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Doing Business In - International Franchise Association

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Agricultural Sectors Return to top<br />

B. Best Prospects for Agricultural Products<br />

Note: Many U.S. products enter via Germany or Netherlands and are therefore counted<br />

under these countries trade statistics, so the real U.S. market share is higher.<br />

Dried fruits and nuts (almonds, pistachios, pecans, prunes, and other dried fruits and<br />

nuts) (HTS Number: 0802 + 0813)<br />

<strong>In</strong> mil. USD 2007 2008 2009<br />

Total market size 37 41 33<br />

Total local production 2 2 2<br />

Total exports 13 12 11<br />

Total imports 48 51 42<br />

Imports from the U.S. 13 15 12<br />

Source: Czech Statistical Office http://apl.czso.cz/pll/stazo/STAZO.STAZO<br />

Almonds are mostly imported from California. Almonds sell well in retail, especially in<br />

the hypermarkets. The processing sector (primarily bakers and confectioners) is<br />

searching for cheaper substitutes for costly almonds, but as purchasing power grows,<br />

consumers seek higher-quality products. The Almond Board of California promotes<br />

almonds in the Czech Republic by holding seminars and participating at Snack Food<br />

shows.<br />

Wine and spirits (HTS Number: 2204 + 2208)<br />

<strong>In</strong> millions USD 2007 2008 2009<br />

Total market size 1,220 1,397 1,365<br />

Total local production 1,020 1,165 1,173<br />

Total exports 61 81 66<br />

Total imports 261 313 258<br />

Imports from the U.S. 10 13 9<br />

Source: Czech Statistical Office http://apl.czso.cz/pll/stazo/STAZO.STAZO<br />

Consumption of spirits picked up in the Czech Republic, while consumption of wine is on<br />

the rise. The U.S. is holding its share of the bourbon market, and its share of wine<br />

imports is growing rapidly due to the increased popularity of “New World” wines. Even<br />

though the number for U.S. imports seems to be stagnating, due to transshipments<br />

through European countries like Germany and Netherlands, real imports are much<br />

larger.

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