Boxoffice Pro - Winter 2020

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INDUSTRY NATO KEEPING IN TOUCH NATO Members Discuss Path Forward for Exhibition Industry During Annual Meetings BY NATO STAFF NATO’s Annual Meetings are usually held in Los Angeles every fall. This year, those meetings were all held virtually. While a lack of in-person interaction with members left a void, we still received a lot of great feedback on how NATO should move forward during these difficult times. Here is a summary of the meetings that were held: EXECUTIVE BOARD MEETING Following the Advisory Board meeting, the Executive Board met in closed session to provide direction regarding NATO’s priorities, to consider recommendations presented by NATO committees and to review NATO financial reports. The Executive Board discussed strategic initiatives currently under way at NATO, including efforts to help member companies survive the Covid-19 pandemic— the state/local government relations grants program, lobbying support for relief legislation, an industry public relations campaign promoting “CinemaSafe,” and the dues hiatus for fiscal year 2020–2021. In keeping with its fiduciary responsibility to the organization, the Executive Board periodically reviews NATO financials in detail. At the October 7 meeting, reports were presented by NATO treasurer Joe Masher, Investment Committee chairman Dan Harkins, and Audit Committee chairman David Wright. A Nominations Committee report, delivered by outgoing NATO secretary Jeff Logan, recommended the following slate of NATO officers for the 2020–2022 term: • Chairman: Rolando Rodriguez, Marcus Theatres Corp. • Vice Chairman: Bob Bagby, B&B Theatres • Secretary: John Vincent, Wellfleet Cinemas • Treasurer: Joe Masher, Bow Tie Cinemas An election was held, and the slate was elected as presented. The Executive Board members expressed their gratitude to outgoing officers, chairman Ellis Jacob and secretary Jeff Logan, for their leadership and service. GLOBAL CINEMA FEDERATION / INTERNATIONAL COMMITTEE MEETING The Global Cinema Federation and NATO International Committee held a joint meeting on Tuesday, October 6. Exhibitors from around the world gathered virtually to hear from guests from the Fédération Nationale des Cinémas Français (FNCF), Federación de Cines de España (FECE), Hauptverband Deutscher Filmtheater Kino (HDF), and the U.K. Cinema Association, who reported on some success stories regarding box office and back-to-cinema campaigns in their respective territories. Several studies regarding the safety of cinemas were highlighted during the meeting, and NATO representatives discussed CinemaSafe. A review of the upcoming film release schedule was a reminder to all that exhibitors worldwide are being affected by the struggle to defeat Covid-19 in the United States. Despite many territories around the world having reopened cinemas safely months ago, they too are lacking new, exciting content from major Hollywood studios, which is hurting their businesses as well. On October 14, the Global Cinema Federation sent a letter to New York’s Governor Cuomo, urging him to reopen cinemas in his state for the sake of exhibitors worldwide. STRATEGIC PLANNING COMMITTEE Members of the Strategic Planning Committee (SPC) used their time together to discuss several important topics related to NATO’s work in the months and years to come. As the industry looks to rebound from the pandemic, the SPC will advise on the timing of any media campaigns designed to reinvigorate moviegoing and the resources that will be devoted to those campaigns. Continuing to work with the creative community on those campaigns will be essential. The SPC discussed the potential of 12 Winter 2020
On October 14, the Global Cinema Federation sent a letter to New York’s Governor Cuomo, urging him to reopen cinemas in his state for the sake of exhibitors worldwide. live sports in movie theaters to offset the volatility of the release calendar. NATO staff members are in the process of connecting to the major sports leagues. The SPC is also developing ways to improve diversity and inclusion within NATO’s committee structure. MEMBERSHIP COMMITTEE NATO’s Membership Committee, consisting of volunteer members representing a multitude of member categories, met on Thursday, October 1. Jeff Logan (Logan Luxury Theatres, Mitchell, S.D.) chaired his final meeting of the committee, as John Vincent (Wellfleet Cinemas, South Wellfleet, Mass.) assumes the chair position following his recent election as NATO secretary on the Executive Board. Also new to the committee is Gurbani Marwah (Cineplex Entertainment), a leader on NATO’s Young Members Committee, who represents the Canadian member category. In addition to the traditional governance issues (Advisory Board roster and emeritus member approval), the committee agenda consisted of the current NATO member dues hiatus, existing member benefit programs, regional association activities, and potential educational webinar topics. DIVERSITY & INCLUSION MEETING NATO’s Diversity and Inclusion Committee met virtually via Zoom webinar. During the meeting, the committee thanked their inaugural chair, Moctesuma Esparza, CEO of Maya Cinemas, for his dedication and leadership during the D&I committee’s first two years of activity. The committee also welcomed the new chair of the committee, Racheal Wilson, COO of Harkins Theatres. Racheal led the meeting as various NATO staff discussed previous accomplishments of the D&I Committee, including the NATO scholarship program, the elections toolkit, the D&I case study white paper, the Greenlight Committee meetings, and NATO committee benchmarking. Meeting attendees Change with the Changing Times #UpgradeTo info@galalitescreens.com www.galalitescreens.com Winter 2020 13
Page 1 and 2: $6.95 / Winter 2020 PROMISING YOUNG
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THEATER A CENTURY OF INNOVATION Lef
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NOMADLAND December 4 / Searchlight
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Big screen. Bigger cause. St. Jude
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Boxoffice Pro - Winter 2020

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