Rough Guide To Websites

Rough Guide to
Websites
A rough guide to what it’s all
about and how we can help...
incorporating
of Corsham

Corsham Print
Since the 1980’s we have enjoyed helping businesses
grow with our creative services. We want everyone to
be able to benefit from the very latest ideas and
technology in design, print, web and marketing.
We have launched nettl of Corsham to increase our
product range and expand our online offering.
“
Yet again Corsham Print stepped up to produce the print
materials for the show. They also helped with aspects of
design and the quality of their work is outstanding. I
commend them at all levels and if you are looking for a
local business, then they are your people.
Emma
The Wiltshire Beekeepers
“
Throughout many years of association with Corsham Print
we have always found them cooperative, professional,
competitively priced and consistently capable of delivering
on time. When we needed a fresh, contemporary look for
our catalogues, they redesigned every aspect of it. We do
not believe that we could have done better elsewhere.
David Hare
Gardiner Houlgate - The Bath Auction Rooms

Let’s find your fast path
A website that you’re proud of and which accurately reflects
your brand is one of the most important aspects of any
business. Research suggests that having a website can
increase turnover by around 45%. Despite this, it is thought
that around two million UK businesses still don’t have one.
We don’t believe ‘one size fits all’. Every business is
different… and so is every website we create.
DID YOU KNOW?
81% of people conduct
research online before
purchasing a product.
This guide will help you
choose whats right for your
business now and how we
could develop it for you in the
future.
Our sites are built to last. They can grow as your business
grows. You don’t want to find your site is redundant next
month just because you need to add a new feature.
This modular approach means we get you online quickly with
our proven paths and then upgrade your site in a structured
way when you’re ready.
It’s useful if you know where you want to go, but you don’t
need to do everything at once. We find it’s best to
continuously develop your site, deploying small changes, as
and when you need them.

Types of websites
The internet is vast, there are billions of websites online, all
competing for some share of peoples online browsing each
day. When you’re starting a new website, it can be
overwhelming to think about all the other websites out there.
To keep things simple we breakdown our sites in four types:
nettl:one - basic website
A basic website is made up of one to five pages, and requires
only very simple functionality. They are ‘brochure style’
websites. In addition to the core pages, they have a contact
and landing page.
Basic websites are great if you’re after a very simple, stripped
back online presence. It is a place to showcase your business,
and receive enquiries. Think of it kind of like a modern day
business card.
A great place to start and we ensure that it is future proof for
further development.
nettl:one upfront costs
Design £200 to £500
Domain
from £4.99 / year
ongoing costs
Hosting
£10 / month
Care package
£0 to £25 / month

nettl:connect - small business website
A small business website is the perfect size for a business that
requires a little more than just a very basic website. These are
also ‘brochure style’, but are far more feature-rich. Such
features may include: integrating social media, a content
management system, google analytics and google maps.
Perhaps you want to have online booking, live appointments
or room reservations? They will also have more pages than a
basic website.
Online bookings Integrated with
your telephone booking system.
Reviews Ask for feedback and
publish reviews.
Small business websites don’t
sell anything directly, but rather
encourage visitors to get in
contact, a lead generation tool
or make a booking with you.
nettl:connect upfront costs
Design £500 to £2000
Domain
from £4.99 / year
ongoing costs
Hosting
£10 / month
Care package
£0 to £55 / month
Reservations
Online reservations synced
with your offline system.
Appointments
Show availability so
customers can book online.

nettl:commerce - e-commerce website
Where people can directly buy products from you. Any
website that includes a shopping cart and a way for people to
provide credit card information to make a purchase falls into
this category.
If you’re setting up a website for your business and plan to
sell your products through the site, then this is the type of
website you need to build.
The cost of ecommerce websites can vary massively. The
price is impacted by the number of items you want to stock,
and the number of varieties of each item that are available. It
will also, of course, depend on the number of additional
features that you want to incorporate. Normally we would
include an order management system, delivery tracking
functionality and a live chat facility, in addition to the features
included in a small business website.
nettl:commerce upfront costs
Design from £2000
Domain
from £4.99 / year
SSL Certificate
£29 / year
ongoing costs
Hosting
from £20 / month
Care package
£0 to £75 / month

espoke website
For businesses requiring complex functionality eg. financial
services, recruitment or property companies, health and
fitness businesses, architects etc. Any business requiring
complex functionality may well find that they fall into the
bespoke price bracket.
Bespoke websites are great for larger companies requiring
more functionality, with a higher number of visitors or with
more information to share.
bespoke upfront costs
Design from £2500
Domain
from £4.99 / year
SSL Certificate
£29 / year
ongoing costs
Hosting
from £20 / month
Care package
£0 to £75 / month
Flexible Payments
Investing in a website can be a bit daunting so we have
devised a variety of payment opitions to help you spread the
cost of your investment. Please ask for more details.
Prices are for indicative purposes
only, exclude VAT and are subject to
our terms and conditions. Please ask
for a full written quotation.

Additional Costs
The costs we have already mentioned are based on
you suppling content including, logos, text and
imagery. Here are some additional services and costs
that you should consider:
Brand Design
If you are a new business or don’t have any branding
we can help you create your one for you from a
simple logo design to full brand creation, from £100
Content production
Producing written content is something that you can
do yourself to keep costs down. However, it can be
worth getting us to help. We charge £25 per hour for
content generation.
Imagery
We can source stock images and graphics from your
site from £10 per image
We can also arrange a photographer to collect a bank
of images for your brand or product which can help
create a strong brand image, from £250 per 1/2 day
SEO / Marketing / Adwords
Let’s say you own a cupcake shop in Bristol. Googling
‘cupcake Bristol’ produces millions of results. So how
do you make sure that your business appears near the
top? A lot of it has to do with how relevant your
business is, how up-to-date the content on your site
is, and how many visitors you get coming in from
other areas, eg. social media. However there are also
some additional steps you can take to make sure
you’re securing the best position possible.
That’s where SEO comes in. SEO stands for Search
Engine Optimisation. It’s the process of making a site
the best that it can be in terms of search engines.
Search engines give preference to sites that load fast
and offer the information that people are searching
for, amongst other things.
We offer SOE packages that ensure you get results
from your online activities, from £200 per month

Web design process
So you have a rough idea of how much your
site might cost, now you want to know how long will
it take?
It should come as no surprise that the answer
will depend on the size and complexity of your
desired site. A nettl:one site could be live within a
week, whereas a bespoke site could take up to six
months. We can give you a better idea at the proposal
stage.
To get a clearer idea of how your project will progress,
it helps to have an idea of the steps involved.
Proposal
After an initial consultation we will provide you with a
detailed proposal for your project, which clearly show
what is included and options availabe to you.
Wire Frame Stucture
Depending on the complexity of your project the next
stage is creating a wire frame structure of the site.
Simple black and white layouts that outline the
specific size and placement of page elements, site
features, and navigation for your website.
Design
Following aproval of the wire frame we will design the
site with your content, using your branding. We will
give you access to the site via an administration link
for you to approve the design.
Testing
Once the design has been approved we will move the
site into a testing phase when the integrity of the site
is tested to ensure all navigation links work correctly.
Launch
Finally the site will be launched on an agreed date,
but this is not the end of our support. We allow for
minor amendments and corrections for 4 weeks after
the launch date to make sure you get exactly want
you want.

Things your should know
To own and operate an effective website there are a few
things you will need to bear in mind.
Domian Names
Your Domain Name is your business’ home on the web, your
online identity. As a website address it’s the gateway for
people to see what you have to offer. It tells people who you
are, where you are, and what you do.
We can register and manage your domain for you or you can
register it yourself and send us the details.
Prices vary depending on how popular your chosen domain
name is, .co.uk domains cost as little as £4.99 per year
whereas .com domains can range from £9.99 upwards.
Hosting
Websites are hosted, or stored, on special computers called
servers. A web hosting service provider, is a business that
provides the technologies and services needed for the
website or webpage to be viewed in the Internet.
When an internet users wants to view your website, all they
need to do is type your website address or domain into their
browser. Their computer will then connect to the server and
your webpages will be delivered to them through the
browser.
All our sites are hosted on the most advanced Amazon
servers based in the UK.
SSL Certificate
An SSL certificate ensures that the provider is who they claim
to be and also indicates secure connections between
personal devices and websites. SSL certificates are important
for website trust and to help protect customers from
becoming a victim to scammers.
You can see if a site has SSL by looking at the small padlock in
your browser, if it is locked the site is secure.
Maintanance
The worldwide web is constantly changing, software updates,
search engine changes, plug in up dates and legislation to
name a few. Your site needs to be maintained to remain
effective.
We give you the tools and training to do this and also offer
care packages that guarantee your site remains current.

Frequently Ask Questions
Do we arrange buying the domain name and hosting for
the site, and is this included in your quote?
We will arrange all of this for you if required and will be
detailed in our proposal to you.
How easy will it be for me to report on and update my
website and if it requires specialist knowledge, will you
provide training for myself and my staff?
It is really easy for us to give you as much access as you
want and can provide training, although this does come at
an additional cost.
Will there be any ongoing costs for general site maintenance?
We can maintain your site with one of our monthly care
packages.
Will you optimise the website for search engines?
When we launch your site we will carry out basic SEO,
additional ongoing SEO packages are available.
Will the site be mobile responsive?
Yes, all our sites are built to be responsive to whatever
device they are viewed on
If I am unhappy with the finished design of my site, can
it be amended and is there a cost associated with this?
We work very closly with you during the design process to
ensure your site is perfect. Minor amendments can be
made free of charge for 4 weeks from the launch date.
Amendments after this date are chargable.
Will you provide content and imagery for the site, or
should I provide it?
We can work with your content or we are happy to provide
it at an additional cost.
What is the scope for future development of the
website? Is it built to grow quickly?
All our sites are future proofed to be developed as and
when you want it to grow.
How much will future amendments to the site cost?
Our care packages include small amendments to your site,
otheriwse amendments will be charged at £75 per hour.
How is my website protected if something goes wrong?
We recommend one of our care packages to ensure
nothing goes wrong with your website otherwise
additional costs could be incured, including a complete
rebuild of the site.

Pop in for a chat
email at:
info@corshamprint.co.uk
or call : 01225 812930
to book your
FREE consultation
incorporating
of Corsham
Unit 4, Leafield Way
Corsham
SN13 9SW
01225 812930
info@corshamprint.co.uk
corshamprint.co.uk
All prices and offers are subject to
our usual terms & conditions.