Spa Executive | Issue 13 | December 2019

More documents

Recommendations

Info

PUBLISHER Roger Sholanki EDITOR Elizabeth Bromstein COPY EDITOR Andrea Coreas DESIGNER Shajee Aijazi Note from the Publisher We’re winding down a decade, and in the last month of the aughts, it’s incredible to look back at all the changes in spa and wellness over the past ten years or so. Consider the surging interest and research in wearables, the Internet of Things and consumer genomics, just to name a few things that were barely on the consumer radar a decade ago. Not to mention the general interest in wellness, which has become probably a bigger global phenomenon than anyone expected. Like the word “spa” not too long ago, we may still be having some trouble defining exactly what “wellness” is. That’s something Spa Executive discussed with Andrew Gibson, of the Wellness Tourism Association in this month’s Spotlight interview. Andrew Gibson said that, to him, wellness is “a pathway that is part of a journey.” He added, “Wellbeing is the ultimate goal. To be in a state of ‘wellbeing’ means that you’ve found a satisfactory condition in fitness, mindfulness, and, to some degree, spirituality. So it’s ‘mind, body, and soul.’ Wellbeing is the state you’re trying to attain and wellness are the different paths along the journey to get there.” I like this description. It suggests that people are fellow travellers in something ongoing, and reflects the changing nature of the advances and discoveries that are leading us into the next decade. It’s a journey for us, it’s also a journey for the industry. And as we wrap this decade up, let’s enjoy the holidays (those who celebrate) and give our fellow travelers some extra attention and cheer. This means saying thanks, being a place to take a break from the stress of the season, and elevating our customer experience (as ever) and employer brand. Spa Executive The online magazine for Spa Executives, featuring news and exclusive interviews. Then, let’s keep it going into the new year and beyond. Happy holidays. Roger Sholanki, CEO, Book4Time
Contents December 2019 Volume 13 3 NEWS Victoria Beckham’s “game changing” skincare product created in collaboration with Augustinus Bader 3 4 MANAGEMENT 4 holiday gifts for your spa team members that cost nothing but are actually priceless 6 MANAGEMENT 11 strategies for attracting top talent to your spa 8 BUSINESS Six ways to delight your customers this holiday season 15 10 13 GROWTH Chiva-Som reopens Thailand location after extensive renovations and announces plans for Qatar location TECHNOLOGY Smart toilets may be the next great wellness technology 15 SPOTLIGHT Andrew Gibson on the Wellness Tourism Association and what it takes to become a world renowned wellness destination 19 FEATURE Scientific proof that massage can reduce stress during the holidays 8 10
Page 1: ISSUE #13 DECEMBER 2019 SPA EXECUTI
Page 5 and 6: 4Not everyone celebrates, but the h
Page 7 and 8: 11 STRATEGIES FOR ATTRACTING TOP TA
Page 9 and 10: Six ways to delight your customers
Page 11 and 12: Chiva-Som reopens Thailand location
Page 13 and 14: The name “Zulal” refers to “p
Page 15 and 16: Coon and Miller found that the samp
Page 17 and 18: Spotlight 16 | Spa Executive
Page 19 and 20: Spa Executive FOR LEADERS IN THE BU
Page 21: wrote, “These studies combined su

Spa Executive | Issue 13 | December 2019

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?