REVOLUTION_International_Vol 54

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2020: OCTO FINISSIMO AUTOMATIC SATIN-POLISHED STEEL Looking back at its staggering number of world records and skyrocket-like trajectory in popularity and prominence, it is incredible that Bvlgari’s Octo Finissimo is only six years old. In that time, it has won innumerable accolades. These include the 2019 Grand Prix d’Horlogerie de Genève (GPHG) Chronograph Watch Prize; a double win in the 2017 GPHG for Men’s Watch with the Octo Finissimo Automatic and best Tourbillon and Escapement with the Octo Finissimo Tourbillon Skeleton; not to mention Revolution Awards in 2014 and from 2016 till 2019 for their world-record-setting watches. But of all that he has achieved, Jean-Christophe Babin is perhaps most excited about his latest and apparently simplest models. These are two new steel Octo Finissimo models, the first with a black dial and the second with a rich blue dial. As opposed to the previous rhodium-treated, sandblasted versions, these new watches feature a charming use of brushed and polished finishes. They have also been increased slightly in thickness to 6mm and now feature a screw-down crown and a corresponding 100-meter water resistance. What I love about both versions of these watches is that they are the first to tread boldly into Royal Oak and Nautilus territory and, at US$12,000 retail, offer up some very serious competition. But I also love the fact that Bvlgari avoided doing this for a full six years, first setting five world records and truly cementing their status as a modern-day icon before playing this card. Says Babin, “For me, the complicated watches are like supercars. These are watches that are more rare and at a different price category. I feel it is only at this point with the launch of these two new steel models that we are actually moving into iconic status. Because now the watch is much more accessible to a greater number of people. The steel models are Bvlgari’s GT [grand tourer] models as opposed to the minute repeater or tourbillon which are our supercar models, and I feel now that with the Octo Finissimo on many more wrists, this opens up a new era for us. I am incredibly proud of what the team has achieved over the last six years.” The Octo Finissimo Automatic in satin polished steel with blue dial. Finally, with Bvlgari being an iconic Roman brand, I could not finish this article without remarking on their efforts to combat the COVID-19 pandemic that is sweeping the world. Says Jean- Christophe Babin, “We are an Italian brand and we were profoundly moved to see how badly the pandemic had affected Italy. We learned of a hospital, Lazzaro Spallanzani, that was doing incredible work. There are three researchers there — Maria Rosaria Capobianchi, Francesca Colavita and Concetta Castilletti — who managed to successfully isolate the virus in under 48 hours. But they were lacking a key piece of equipment — a 3D imaging microscope that would allow them to take the next step in combating the virus. We felt that we should step in and supply them with this. I know that this is just a small effort in what is a global crisis. But even at a time when we are facing a great financial challenge, we understand we must do everything we can. We have a fragrance factory outside of Milan. At that factory, we have found a way to manufacture [with fragrance manufacturing partner ICR] a new hand sanitizer which Italy is badly in need of. We now have the capacity to manufacture up to 6,000 bottles a day and we are gearing up so that we can supply that to all the badly affected areas. We love Italy and we know that Italy is a land of great art, great beauty, great resilience and great humanity. We will, of course, get through this terrible time together by helping each other and inspiring the best from each other.” And with that, we understand that Bvlgari is a brand that is innovating not just in watches and jewelry, not just in trade shows and communication, but also thanks to its leader Jean-Christophe Babin, innovating where it counts most, in the effort to help other people. Opposite The Octo Finissimo in satin polished steel with blue sunray finished dial. Stretch cotton pinstripe poplin volume trousers in Panama, Brunello Cucinelli; light blue superior cotton fitted shirt, Emma Willis; navy double diamond print Habotai silk tie, Drake’s;lapislazuli and silvered brass bow cufflinks, Codis MayaatTheRake. Below Bvlgari’s hand sanitizer that its fragrance manufacturing partner,ICR,has developed to supply affected regions. CEO Jean- Christophe Babin presenting the 3D imaging microscope that Bvlgari aided the Lazzaro Spallanzani hospital in acquiring. 44 COVER STORY
PHOTOGRAPHY KIM LANG PHOTOGRAPHER’S ASSISTANT DEREK KAKEMBO FASHION DIRECTION/ PRODUCTION AMELIA HUDSON MODEL AMO VÖLKER (PATRICK HAMBLETON MANAGEMENT) MAKEUP ARTIST AMY BRANDON HAIR STYLIST ELVIRE ROUX (AT CAROL HAYES MANAGEMENT) USING MOROCCAN OIL
Page 1 and 2: CELEBRATING THE MACHINE WITH A HEAR
Page 3: BREGUET BOUTIQUES - NEW YORK 646 69
Page 7 and 8: COLLECTION Fifty Fathoms ©Photogra
Page 9 and 10: HOME OF FINE WATCHMAKING SINCE 1833
Page 11 and 12: CALIBER RM 67-01 RICHARD MILLE BOUT
Page 13 and 14: SEVEN DAYS V45 S6 SQT 212.463.8898
Page 15 and 16: intentionally allowing the majority
Page 17 and 18: Tangente Update. Made in Germany. T
Page 19 and 20: CALIBER RM 07-01 RICHARD MILLE BOUT
Page 23 and 24: Piaget Altiplano 38mm Bulino Engrav
Page 26 and 27: On Niclas Jaeger-LeCoultre Reverso
Page 28: THE GREAT INNOVATOR — THE INCREDI
Page 31 and 32: CEO of Bvlgari, Jean-Christophe Bab
Page 33 and 34: I should also pause to reflect on t
Page 36 and 37: The Octo Finissimo Automatic Sandbl
Page 38 and 39: TIMELINE 2014 OCTO FINISSIMO MECHAN
Page 41 and 42: 2018: OCTO FINISSIMO TOURBILLON AUT
Page 44 and 45: The Bvlgari × Revolution Octo Fini
Page 49 and 50: THE MODERNIST At the attic of Zenit
Page 51 and 52: THE GAME CHANGE - LVMH WATCH FAIR I
Page 53 and 54: with an integrated bracelet. While
Page 55 and 56: BVLGARI SERPENTI SEDUTTORI TOURBILL
Page 57 and 58: In 1983, Land Rover created one of
Page 59: LVMH WATCH WEEK DUBAI MADE OF STARD
Page 62 and 63: This page, clockwise from top left
Page 64 and 65: ZENITH × REVOLUTION AND THE RAKE T
Page 66 and 67: 64 THE MODERNIST
Page 68 and 69: This page, from top The crowd watch
Page 70 and 71: THE ABSOLUTE ZENITH OF MANUFACTURE
Page 72 and 73: THE FIRST FULLY INDUSTRIALIZED WATC
Page 76 and 77: WHEN THE STARS ALIGN One of the bri
Page 81 and 82: INTRODUCING THE ZENITH X THE RAKE A
Page 83 and 84: THE MODERNIST 81
Page 85 and 86: ZENITH X REVOLUTION CHRONOMASTER RE
Page 87 and 88: THE MODERNIST 85
Page 89 and 90: staying too deep for too long. It c
Page 92 and 93: THE CARRERA, 1964 (LEFT) VS 2020 (R
Page 95: BACK TO THE FUTURE Combine a French
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n . it was always for me and how fa
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significant technological advanceme
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LA GRANDE DAME As Grand Seiko celeb
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A NEW SPRING DRIVE Last year when w
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This page, clockwise The SBGW263 in
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Next, housed in yellow gold and wit
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In January this year, when Oris bro
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This page, clockwise from top left
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INNOVATIONS IN THE INDUSTRY: HUBLOT
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INNOVATIVE MATERIALS Hublot’s inn
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A TRUE SCIENTIFIC LABORATORY This m
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THE IMPORTANCE OF BEING RETAIL-SMAR
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smell what is going on, they can fe
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A SPECIAL HOUSE Parmigiani CEO Davi
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128 BACKTOTHEFUTURE
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STRIVING FOR HONESTY A Breitling am
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132 BACKTOTHEFUTURE
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to California to visit Joshua Tree,
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VINTAGE Bona fide style icon and fo
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VINTAGE 139
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changed color through the alchemic
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this. As a comparison, of the Ferra
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HOW LASER WELDING WORKS 1. A series
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adage that “you don’t buy the w
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Left The Day-Date 36 reference 1803
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Above left A reference 18238 “Gol
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A-Z OF DAY-DATE STONE DIALS Agate A
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The 18188A ‘Lucky Wheel’, featu
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CALL COLLECT: MARK CHO Founder of T
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VINTAGE 159 chronograph I ever boug
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I couldn’t get over the big Bvlga
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Wei Koh: Welcome Austen, to our new
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Above The Royal Oak Perpetual Calen
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the knowledge or the know-how to di
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www.grand-seiko.com/us-en
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