RODA Company Profile
Overview of RODA's development philosophy and goals along with external market examples of similar development companies and precedent projects.
Overview of RODA's development philosophy and goals along with external market examples of similar development companies and precedent projects.
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THE VALUE OF
/
DESIGN
In the
Market
600
“A survey of 600 households on a large
suburban housing estate with little
or no distinctive design quality. The
researchers found that these residents
exhibited more difficulties in selling
and experienced more negative equity
than those living on more distinctively
designed developments.”
RO/DA
(CENTER VILLAGE LIVING ROOM)
(STARTER HOMES, NEW ORLEANS)
(UNIVERSITY OF BRISTOL)
“Housing transactions in four pairs
of housing developments in the
United States revealed an average
sales premium of $20,000 or
11% on schemes upholding basic
urban design.”
“In 2002, there was a study that
indicated that volume house
builders who had invested in
higher quality design in residential
schemes could expect to yield a
residual value per hectare of up
to 15% more than conventionally
designed schemes.”
(FDP SAVILLS)
(URBAN LAND INSTITUTE)
14 15
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