SPM E-Book "Facebook Ads Made Easy For Busy Business Owners"

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Page Likes Campaign1. You get to choose the exact target geographicallocation where you want your "Page Likes Ad" to beshown. So if your business is based in Dublin and youonly want to pay for people from Dublin to like yourpage then you can select that when creating your adcampaign. If you have someone else running your adcampaigns for you, they will ask you when onboardingyou what your target geographical location& demographic is!2. Social Proof is super important & having an adequatenumber of REAL people (within your geographic &demographic targeting) will have a massive positiveimpact.3. Better targeting... Within Facebook ads manager,you can select to have your ad shown only to peoplewho already "like" your Facebook business page.These people would be seen as a "warm" audiencecompared to those who don't like your business pageor never heard of your business before.www.SPMonlinemarketing.comT H EB E I R U TR E S I D E N C E S
Page Likes CampaignHow to set up a "Page Likes" campaign:Step 1: Go to your Facebook Ads Manager account.Step 2: At the campaigns level, select "Create" on theleft hand side.Step 3: Select the "Engagement" objectivewww.SPMonlinemarketing.comT H EB E I R U TR E S I D E N C E S
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T H EB E I R U TR E S I D E N C E S
Page 3 and 4:
Understanding the concept ofSocial
Page 5 and 6: Or...Will you take full advantage o
Page 7 and 8: Keeping all of that in mind....Lets
Page 9 and 10: People will judgeyour business base
Page 11 and 12: Tip #2Leverage yourReviews for cont
Page 13 and 14: Reviews & Social ProofBuilding up a
Page 15 and 16: Reviews & Social ProofHow to make a
Page 17 and 18: Copy OptimisationWhen I mention the
Page 19 and 20: Copy OptimisationAn example of BAD
Page 21 and 22: Tip #4The Perfect Creativewww.SPMon
Page 23 and 24: The Perfect CreativeThe easiest way
Page 25 and 26: The Perfect CreativeAn example of G
Page 27 and 28: Types Of ContentContent that is str
Page 29 and 30: Types Of ContentContent that is str
Page 31 and 32: No More BoostingStop being lazy!Sto
Page 33 and 34: Tip #6Budgetingwww.SPMonlinemarketi
Page 35 and 36: BudgetingAs a rule of thumb for SME
Page 37 and 38: Stop winging it !!!If the engine in
Page 39 and 40: Tip #7Ad Placementswww.SPMonlinemar
Page 41 and 42: Ad PlacementsIf you're new this, st
Page 43 and 44: Tip #8VAT & FacebookAds Invoiceswww
Page 45 and 46: Vat & InvoicesHow to download your
Page 47 and 48: Facebook PixelAs I've already menti
Page 49 and 50: Advanced TargetingWhen it comes to
Page 51 and 52: Health CheckAs I said... I can only
Page 53 and 54: Health CheckFacebook Ads Manager Kn
Page 55: Page Likes CampaignPeople have mixe
Page 59 and 60: Page Likes CampaignStep 5: Select y
Page 61 and 62: Page Likes CampaignStep 7: Select y
Page 63 and 64: Review imageAd #2Post EngagementAd
Page 65 and 66: Post Engagement CampaignStep 4: Sel
Page 67 and 68: Post Engagement CampaignStep 6: Set
Page 69 and 70: Post Engagement CampaignStep 8: Con
Page 71 and 72: Review imageAd #3MassagesCampaignsw
Page 73 and 74: Messages CampaignStep 4: Name your
Page 75 and 76: Messages CampaignStep 6: Set your b
Page 77 and 78: Messages CampaignStep 8: Construct
Page 79 and 80: Messages CampaignYour messenger set
Page 81: Learn more...I hope you have enjoye
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SPM E-Book "Facebook Ads Made Easy For Busy Business Owners"

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