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2020 Cyprus Country Report

The 2020 Cyprus Country Report features in-depth articles on the economy, foreign direct investment, international trade and headquartering as well as detailed sector profiles and insights from Cyprus’ 100 most influential political, economic and business leaders shaping the future of their country and its industries.

The 2020 Cyprus Country Report features in-depth articles on the economy, foreign direct investment, international trade and headquartering as well as detailed sector profiles and insights from Cyprus’ 100 most influential political, economic and business leaders shaping the future of their country and its industries.

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Telecom<br />

operators are<br />

being faced<br />

with unprecedented<br />

challenges<br />

in <strong>2020</strong> due to the Covid pandemic,<br />

which brought an everincreasing<br />

demand for data<br />

communications for remote<br />

working – and Cyta’s network<br />

is coping extremely well. We<br />

continue to introduce new<br />

products and services, such<br />

as cloud, 5G and IoT services,<br />

as well as high-value video<br />

content in the local market.<br />

Internationally, we leverage<br />

on our strategic geographical<br />

position and extensive<br />

optical submarine and satellite<br />

networks to strengthen our<br />

role as a regional wholesale<br />

provider of connectivity, serving<br />

other telecom operators and<br />

providers in the greater Middle<br />

Eastern region and beyond.<br />

Costas Psillides<br />

Manager, International<br />

Wholesale Market - Cytaglobal<br />

With digital<br />

transformation<br />

now more<br />

urgent, Epic<br />

provides a<br />

state-of-theart<br />

mobile network enhancing<br />

the consumer’s experience. Our<br />

investments on our network to<br />

be ready for all future customer<br />

needs have been fruitful, as<br />

the simultaneous distinctions<br />

by top organisations Ookla<br />

and Umlaut prove. Beyond the<br />

achievement of being the #1<br />

mobile network in <strong>Cyprus</strong>, we<br />

are also working towards the<br />

implementation of a privatelyowned<br />

fibre optic network for<br />

households that will deliver<br />

unbelievably fast bandwidth<br />

and a unique experience but<br />

will also upgrade the country’s<br />

infrastructure as a whole.<br />

Thanos Chronopoulos<br />

CEO - Epic<br />

<strong>Cyprus</strong> will draft a new broadband plan which<br />

will include projects on infrastructure development,<br />

information and awareness raising, digital<br />

skills and entrepreneurship, and security as well<br />

as projects for increasing the demand for ultrafast<br />

connections – an area in which the country has<br />

been lagging behind its EU peers.<br />

In addition, <strong>Cyprus</strong> has secured EU structural<br />

funds for the deployment of step-change technology,<br />

for the roll-out of Fibre-To-The-Home<br />

(FTTH) networks. By the end of <strong>2020</strong>, FTTH<br />

networks are expected to extend to every private<br />

residence. Also, over 30 Cypriot communities<br />

have received EU funding to cover the cost of installing<br />

Wi-Fi hotspots in public spaces, including<br />

town halls, public libraries, museums, public<br />

parks or squares. The WiFi4EU initiative is part<br />

of the ambitious overhaul of EU telecoms rules,<br />

including new measures to meet Europeans’<br />

growing connectivity needs and to boost Europe’s<br />

competitiveness.<br />

Competition among various operators has resulted<br />

in a good offering of high-speed broadband<br />

access services throughout the island. However,<br />

according to the European Commission, prices<br />

for mobile broadband in <strong>Cyprus</strong> are more expensive<br />

than the EU average.<br />

State-owned operator Cyta continues to dominate<br />

the market offering a full range of telecommunications<br />

services. Following a government<br />

decision, Cyta is now required to denationalise<br />

its business to transform it into a more flexible<br />

and competitive telecoms firm, which presents<br />

an opportunity for foreign investors. The guidelines<br />

demand the company explore all options to<br />

achieve the end goal, whether it be through selling<br />

shares, creating privately owned subsidiaries or to<br />

privatise through a strategic partner or investor.<br />

The second largest operator is Epic, formerly<br />

MTN which was rebranded after a Monaco<br />

Telecom S.A. buy-out for €260 million in 2018.<br />

Other key players with a prominent role in the<br />

telecoms landscape are PrimeTel and Cablenet, a<br />

subsidiary of Maltese Go Plc which has increased<br />

its profits and expanded its customer base over<br />

the last year.<br />

THE ERA OF 5G<br />

<strong>Cyprus</strong> operators are constantly updating and<br />

evolving their networks and are currently updating<br />

their investment plans to embrace 5G infrastructure<br />

along with other European nations.<br />

Preparations for official 5G licensing have begun<br />

and are expected to finish in <strong>2020</strong>, a goal set by<br />

the EU. <strong>Cyprus</strong> is set to allocate 5G frequency<br />

platforms to the top four bidders before the end<br />

of the year while authorities see 5G going live in<br />

2021.<br />

Telecom companies Cyta, Epic, and PrimeTel<br />

have been licensed to run pilot 5G programs.<br />

The 5G network will not replace the existing 4G<br />

technology but complement it, and is expected<br />

to have 10 to 100 times higher data transmission<br />

rates than today’s networks, 1,000 times more<br />

data volume, five times lower network delay, optimised<br />

battery life of connected devices and significantly<br />

improved geographical coverage. These<br />

advanced next-generation services are poised<br />

to radically change all aspects of daily life, from<br />

work to healthcare, and to the development of<br />

smart cities and homes.<br />

However, just like in other countries many<br />

in <strong>Cyprus</strong> have raised concerns over health risks<br />

connected with 5G systems and there has been<br />

some resistance to these developments. The state<br />

Electronic Communications Department has<br />

reassured the public that their health is not in<br />

danger from antennas to be installed, and argued<br />

that the more antennas, the lower the electromagnetic<br />

fields will be. The Deputy Ministry of<br />

Innovation is also currently preparing a campaign<br />

to inform people on what 5G really is and<br />

what changes it may bring about. The government<br />

has urged people to weigh the benefits of<br />

the technological advancements, as the reduction<br />

in latency will mean a more reliable network.<br />

Besides public resistance, another potential<br />

challenge that could delay 5G implementation<br />

in <strong>Cyprus</strong> is the international controversy surrounding<br />

Chinese telecom giant Huawei, and<br />

the US sanctions against the Chinese company.<br />

At the moment more than 90% of local consumers<br />

in <strong>Cyprus</strong> are served in one way or another<br />

by Huawei products. The Chinese tech giant has<br />

a 10-year presence in <strong>Cyprus</strong> and has developed<br />

extensive partnerships with all telecom providers<br />

in the country to provide high-level IT and<br />

communications services – and is currently the<br />

only company which produces equipment for all<br />

stages of implementing 5G technologies by using<br />

existing 4G equipment.<br />

SATELLITE COMMUNICATIONS<br />

<strong>Cyprus</strong> offers optimal conditions for satellite<br />

communications thanks to its ideal climate and<br />

access to the geostationary arc from the Atlantic<br />

to the Indian Ocean. Due to its strategic geographical<br />

position in the most south-eastern part<br />

of Europe, <strong>Cyprus</strong> can also ‘see’ satellites located<br />

above Asia and Australia and gather data where<br />

other European ground stations have no communication.<br />

This has resulted in multimillion investments<br />

into <strong>Cyprus</strong> from satellite companies,<br />

which has supported the creation of an extensive<br />

and growing satellite network, as well as teleport<br />

sites and major satellite earth stations, to supple-<br />

Sector Profile<br />

<strong>Country</strong> <strong>Report</strong> CYPRUS <strong>2020</strong> 133

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