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OPEN 2

The OPEN series was born from the desire to create a forum for applauding and interrogating strong creative design within the Out of Home (OOH) industry. Illustrating how OOH is part of our cityscape, our commute, our weekend and our shopping and holiday experiences, OOH is ‘the original tweet’ and it cannot be switched off, ignored or fast forwarded. Big, bold, cheeky, simple, clever and controversial, OOH is the ultimate creative stage, allowing brands to be unique, contextually relevant and targeted while reaching mass audiences.

The OPEN series was born from the desire to create a forum for applauding and interrogating strong creative design within the Out of Home (OOH) industry. Illustrating how OOH is part of our cityscape, our commute, our weekend and our shopping and holiday experiences, OOH is ‘the original tweet’ and it cannot be switched off, ignored or fast forwarded. Big, bold, cheeky, simple, clever and controversial, OOH is the ultimate creative stage, allowing brands to be unique, contextually relevant and targeted while reaching mass audiences.

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SECTION 02<br />

Sell Me Something<br />

...<br />

SUIMIN – AN ASIAN TAKEAWAY<br />

IN YOUR PANTRY<br />

Clemenger BBDO<br />

...<br />

A–CLASS<br />

Clemenger BBDO, Foundation<br />

...<br />

CONNECT BETTER<br />

Meerkats<br />

MADE IN THE DARK<br />

FOR A BETTER TASTE<br />

The Red Brick Road<br />

...<br />

THE GREAT GATSBY<br />

Village Roadshow<br />

...<br />

THERE’S A PAGE FOR THAT<br />

Leo Burnett Toronto<br />

VARIOUS CAMPAIGNS<br />

Adams Outdoor Advertising, Fairway<br />

Outdoor Advertising, Moroch and<br />

TBWA Shanghai<br />

...<br />

LIVE TO DELIVER<br />

PHD<br />

DOVE IS DIFFERENT<br />

Workshop<br />

...<br />

RAC INSURANCE<br />

JWT Perth<br />

...<br />

GRAND THEFT AUTO V<br />

Rockstar Games<br />

/ 54

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