership
and Executive teams
mingle with associates
during training
events, conventions,
new property acquisitions,
and the like.
They have even been
known to walk units
when needed to get
a job done.
1 1 4

Live Well,
Live Weller
WHAT MAKES THEM GREAT
SECURING A PATH FOR
TOMORROW
Weller University is available to all associates 24/7, regardless
of department, tenure, or location, and features over
300+ training classes from safety to industry best practices,
legal, professional development, and software. Employees
can follow their curiosity and take the classes that
help them prepare for their job today and the one they
want tomorrow. Weekly live training sessions are offered,
usually with swag and prizes involved.
GIVE THAT WHEEL A SPIN
Creating fun ways to be together in a virtual way has been
uniquely challenging and gratifying over this last year
and employees have blossomed because of it. Through
bi-weekly social games, virtual happy hours to celebrate
birthdays, the Weller Wheel of Fortune, and making sure
Executives get into the fun offering prizes during their
town hall sessions, employees know they are an essential
part of our team.
CELEBRATE GOOD TIMES
They celebrate their teams the Weller way by recognizing
tenure, announcing birthdays for managers to celebrate
with their teams, encouraging welcome lunches for new
employees, rewarding performance with annual increases,
making sure to promote from within whenever feasible,
offering fun programs, and meeting frequently.
1 1 5

RANKED #49 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Valiant Residential
8750 N. Central Expressway | Suite 1010 | Dallas, TX 75231 | valiantresidential.com
Providing institutional expertise with a
boutique approach, Valiant Residential
is an award-winning multifamily property
management firm headquartered
in Dallas, TX. As a company founded by
former property owners and asset managers,
the company is uniquely attuned
to the needs of clients and residents,
and delivers exceptional results cultivated
by the “Valiant spirit” of its team
members.
“For the second year in a row, we are once again
thrilled to be recognized as a Best Place to Work
in Multifamily®. This accomplishment is a true
testament to the dedication, flexibility, resiliency,
& compassion of our team members through a
year that has been full of challenges. Achievement
of this award during these unprecedented
times further solidifies our commitment to our
clients, team members, & residents.”
Originally founded in 1987 as Settlement
Investments Management Company,
Valiant Residential’s rich history
and proven track record of providing
superior management services with an
innovative flair were the foundation for
rapid growth in the past few years. In
2018, they expanded services outside
of North Texas and today the company
operates in three states and eight
major markets. They oversee all types
of asset classes and building statuses
– from C-class communities to new construction
lease-ups. Currently, the company
manages over 75 assets and
17,500 units.
At the core of Valiant Residential
are its 400 committed, compassionate,
and tenacious team members.
The intangible qualities of the
“Valiant spirit” that reside in each
team member drive the company
to achieve new heights, whether
that be in operational efficiencies,
resident satisfaction, or community
involvement/charitable giving.
Since 2017, the company has
contributed over $150,000 and
CRAIG LASHLEY | PRESIDENT & CEO
numerous volunteer
hours to North Texas
charities.
They are committed
to standing by the
mission statement,
which is “To innovate
property management
by developing
prosperous partnerships
and cultivating
compassionate people
driven by a Valiant
spirit.”
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Into the Next
Generation
WHAT MAKES THEM GREAT
IT’S A GREAT DAY FOR A PICNIC
Annual team member appreciation days bring people together
for a fun afternoon out. Prior to COVID-19, team
member appreciations were held at Top Golf, go-kart racing
tracks, and arcades. In 2020 they pivoted by delivering
“picnics in a pinch” to each team member including a portable
grill, grilling tools, cooler bag, picnic blanket, and all
the goodies to make it fun.
FUN IDEAS FOR 2020
Valiant “Spirit” Days: Twice a month team members can
dress up according to a fun theme (tropical/luau day, wear
your favorite sports jersey, etc.)
Virtual Talent Show: Team members submitted videos of
their talents and held a viewing party over Zoom.
TAKING CARE OF THE WHOLE
PERSON
Valiant Residential offers an Employee Assistance Program
which assists team members and their dependents with
personal or job-related concerns that include but not limited
to: Emotional Well-Being, Family & Relationships, Financial
Matters, Healthy Lifestyles, Work & Life Transitions.
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RANKED #50 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY®
Pathlight HOME
3200 W. Colonial Drive | Orlando, FL 32808 | pathlighthome.org
Pathlight HOME is itself unique among
multifamily providers, as both a 501(c)
(3) nonprofit organization and a social
enterprise.
In addition to the ongoing customer
service, property upkeep, administrative
and other responsibilities adherent
in the multifamily industry, their team
of 31 people permanently houses and
helps more than 600 formerly homeless
men and women each day, guiding
them to change their lives. They offer
hope and a sense of pride not found on
the streets, or in most multifamily dwellings.
As Central Florida’s FIRST and LARG-
EST provider of permanent housing for
homeless neighbors through their proven
Housing First model, they provide
three Supportive Housing Programs,
two Community Services Programs, a
“A small yet mighty staff dedicated to
changing the lives of homeless neighbors
through permanent housing and support
services.”
Culinary Training Program, commercial
kitchen and banquet room
rentals, employment assistance,
jobs through their Sobik’s Subs
franchise, a food pantry and more.
They do this in two repurposed
motels, having helped more than
7,000 individuals find stable housing
in their 28 years.
Because they are a non-profit, they
have a small margin of “profit” to
reward employees. Even with this
small margin, they make a diligent
HELAINE BLUM | PRESIDENT
effort to provide employees
with the best
benefits that can be
found among companies
in the community.
They also put a
strong emphasis on
being a compassionate
workplace while
still remembering,
and making a point
to have fun.
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Pioneering
Housing First
WHAT MAKES THEM GREAT
LET’S GET IT POPPIN’
The company has yearly themes, such as “Let’s Pop” in
2020. They have fun meetings and contests for staff with
prizes that boost pride, spirit, and knowledge. They also
have holiday, heritage, and sports-themed “dress up” days
with prizes. In addition, they sponsor virtual Wellness Activities,
such as making Mason jar salads and supporting
desk exercise sessions.
WE’RE GONNA PARTY LIKE IT’S
YOUR BIRTHDAY
In addition to their dress up days, their organization celebrates
everyone’s birthday in a personalized way, with balloons,
signed cards, favored items. Before the COVID-19
pandemic, they had quarterly outings to theme parks and
other Orlando attractions and hope to do so again as soon
as it is safe!
HEARTFELT RECOGNITION GOES
A LONG WAY
Staff is celebrated through trainings, innovative team
meetings and activities, contests, prizes, lunches, birthday
celebrations, exercise sessions and heartfelt recognition.
Before the COVID pandemic, activities were in-person.
Now, most are via videoconference, with an occasional
socially-distanced lunch or painting event. Even on Zoom,
they still find ways to have lively meetings!
1 1 9

BEST PLACES TO WORK
MULTIFAMILY ®
PERCENTAGE % OF
POSITIVE RESPONSES
EMPLOYEE
BENCHMARK REPORT
LIST
MAKERS
NON LIST
MAKERS
LEADERSHIP AND PLANNING
89
81
CORPORATE CULTURE AND COMMUNCATIONS
88
80
ROLE SATISFACTION
91
87
WORK ENVIRONMENT
93
92
RELATIONSHIP WITH SUPERVISOR
TRAINING AND DEVELOPMENT
PAY AND BENEFITS
92
83
87
87
80
80
OVERALL EMPLOYEE ENGAGEMENT
92
87
AVERAGE OF ALL CATEGORIES
90
84
This report summarizes results of the Best Places to work Multifamily® program.
Our goal is to provide forward-thinking executives with a snapshot of what
charactarizes the Best Places to Work Multifamily®. Each report contains examples
of the benefits and perks offered by participating organizations, as well as employee
engagement and satisfaction averages from our survey process.
1 2 0 1 2 0

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
I UNDERSTAND THE LONG-TERM
STRATEGY OF THIS ORGANIZATION
83
92
I HAVE CONFIDENCE IN THE
LEADERSHIP OF THIS ORGANIZATION
84
92
THE LEADERS OF THIS ORGANIZATION
CARE ABOUT THEIR EMPLOYEES’ WELL
BEING
82
91
SENIOR LEADERS LIVE THE CORE
VALUES OF THE ORGANIZATION
81
89
To us, being named one of the Best Places to Work validates
our efforts to put employees first. We’ve always wanted to
be a place where people wanted to work — and that has been
reflected in every action we’ve taken and policy that we’ve
put in place. To be recognized for this is an honor that we are
very grateful to receive.
Michael Costa, President & CEO
Highridge Costa
2 6 M A G A Z I N E T E M P L A T E
1 2 2

THERE IS ADEQUATE PLANNING OF
DEPARTMENTAL OBJECTIVES
78
86
THERE IS ADEQUATE FOLLOW-
THROUGH OF DEPARTMENTAL
OBJECTIVES
76
86
THE LEADERS OF THIS ORGANIZA-
TION ARE OPEN TO INPUT FROM
EMPLOYEES
80
89
THIS ORGANIZATION’S CORPORATE
COMMUNICATIONS ARE FREQUENT
ENOUGH
81
92
We participate in Best Places to Work Multifamily® to get anonymous
HOW DOES YOUR
feedback
COMPANY
from our employees.
COMPARE?
We use the results to help
Now that you’ve plan seen our employee a sample of strategy benchmarking for the data next for year, Best Place examining to Work areas in
Multifamily, we how can does build your a organization better workplace, compare? improve Find out communication, by participating in and the
Best Places respond to Work in to Multifamily employees’ program. opinions we may not otherwise have
known. It has been an added benefit and an honor to have been a
finalist all 4 years we have participated! It is useful in building our
brand with clients and prospective employees too. We will continue
to make this part of our team strategy!
2 7 M A G A Z I N E T E M P L A T E
Tom Gwyn, Owner
Apartment Dynamics
1 2 3

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
THIS ORGANIZATION’S CORPORATE
COMMUNICATIONS ARE DETAILED
ENOUGH
80
91
I HAVE A GOOD UNDERSTANDING OF
HOW THIS ORGANIZATION IS DOING
FINANCIALLY
68
79
I CAN TRUST WHAT THIS
ORGANIZATION TELLS ME
81
90
THIS ORGANIZATION TREATS ME LIKE
A PERSON, NOT A NUMBER
84
91
We are so excited to get to be a part of the Best Places to Work
Multifamily® Program! We know that the success of our company
is only because of the amazing team that we’ve been
blessed with, so it’s such an incredible honor to get to be recognized
in this way.
Jaqueline Aguirre, VP of Operations
Veritas Equity Management
1 2 4

THIS ORGANIZATION GIVES ME
ENOUGH RECOGNITION FOR
WORK THAT IS WELL DONE
76
85
STAFFING LEVELS ARE ADEQUATE
TO PROVIDE QUALITY SERVICE
70
79
QUALITY IS TOP PRIORITY WITH
THE ORGINIZATION
83
88
SAFETY IS A TOP PRIORITY WITH
THIS ORGANIZATION
87
92
HOW DOES YOUR COMPANY COMPARE?
Being named a “Best Places to Work Multifamily®” is more than
Now that you’ve just an seen award. a sample It’s of a celebration benchmarking of our data people for Best and Place our to culture. Work in It’s
Multifamily, about how does that your feeling organization you get compare? when you Find know out you’re by participating of something
Work special. in Multifamily G5 is just program.
in the
Best Places to that.
Kristin Glascock, VP of Sales
G5
1 2 5

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
I BELIEVE THERE IS A SPIRIT
OF COOPERATION WITHIN THIS
ORGANIZATION
81
91
MY EMPLOYER ENABLES A
CULTURE OF DIVERSITY
87
92
I LIKE THE PEOPLE I WORK WITH AT
THIS ORGANIZATION
90
95
AT THIS ORGANIZATION, EMPLOYEES
HAVE FUN AT WORK
82
89
At The REMM Group we strive to enrich those around us
and encourage growth both professionally and personally.
This award is meaningful because it is awarded by our associates
in a confidential and honest forum. It has been an
absolute honor to be a recipient of the Best Places to Work
Multifamily® for our third year. We try diligently to ensure
each associate has an opportunity for growth, mentoring
and training and that those opportunities are developed
with their personal goals in mind.
Sara D’Elia, CEO
REMM Group
1 2 6

I FEEL I CAN EXPRESS MY HONEST
OPINIONS WITHOUT FEAR OF
NEGATIVE CONSEQUENCES
76
84
CHANGES THAT MAY AFFECT ME
ARE COMMUNICATED TO ME
PRIOR TO IMPLEMENTATION
73
80
I LIKE THE TYPE OF
WORK I DO
95
96
I AM GIVEN ENOUGH AUTHORITY
TO MAKE DECISIONS I NEED TO
MAKE
85
89
Our team is thrilled to be a Best Places to Work Multifamily®
finalist. Being able to showcase that we are on the national
list is extremely advantageous for us. This designation
acknowledges the incredible work our employees do every
day in providing a home to more than 600 formerly homeless
people. Leading this team of professionals, whose personal
reward in great part comes from making a difference
in the lives of others, is an absolute privilege.
Helaine Blum, President
Pathlight HOME
1 2 7

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
I BELIEVE MY JOB IS SECURE
81
88
DEADLINES AT THIS ORGANIZATION
ARE REALISTIC
83
87
I FEEL I AM VALUED IN THIS
ORGANIZATION
80
88
I FEEL PART OF A TEAM WORKING
TOWARD A SHARED GOAL
84
91
1 2 8
The Best Places to Work Multifamily® Program is key to our commitment
to the property management industry and our goal in
helping shape and guide future leaders of this industry. While
SmartRent has received several best in technology awards, this
award is different because it highlights how SmartRent is not just
an excellent technology company, but how much our company
culture and employees love being a part of what we have created.
We built this company from the ground up and seeing the growth
and development that have come in just 4 years has meant so
much to each of us.
Lucas Haldeman, CEO
SmartRent

I AM ABLE TO MAINTAIN A REA-
SONABLE BALANCE BETWEEN
WORK AND MY PERSONAL LIFE
83
87
MY JOB MAKES GOOD USE OF MY
SKILLS AND ABILITIES
88
92
I HAVE A CLEAR UNDERSTANDING
OF MY JOB ROLE
92
95
I UNDERSTAND THE IMPORTANCE
OF MY ROLE TO THE SUCCESS OF
THE ORGANIZATION
93
96
We have created an atmosphere where team members are
encouraged to share their ideas, develop their careers in a
way that utilizes their passions and skills, and contribute to
our success. As an organization, we feel it is our honor and
responsibility to provide our team members with the support
and resources to be the CEO of their area and provide the best
service possible to their customers and team.
Heather Riggs, VP Multifamily Operations
Continental Properties
1 2 9

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
MOST DAYS, I FEEL I HAVE MADE
PROGRESS AT WORK
90
94
MY PHYSICAL WORKING CONDITIONS
ARE GOOD
94
96
MY GENERAL WORK AREA IS
ADEQUATELY HEATED/COOLED
93
94
THERE IS ADEQUATE NOISE CONTROL
TO ALLOW ME TO FOCUS ON MY
WORK
91
93
It’s an honor to participate in the Best Places to Work in
Multifamily program especially during such a challenging
and unprecedented time. We have deep roots in the multifamily
industry so participating in this program means a
lot to us. We will continue to hire great people who will help
us look for ways to move the industry forward no matter
the challenge!
Lori Torres, CEO and Founder
Parcel Pending
1 3 0

MY WORKSPACE HAS ADEQUATE
PRIVACY FOR ME TO DO MY JOB
88
90
I FEEL PHYSICALLY SAFE IN MY
WORK ENVIRONMENT
92
94
MY SUPERVISOR TREATS ME
FAIRLY
89
94
MY SUPERVISOR TREATS ME
WITH RESPECT
91
94
Gables is proud to be nominated for such a distinguished award. This
award is meaningful as it encompasses everything we strive to do every
day not only for our customers, but also for our associates, investors
and community. Our company knows that our greatest asset and
distinguishing strength is our people. This nomination helps to reaffirm
that what we work towards every day makes a difference.
Sue Ansel, President & CEO
Gables Residential
1 3 1

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
MY SUPERVISOR HANDLES MY
WORK-RELATED ISSUES
SATISFACTORILY
88
92
MY SUPERVISOR HANDLES MY
PERSONAL ISSUES SATISFACTORILY
88
93
MY SUPERVISOR ACKNOWLEDGES
WHEN I DO MY WORK WELL
87
92
MY SUPERVISOR TELLS ME WHEN MY
WORK NEEDS IMPROVEMENT
89
93
1 3 2
At IMT, we have learned through experience the key to achieving
our operating objectives is superior associates. Not only
must we excel at recruiting high quality people, we must retain
them by creating an environment that is challenging, rewarding
and fun. Over the past five years we have been honored to
be part of the Best Places to Work Multifamily® program. Our
participation has been an effective way of gathering information
about the current state of our work environment such that
we can make informed decisions regarding changes that may
be necessary in order to improve it.
Scott Burns, Senior Vice President
IMT Residential

MY SUPERVISOR IS OPEN TO
HEARING MY OPINION OR
FEEDBACK
86
91
MY SUPERVISOR HELPS ME
DEVELOP TO MY FULLEST
POTENTIAL
83
88
I FEEL I CAN TRUST WHAT MY
SUPERVISOR TELLS ME
85
90
THIS ORGANIZATION PROVIDED
AS MUCH INITIAL TRAINING AS I
NEEDED
77
85
It is truly an honor to be a part of this program. Westover is
always thinking about innovative ways to help make sure our
employees are happy and being taken care of. Even throughout
these difficult times during the pandemic, we are still striving
to recognize our teams and employees virtually. Westover
strives to always support its employees and we enjoy welcoming
new members to our team every year.
Gunti Weissenberger, President
Westover Companies
1 3 3

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
THIS ORGANIZATION PROVIDES AS
MUCH ONGOING TRAINING AS I NEED
77
88
THIS ORGANIZATION PROVIDES THE
TECHNOLOGY, EQUIPMENT AND
RESOURCES I NEED TO DO MY JOB
WELL
87
92
THE COMPUTER OR OTHER
HARDWARE I USE TO DO MY JOB IS
DEPENDABLE
87
91
THE SOFTWARE AND PROGRAM
APPLICATIONS I USE TO DO MY JOB
ARE ADEQUATE
87
91
It is an honor to participate in the Best Places to Work in Multifamily®
program. It is a wonderful way to increase employee
pride and enthusiasm, as well as honor our teams for their
hard work. It is also a great tool for employee retention and
recruiting. At WRH Realty Services, Inc. our team members
matter, and that is why one of our strategic goals is to be the
employer of choice in our industry.
Mark Rutledge, CEO
WRH Realty Services, Inc.
1 3 4

TECHNOLOGY ISSUES ARE RE-
SOLVED IN A TIMELY MANNER
87
89
TECHNOLOGY ISSUES AFFECTING
MY WORK ARE COMMUNICATED
TO ME IN A TIMELY MANNER
86
90
I UNDERSTAND WHAT IS EXPECT-
ED FOR CAREER ADVANCEMENT
78
84
I AM ENCOURAGED TO EXPLORE
GROWTH OR ADVANCEMENT
OPPORTUNITIES WITHIN THE
ORGANIZATION
73
83
Our people are the very engine of all we do. Without them...
we’re just selling lumber. Walls and doors. With the right
team...we’re building vibrant communities. Places worthy of
calling home.
Darren Williams, President
Portico Properties
1 3 5

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
THERE IS ROOM FOR ME TO ADVANCE
AT THIS ORGANIZATION
71
81
I TRUST THAT IF I DO GOOD WORK,
I WILL BE CONSIDERED FOR A
PROMOTION
71
82
MY PAY IS FAIR FOR THE WORK I
PERFORM
72
78
OVERALL, I’M SATISFIED WITH THIS
ORGANIZATION’S BENEFITS PACKAGE
82
87
We are so pleased to be among the finalists in the Best Places
to Work Multifamily 2021 program. To be on this list as a result
of the feedback from our employees is one of the most incredible
confirmations of what we strive for, to make Zego the best
place to develop a career and have a blast doing it!
Katie Burgoon, CHRO
Zego (Powered by PayLease)
1 3 6

I’M SATISFIED WITH THE AMOUNT
OF VACATION (OR PAID TIME OFF)
84
90
I’M SATISFIED WITH THE SICK
LEAVE POLICY
81
87
I’M SATISFIED WITH THE AMOUNT
OF HEALTHCARE PAID FOR
76
83
I’M SATISFIED WITH THE DENTAL
BENEFITS
82
86
To participate in Best Places to Work Multifamily means we are
among the best of the best and achieving our goal to be a leader
of excellence in the Multifamily industry, not only for our residents,
but also for our team members – our Glick family.
David Barrett, President & CEO
Gene B. Glick Company, Inc.
1 3 7

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
I’M SATISFIED WITH THE VISION CARE
BENEFITS
82
86
I’M SATISFIED WITH THE RETIREMENT
PLAN BENEFITS
80
83
I’M SATISFIED WITH THE LIFE
INSURANCE BENEFITS
83
86
I’M SATISFIED WITH THE DISABILITY
BENEFITS
80
85
We are thrilled to be receiving this honor, but most of all we’re
happy because what this really means is that we’re doing a
great job as an employer. We’ve known for a long time that the
greatest asset we have at ALCO are the people who work here
and I think being added to this list just confirms our belief.
Frank Jemison, Jr., Chief Executive Officer
Alco Management, Inc.
1 3 8

I’M SATISFIED WITH THE TUITION
REIMBURSEMENT BENEFITS
62
75
OVERALL, I AM VERY SATISFIED
WITH MY EMPLOYER
88
94
MOST DAYS, I LOOK FORWARD TO
GOING TO WORK
86
90
MY JOB PROVIDES ME WITH
A SENSE OF MEANING AND
PURPOSE
88
90
In an age of corporate transparency, this program provides
valuable insight into what our associates feel, and also shows
that we are actively listening. It’s no longer about “the squeaky
wheel getting the grease,” but about nurturing a corporate culture
that makes JVM the most desirable employer in the industry.
Jay Madary, President and CEO
JVM Realty
1 3 9

BEST PLACES TO WORK
MULTIFAMILY ®
The chart below provides a glimpse into some of the results from the detailed employer benchmark
report from participating organizations. The orange bar represents the percentage of Best Places to
Work in Multifamily while the light grey bar represents the percentage of all other program participants.
I AM PROUD TO WORK FOR THIS
ORGANIZATION
86
93
I FEEL THIS ORGANIZATION HAS
CREATED AN ENVIRONMENT WHERE I
CAN DO MY BEST WORK
83
91
I AM WILLING TO GIVE EXTRA EFFORT
TO HELP THIS ORGANIZATION
SUCCEED
94
96
I PLAN TO CONTINUE MY CAREER
WITH THIS ORGANIZATION FOR AT
LEAST TWO MORE YEARS
86
91
Being recognized by Best Places to Work Multifamily® is an incredible
honor and validates our mission to always do the right thing
and pursue our people with passion, empathy, and credibility. From
conception, RealSource has embraced a people first culture, always
mindful of the employee experience, resident experience, and client/
user experience. We consistently ask ourselves and our team how
we can be better. With a company full of servant leaders desiring to
pay forward their knowledge and expertise, an opportunity is created
to pioneer success.
Jordan Kerner, Director of Marketing
RealSource Management
1 4 0

I WOULD RECOMMEND THIS OR-
GANIZATION’S PRODUCTS/SERVIC-
ES TO A FRIEND
86
93
I WOULD RECOMMEND WORKING
HERE TO A FRIEND
85
92
HOW DOES YOUR COMPANY COMPARE?
Now that you’ve seen our benchmarking data for Best Place to Work Multifamily®, how
does your organization compare? Find out by participating in the Best Places to Work in
Multifamily® program.
Employee engagement is actually a much more powerful indicator
of organizational success than the size of the company,
as employee engagement is tied to behavior and higher performance.
Patrick Antrim, Chief Executive Officer
Multifamiliy Leadership
1 4 1

Leading
THROUGH RAPID CHANGE
BY CARRIE ANTRIM, MULTIFAMILY LEADERSHIP
There are many qualities that contribute
to a person being labeled as
a good leader and those qualities
may differ depending on varying perspectives.
One thing that is certain
is that a leader who takes action
in order to make some part of this
world a better place, and is successfully
doing so, is worthy of recognition.
But before we get to that, let us
key in on the word action. Action is
something very frequently ignored
by the masses because “it’s just too
hard” or, “I just don’t have time” or,
“who am I to think I could actually
make a difference?” It is those statements
of defeat that crush innovation
and advancement.
Well, 2020 certainly brought us many
opportunities to take action and
not necessarily because we wanted
to, but because we had to. Lockdown.
Quarantine. Curfew. Essential
Workers. Social Distancing. Work
From Home. New Normal. These
all became part of the vernacular in
no time at all, and everyone in the
world had to learn how to function
with these new parameters. For
business owners in every industry, a
rapid shift in mindset was required
in order to just survive.
“I would
definitely say
leadership is one
of his strong
qualities.”
- Walt Lamperski, President
of Stonemark Management
The multifamily industry faced
eviction moratoriums which led to
questions of rent collection, late
fees, and how to structure flexible
payment arrangements while continuing
to have the means to maintain
properties, fund payroll, and
pay all of the monthly fees associated
with managing an apartment
community. The industry also had
to very quickly figure out how to
manage a remote workforce while
continuing to provide leasing tours,
handle maintenance requests, and
provide excellent customer service
to residents.
This is where we go back to that
word action, and how there was a
very special person who saw this
happening and made the decision to
do everything within his power to rally
an entire industry to come together
to work through solutions as a
family. His quick movement through
the early stages of the pandemic
allowed multifamily leaders from all
over the country to unite and form a
bond that would not only allow their
organizations to survive, but to thrive
with rapidly changing best practices.
According to Wendy Dorchester, Vice
President of Operations for Pegasus
Residential, “All of the sudden there
was no longer competition because
Jamin brought us together as brothers
and sisters in the industry.”
From his desk in Atlanta, Georgia,
where he was born and raised, Jamin
Harkness mobilized CEOs, executives,
and associates within the
multifamily industry and organized a
weekly “huddle” where he sought out
expert advice, shared his own internal
documents and strategies, and created
a safe place where these top leaders
could share, ideate, brainstorm,
talk through legislation changes, and
just try to figure out what the heck to
do next. Melissa White, Director of
Property Management for Perennial
Properties states, “I admire his tenacity.
He’s a go-getter, he’s very innovative,
he makes things happen while
caring about and making a difference
for other people.”
1 4 2

JAMIN HARKNESS
As Executive Vice President and
Partner of The Management Group,
LLC based in Atlanta, Jamin understands
firsthand the impact of
COVID-19 on the multifamily industry.
Additionally, as the leader of an organization
that has ranked #1 on the
Best Places to Work Multifamily® for
three consecutive years, Jamin has a
pulse on the engagement of his team
members and the quality of service
they provide to residents. Ryan Perez,
Vice President of Marketing for CF
Real Estate Services states, “[He has
the] ability to laugh and to have fun
with everything he does, and to make
everyone around him feel as though
they’re participating and engaging,
and adding value to every scenario.”
When asked about the impact of the
connections Jamin made with the
weekly huddle, Justin Marshall, Chief
Operating Officer of Fogelman stated,
“To hear other people’s thoughts
and to know that you’re not alone
out there dealing with these
uncertainties was reassuring.”
What started as a 30-person
online call quickly grew to over
200 people across the nation.
According to Tracy Bowers,
Executive Managing Director
of RangeWater Real Estate, the
huddle “was known around the
nation as the call to be on.”
Jamin not only made these
very crucial connections within
the industry, but he also took
the time to gather experts,
sort through data, ask people
what they needed to know right
away, and organize agendas
to maximize the time spent
together on these calls. Marcia
Bollinger, Sr. Vice President of
Multifamily at Apartments.com
shared, “We have all adapted
and teamed together to support
the multifamily industry – and
the Multifamily Huddle was
instrumental in keeping us all
informed in a time when the
‘unknown’ required focus.”
It is not difficult to see why
Jamin Harkness is deserving of
special recognition for the action
he took in 2020 and continues
to take today. The outpouring
of love and support Jamin
received is a testament to not
only his leadership abilities, but
speaks to the kind of human
he is. He is one person making
a difference in this world for
the better which is not a small
thing these days. Tamela Coval,
an Industry Principal with Yardi
summed it up when she said,
“He built a family where there
were just fragmented pieces
and parts of scared people.” Let
us raise a glass of Cabernet to
Jamin.
1 4 3

Smart Self-Service
Solutions
DURING THE PANDEMIC AND BEYOND
BY KERRY W. KIRBY, FOUNDER & CEO OF 365 CONNECT
EARLIER THIS YEAR, as we collectively settled into
the “new normal” of the COVID-19 pandemic, one
word could be heard everywhere: “contactless.”
As soon as it came into vogue, it didn’t take long
for contactless to emerge as the preferred method
of transacting business. In lieu of interacting
face-to-face, companies, who were pressed to
find new ways to accomplish their business goals
while adhering to social distancing guidelines,
turned to contactless solutions to not only survive
the pandemic, but also to succeed during it. In the
same vein, consumers looked to these contactless
self-service tools to accomplish social, professional,
and educational objectives and keep their lives as
stable as possible amid so many other tumultuous
changes and events.
In responding to this public health emergency, the
tech industry accelerated their mission to further
evolve the ways we work, learn, shop, and socialize.
Enter contactless workflows, which helped
businesses restructure their marketing, sales, and
retention strategies with self-service solutions.
These types of contactless technology are also
catered to customer needs, especially since these
very consumers still crave hyper-personalized and
real-time engagements despite social distancing
requirements that mandate at least six-feet of space
between people at all times.
After all, it is consumerism that has really spurred
this hastening of technological advancement.
Consumers logged five years’ worth of tech adoption
in just eight weeks during early 2020. Demand
for contactless services, such as food, grocery, and
shopping delivery, is at an all-time high, with apps
and e-commerce websites, like Instacart, DoorDash,
and Amazon, reaping the rewards of the ultimate
pandemic payday. Analysts predict that this shift in
e-commerce will become permanent, as it is more
efficient, less expensive, and generally safer than
traditional, in-store shopping.
But, let’s not forget that big changes are in store for
businesses as well. With many companies opting
to keep their employees remote for the foreseeable
future, the need for contactless apps and services
that facilitate effective communication and task
management has escalated. Fortunately, tech companies,
like Microsoft, are building new features at
a rapid pace, such as a digital commute feature on
their Teams platform, which allows remote workers
to create and maintain better work/life boundaries.
Because of prolonged social restrictions, technolo-
1 4 4

Smart home tech that
increases your potential.
And your NOI.
With Vivint Smart Home for Multifamily, the leader in smart home technology,
you get a premium, powerful amenity backed by unmatched service that sets
your properties apart and delivers a greater NOI.
Ready to increase resident retention, lower your cost, and give
residents automated control with none of the headaches?
Learn more or schedule a demo today:
vivint.com/multifamily
MULTIFAMILY
1 4 5

1 4 6
1 4 6
gy-assisted gatherings have also become
the preferred way to socialize.
For proof, look to communications
technology company, Zoom, whose
user base grew by 354 percent over
the past year.
There’s no doubt that our country
has experienced massive changes,
as local governments continue to
roll out regulations, and business
models have completely pivoted
in several instances to comply to
them. As for the multifamily housing
industry, it is becoming more consumer-focused
than ever. Because
our lives remain socially distanced,
today’s consumer is increasingly in
need of instantaneous information,
seamless communication, and contactless,
user-driven workflows. This
has resulted in modern-day renter
expectations taking the helm of all
marketing, leasing, and retention
strategies.
To accommodate these new expectations,
property managers and
leasing agents must have the best
tech tools in their corner, including
responsive, automated solutions
to help their teams meet shifting
demands and engage with prospective
and current residents when the
need arises. Remember, the days of
interacting face-to-face with prospects
during critical, decision-making
moments of the leasing journey
is becoming seldom, and all of these
gaps must be addressed.
When it comes to addressing
the lack of in-person interaction,
self-service tools, like automated
chatbots, are an excellent solution.
These tools cater to business model
pivots and changes in staffing, with
artificial intelligence that mimics
realistic conversations, provides
intuitive services, and automates
certain tasks. All of these offerings
can ease the burden on personnel-strapped
staff, who can now
focus on more important tasks with
automation at their fingertips.
Chatbots, in particular, are becoming
progressively indispensable, as
they are equipped to handle multiple
types of user interactions that
typically take place in-person or by
phone. In using this intuitive technology,
prospective or existing residents
can access important intel,
like floor plan information, or initiate
vital steps along the renter’s journey,
such as scheduling a tour of your
community. As chatbots catering
to the multifamily housing industry
continue to evolve, they will be able
to book amenities, offer application
options, and schedule both maintenance
services and monthly rental
payments.
Best of all, consumers actually want
to use chatbots and other self-service
tools. According to recent stud-

ies, the popularity of self-service
tools has led to a 66 percent upturn
in FAQ page views, a 71 percent
boost in page visits for self-support
articles, and an upsurge of 64 percent
in self-service hours, as customers
attempted to troubleshoot
their own issues. What’s more,
consumer demand for chatbots
is so great that over 50 percent of
enterprise tech companies, including
Facebook, Google, and IBM, plan
to spend more on chatbots than app
development in the coming year. Big
tech has decided to take these steps
based on the numbers, especially
since there was a near doubling, or a
98.5 percent increase, of interactive
sessions with AI chatbot systems
during first few months of this year.
Though the pandemic will not last
forever, its impacts are significant
and far-reaching. Without a doubt,
tech has advanced five to ten years
forward during 2020, making automation
the new workflow and self-service
tools the modern expectation in
our contactless society. By embracing
these shifts in human behavior,
your property will not only appeal to
residents’ need for instantaneous
and socially distant information and
services, but you’ll also help them to
feel safe, secure, and seen. This will
go a long way in gaining their advocacy
and trust in your community’s
brand and, in turn, do wonders for
your bottom line.
Kerry W. Kirby is a renowned entrepreneur, technology innovator,
speaker, and philanthropist. He is the founder and CEO of 365
Connect, a leading provider of award-winning digital marketing,
leasing, and resident service platforms for the multifamily housing
industry.
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1 4 7

Trade Shows are Dead
as We Know Them
You know how there are a new set of
words and phrases people have been using
since the pandemic? I’m talking about
words like “unprecedented” and phrases
like “the new normal,” “toilet paper shortage,”
and “social distancing.” Yeah, you
know, it’s all those things you don’t care if
you never hear again. Well, there’s a new
phrase gaining momentum that I have
been talking about for many years that
has been massively accelerated due to the
current economic situation.
The death of the trade show. Yep, there
you go. Let me tell you, it has not been
the most well-received prediction, but at
this point it has become the reality. And
for industries heavily dominated by trade
shows, this can be a scary thing. I wrote
about this very thing in the 2019 edition of
the Multifamily Innovation Magazine and
others are beginning to put pen to paper
on this topic as well. Luckily, I took my own
advice long before the pandemic and have
built my own business without having ever
attended a single trade show.
“It is change, continuing change, inevitable
change, that is the dominant factor in
society today. No sensible decision can
be made any longer without taking into
account not only the world as it is, but the
world as it will be.”
Isaac Asimov
Let me talk briefly about the history and
value of trade shows. Picture yourself in
an ancient bazaar in the Middle East where
the only way to survive was to create,
share, and trade your wares with others in
order to advance civilization. This practice
quickly spread throughout Europe and
North America and has evolved into what
we know today which includes multi-million
dollar exhibit booths complete with
celebrity spokespeople and lavish parties
thrown by companies hoping to gain brand
recognition, strengthen relationships, and
obtain new clients.
But let’s talk about what these companies
actually want. They want revenue. No,
they’re not greedy, money-hungry
monsters, but as we all
know, it takes money to run
a business and if you have a
product that can impact this
world for the better, you need
that revenue to get your product
out. The problem is this. Trade
shows have evolved into an industry
in which your presence,
as a supplier or vendor, has
very little impact on the results
you’re trying to achieve. It has
gotten to a point where it is
1 4 8

BY: PATRICK ANTRIM, CEO MULTIFAMILY LEADERSHIP
actually more noticeable if you aren’t in the room.
the phrase, “lost in translation…”
Companies spend a great deal of money to display
their products in a booth-of-a-predetermined-size based
on how much money they want to spend, then have to
throw down for the design of the booth in order to best
display their product, and then have to have the coolest
swag on the block just in an attempt to entice the conference-goers
to stop by for maybe 60 - 90 seconds. Just
long enough to grab that koozie and a pen from the table.
Please, tell me where the relationship is made during that
process. Oh, and do not get me started on the staggering
amount of waste created by these trade shows. That is a
whole other topic for a whole other article.
So then, let’s say you do get a nibble of interest. Vendors
are then expected to take potential clients to fancy dinners
with expensive wine and food. If you’re a startup or
an organization that hasn’t been funded, good luck. You
have one chance to make an impression during a trade
show in which you don’t even know if the decision-makers
you actually need to talk to are even in attendance. So you
may pitch your product to someone who is all in, pumped
up, ready to sign only to learn they then have to return
home and try to pitch your product to their C-Suite in their
own words, with their own interpretation, and we all know
Listen, that sounds like a lot of doom and gloom. But
there is hope. There is change. There is a better way of
making an even bigger impact and it is easier and more
effective than you think. With the acceleration of technology
use in the last 8 months, getting your product out
there because there are no in-person trade shows happening
is more important than ever. As Isaac Asimov pointed
out, we have to look at “the world as it will be.” And that’s
exactly what I’ve been doing my entire life.
Using the internet to gain brand awareness, get new
clients, and ultimately make more money is not a new
concept. But not attending trade shows? Unheardof. Or,
in the words of Vizzini from the movie The Princess Bride,
“that would be absolutely, totally, and in all other ways
inconceivable.” As a producer of high-level summits, you
can imagine the reactions I have gotten over the years
when my response to the question, “how much is it for a
10x10 booth?” is to explain that we do not have an exhibit
hall at all. No booths. We use the power of video, storytelling,
and the internet to get new clients and more revenue.
Period.
But, guess what? It works!
INTRODUCING SWIM LANES
FOR MULTIFAMILY
A “swim lane” is similar to what you might experience
searching for a show on Netflix. Pictured to the left, is
a snapshot of the Exhibitor Hall showcase within multifamilystudios.com.
Additional swim lanes include
more specific topics such as Shared Rentals and
Flexibile Living, IoT, Smart Home, Leadership, Finance,
Original Shows, Dinner Talks and live on demand
recordings of interviews and summit sessions.
1 4 9

Let me ask you this. What is better than learning
about a new product you are interested in on your
own time, in your own space, on your favorite
device, with zero pressure, while gaining massive
value? Nothing. There is nothing better. For busy
executives and CEOs, they do not have the time or
even desire to fly around and attend trade shows.
This is not because of COVID either. It has always
been that way. They need the information they want
at the moment they want it. That way, when they
are ready to buy, they can reach out to the supplier
directly and no one has to attend another forced
wine-and-dine.
It gets even better. Hey, suppliers. What is better
than providing massive value to your current and
potential customers one time without having to
perform thousands of demos or make thousands
of cold calls? Nothing. There is nothing better. You
can scale your business by using the power of
video and education-based marketing to reach audiences
far beyond even the biggest trade shows.
You will literally be side-by-side with that executive
decision-maker while they’re on their treadmill learning
about your product and getting to know you as a
company. Hope you brought your running shoes, my
friend.
So, while I’ve been predicting the so-called “Death of
the Trade Show,” it’s more of just a natural evolution
that happened to be accelerated by an unprecedented
pandemic causing a toilet paper shortage and
a new normal of social distancing. Sorry, I had to.
I believe “trade shows” as we have come to know
them will resume when it is safe to do so; however, I
also believe we will see those forward-thinkers, the
movers and shakers, and the innovators latch on to a
better way of reaching prospects through the use of
video, education-based marketing, storytelling, and
the internet.
The trade show industry produces an enormous amount of waste - 600,000 tons to be exact, making it the second largest producer of waste next to the
construction industry.
1 5 0

This is for Multifamily Vendors
who are looking for a better way
to get even more clients.
This is for Sales Reps who want
inbound leads without meeting
face to face or cold calling.
Multifamily Vendors can manage their
conversations to get even more clients.
Your customers text, so should your business.
Don’t want to wait for a trade show? Let us
help. Start getting clients on demand.
Learn more at MultifamilyClients.com
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new products in Multifamily.
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1 5 1

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