How Software Excellence Fuels Your Business Growth

How Software Excellence Fuels Your
Business Growth
With technology driving everything from how a business runs to the products and services it sells,
developing technical capabilities has become a business imperative. Ranging from retail to
manufacturing to banking, at every industry, businesses are making relentless efforts to bolster their
technical expertise.
At the Goldman Sachs Group, about one-quarter of the total workforce over the past few years were
software professionals. The situation is no different in the retail sector as well. And, more than half of
the global firms look for a professional software development partner.
Right Tech Partnerships Scale Up Your Performance
Partnerships with a professional technology firm, brings you top-skills, cutting-edge technologies,
proven processes, and end-to-end solutions to fuel your growth. From ideation to identifying
possibilities, tech partnerships help create a data-driven marketing and growth roadmap with maximum
impact.

Leveraging the full stack technology solutions from a strong technology partner, helps businesses stay a
step ahead of competition. From business consultation, campaign designing, product planning and
development to marketing and customer support, a software development partner can help you engage
with multiple touch points at a time. Tech partners can help you complete the whole customer journey
where you can create interesting digital assets, manage them and amplify its usage as well. Anything
which allows you to grow your client’s businesses using digital technology can be executed without a
major hassle.
According to a KPMG report, engagement with technology partners help agencies and enterprises grow
their revenues significantly. In the current business landscape, digital technologies like websites, social
media and ecommerce can give SMBs as well as enterprises a greater market reach and increasing level
of customer satisfaction.
Source: KPMG
Strategic Tech Partnerships Foster Innovation & Creativity in Your Business
Lately software development practices have also evolved drastically to focus more on building highquality
product at a progressively fast pace. With human-centric development at the forefront, a
plethora of innovations are becoming mainstream. It is shaped by the insights from user research and
customer-journey analysis.

Focus on DevOps: DevOps is the next frontier, when it comes to technological innovation. With an
increasing focus on agile development methodologies, strategic tech partnerships have become a
business imperative. A specialized software development partner can offer technical expertise as well as
extensive operational proficiency to notch up a perfect DevOps model that involves continuous
integration and delivery, automated testing and performance management, and more to scale up the
process.
Digital Simulation of Physical: A digital simulation of physical systems, assets, and process is the face of
technological innovation lately. Often paired with IoT, it is supported by data science and machine
learning. With the rapidly evolving simulation requirements, businesses are relying more on specialized
technical capabilities for better interoperability and availability of tools and computing infrastructure.
Adoption of Macro Technology Forces:

Sources: Finances Online
According to the report of Tech Trends, macro technology forces have already formed the backbone of business
innovation and transformation over the past few years. For a decade, the world has experienced the new wave digital experience,
analytics, cloud, digital reality, cognitive, Blockchain, the business of IT. However, the enterprise adoption of these macro forces
has started, where the tech partnerships are the key players to disrupt the business landscape in the
coming years.
The Takeaway
The evolving dynamics of digital and analytics are probing enormously in the business strategies and
the operating models. Quite obviously, companies are relying more on technological innovation to
generate more value. “To seize the prospects, executives are reimagining their business strategies with a
perspective, where tech partnerships play a decisive role”, believe the leading business advisors across
India.
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