Spring 2017

INSIDER
SPRING 2017
Growth Squirt:
Building a business on solid values
WHAT’S INSIDE | THIS ISSUE
COASTER THERAPY
ZACK’S BABY GIRL
FEATURED PLANT

GOT KIDNEY STONES?
Get thee to Big Thunder Mountain!
If you’ve ever had a kidney stone,
you will remember because it
brings with it an exquisite pain
that you would not want to wish
on your worst enemy. There are a
wide variety of treatments available,
including drinking lots of
water, medication, lithotripsy
and, in the most serious cases,
surgery. Now a new treatment is
being evaluated for efficacy: roller
coaster therapy.
There has apparently long been
anecdotal evidence connecting
roller coaster rides to passing of
kidney stones. Urologist David
Wartinger decided that the time
had come to run scientific trials
on the premise that a ride on a
roller coaster can assist sufferers
in passing their kidney stones. The
doctor and a colleague had their
findings published in the Journal of
the American Osteopathic Association
in an article entitled Validation
of a Functional Pyelocalyceal
Renal Model for the Evaluation
of Renal Calculi Passage While
Riding a Roller Coaster.
It would seem to be hard for the
lab-coated readers of the journal
article not to crack a smile or stifle
a giggle at the thought of a couple
of serious-minded urologists getting
in line at the Magic Kingdom
for ride after ride of the Big Thunder
Mountain Railway coaster with
a silicone model of a human kidney
filled with a handful of carefully
placed real kidney stones in a bath
of real urine, concealed in a backpack.
One can imagine the looks of
consternation aimed at a reader of
the journal in the middle a hospital
staff lunchroom who is trying desperately
to keep his composure,
only to burst out with an involuntary
guffaw when he comes upon
Figure 3 of the clinical essay, which
is a diagram showing which seats
on the coaster car yielded the best
results.
The paper concludes with the finding
that the ride does indeed facilitate
passing of the kidney stones
in the model, and that riders in the
hindmost car of the coaster enjoy
a benefit of nearly 5 times greater
than riders in the forward cars of
the coaster.
This is an actual illustration as it appeared in the medical journal showing the
best place to sit on the roller coaster to pass kidney stones
2

Spring Is Bustin’ Out All
Over
As I wrote last
issue, the Kirsch
family was eagerly
anticipating the
birth of our newest
member. On
March 1, Elizabeth
Rose entered the world. As you
can see from the photograph, she
is about the most beautiful baby
the world has ever seen. She’s
been spending lots of time ever
since then doing baby stuff, which
has placed some pretty big demands
on her parents. I’m grateful
to have a wife, Erin, who is able to
take care of most of those demands,
so I can keep up with the
nursery stuff that I have to do.
I’m thinking at some point I’m going
to look back at this time in my
life with amazement and wonder
how I was able to juggle all the
things that are happening right
now. I would be happy to share my
secret with my future self—getting
by on a lot less sleep! If my future
self ever wants to know why I
chose to have a newborn and undertake
a gigantic move and nursery
expansion at the same time, I
will tell him I have no idea, but that
I’m having the time of my life.
Springtime is always busy at the
nursery, and it has never been
more busy than it is right now.
We’ve brought in more personnel
to keep up, got a new delivery
truck, and we’re shopping for one
more. Our new location abuts
Interstate 75, and the billboard
we put up to advertise our presence
to the thousands of travelers
who pass this way every day has
brought in some added exposure
and business.
Full steam ahead!
Until next time,
Zack Kirsch
General Manager
386 754-0161
sales@gsnursery.com
3

G&S Core Values
№
0I
LIFECOMESFIRST
Make sure our team
doesn't miss out on life’s
most important moments
4
Everybody can benefit
from having some rules
to live by. History tells us
that George Washington
had a set of 110 rules of
etiquette, copied by hand
when he was 16. As our
company continues to
grow, we decided the
time had come to lay out
a set of principles that
define our culture as a
company as well as a
mission statement that
clearly presents what our
purpose is as a wholesale
nursery. In the same
way writing out a budget
helps a family or a company
stay on track, these
principles, written down,
can help us as a company
stay on task.
№
05
MAKEITBETTER
Run a highly organized
and clean operation

№
03
SHOWINGWECARE
Be the highlight
of our customer’s day
№
04
ACTWITHINTEGRITY
Conduct business with
the highest levels
of Integrity
5

Featured
Plant
ASIAN JASMINE
Trachelospermum Asiaticum
Asiatic Minima Dwarf Jasmine
is a true ground cover that
forms a thick mat and is
more drought and shade tolerant
than most turf grasses. It can
be used as a turf substitute that
does not need to mowed and
will stay green in the winter—just
don’t expect it to withstand a lot
of foot traffic.
Some experts recommend
mowing a jasmine bed in the late
winter as the new growth period
begins. The benefit is a more
uniform height to the planting
and lower susceptibility to
disease due to better air movement
within the canopy. Set your
mower to the highest setting; the
foliage will be mostly removed
but will quickly be replaced by
new growth within a few weeks.
Weeds don’t usually pose a problem
in a mature planting due to its
dense growth, but if weed control is
needed, the use of Roundup® mixed
to 1oz./gal is highly effective with no
adverse reactions to the Jasmine. Do
not treat until after the spring growing
phase.
1 gal: Only $1.55!
Prices good through the end of June 2017
“The man who can keep a secret may be wise,
but he is not half as wise as the man with no
secrets to keep.”
—E.W. Howe
6
386 754-0161

Feeling at home in our new space...
Things are finally starting to feel routine
after several weeks of working out of
our new space. We no longer catch
ourselves turning the wrong direction
out of the driveway when we leave for
work in the morning; our brains have
finally caught on to the fact that “work”
isn’t where it used to be.
The guys in the office enjoy sitting on
the front slab while the weather is still
pleasant, and we get visitors from time
to time, like Chad’s daughter Francesca,
who dropped by to show her friend
Bingo where her dad works.
We may be settling in, but we’re not
slowing down! We’ve begun phase II of
our infrastructure expansion, preparing
new beds on the unused land of the
property, which will effectively double
our capacity.
If you’re ever in the neighborhood,
give us a call and come on
by. We’d love to show off our new
nursery and discuss ways we can
serve you better.
7
www.gsnursery.com

1550 SW Bedenbaugh Ln.
Lake City FL 32025
RIDDLE OF THE MONTH
Two friends live along a river 9 miles apart.
They make plans to meet on a Saturday,
and they both leave in kayaks at the
same time. Jim is paddling downriver at
a rate of 3 miles an hour. Clarence has
to fight the current, so his progress is
only 1 mile an hour.
How many hours must they paddle
before they meet up?
LAST MONTH’S RIDDLE:
A cowboy rides into town one Friday
afternoon and finds lodging at the local
saloon. He stays for 5 nights and then rides
out on Sunday in the morning in order to
make it home before sundown.
How can this be possible?
ANSWER: The cowboy rode in on a
Friday and stayed 5 nights. He rode out
Wednesday morning on a horse named
Sunday.
ANSWER FOR A CHANCE TO WIN:
RTIC
30 oz
Tumbler
LAST ISSUE’S WINNERS
Judiana Trevino
Laura Bland
Gregg D’Antonio
Send answers to newsletter@gsnursery.com before May 30 2017. All correct
answers will be entered into a drawing to win a prize!