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Your

Property-

Our

Priority

4809

Tascosa Lane

L Y N N B E A R D S L E E , R E A L T O R ®

4 0 9 . 6 8 2 . 1 0 1 5

L y n n @ A d v a n t a g e S O L D . c o m


A B O U T L Y N N B E A R D S L E E

Having lived in Galveston county for over

30 years, I have a passion for this area and

its real estate market. This passion has

enabled me to provide exemplary client

care to home sellers and buyers.

I am committed to maintaining four

fundamental standards: integrity, market

knowledge, work ethic, and understanding

client needs. Open Communication and

direct, but personable, approach has built

long-lasting relationships. Attention to

detail allows me to provide seamless

transactions for my clients- having sold

over 200 homes in the last 5 years.

T H E T E X A S P R O P E R T Y C H I C K S

& W H Y Y O U W A N T A T E A M

The Texas Property Chick Team is Galveston's largest real estate team of 7

agents. What this means for you:

Specialized services

No disruption of services

Marketing X 7

Showing X 7

Market Connections X 7

Customer Support X 7

Proven Systems working for YOU!

.


T H E P R O C E S S A T A G L A N C E

M e e t W i t h L y n n , Y o u r R e a l E s t a t e

P r o f e s s i o n a l

E s t a b l i s h a P r i c e

P r e p a r e Y o u r H o m e f o r t h e M a r k e t

L i s t H o m e F o r S a l e

O f f e r s a n d N e g o t i a t i o n s

G o U n d e r C o n t r a c t

F i n a l D e t a i l s

C l o s i n g !


M A R K E T I N G : T O S E T Y O U A P A R T

You only have one chance to make a first impression

with the consumer. Many agents and brokerages stumble on this step and cost

their sellers real money when buyers don’t value the home enough to make solid

offers. So how can you avoid this misstep? Much of the property marketing

campaign rests on the consumer’s ability to find your property online… and to

find it with the right information. These pre-launch activities, therefore, are

designed to seed the marketplace, optimize for SEO, and position the property

for the best possible impression right out of the gate.


2 0 P O I N T M A R K E T I N G P L A N

1. Pricing the Home Strategically - Most Essential

Part to Marketing a Home

2. Home Preparation Checklist (Decluttering, Cleaning,

Repairs, Staging and Photo Preparation)

3. Pre-Inspection (Identifying necessary or

recommended repairs) - Optional

4. Home Staging Consultation - Highly Recommended

(color coordination, decluttering, creating space and making the photos POP) Or

virtual staging.

5. Professional Photography – and picture descriptions

6. Videography

7. Drone Videography

8. Full MLS Exposure – List in Galveston and Houston

multiple listing services.

9. MLS Listing Routed to Major Websites such as: -

Realtor.com, Zillow, Trulia, Homes.com, realtyexecutives.com, Homes.com, ect.

(over 35 websites)

10. Targeted Advertisements through Facebook

Marketing-Boosted listing.

11. Advertisements in Galveston Monthly Magazine

12. Email Campaign (Sphere of Influence, Past Clients,

Local Agents, Vacation rental clients) - 500+ Contacts Minimum

13. Call Local Agents who recently sold property

closest to new listing

14. Mailing Campaign (100-300 Homes from Center of

Listing) - Post Cards - Just Listed - Fliers - Advertisement - Post Cards -

Invitation to Open House

15. Daily Prospecting (2-3 Hours a Day) - Calling

Around New Listing

16. Open House - MEGA Open House – Minimum of 2 open

houses per week.

17. Weekly Check-Ins

18. Automatically via email, send you all feedback

from showings (ShowingTime.com)

19. Automatically email new listings, pendings and

sales in your neighborhood

20. Review pricing weekly and notify you immediately

of market changes.


6 Week

Action Plan

Week 1

Launch Property Campaigns:

Facebook, Instagram, Linked In, Newsletter, BombBomb, Twitter,

and so MANY more

Go Live on Houston MLS * Go Live on Galveston MLS

Property Tour Video * Create and distribute Property Flyers

Feature Property on Company Website

Open House

Week 2

Evaluate Property Campaigns, Launch 2nd Week Ad Campaigns:

Facebook, Instagram, Linked In, Newsletter, BombBomb, Twitter,

and so MANY more

Promote on Houston MLS * Promote on Galveston MLS

Property Tour Video & Seller Interview * Analyze Property Data & Traffic

Feature Property on Company Website * Collect Feedback

Open House


Week 3

Evaluate Property Campaigns, Launch 3rd Week Ad Campaigns:

Facebook, Instagram, Linked In, Newsletter, BombBomb, Twitter,

Promote on Houston MLS * Promote on Galveston MLS

Property Tour Video & Seller Interview * Analyze Property Data & Traffic

Feature Property on Company Website * Collect Feedback

Open House

Week 4

Evaluate Property Campaigns, Launch 4th Week Ad Campaigns:

Facebook, Instagram, Linked In, Newsletter, BombBomb, Twitter,

Promote on Houston MLS * Promote on Galveston MLS

Property Tour Video & Seller Interview * Analyze Property Data & Traffic

Feature Property on Company Website * Collect Feedback

Open House

Week 5

Evaluate Property Campaigns, Launch 5th Week Ad Campaigns:

Facebook, Instagram, Linked In, Newsletter, BombBomb, Twitter,

Promote on Houston MLS * Promote on Galveston MLS

Property Tour Video & Seller Interview * Analyze Property Data & Traffic

Feature Property on Company Website * Collect Feedback

Open House * Evaluate Traffic & Activity * Evaluate Listing Price

Week 6

Evaluate Property Campaigns, Launch 6th Week Ad Campaigns:

Facebook, Instagram, Linked In, Newsletter, BombBomb, Twitter,

Promote on Houston MLS * Promote on Galveston MLS

Property Tour Video & Seller Interview * Analyze Property Data & Traffic

Feature Property on Company Website * Collect Feedback

Open House * Evaluate Traffic & Activity * Evaluate Listing Price


T H E F O R M U L A F O R A S U C C E S S F U L H O M E S A L E

o n l i n e m a r k e t i n g

More than likely, the first place potential buyers will see

your home is online. This is why we work hard to reach as

many buyers as possible online, and strive to make the

best impression possible through our online listings.

Your home will appear on all the home search website

that potential buyers are using, as well as advertised on

social media platforms. Some of the platforms that your

home will appear are:

Zillow

HomeFinder

Realtor.com

Trulia

Homes.com

Most MLS-syndicated real estate websites

Facebook

Instagram

Google

Yahoo

p r o f e s s i o n a l p h o t o g r a p h y

We work with the top real estate photographers in the

area to capture your home in the very best light. The

photos of your home directly influence whether or not a

potential buyer will schedule a showing of your home or

not. It is crucial that we take high quality, attractive

photos of your listing showcasing the best qualities and

features of your home.

95%

95% of home buyers use

the internet to search

for a home

72%

72% of home buyers search

on the internet using a

tablet or mobile phone

58%

58% of home buyers using a

mobile phone found their

home through a mobil app

P R E P A R I N G Y O U R H O M E

After capturing potential buyers' attention online, it's important to

have a great first impression once they enter the home for the

first time. Research has shown that buyers decide whether they

will buy a home or not within the first 8 seconds of seeing it.

When a potential buyer walks into a dirty home, they assume that

the current owners did not take care of the property. Most buyers

will want a move-in ready property that feels like new. A long list

of chores and repairs right when they move in will not be

appealing and can be daunting to a potential buyer.

If needed, we contract professional cleaners and stagers to

showcase your home in the best possible way. However, making

sure your home is clean, neat, and turnkey can be achieved by

following our checklist on the following page.



The Right Price

Determining the list price for your property is critical

and can be the difference between attracting motivated buyers quickly

or repelling them at first glance.

It is my responsibility to help you

make and informed decision.

I am well-versed in the market and know how to price properties accurately to sell for the most

amount of money in the least amount of time.

I will help you determine the list price of your property through three key factors:

Physical qualities affecting the value and desirability of your home.

The condition of your house will impact the buyer's perception of its value.

Even moderate improvements (such as touch-up paint on the walls) can

dramatically improve the perceived value, therefore driving buyer interest, offers and, ultimately, a

higher purchase price.

Local market conditions

Location, lifestyle opportunities, job growth, the economy, inventory and demand to name a few are

all mitigating factors in how fair market value will be determined for your property.

Evaluate your competition

The more we know about the competition, the better prepared I am with how to position and sell the

property successfully. The competition is how we will gauge where we need to be,

to get our house SOLD.

$

4 weeks

is the median time on

the market when a

home is priced at fair

market value.

Source: 2017

National Association of REALTORS

Home

Buyer and Seller Generational Trends


VITAL

Pricing You Home Competively is

98%

98% of the list price is the average

offer when a house is on the market

for less than 4 weeks.


T E S T I M O N I A L S

"I was very glad that Texas Property Chicks was my

team! They were very knowledgeable of the area and

the people. They were very kind people!! Thanks Texas

Property Chicks!

-Anthony Wurm

Texas Property Chicks is the team you want to work

with. Why? Two words. They are REAL and she is

GENUINE. They are great at what they do.

-Blake Porter

Drive, determination and dedication to their clients

and our Industry ... a pleasure to work with-

The Texas Property Chicks!

-Emily Kettenberg

Go see Texas Property Chicks for all your home purchasing or

leasing needs. These ladies pour their love and soul into all that

they do and bless all that meet them. They will bless you and do

everything they can to make you the next native

Texan and beach owner!!!

-Leslie Ryder

Texas Property Chicks is a great team to work with. They are very attentive

to your needs and have a great heart for helping others. You can’t go wrong

with Texas Property Chicks!!

Derrick Love-Jones


T H A N K Y O U !

K I M !

T h a n k y o u f o r t r u s t i n g m e w i t h

t h e s a l e o f y o u r p r o p e r t y . I a m

h o n o r e d t o r e p r e s e n t y o u a n d

g u i d e y o u t h r o u g h t h e p r o c e s s .

M y g o a l i s t o e n s u r e t h a t y o u a r e

c o m f o r t a b l e e v e r y s t e p o f t h e

w a y . P l e a s e d o n ' t h e s i t a t e t o c a l l ,

t e x t o r e m a i l w i t h a n y q u e s t i o n s

o r c o n c e r n s .

L Y N N B E A R D S L E E

T E X A S P R O P E R T Y C H I C K T E A M

R E A L T Y E X E C U T I V E S A D V A N T A G E

4 6 9 - 6 8 2 - 1 0 1 5

L Y N N @ A D V A N T A G E S O L D . C O M

W W W . T E X A S P R O P E R T Y C H I C K S . C O M

Y O U R G U L F C O A S T

R E A L T O R


"We understand that buying or selling a home is one the the most

important and most personal financial decisions you will make.

We are dedicated to providing the highest level of personal

attention and industry experitse to every real estage transaction.

Our clients feel confident when they buy or sell a property."

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