Out and About STYLE Mag Issue 3 Vol. 2
Read these articles plus more in Out and About STYLE Mag Issue 3 Vol. 2
Saif and Sound DJ and Radio Presenter
Taking Lesson from Mansour Bin Jabr, Emirati Venture Capitalist and Environmentalist
Eat for Immunity: A List of Recommended Diets to Boost your Immune System
How to Convert Money in Your Mind to Money in The Bank
7 Things You Must Do in Accra, Ghana
Read these articles plus more in Out and About STYLE Mag Issue 3 Vol. 2
Saif and Sound DJ and Radio Presenter
Taking Lesson from Mansour Bin Jabr, Emirati Venture Capitalist and Environmentalist
Eat for Immunity: A List of Recommended Diets to Boost your Immune System
How to Convert Money in Your Mind to Money in The Bank
7 Things You Must Do in Accra, Ghana
DJING TAKES A LOT OF ENERGY, SO HOW DO YOU KEEP ENERGISED AND INSPIRED? I have a lot of different chambers, and I do many things. I’m very versatile with my brand. This is my vision even back in the days. I’m the person that gets bored really fast. I always want to try something new. Even when someone asks me to host an event that I don’t specialise in, I will still accept it. I’m going to do it as a challenge, and I’ll read books, research and learn about it. I like learning and gaining knowledge about every single thing in the world, not just necessarily music. DJing takes a lot of energy, it’s very draining and very hectic, but when you do what you love, there’s no such thing as getting bored or getting enough. You just motivate yourself with the energy that comes from within. And as I said earlier, the people around me are my biggest inspiration. This is what keeps me going. This is what keeps me inspired. WHAT IS THE ONE TRUTH THAT HOLDS CONSTANT THROUGHOUT YOUR CAREER? I did say earlier that I like to challenge myself. I think this keeps me grounded, excited and inspired to do better and become a better version of myself. I truly believe that we are on a constant mission to learn and polish the diamonds in us and become better in whatever we do in life. It doesn’t have to be in your professional field. It could be in your personal life as well. You’ll never tire of learning: there’s always room for improvement. If you really love what you do, you want to be the best at it. For me, there’s no such thing as ‘wanting to become a football player, but not really caring to become the best football player’. Everybody should try to become the best in whatever it is that they do in life. I can’t see myself doing anything else but music and that’s why I always strive to be the best. I think this has helped me constantly throughout my career. So just be yourself. I have fallen in the trap of trying to imitate other people in my business and it’s easy to fall into it. You may encounter someone doing something really cool, and you think you want to become like that person, but then you should realise that the people love that person because of who they are. You are not going to be loved for imitating that person. Just be you, show them who you really are, and stay true to yourself. 54
LIFESTYLE Leveraging with Public Relations:: Boost your Brand and Business Like some of you, I’ve had the great privilege of being asked to stand in front of a group of people, state my name and say what it is I do for a living. If I can be quite honest, the reason why I transitioned into public relations or PR, is that I was founded on the fact that I’m a creative who loves writing, storytelling and communicating with people. Professional fulfilment for me meant that my career choice accommodated my ability to do all three of these things on the daily. Having scaled the ranks of retail management and real estate while in Atlanta several years ago gave me good practice. I quickly learned how having a good story behind what pair of jeans was the best to wear with a white blouse and heels, or why the neighbourhood I was selling a house in was a good buy. Effective communication is key to closing a sale. I was a conventional marketer then, promoting products and closing deals through the art of making a great pitch and persuasion. Moving to the UAE was a game-changer. I knew marketing and understood PR basics, but something about enhancing the method by showcasing the best attributes of a brand in an exciting manner was quite intriguing to me. The consumer brand scene is hugely competitive and not every company or entrepreneur has the big budget that comes with a huge billboard across every highway or buying up pages of a newspaper to talk about their products and offers and why the company is so awesome. When I’m asked what my career is, my answer is really quite simply tied to the fact that PR is all around us. Now, you may be wondering what PR is and if you need it to help grow your small business or launch your brand. When I formed my PR and Communications Consultancy, Narratives PR, I had come across many people who needed my help in debunking the myths about PR so they could understand why it fits in on their integrated marketing wheel. Here are my top 5 reasons why every business owner needs PR, infused with all the stuff you need to know to understand to begin with: 55
- Page 3 and 4: Editorial Editor in chief Marsha Fr
- Page 5 and 6: Meet Mansour Bin Jabr, an investor,
- Page 7 and 8: SILVER SCREEN Model : Virag Babel -
- Page 9 and 10: Fashion Feature Modupe Omonze Brand
- Page 11 and 12: 11
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- Page 23 and 24: 1 Start Small If you don’t want t
- Page 25 and 26: Power of Colours for Menfolk 1 Trus
- Page 27 and 28: 5 Talking Trousers Another techniqu
- Page 29 and 30: Most Recommended: URBAN SKIN RX LAC
- Page 31 and 32: 4 DIY Natural Moisturisers for the
- Page 33 and 34: 3 Homemade Moisturiser For Oily Ski
- Page 35 and 36: TAKING LESSONS FROM MANSOUR BIN JAB
- Page 37 and 38: 3. WHAT IS YOUR DEFINITION OF SUCCE
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- Page 49 and 50: 49
- Page 51 and 52: WHAT ADVICE WOULD YOU GIVE TO SOMEO
- Page 53: 53
- Page 57 and 58: Consumers buy what’s in front of
- Page 59 and 60: NOTICE YOUR FEELINGS ABOUT MONEY. W
- Page 61 and 62: START THE WORK! Becoming rich takes
- Page 63 and 64: CLUTTERING AND ITS LINK TO ANXIETY
- Page 65 and 66: MORE TIPS: • Dedicate 5 minutes e
- Page 67 and 68: KIMCHI AND KOMBUCHA FOR PROBIOTICS
- Page 69 and 70: 12 Leftover Recipe Ideas Leftovers
- Page 71 and 72: 5. LEFTOVER BEEF STEW Are you looki
- Page 73 and 74: 11. CHINESE STIR FRY WITH LEFTOVER
- Page 75 and 76: 2. STRETCH BEFORE SLEEPING. Stretch
- Page 77 and 78: 7. INCREASE YOUR FIBRE INTAKE. Eat
- Page 79 and 80: 13. WEIGH YOUR BODY IN PARTS. Measu
- Page 81 and 82: TAKE A TOUR AROUND THE CITY Visit t
- Page 83 and 84: ENJOY THE LOCAL CAFES If exploring
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- Page 87 and 88: Portugal is one of Western Europe
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- Page 91 and 92: hitch a ride to the municipality’
- Page 93 and 94: FOR THE CULTURE The Reinvented Chro
- Page 95 and 96: store twice a week, but this outbre
- Page 97 and 98: motivators. Be ready to put out fir
- Page 99 and 100: 1. THE CASE FOR PURPOSE In the firs
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LIFE<strong>STYLE</strong><br />
Leveraging with Public Relations::<br />
Boost your Br<strong>and</strong> <strong>and</strong> Business<br />
Like some of you, I’ve had the great privilege of being<br />
asked to st<strong>and</strong> in front of a group of people, state my<br />
name <strong>and</strong> say what it is I do for a living. If I can be<br />
quite honest, the reason why I transitioned into public<br />
relations or PR, is that I was founded on the fact that<br />
I’m a creative who loves writing, storytelling <strong>and</strong><br />
communicating with people. Professional fulfilment<br />
for me meant that my career choice accommodated<br />
my ability to do all three of these things on the daily.<br />
Having scaled the ranks of retail management <strong>and</strong><br />
real estate while in Atlanta several years ago gave<br />
me good practice. I quickly learned how having a<br />
good story behind what pair of jeans was the best<br />
to wear with a white blouse <strong>and</strong> heels, or why the<br />
neighbourhood I was selling a house in was a good<br />
buy. Effective communication is key to closing a<br />
sale. I was a conventional marketer then, promoting<br />
products <strong>and</strong> closing deals through the art of making<br />
a great pitch <strong>and</strong> persuasion.<br />
Moving to the UAE was a game-changer. I knew<br />
marketing <strong>and</strong> understood PR basics, but something<br />
about enhancing the method by showcasing the best<br />
attributes of a br<strong>and</strong> in an exciting manner was quite<br />
intriguing to me. The consumer br<strong>and</strong> scene is hugely<br />
competitive <strong>and</strong> not every company or entrepreneur<br />
has the big budget that comes with a huge billboard<br />
across every highway or buying up pages of a<br />
newspaper to talk about their products <strong>and</strong> offers <strong>and</strong><br />
why the company is so awesome. When I’m asked<br />
what my career is, my answer is really quite simply<br />
tied to the fact that PR is all around us.<br />
Now, you may be wondering what PR is <strong>and</strong> if you<br />
need it to help grow your small business or launch your<br />
br<strong>and</strong>. When I formed my PR <strong>and</strong> Communications<br />
Consultancy, Narratives PR, I had come across many<br />
people who needed my help in debunking the myths<br />
about PR so they could underst<strong>and</strong> why it fits in on<br />
their integrated marketing wheel. Here are my top 5<br />
reasons why every business owner needs PR, infused<br />
with all the stuff you need to know to underst<strong>and</strong> to<br />
begin with:<br />
55
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