2019 Multifamily Innovation Digital Magazine

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Digital Inclusion WHAT MULTIFAMILY OPERATORS NEED TO KNOW ABOUT ADA COMPLIANCE FOR APARTMENT WEBSITES BY KERRY KIRBY, FOUNDER & CEO OF 365 CONNECT IT’S NO SECRET that our society heavily depends upon the Internet to conduct tasks common to our daily lives. We are so immersed in its accompanying social and cultural shifts that it’s become difficult to imagine life without Google, social media, or voice technology. However, for the 1 billion people living with disabilities worldwide, technology has progressed much more slowly, pointing to larger accessibility issues. Digital inclusion has become a critical social issue to the nearly 61 million Americans with disabilities. Even though the web offers a wealth of resources, only half of the American population living with a disability uses the Internet daily. This statistic can be explained by the fact that 98 percent of websites do not meet accessibility standards, ultimately alienating an entire demographic of potential users. Because users with disabilities cannot utilize technologies as seamlessly as non-disabled users, the growing need for digital inclusion is rapidly transforming how businesses must present their products and services online. Though the Americans with Disabilities Act (ADA) pre-dates the Internet as we know it today, we now live in an interconnected world, one that is reliant on the web to deliver information, services, and resources through multiple online channels. As businesses and their brick-and-mortar locations become more digitally dependent on websites to transact business with both prospective and existing customers, a strong case has been made for these services to be accessible to everyone, including individuals with disabilities. The Nexus Between Physical Locations and Websites The fight for disability rights has been in full motion for some time, so most of us in the multifamily space have heard the term “surf-by-lawsuit,” where there is a legal push to tie ADA compliance into online services. The number of surf-by-lawsuits has more than tripled in the last two years, and according to a current report, website accessibility lawsuits are now being filed at the rate of 1-per hour. The top states for litigation are California, New York, Florida, New Jersey, and Texas, but these lawsuits are occurring nationwide. The basis for most surf-by-lawsuits is what is known 1 6 0
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MULTIFAMILY INNOVATION SPECIAL EDIT
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12 Seeds of Innovation 16 2020 Best
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The Future of Multifamily Join us a
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RECOGNIZING GREATNESS IN MULTIFAMIL
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How does your company compare? Chec
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Multifamily Women The annual Multif
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(and yourself) is that the “win
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Patrick Antrim, Rosevelt Rawls, Eli
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2020 Company Profiles 1 7
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Live Life Well WHAT MAKES THEM GREA
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Passion and Experience WHAT MAKES T
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Taking Care of the Way You Live WHA
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Integrity, Honesty, Fairness WHAT M
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Talent Runs Deep WHAT MAKES THEM GR
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Invested WHAT MAKES THEM GREAT CORE
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More Than Just a Place To Live WHAT
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Living, On Your Terms WHAT MAKES TH
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A Better Outcome WHAT MAKES THEM GR
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Building Value WHAT MAKES THEM GREA
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Balance, Passion, and Drive WHAT MA
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Culture Starts at the Top WHAT MAKE
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Smooth Move Guaranteed WHAT MAKES T
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Opportunity, Expertise, Sustainabil
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Your Story Starts Here WHAT MAKES T
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Enhancing Lives WHAT MAKES THEM GRE
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Putting You First WHAT MAKES THEM G
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Pioneering Housing First WHAT MAKES
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Exceeding Expectations WHAT MAKES T
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Keep it Simple WHAT MAKES THEM GREA
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Building Community WHAT MAKES THEM
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Genuine Care for Everyone WHAT MAKE
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Going Beyond, Creating Value WHAT M
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Investing With Knowledge WHAT MAKES
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Building Better Living WHAT MAKES T
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MC Life Rocks WHAT MAKES THEM GREAT
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Investment & Management Foresight W
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Live the RMK Way WHAT MAKES THEM GR
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Building Community WHAT MAKES THEM
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Excellence and Passion WHAT MAKES T
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The Fogelman Difference WHAT MAKES
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Be Local. Live Local. WHAT MAKES TH
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Reputation Speaks for Itself WHAT M
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People, Process, Performance WHAT M
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A Clear Vision for Trust WHAT MAKES
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Break Boundaries Together WHAT MAKE
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Built To Be Home WHAT MAKES THEM GR
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Live Well, Live Weller WHAT MAKES T
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A Better Way to Home WHAT MAKES THE
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Authentic Experiences WHAT MAKES TH
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Management With a Purpose WHAT MAKE
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Growth, Innovation, People WHAT MAK
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Experience More WHAT MAKES THEM GRE
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Truly Feel at Home WHAT MAKES THEM
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The Mark of Excellence WHAT MAKES T
Page 109 and 110: Delivering Value WHAT MAKES THEM GR
Page 111 and 112: Your Lifestyle. Our Mission. WHAT M
Page 113 and 114: Boundless Ambition WHAT MAKES THEM
Page 115 and 116: Performance, Perfection, Integrity
Page 117 and 118: Above and Beyond WHAT MAKES THEM GR
Page 119 and 120: High Performance Results WHAT MAKES
Page 121 and 122: In the Center of Everything WHAT MA
Page 123 and 124: Into the Next Generation WHAT MAKES
Page 125 and 126: Making a Difference WHAT MAKES THEM
Page 127 and 128: More Than Just a Home WHAT MAKES TH
Page 129 and 130: Long-Term Success WHAT MAKES THEM G
Page 131 and 132: Ultimate Student Experience WHAT MA
Page 133 and 134: Innovative Leaders WHAT MAKES THEM
Page 136 and 137: BEST PLACES TO WORK MULTIFAMILY ®
Page 156 and 157: Artificial INTELLIGENCE AI HAS A LO
Page 158 and 159: So why has AI now become the latest
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Page 164 and 165: End of the Trade Show EDUCATION-BAS
Page 166 and 167: for both product innovators and pot
Page 168: Operations Simplified. The SmartRen
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2019 Multifamily Innovation Digital Magazine

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