Creative HEAD February 2020

The edit
THE NEWS AND KNOW-HOW FROM YOUR INDUSTRY
SUPERCUTS AND
REGIS UK RESCUED
THE UK REGIS and Supercuts salon chains
have been rescued after being bought out
of administration. The Bushell Investment
Group has agreed to acquire 140 locations
still trading under the two brand names
across the country, saving more than 1,000
jobs. However, some 60 sites are still expected
to close as a result of the firm going into
administration last October, putting about
200 jobs at risk. Regis had cited a “perfect
storm” of pressures, including a reduction
in footfall in shopping centres where many
of its salons are based, as well as higher
wage costs. Paul Fleming, partner at law
firm AG, which helped advise on the deal
for administrator Deloitte, said: “This will
not only save a number of jobs, it will also
help ensure a familiar name on British high
streets continues to support local economies.”
John Vial at Charles Jeffrey Loverboy
Pacifism
Art School
London Fashion
Week Men’s A/W20
LONDON’S REBELLIOUS STYLE streak took centre stage as London Fashion
Week Men’s showcased riffs on classic and individualised looks. John Vial
created exaggerated ‘super quiffs’ in acid-bright colours at Charles Jeffrey
Loverboy for American Crew and Revlon Professional. Federico Ghezzi’s team
accentuated textured lengths using KEVIN.MURPHY at Bethany Williams,
while Yuuki Yanase created ’20s-esque Marcel waves with splashes of colour for
1x1 Studio using TIGI. Retro ’70s afros were spotted at Pacifism with Brendan
O’Sullivan using go24•7, while Toni&Guy artistic director Federico Patelli
offered wind-swept styling at Paria Farzaneh. Stefano Chahid Mazzoleni and
his team styled slick kiss-curls, intricate shapes and bright colour using Leonor
Greyl at Bianca Saunders. Elsewhere Charlie Le Mindu and ANTI Collective
created a fusion of non-binary shapes and styles for Art School.
Art School
Bethany Williams,
photography by Jade Berry 1x1 Studio, photgraphy by Al de Perez
KENNA COMES TO SALON SMART!
Session supremo Kenna has been announced
as the finale interview at Salon Smart 2020. The
founder of Kennaland salons in London and
New York, he’s an in-demand session stylist
whose worked with the likes of Gigi Hadid,
ghd, GQ and Vogue. Turn to page 42 for more
The L’Oréal Professionnel
Steampod isn’t the only
thing getting a makeover.
The matching haircare products,
which somehow manage to deliver
heat protection and hydration in
light-as-air formulations, make for a
styling dream team.
lorealprofessionnel.co.uk
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