ARTRAGE Inc. 2020 Impact Report

ECONOMIC IMPACT
INTRA / INTER / OVERSEAS VISITOR (IIOV) EXPENDITURE CALCULATIONS
TYPE OF VISITOR
TOTAL UNIQUE
VISITORS
AVERAGE DAYS
AVERAGE SPEND
PER DAY
TOTAL SPEND
Intrastate Audience 8,093 4.0 $207 $6,701,004
Interstate Audience 2,019 3.7 $240 $1,792,872
Overseas Audience 922 5.4 $262 $1,304,446
Intrastate Artist 139 17.5 $221 $537,583
Interstate Artist 433 15.9 $187 $1,287,439
Overseas Artist 500 22.2 $172 $1,909,200
TOTAL 12,106 $13,532,544
MULTIPLIED TOTAL 1.39 $18,810,236
SPEND IN PERTH PER DOLLAR INVESTED
FIGURE/RATION
AMOUNT
Total IIO Visitor Expenditure (IIOV) $18,810,236
Total Gross Expenditure (TGE) $72,391,594
Total Gross Value Added (TGVA) $100,624,315
Investment by State of WA $1,480,000
Intra & Interstate & Overseas (IIOV) spent per $1 invested $12.71
Gross amount spend (TGE) per $1 invested $48.91
Gross revenue generated (TVA) per $1 invested $67.99
RETURN ON INVESTMENT IN FRINGE WORLD
In terms of FRINGE WORLD as an investment, the following shows the Total Gross Expenditure and (multiplied) Gross Value Added for
each dollar of investment by the State of Western Australia, equating to a ratio of 1:68, a decrease on 2019’s ratio of 1:80.2.
FIGURE/RATION
AMOUNT
Total Gross Expenditure (TGE) $72,391,594
Total Gross Value Added (TGVA) $100,624,315
Investment by State of WA $1,480,000
Gross amount spent (TGE) per $1 invested $48.91
Gross revenue generated (TGVA) per $1 invested $67.99
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