SPM E-Book "Facebook Ads Made Easy For Busy Business Owners"

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Irelands No.1 Social Media AdvertiserPresented byShaneFounder & Managing Director ofSPM Online MarketingShane established SPM back in 2015.Since then Shane has worked with hundredsof Business Owners throughout Ireland, UK,USA, Canada, Australia & Europe.Specialist in SocialMedia Marketing &Advertising forSME’swww.SPMonlinemarketing.comT H EB E I R U TR E S I D E N C E S
Understanding the concept ofSocial Media Marketing!Imagine for just a moment that you are in the 3 Arena, Dublin.The stage is completely empty! It has been reserved especially foryour Business. You have been granted priority access to this worldclass stage that you can use to showcase & promote your businesshowever you wish.And it gets even better..You also get to choose your audience.You get to select the audience demographic who are attendingyour business showcase in the 3 Arena today.Who will you choose to as your audience?How will you choose to showcase your business?www.SPMonlinemarketing.comT H EB E I R U TR E S I D E N C E S
Page 1: T H EB E I R U TR E S I D E N C E S
Page 5 and 6: Or...Will you take full advantage o
Page 7 and 8: Keeping all of that in mind....Lets
Page 9 and 10: People will judgeyour business base
Page 11 and 12: Tip #2Leverage yourReviews for cont
Page 13 and 14: Reviews & Social ProofBuilding up a
Page 15 and 16: Reviews & Social ProofHow to make a
Page 17 and 18: Copy OptimisationWhen I mention the
Page 19 and 20: Copy OptimisationAn example of BAD
Page 21 and 22: Tip #4The Perfect Creativewww.SPMon
Page 23 and 24: The Perfect CreativeThe easiest way
Page 25 and 26: The Perfect CreativeAn example of G
Page 27 and 28: Types Of ContentContent that is str
Page 29 and 30: Types Of ContentContent that is str
Page 31 and 32: No More BoostingStop being lazy!Sto
Page 33 and 34: Tip #6Budgetingwww.SPMonlinemarketi
Page 35 and 36: BudgetingAs a rule of thumb for SME
Page 37 and 38: Stop winging it !!!If the engine in
Page 39 and 40: Tip #7Ad Placementswww.SPMonlinemar
Page 41 and 42: Ad PlacementsIf you're new this, st
Page 43 and 44: Tip #8VAT & FacebookAds Invoiceswww
Page 45 and 46: Vat & InvoicesHow to download your
Page 47 and 48: Facebook PixelAs I've already menti
Page 49 and 50: Advanced TargetingWhen it comes to
Page 51 and 52: Health CheckAs I said... I can only
Page 53 and 54:
Health CheckFacebook Ads Manager Kn
Page 55 and 56:
Page Likes CampaignPeople have mixe
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Page Likes CampaignHow to set up a
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Page Likes CampaignStep 5: Select y
Page 61 and 62:
Page Likes CampaignStep 7: Select y
Page 63 and 64:
Review imageAd #2Post EngagementAd
Page 65 and 66:
Post Engagement CampaignStep 4: Sel
Page 67 and 68:
Post Engagement CampaignStep 6: Set
Page 69 and 70:
Post Engagement CampaignStep 8: Con
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Review imageAd #3MassagesCampaignsw
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Messages CampaignStep 4: Name your
Page 75 and 76:
Messages CampaignStep 6: Set your b
Page 77 and 78:
Messages CampaignStep 8: Construct
Page 79 and 80:
Messages CampaignYour messenger set
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Learn more...I hope you have enjoye
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SPM E-Book "Facebook Ads Made Easy For Busy Business Owners"

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