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Outliers A/W20

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ADVERTORIAL

Jamie Sea

Turning

heads

She’s the balayage boss turning heads around the globe, with

her effortless lived-in looks and magic touch with colour. Join Jamie Sea

(@prettylittleombre), one of the world’s biggest pro influencers on Instagram,

for an exclusive Redken masterclass which will help you take your balayage

techniques and social game to the next level

JAMIE SEA HAS the magical ability to make you want to both be

her, and be friends with her. With almost half a million followers,

@prettylittleombre is the Instagram to watch for luxe lived-in looks,

but also for Jamie’s pumped-up positivity and exuberant appeal. She’s

an industry veteran and owner of SALT hair salon in Connecticut, as

well as SALT Society, her salon’s education team dedicated to trenddriven

hair colour techniques and business education. Redken has

snapped her up for an exclusive balayage and social masterclass for UK

and Irish salons on Sunday 18 and Monday 19 October.

Do you dream of growing your balayage business and

upping your social game? Redken’s newest masterclass, Balayage

That Stops The Scroll, is all about creating the kind of looks that have

clients pressing the button to book in with you. Discover how to create

Jamie’s signature lived-in colour work with live demonstrations on

her magic colour melting using a gel-based liquid colour, like Redken

Shades EQ and Color Gels Lacquers. You also hear how to elevate your

brunette balayage work with the new Color Gels Lacquers and Shades

EQ Ash Browns.

Jamie will spill all her secrets to social media success, with a realtime

Q&A session alongside global vice-president of education Sheri

Doss, to give you top tips on content, how to win more followers and

translate that into future clients.

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