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26 | October 7, 2020 | MALIBU SURFSIDE NEWS BUSINESS
malibusurfsidenews.com
POSTED TO malibusurfsidenews.com
With the ‘mobile
closet,’ Tamara
Mellon brings the
shoe to the ’bu
5
DAYS AGO
SCOTT STEEPLETON, Editor
Glass walls that slide open allow plenty of fresh air to flow through Tamara Mellon’s
Mobile Shoe Closet. SCOTT STEEPLETON/SURFSIDE NEWS PHOTOS
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If you’ve been concerned
about going out to shoe shop
during the pandemic, Tamara
Mellon has the answer.
Through Monday, the women’s
luxury footwear brand from
the co-founder of Jimmy Choo
is bringing its stylish products
to the customer with its Mobile
Shoe Closet, a near private experience
that almost feels like
you’re shopping outdoors.
That’s because the glass-paneled
truck opens on the sides to
let the fresh air in.
Surfside News got a first look the day
the 26-foot see-through truck pulled into
Malibu Village, 3836 Cross Creek Road
on Sept. 26. The rig, located at the Pacific
Coast Highway end of the center, features
floor-to-ceiling displays of some two dozen
styles curated by British fashion entrepreneur
Tamara Mellon in sizes 35-42.
Adhering to public health guidelines,
only two customers are allowed in at a
time. Social distancing will be enforced
and personal protective equipment will be
provided.
Malibu is the latest stop for the Mobile
Shoe Closet, after Aspen and The Hamptons.
It’ll be at Montecito Country Mart
Oct. 14-20 and the nearby Miramar Beach
resort for five days after that.
Malibu hours are 11 a.m. to 6 p.m. weekdays
and noon to 6 p.m. weekends.
To ensure the safest possible shopping,
appointments are encouraged. To book an
appointment, go to tamaramellon.com.
Adhering to public health guidelines, only two
customers are allowed in at a time.
The truck is large enough to stock a wide
range of sizes in about two dozen styles.