RODA Company Profile

RODA Development Group
RO/DA
RODA STREAMLINES THE ARCHITECTURAL
DESIGN AND DEVELOPMENT PROCESS
INTO A SINGULAR, COLLABORATIVE
EFFORT THAT IS NOT SUBJECT TO THE
SAME CONFLICTS AND LIMITATIONS OF
THE TYPICAL DEVELOPER MODEL.
Architects are rarely involved after a
project breaks ground, and builders are
typically not involved in the design process.
This break in communication leads
to many costly holdups and breakdowns
in the development process.
Architects design buildings, so the
assumption goes that all buildings are
designed by architects. That’s not always
the case, especially when it comes to
multifamily developments, tract housing,
high-rises, and master plans. Developers,
along with engineers, come up with the
program of a structure, using guidelines
from zoning and building codes to shape
the size of rooms, number of floors,
footprint, and setbacks. Sometimes a
developer requests proposals from many
architects and chooses one. Sometimes
an architect is brought into the middle
stages of a project to style the building’s
/
envelope or to address a particularly
sticky problem. They’re not always
involved after something breaks ground.
And as the builders aren’t typically involved
in the design process, this has led
to some high-profile blunders.
A closer relationship between architects
and developers—and sometimes a blending
of the two—is unlocking more creative
construction and problem-solving in the
built world. This practice model is one
that is becoming increasingly appealing to
both current and future practitioners.
When able to raise the capital and
willing to take the risks attendant with
development, many architects have
found that acting as their own developer
has proven to be a better way to move
forward. Acting as both architect and
developer allows for a greater freedom
of design and complete leadership on
projects that have, overall, been very
successful on a number of levels, both
financially and architecturally.
Roda’s designers and developers are
continually working together on identifying
potential projects through market
feasibility and research. We utilize our
design talent to maneuver complicated
zoning, ownership, and contextual land
use issues. We observe financial conditions,
create projections, secure the
necessary partners (including lenders, investors,
contractors, builders, etc..,) and
work to control each project through
to completion to ensure every effort is
taken for a successful outcome.
Re-imagine a development model
that leverages the inherent value of
design to increase profitability.
REFERENCES
We have the ability to re-imagine a profitable
development model that places design as the
primary driver, while still operating within market
constraints. The same financial resources, combined
with creative ingenuity can result in a betterdesigned,
and ultimately more desirable outcome.
(GIL AND PIESER, “THE ARCHITECT AS
DEVELOPER” DesignIntelligence, 2016)
(BUDDS, THE RISE OF THE ARCHITECT-
04 05
DEVELOPER, Curbed, 2018)