NoMATERIA 2020 | Balance

“Redsiduo is a souvenir designed for the DIRTY FISHING Campaign, which consists of
waste management in tourist environments.
The Hostel “LA WHITE HOUSE”, in Mar del Plata, expressed its interest in having its guests
actively participate in waste management by depositing them in the selective separation
containers arranged in the Hostel. The campaign is an experience that begins from
check-in, where guests are instructed on the sustainable orientation of accommodation
and the “Redsiduo” is delivered to each guest to encourage cleaning the beaches they
visit. Finally, guests rate the experience on social media and take home a useful souvenir
for any outdoor setting.
Redsiduo allows the storage and transfer of wet waste, and it has a capacity of approximately
3 liters. It is made with standard materials and parts, so it can be produced
simply anywhere. The DIRTY FISHING Campaign was implemented in the summer of
2019 and had a huge participation of the guests themselves and other accommodations
interested in joining the initiative.
The intention of the campaign was that people could understand the problem of excessive
waste generation, reflect on how people’s daily consumption habits impact the
quality of the spaces they inhabit, make information on environmental issues accessible
and promote cooperation as a social value.
Once the campaign was implemented, the campaign’s sustainable impact metrics and
indicators were generated and an RSA report on the separation of waste generated in
the Hostel and the cleaning of beaches used by its guests was written. Now the Hostel
has the possibility of opting for green labels that position it as sustainable accommodation
in the region.
This proposal was part of the “Design for the environment” exhibition of the “Design
Week” of the city of Buenos Aires, 2020”