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From the Ground Up - McCain Foods Limited

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Allison <strong>McCain</strong>, 2004.<br />

By 2007, things were different. The company was much bigger,<br />

and it was being run by professional managers who were responsible<br />

to <strong>the</strong> owners, ra<strong>the</strong>r than by <strong>the</strong> owners (and founders)<br />

<strong>the</strong>mselves. As a result, a decision on a capital expenditure that<br />

might have been approved after just one phone call now may<br />

require board approval and inevitably takes longer.<br />

Never<strong>the</strong>less, Britain, along with Australia, is one of <strong>the</strong><br />

<strong>McCain</strong> outposts where <strong>the</strong> original <strong>McCain</strong> company culture<br />

remains strong. In both cases, <strong>the</strong>re was a strong relationship<br />

with one of <strong>the</strong> founding bro<strong>the</strong>rs over many years. Both are also<br />

English-speaking Commonwealth countries with close ties to<br />

Canada.<br />

“We say <strong>the</strong>re is one culture [across <strong>McCain</strong>] but that is not<br />

exactly right,” says Vermont. “It depends on <strong>the</strong> extent of <strong>the</strong> influence<br />

Wallace and Harrison have had on those businesses, how<br />

long those businesses have been part of <strong>McCain</strong>, how much <strong>the</strong>y<br />

have been added to by acquisitions, and <strong>the</strong> continuity of management.”<br />

Britain was <strong>the</strong> first <strong>McCain</strong> operation outside Canada, and<br />

both founders, in particular Harrison, spent a lot of time <strong>the</strong>re.<br />

Their influence persists. Vermont worked with Harrison for<br />

nearly twenty years, and several o<strong>the</strong>rs who were or are still active in <strong>the</strong> company<br />

also worked with him for a long time. Several ei<strong>the</strong>r came from or worked in<br />

Florenceville at some point in <strong>the</strong>ir careers.<br />

The success of <strong>McCain</strong> in Britain paved <strong>the</strong> way for <strong>the</strong> success that followed in<br />

continental Europe. <strong>McCain</strong> used its U.K. products to build a beachhead on <strong>the</strong> continent<br />

before it began production <strong>the</strong>re.<br />

The head of <strong>the</strong> U.K. operation played a vital role in establishing <strong>the</strong> European<br />

operations as vice-chairman of <strong>the</strong> European companies. “Mac looked and sounded<br />

British but spoke and acted European” says Tony van Leersum, who became managing<br />

director for Europe in 1978. “In those years, when <strong>the</strong> company allowed us only<br />

one transatlantic phone call per week, Mac was Mr. <strong>McCain</strong>–in–Europe for us, and<br />

<strong>the</strong> best coach you could wish for.”<br />

<strong>McCain</strong> could not have made a better choice to lead its first foreign venture. He<br />

was referred to as <strong>the</strong> “third <strong>McCain</strong>” because he had <strong>the</strong> same combination of energy,<br />

decisiveness, and bluntness that made Harrison and Wallace such a formidable<br />

force in building <strong>the</strong>ir company. “Mac had a temper, but<br />

he was so motivating, everybody would do anything for<br />

him,” says Ken Wilmot.<br />

Howard Mann, who preceded Dale Morrison as president<br />

and CEO of <strong>McCain</strong> <strong>Foods</strong> <strong>Limited</strong>, paid tribute to<br />

this “third <strong>McCain</strong>” when Mac retired in 1998, praising him<br />

for his ability to get to <strong>the</strong> core of complex issues. “One of<br />

his great strengths is his willingness to give a clear, concise<br />

opinion – he is a very difficult man to misunderstand.”<br />

Not only was Mac passionately devoted to his work, he<br />

was also a philanthropist with a keen interest in both <strong>the</strong>atre<br />

and sports. He was president of local cricket clubs and<br />

<strong>the</strong> driving force behind <strong>the</strong> building of a live <strong>the</strong>atre venue<br />

in Scarborough. He involved <strong>the</strong> company in community<br />

causes, reflected today in <strong>the</strong> name of Scarborough’s<br />

soccer arena: <strong>McCain</strong> Stadium.<br />

“I was fortunate to go to <strong>the</strong> United Kingdom as manufacturing<br />

director working for Mac McCarthy,” says<br />

Allison <strong>McCain</strong>. “I am certain <strong>the</strong> mix of <strong>McCain</strong> and<br />

McCarthy made us one of <strong>the</strong> early leaders in <strong>the</strong> United<br />

Kingdom of progressive management practice. <strong>McCain</strong><br />

GB was always considered to be <strong>the</strong> ‘jewel in <strong>the</strong> crown’ of <strong>the</strong> group – it was profitable,<br />

growing, and very solid. I suspect that was extremely important in <strong>the</strong> early days<br />

of our expansion internationally. It gave us <strong>the</strong> confidence and <strong>the</strong> resources to push<br />

far<strong>the</strong>r into Europe.<br />

“I enjoyed my years at GB. It’s a wonderful country. The people made <strong>the</strong> work<br />

fun: <strong>the</strong>y were experienced, extremely loyal, and proud of <strong>the</strong>ir success – and justifiably<br />

so.”<br />

McCarthy served in key roles in several British food organizations. In 1993, Queen<br />

Elizabeth invested him as Commander of <strong>the</strong> British Empire in recognition of his<br />

contribution to <strong>the</strong> British food industry. He was made Honorary Freeman of <strong>the</strong><br />

Borough of Scarborough in 1996.<br />

As <strong>McCain</strong> <strong>Foods</strong> grew and expanded around <strong>the</strong> globe, clashes arose between<br />

<strong>the</strong> corporate head office in Canada, which wanted modern, unified systems to link<br />

<strong>the</strong> branches, and <strong>the</strong> heads of <strong>the</strong> local operations, who guarded <strong>the</strong>ir autonomy.<br />

None was more jealous of his autonomy than Mac. Take, for example, <strong>the</strong> initiative<br />

64 <strong>From</strong> <strong>the</strong> g round up<br />

crossing <strong>the</strong> AtlA ntic 65<br />

toP: Mac McCarthy, 1988.<br />

bottom: Mac McCarthy was<br />

awarded <strong>the</strong> Commander of<br />

<strong>the</strong> British Empire, New Year’s<br />

Eve 1993 honours list.

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