Tradewinds Sales
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Albemarle Tradewinds “Merging your business into printed and digital media”
- Page 2 and 3: Albemarle Tradewinds “Merging you
- Page 4 and 5: Ad Trac Advertising is like fishing
- Page 6 and 7: New Business Special Ad Trac number
Albemarle<br />
<strong>Tradewinds</strong><br />
“Merging your business into printed<br />
and digital media”
Albemarle<br />
<strong>Tradewinds</strong><br />
“Merging your business into printed<br />
and digital media”<br />
My name is Scott Perry, and I am the owner of <strong>Tradewinds</strong> Media Group, located in 7<br />
NENC counties plus Chesapeake and Va. Beach. -250 locations Today I want you to<br />
take a few minutes and rethink print advertising from a different perspective. You<br />
have seen it before, social media and SEO marketers selling advertising on<br />
electronic platformsoffering you millions and millions of hits with the hopes of being<br />
seen while a potential customer is scrolling through their cell phone.<br />
So, what does a "like"on a social media platform mean? Does the like translate to<br />
consumers in your store - Maybe. So should your business be in social media! Along<br />
withTV, Radio and yes PRINT? - The answer is YES! Your business needs to be<br />
inas many places as your advertising budget allows-- any exposure is exposure and<br />
you need to advertise in order to attract customers. Now, the real question we need<br />
to ask is what the return of investment was? Did $2 comeback for $1invested into<br />
social media platforms? Probably not- Print media unlike other media gives your<br />
business a cost-effective advertising option and brings into business a customer who<br />
is a bit discerning, more intelligent and usually has disposable income-<br />
We will never claim millions and millions - tons and tons of people viewing your<br />
business on any of our print, blogging, or social media platforms --- What we will<br />
offer is a traditional and time-proven advertising platform that contains the following<br />
marketing elements- 1- local to the region 2- targets a loyal audience 3- is repetitive<br />
each month 4- merged with digital media Our loyal (nearly) decade old readership<br />
transfers their loyalty nicely into our advertisers brick &mortar store or service to the<br />
consumer- allowing your business to obtain along term customer relationship long<br />
after the ad campaign is over - an averagenew relationship is five years - business to<br />
consumer. Basically, we put your business in a school of fish and will stay in touch<br />
with you monthly - We want to know if you are not catching a fish after the first few<br />
months of repetitions - if not we need to work together and change the bait by trying<br />
different strategies.<br />
Remember, it takes about six repetitions for a customer to act - Of the four marketing<br />
elements - We provide all aspects of marketing accept redundancy - our clients<br />
determine the repetitions - six months is the norm with a responsive ad deal or " call<br />
to action" To help get to six months or more -<strong>Tradewinds</strong> will make the following<br />
offer 20% DISCOUNT ON ANY SIZE AD WITH A 6 MONTH COMMITMENT
Halifax<br />
Albemarle<br />
<strong>Tradewinds</strong><br />
Virginia<br />
Beach<br />
Dare<br />
<strong>Tradewinds</strong><br />
Radio<br />
Edgecombe<br />
Pitt<br />
Carolina<br />
Footsteps<br />
Go to http://albemarletradewinds.com to listen!
Ad Trac<br />
Advertising<br />
is like fishing.<br />
Did you<br />
catch anything?<br />
Maybe it’s time to<br />
change the bait.<br />
Have you ever wondered....<br />
If that Ad you ran Worked?<br />
We have a system that<br />
can track customer<br />
response to your ads.<br />
Maybe the ad you ran<br />
just did not get<br />
attention. We also have<br />
a split testing system<br />
that can let you know<br />
which ads your<br />
customers respond to.<br />
Whether it is Radio, TV,<br />
printed ads texting, or<br />
internet advertising,<br />
we can track the<br />
response and send<br />
you a report.
Albemarle<br />
<strong>Tradewinds</strong><br />
Introducing..<br />
Ad Trac<br />
How it Works...<br />
We assign unique phone numbers to each of your<br />
ad campaigns. When a customer calls these numbers<br />
our system logs the caller id.<br />
Radio<br />
Ads<br />
Print<br />
Ads<br />
TV Ads<br />
Our Switching<br />
System<br />
In a split second it then forwards<br />
your customers call to your<br />
business phone number.<br />
When you or one of your<br />
employees answer the phone<br />
call you hear a “Whisper Message”<br />
stating where the call is from.<br />
Example: “Call from Radio Ad” or<br />
“Call from TV campaign”.<br />
Give us a call<br />
and find out more.<br />
At the end of the<br />
month we send you a report<br />
of all your calls through our system<br />
252-312-2302
New Business Special<br />
Ad Trac number<br />
6 month program only<br />
Only pay for the qualified<br />
phone calls you receive.<br />
If you have been in business<br />
for 12 months or less,<br />
we have a deal<br />
for you.<br />
Limited Time<br />
Offer<br />
Call<br />
252-312-2302<br />
Ask about the New Business<br />
Start-Up Program<br />
Albemarle<br />
<strong>Tradewinds</strong><br />
“Merging your business into printed<br />
and digital media”
Hungry?<br />
Albemarle <strong>Tradewinds</strong> has a new FREE<br />
menu service that covers our region.<br />
From Moyock to Grifton and everywhere in between our<br />
new menu service covers the readership area of the<br />
<strong>Tradewinds</strong> and Footsteps Magazines<br />
Support our local participating restaurants<br />
Elizabeth City<br />
Moyock<br />
Andy’s<br />
Pancake<br />
&<br />
Steakhouse<br />
Elizabeth City<br />
Check out our website<br />
http://albemarletradewinds.com<br />
Click the Menu button and view the<br />
restaurant menus in your location.<br />
Or scan the QRCode<br />
with your phone<br />
Hardison’s<br />
Carolina<br />
Barbecue<br />
Jamesville<br />
Villa<br />
The Restaurant<br />
Elizabeth City<br />
Historic Downtown Elizabeth City<br />
Elizabeth City<br />
Grifton<br />
Grandy<br />
Washington<br />
Restaurant<br />
Owners!<br />
Would you like your restaurant included<br />
in our program with free social media<br />
promotion and an Ad in our magazine?<br />
Did me mention it is free to<br />
qualifying restaurants?<br />
Limited spaces<br />
available. Call 252-312-2302<br />
for more information<br />
Menu and Placemat Ads<br />
Available<br />
Call for more Info