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Spa Executive | Issue 13 | December 2019

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The name “Zulal” refers to “purified water,” and is inspired by “a people’s historic journey across land to the sea and the ever-present search for<br />

water, the seed of life – a concept that encapsulates the history, culture and heritage of Qatar.” Zulal Wellness Resort will offer the highest service<br />

standards rooted in traditional Qatari hospitality.<br />

<strong>Spa</strong>nning 280,000 square metres, Zulal will offer a menu of Arabic and Mediterranean wellness cuisine in a setting inspired by local heritage. The<br />

site will feature a Family Wellness Resort with 120 guestrooms and suites, welcoming guests of all ages, offering dedicated children’s activities, and<br />

promoting family bonding through shared experiences. An adjacent 60-suite and villa resort will cater to guests over the age of 16. The setting will<br />

feature ponds and water features around serene walled gardens, and a media release promises “fully integrated holistic programmes alongside<br />

state-of-the-art international treatments.”<br />

Chairman and CEO of Chiva-Som International Health Resort, Mr. Krip Rojanastien, said in the release, “We are delighted to announce the opening<br />

of this project, on which we’ve been collaborating with Msheireb Properties. This is the first time we have embarked on a management and<br />

operating contract since the opening of our resort in Hua Hin in 1995. We are excited and proud to have created something completely new with<br />

Zulal Wellness Resort, which is the first in the world to showcase Traditional Arabic Integrative Medicine (TAIM), whilst retaining the Chiva-Som DNA<br />

at every touchpoint. The ability to serve families in particular offers guests great flexibility, and we hope it will inspire wellness for a new generation.”<br />

Ali Al Kuwari, Acting CEO of Msheireb Properties, is quoted as saying: “We are very excited to collaborate with Chiva-Som to operate Zulal Wellness<br />

Resort. Our mission as a national real estate developer is to build communities and developments that enrich and enhance the way people live,<br />

work and thrive, while remaining true to our Qatari and Arabic cultural heritage. This partnership with Chiva-Som enables us to provide the best in<br />

ancient Arabic medicine, not just Qatar, but in the entire region. Zulal Wellness Resort will no doubt contribute to the growth of wellness tourism in<br />

the country.”<br />

The resort will adhere to sustainable and environmentally friendly practices and use locally developed products.<br />

Growth<br />

<strong>Spa</strong> <strong>Executive</strong> | 12

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