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The10 Smartest Payment & Card Solution Providers 2019

The integration of e-commerce and mobile technology has forever changed the face of the payment market. Earlier, the transition from cash to cashless payments was slow in the emerging markets but now, it has grown exceptionally. Smart Payment & Solution Providers are backbones of this cashless transition. Mirror Review presents "The 10 Smartest Payment & Card Solution Providers 2019" Read more about the latest issue on, https://www.mirrorreview.com/


The integration of e-commerce and mobile technology has forever changed the face of the payment market. Earlier, the transition from cash to cashless payments was slow in the emerging markets but now, it has grown exceptionally.

Smart Payment & Solution Providers are backbones of this cashless transition. Mirror Review presents "The 10 Smartest Payment & Card Solution Providers 2019"

Read more about the latest issue on, https://www.mirrorreview.com/

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www.mirrorreview.com<br />

August <strong>2019</strong><br />

Industry 4.0 updates<br />

Learn How Robots In Logistics<br />

Are Reshaping The Industry<br />

4.0 Revolution<br />

Climate Chronicles<br />

Climate Change: Industries<br />

Role in Cutting down<br />

Carbon Emission<br />

Xiao Li<br />

Co-founder<br />

Crafting Efficient Cross Border <strong>Payment</strong> <strong>Solution</strong>s<br />

For The UK Merchants


EDITOR’S LETTER<br />

www.mirrorreview.com<br />

August <strong>2019</strong><br />

Industry 4.0 updates<br />

Learn How Robots In Logistics<br />

Are Reshaping The Industry<br />

4.0 Revolution<br />

Climate Chronicles<br />

Climate Change: Industries<br />

Role in Cutting down<br />

Carbon Emission<br />

Denis Gagne<br />

CEO & CTO<br />

Crafting Efficient Cross Border <strong>Payment</strong> <strong>Solution</strong>s<br />

For The UK Merchants<br />

<strong>Payment</strong>s &<br />

<strong>Card</strong>s Industry:<br />

A Dynamic<br />

Industry<br />

Continues To<br />

Break New<br />

Grounds<br />

he payments and cards industry is already one of the most<br />

Tdynamic sectors in financial services, continues to evolve,<br />

propelled by technological and operational innovations from<br />

established industry players and FinTech firms. Not surprisingly, noncash<br />

transactions are poised to exceed 1 trillion for the first time in<br />

2023, driven by increased card penetration, wider access to mobile<br />

phones, and more access to payments infrastructure.<br />

Industry players as well as FinTech firms are leveraging emerging<br />

technologies to transform in areas such as digital identity, data<br />

protection & privacy, instant cross-border payments, and paymentschannel<br />

integration to meet customer expectations and stay<br />

competitive as agile newcomers enter the industry. As a result,<br />

individuals and business leaders are able to stand on the global front.<br />

They are also able to do trade with others without any restrictions and<br />

issues.<br />

Based on these latest industry activities, our brand new magazine issue<br />

“The 10 <strong>Smartest</strong> <strong>Payment</strong> & <strong>Card</strong> <strong>Solution</strong> <strong>Providers</strong> of <strong>2019</strong>”<br />

explores changing payment and card landscape dynamics. In this<br />

issue, we will take a closer look into how FusionPay is crafting<br />

efficient cross border payment solutions for UK merchants so that they<br />

can do more business with Chinese customers. Xiao Li, the Cofounder<br />

of FusionPay, is a hard-working leader leveraging<br />

technological advancement in favor of his business. This magazine<br />

gives insights into how the featured leading companies dealing with<br />

different issues of this sector as well as offering ground-breaking<br />

payment solutions.<br />

You don't want to miss out Cami Zimmer (Executive VP BDM,<br />

Glympse) insights on why last mile delivery is the new competitive<br />

vanguard for retail and grocery ecommerce<br />

Don’t forget to also read our exclusive articles ‘Industry 4.0 updates’,<br />

‘Climate Chronicles’ and ‘Editor’s Choice’ sections respectively.<br />

Enjoy the issue!<br />

Deepali Sarwade<br />

Editorial Coordinator


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Expert's<br />

Corner<br />

30<br />

Why Last Mile Delivery Is The<br />

New Competitive Vanguard For<br />

Retail and Grocery eCommerce<br />

Cami Zimmer<br />

Executive VP BDM, Glympse<br />

10<br />

FusionPay<br />

Crafting Efcient Cross<br />

Border <strong>Payment</strong> <strong>Solution</strong>s<br />

For The UK Merchants<br />

Cover<br />

Story


HEDPAY:<br />

Bridging The Gap Between Traditional<br />

Banks And The Crypto World<br />

18<br />

22<br />

OfnK:<br />

Creating A Sustainable World<br />

Through Electronic <strong>Payment</strong><br />

Transactions System<br />

Puut Wallet:<br />

The World's First Blockchain-Based<br />

‘Leather Wallet’ Replacement Platform<br />

28<br />

Industry 4.0 updates<br />

Learn How Robots In Logistics Are<br />

Reshaping The Industry 4.0 Revolution<br />

20<br />

Climate Chronicles<br />

Climate Change: Industries<br />

Role in Cutting down Carbon Emission<br />

26<br />

Articles<br />

Tech Testing<br />

Got Stuck? Try These Tips To Streamline<br />

Your Changing Testing Approach In IoT<br />

36


Cover<br />

Story<br />

Xiao Li<br />

Co-founder


Crafting Efcient Cross Border <strong>Payment</strong> <strong>Solution</strong>s<br />

For The UK Merchants<br />

The integration of e-commerce and mobile technology has forever changed the face of the payment<br />

market. Earlier, the transition from cash to cashless payments was slow in the emerging markets but now,<br />

it has grown exceptionally. This growth can be witnessed in China where the payment industry is heavily<br />

dominated by mobile payment methods such as WeChat Pay and AliPay. Similarly, in Europe and America,<br />

majority of the population prefer to use cashless payment methods. Other key factors that are contributing to the<br />

growth of cashless payments are e-commerce sites such as Shopify and Taobao, to name a few. This has resulted<br />

in e-merchants offering consumers numerous options to pay seamlessly for boosting their sales.<br />

But, sadly there is no uniform currency or payment platform to help merchants to carry out their business without<br />

hassle. From this peculiar dilemma, emerged the rise of digital omni-channel payment solution providers to assist<br />

merchants from different countries to conduct businesses in an effortless way. The London, UK-based, FusionPay<br />

has taken an initiative by providing payment solution for the UK businesses to engage with more Chinese<br />

customers. It also provides the IT system to enable WeChat Pay and Alipay services to the local merchants.


Cover<br />

Story<br />

Connecting Business with Customers<br />

As a Fintech company, FusionPay caters to the needs of the UK merchants who conduct their business<br />

with China. For this, the smartest payment solutions providing company has collaborated with China’s<br />

most popular payment platforms such as WeChat Pay, Alipay, and Union Pay. These platforms use<br />

top-level PCI-DSS security technology to protect each transaction. To make sure that the payment<br />

and settlement take place efficiently, FusionPay has partnered with UK FCA to provide T+2<br />

clearing and settlement services to its customers. It also follows the strict guidelines of EU GDPR<br />

regulation.<br />

Moreover, FusionPay has developed a new integrated mobile payment solution that allows<br />

Chinese customers to pay in Yuan directly without currency exchange and then these payments<br />

are settled in British Pound into the merchants’ accounts. The company also specializes in<br />

promoting UK businesses by raising their brand awareness to the Chinese market. The products<br />

of FusionPay include QR Code <strong>Solution</strong>, Point of Sale <strong>Solution</strong> and Online <strong>Payment</strong> Gateway<br />

<strong>Solution</strong>. It also provides payment APIs such as barcode payment, Create <strong>Payment</strong> QR Code,<br />

JSAPI <strong>Payment</strong>, App <strong>Payment</strong>, Query Transaction Status, Refund and Query Exchange Rate.<br />

Catering to the Diverse Industries<br />

Through its digital payment technologies, FusionPay is connecting the potential Chinese customers<br />

with the UK merchants. Apart from payment solutions, the company also offers marketing solutions<br />

and consulting services to different industries such as retail, education, tourism, hospitality, e-<br />

commerce, and food & beverages. Through its consultancy service, it helps financial institutions gain<br />

licenses so that they can have their own services for clients.<br />

Monitoring Market Trends and Demographic Outlook<br />

As the world is gradually moving towards cashless payments, Fintech companies are also crafting their smart<br />

payment solution offerings. Therefore, FusionPay is continuously adapting to the current demographic outlook<br />

whilst still keeping the clients’ needs as top priority. The expert team of FusionPay is constantly staying in-sync<br />

with the latest consumer trends in order to stay ahead of their competitors. They are also personalizing solutions<br />

that suit their clients’ business needs. The smart payment solutions provider believes that building a strong,<br />

lasting, and mutually beneficial relationship with its clients is the key to long-term success for both the parties.<br />

A Hard-Working Leader Aiming to Deliver Smart <strong>Payment</strong> Methods<br />

Xiao Li, the Co-founder of FusionPay, is a hard-working leader leveraging technological advancement in favor<br />

of his business. He received Beng (first class) in electronic engineering in ULCAN and MSC in digital<br />

communication from the University of BATH in UK. He also conducted research on adaptive, self-feedback<br />

algorithms, and Artificial Intelligence. Prior to founding FusionPay, Xiao worked with China Unicom that<br />

involved offering value-added services based on user portraits, mobile internet product promotion, and equity<br />

exchange based on data analysis and mobile internet.


Cover<br />

Story<br />

We are committed<br />

to providing more<br />

exible and secure<br />

payment options.<br />

Presently, as the Co-founder, Xiao believes that his biggest challenge is the expansion of data collection channel<br />

and how information can be obtained efficiently. The current acquisition method with WeChat Pay and Alipay is<br />

limited, and the data obtained is not sufficiently complete. Therefore, he is aiming to develop efficient and<br />

intelligent payment methods in the future.<br />

Forecasting New Opportunities for FusionPay<br />

The digital wave has influenced every business from diverse industries and the payment industry is not an<br />

exception. As an experienced leader, Xiao predicts that there will be an increase in the number of UK merchants<br />

who are moving towards accepting alternative payment methods. Xiao with his expert team plans to get in touch<br />

with more merchants as they are able to introduce them to various novel markets and payment solutions they<br />

require for conducting their business. FusionPay’s skilled team is future-proofing themselves from the expected<br />

introduction of disruptive technologies as well as the continued emergence of digital noise in the near future.<br />

A Change for Making Better <strong>Payment</strong> Services<br />

According to Xiao, “At the moment, the convoluted regulatory landscape means institutions get licensed by<br />

themselves and it is extremely resource-draining for small players. Also, reduce wind-down submission<br />

obligations would significantly reduce the resources big banks expend on compliance and reporting, which<br />

currently constitute some of their largest expenditures. ” Therefore, the one thing he would like to change is to<br />

lower regulatory obstacles. By doing so, Fintech companies will become regulated and get licensed easily. This in<br />

return will benefit the Fintech and payment industry to offer payment services like cross-border payment.


Get Inspired, Stay Updated with all<br />

the Business World Buzz with<br />

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SUBSCRIBE NOW<br />

@www.mirrorreview.com


Company Name<br />

Billpocket<br />

Alejandro<br />

Founder & CEO<br />

Company Info<br />

Billpocket is a financial company based in Mexico founded by Alejandro<br />

Guízar in 2012.<br />

billpocket.com<br />

BitPay<br />

Stephen Pair<br />

CEO<br />

BitPay is a bitcoin payment service provider headquartered in Atlanta,<br />

Georgia, United States.<br />

bitpay.com<br />

Dwolla<br />

Ben Milne &<br />

Shane Neuerburg<br />

Co-Founders<br />

FusionPay<br />

Xiao Li<br />

Co-founder<br />

Dwolla is a United States-only e-commerce company that provides an online<br />

payment system and mobile payments network<br />

dwolla.com<br />

The London, UK-based, FusionPay has taken an initiative by providing<br />

payment solutions for the UK businesses to engage with more Chinese<br />

customers.<br />

fusionpay.co.uk<br />

Gravity <strong>Payment</strong>s<br />

Dan Price<br />

CEO<br />

HedPay<br />

Vicken Kaprelian<br />

President & CEO<br />

Lightspeed<br />

Dax Dasilva<br />

CEO<br />

OfnK<br />

David Lais<br />

Founder & MD<br />

Puut Wallet<br />

Mark Arthur<br />

Founder & CEO<br />

Gravity <strong>Payment</strong>s is a credit-card processing and financial services company.<br />

gravitypayments.com<br />

HEDPAY is a project aimed at solving the current complications in the global<br />

financial system by combining the features and services of a modern<br />

traditional e-bank, whilst implementing the prospects of a bank for<br />

cryptocurrencies.<br />

hedpay.com<br />

Lightspeed provides customers with a simple way to build, manage and grow<br />

their retail, restaurant or eCommerce business, and create a best-in-class<br />

customer experience.<br />

lightspeedhq.com<br />

Established in 2017, OfnK is one such financial service provider that is<br />

addressing the issue of<br />

climate change.<br />

ofnk.org<br />

The unique all-in-one mobile wallet called ‘ Puut Wallet ’ is distinct from other<br />

e-wallets; it can store cryptocurrencies like any other normal currency.<br />

puutwallet.com<br />

Trustly<br />

Oscar Berglund<br />

CEO<br />

The Sweden-based, Trustly is one such smart payment solution provider that<br />

is aiming to become the global leader in online bank payments.<br />

trustly.com


HEDPAY:<br />

The Future Banking <strong>Solution</strong><br />

Vicken Kaprelian<br />

President & CEO<br />

Bridging The Gap Between<br />

Traditional Banks And The<br />

Crypto World<br />

over the past few years, the evolution in banking<br />

introduced electronic money institutions to<br />

improve the quality of payment services and<br />

promote competition in the retail market. This<br />

transformation in systems led to the popularity of modern<br />

currency such as blockchain, bitcoin, and cryptocurrency.<br />

And yet this distributed ledger based technology didn’t<br />

seem to be adopted as rapidly as expected to bring<br />

significant changes in the payment gateway system, as<br />

well as in the security and transparency of transactions.<br />

But today, the banking and its payments paradigm are<br />

getting updated slowly, due to their bureaucracy to<br />

incorporate these new concepts as well as to unleash their<br />

full potential. If soon Blockchain technology heads<br />

towards mass adoption, then these modern currencies will<br />

be able to fully support the users in their payment choices<br />

and fees due to their futuristic approach just as few smart<br />

payment providers like HEDPAY .<br />

HEDPAY is a project aimed at solving the current<br />

complications in the global financial system by combining<br />

the features and services of a modern traditional e-bank,<br />

whilst implementing the prospects of a bank for<br />

cryptocurrencies. The leading payment solution provider<br />

aims to bridge the gap between traditional e-banks and<br />

crypto finance using innovative blockchain technology, to<br />

become the next gen banking solution offering a complete<br />

spectrum of banking and financial services.<br />

An Intellectual Torchbearer<br />

As it is famously quoted “Necessity is the mother of<br />

invention,” the originated challenges and problems give<br />

rise to innovative solutions that revolutionise the system.<br />

Due to the challenges faced in the payment industry,<br />

Vicken Kaprelian (President and CEO of HEDPAY) felt<br />

that there was a necessity of an upgraded smart payment<br />

system. This led to a unique project that can solve the long<br />

lasting frustration and complications in the payments and<br />

transfer systems or methods related to commodities<br />

business due to changing regulations and changes of<br />

AML& KYC.<br />

Speaking about background, Vicken belonged to a<br />

Diamond & Gold Manufacturing and trade business that<br />

ventured into the actual mining of commodities. He<br />

created a sizeable company on the Frankfurt stock<br />

exchange, during the initial years of the venture however<br />

the financial crisis again gave rise to new payment and<br />

transfer called “Bitcoin”. Vicken did overlook the modern<br />

currency at that time but with increasing complications in<br />

the market of the first world countries and the African<br />

18


“<br />

challenges are the capital funds that major<br />

companies inject into their projects or Fintech,<br />

which we do not have and that is the main reason<br />

also that keeps us ongoing with the challenge,<br />

when for them is just a project but for us is our life<br />

and future.”<br />

Tactics to Survive in the Competition<br />

“<br />

Vicken believes that his time in the industry has<br />

crafted his entrepreneurial skills and hence his<br />

experience is helping HEDPAY to row the boat<br />

through the mountain of challenges. The company<br />

has been through tough times but each time emerges<br />

strong by working consistently towards its goals.<br />

Explaining about his approach towards the<br />

competition in the market, Vicken says, “We don’t<br />

have any special approach, we work in a<br />

conservative way to get to the goals needed<br />

regardless how, just focus on the result that will come<br />

out.”<br />

continent, he knew that there was a need for a novel<br />

system. As a result, HEDPAY was born out of necessity<br />

after 2014 when the financial sector was<br />

flooding with complications and challenges. He decided to<br />

start the project as payments & transfers between<br />

developed, and underdeveloped countries.<br />

HEDPAY was the best solution to be decentralized and<br />

closest to the required smart payment solution. The<br />

Blockchain technology or Bitcoin and crypto itself was<br />

gaining popularity by proving its mettle. By making use of<br />

them, HEDPAY tarted its journey and aims to be the best<br />

solution for the crisis faced by the traditional banking<br />

systems.<br />

Challenges Fuelling the Pace of Growth<br />

Vicken believes that the current challenge in the industry<br />

is the evolution between banks and the crypto world where<br />

banks neglect the modern currency by declaring that they<br />

do not accept and consider crypto funds or related funds<br />

but are secretly developing crypto technologies to keep up<br />

with the speed and costs. He is confident that the small<br />

companies like HEDPAY are developing smart<br />

technologies at a faster pace as compared to these banks.<br />

The capital funds are also a challenge the small companies<br />

are facing in general. Furthermore, Vicken asserts, “Our<br />

Roadmap of HEDPAY for the Coming Years<br />

The HEDPAY team believes that the coming years<br />

might be more challenging than the past years due to<br />

the change in the banking methods and payment<br />

systems, which are assumed to be more<br />

decentralized. With this pace, HEDPAY hopes that it<br />

would become the leading project in the finance<br />

sector to cater to the verticals with its new ways of<br />

banking and payments for both sides of the spectrum;<br />

banks and consumers. In addition, it also plans to<br />

provide a single platform for FIAt and<br />

Cryptocurrency.<br />

Key Changes that might improve the <strong>Payment</strong><br />

Industry Platform<br />

When asked about what change Vicken would like<br />

to see in the payment industry, he replied by saying<br />

that nothing could be changed in the industry, as<br />

much as its being changed now, but would be great<br />

if we could separate governments from the<br />

financial issuing involvements. Besides, make it<br />

as peer-to-peer as it should be, based on the needs<br />

and requirements of businesses or individuals, yet<br />

in a regulated manner.<br />

19


Industry 4.0 updates<br />

Learn How Robots In Logistics Are Reshaping The<br />

ndustry 4.<br />

Years back, Amazon’s logistics robots, Kiva<br />

Systems were in high demand mainly from<br />

retailers and e-commerce until the company put<br />

acquisition over the use of Kiva Systems, now known as<br />

Amazon Robotics, for its own operations alone. After<br />

then, the market of cobots (assisting robots) picked up<br />

pace and started growing. In the boardroom of logistic<br />

companies, there always has been a common question to<br />

discuss: how can we deliver things faster and more<br />

efficiently without compromising on the quality of<br />

service?<br />

Now they have found the answer; take the help of smart<br />

machines that not only can save the time but also assist<br />

and manage loads of diverse tasks.<br />

Future evolution concerning robotics in logistics industry<br />

is deeper than one can think. From first industrial<br />

revolution comprising of mechanization through water<br />

and steam power for mass production to assembly lines<br />

using electricity in the second, the fourth industrial<br />

revolution is supposed to inherit what started in the third<br />

i.e. adopting computers and automation and enhancing it<br />

with smart machine learning.<br />

Revolution<br />

Are we industry 4.0 ready, believing robots and<br />

cobots at the same time?<br />

While the term industry 4.0 is considered as a marketing<br />

hype, certain shifts happening in the manufacturing<br />

sector deserves our attention. Several graphs represent<br />

the development of technology from first industrial<br />

revolution to the third suggesting humans have evolved<br />

100 times more than the previous ones. For ex<strong>amp</strong>le,<br />

th<br />

most steam engines used in the 19 century were<br />

th<br />

replaced by the electric trains in the 20 century, making<br />

transportation easier and faster, cost friendly, and<br />

efficient enough for multiple industries. Also, when<br />

computer was introduced in industry 3.0, the continuous<br />

contribution of technology made it more concise,<br />

quicker, and easier to learn. Today, more than 3 billion<br />

people are using internet every day on their PCs, mobile<br />

phones, tablets, or IoT.<br />

Many innovations have developed platforms for industry<br />

4.0 based on smart robotization. At this moment, they are<br />

working on solutions on how to match human<br />

capabilities and performance. Smart robot solutions must<br />

consist of three key human capabilities to match their<br />

performance:<br />

First, create the controller like a human brain so that<br />

robots can become adaptive, fast, highly flexible, and<br />

20


intelligent. Second, simulate the human eyes by<br />

developing a vision system that is adaptive to colour and<br />

light, works fast, and is free to move. Furthermore, the<br />

vision system must position each product so that it can<br />

lie in an arbitrary position in the tray and exact product<br />

position is communicated to the robot for grasping.<br />

Third, create the<br />

human hands to really<br />

feel the task and work<br />

collaboratively in a<br />

safe way.<br />

Presently, it seems like the<br />

whole can’t stop gushing<br />

about the industrial 4.0<br />

revolution which is fast jetting with rapid<br />

technology breakthroughs such as IoT,<br />

robots, Artificial Intelligence, and 3D<br />

printing.<br />

So, how fast robotic technology is<br />

developing today?<br />

According to Tractica, the global warehousing and<br />

logistics robots market will make $21.7 billion by 2021.<br />

But where will robots in logistics boom in the future?<br />

Ÿ<br />

Transportation: Automated ships and trucks can<br />

help shifting goods from factories to warehouses and<br />

distribution centers. Companies have already<br />

demonstrated vehicles and ships with cameras, lasers,<br />

and GPS systems. The self-driving trucks and<br />

automated logistics being part of Waymo’s pilot<br />

program are already set to deliver goods to Google’s<br />

data centers in Atlanta. These massive transport<br />

engines are focused around making the drive more<br />

efficient and cost saving. Additionally, humans will<br />

no longer be needed on the roads or sailing for weeks<br />

at the sea. Rather, robots will drive for 24/7 taking the<br />

quickest routes. However, for now they will require<br />

safety drivers till the time they can drive alone.<br />

Ÿ Drones: After Amazon’s prime delivery in 30<br />

minutes practiced in the U.S and some handful of<br />

countries, Airbus Skyways has designed an aerial<br />

vehicle to deliver parcels to customers in urban areas<br />

of Singapore. The company’s sky-delivery process<br />

includes drones to be launched from a control centre<br />

and docked on a special rooftop parcel station loaded<br />

via a robot arm. Making sky-deliveries a reality,<br />

drones have the potential to enable huge efficiencies<br />

in weighed deliveries in the coming future.<br />

Ÿ<br />

Self-driving robots: Robots stationed outside<br />

your door will soon be<br />

an everyday<br />

occurrence.<br />

Autonomous vehicles<br />

will be allowed to<br />

operate not just on city<br />

sidewalks and<br />

crosswalks, but on streets<br />

and highways as well.<br />

Companies like Teleretail are<br />

developing small vehicles to make them work<br />

in every condition.<br />

Ÿ Warehousing: Robotic arms and a screen face<br />

are the next warehouse workers equipped with<br />

complex vision systems, force sensing, and advanced<br />

machine-learning software. Working as helping hands<br />

for humans, these programmed robots will ‘think’ on<br />

tasks. Alibaba warehouses are an ex<strong>amp</strong>le where<br />

robots perform 70% of the tasks, making the<br />

company the top e-commerce running business in<br />

China. Deploying these robots to work with humans<br />

will bring efficiency with great growth rate as<br />

compared to today’s hard hitting works. Their<br />

installation will also reduce the risk of injuries and<br />

help into thinking about the more rewarding jobs.<br />

However, industry 4.0 is considered as a buzz created<br />

around industries. There is a fact that targeting robots in<br />

logistics can propel the company towards powerful and<br />

phenomenal success. Therefore, robotized production<br />

will become more affordable, more flexible to different<br />

product types, and with high use of capital as the systems<br />

are reprogrammable. Now companies can aim to deliver<br />

an easy to program, easy to reuse, reliable, and safe<br />

robotized platform to accelerate innovation. This is how<br />

robots in logistics are reshaping the industry 4.0<br />

revolution.<br />

21


Creating A Sustainable World Through Electronic <strong>Payment</strong> Transactions System<br />

The growing frequency of serious climatic<br />

occurrences, combined with the imprudent nature<br />

of economic development, has the potential to<br />

create unsustainable levels of damage for all the organisms<br />

living in the world. This is where the financial sector comes<br />

into the picture, as it is a layer between consumers and dayto-day<br />

consumption, providing the fuel and the rails for the<br />

modern economy. Thanks to the modern technologies like<br />

machine learning and AI, many financial services providers<br />

are now able to use the vast amount of gathered data<br />

(payment transactions) to help and guide consumers to act<br />

more environmentally friendly.<br />

Established in 2017, OfnK is one such financial service<br />

provider that is addressing the issue of climate change. The<br />

organization’s goal is to build an open platform to enable<br />

the payment industry to use payment data to help their<br />

customers to understand their environmental impact and to<br />

guide them to make more responsible and environmental<br />

“<br />

friendly purchase decisions.<br />

The Competent Leader Fighting Climate Change using<br />

his Knowledge<br />

The Founder and Managing Director of OfnK, David<br />

Lais is a technical enthusiast and the serial founder, who<br />

has been working in the payment sector his entire career<br />

life. At the age of 16, the competent leader started his first<br />

venture and coincidentally moved into the payment industry<br />

not knowing what he actually got himself into. This<br />

industry piqued his interest more because everyone pays for<br />

something and uses it daily, but they don’t know how<br />

everything works.<br />

embarked to find a solution and came up with the idea to<br />

establish OfnK.<br />

Leveraging Data and Technology to Make Customers<br />

Understand<br />

OfnK is a short form of Organisation fuer nachhaltigen<br />

Konsum (Organization for sustainable consumption) and a<br />

German non-profit organization which believes that to<br />

combat climate change and support the global sustainable<br />

development goals, it needs to educate consumers on their<br />

consumption habits and its impact on nature. Keeping its<br />

goals in mind, the German-based organization has<br />

developed a system that can determine the negative effect<br />

on the environment through electronic payment<br />

transactions. To determine the environmental impact of<br />

purchase, different machine learning algorithms categorize<br />

In 2015, David encountered a life-changing event and<br />

decided to change his focus and use his payment knowledge<br />

to start fighting for climate change. “For me, it was crystal<br />

clear that each and every one of us has a direct impact on<br />

the environment by choosing what we eat, how we travel,<br />

and live our lives,” says the Founder of OfnK. Therefore, he<br />

“<br />

22


goal, it creates a very supportive network of likeminded<br />

companies and individuals, less egodriven,<br />

and focused on the co-created goal.<br />

Additionally, David is a strong defender of the<br />

principle “Give-Give-Take”. “Always give more<br />

than you take, you never know what impact you<br />

create with what you give and the more you give for<br />

the sake of giving, the more you get back––from my<br />

experience that even works in a highly competitive<br />

environment,” says David.<br />

Addressing Challenges, Changing the <strong>Payment</strong><br />

Industry<br />

and analyze through payment transactions by comparing it<br />

with sustainability indices and public information. The<br />

detailed data along with various information about the<br />

merchants and the purchases itself is provided and then, it is<br />

processed, prepared and made available to the consumers.<br />

As a result, customers are able to understand the social and<br />

environmental impacts behind their purchases. OfnK is<br />

primarily serving the key verticals such as retail banking<br />

and account information service providers. Through them,<br />

these people can use data and information to guide their<br />

consumers. Moreover, the smart payment solution provider<br />

has also ventured into the sustainability sector and is<br />

tackling major socio-economic and environmental topics<br />

connected to the climate crisis. In the coming days, it is<br />

hoping to offer a part of the solution in creating a more<br />

sustainable world.<br />

Working Towards a Common Goal<br />

David Lais<br />

Founder & Managing Director<br />

In this industry, numerous organizations are offering their<br />

services and perhaps they are working towards a common<br />

goal. According to David, “Is it a competition if we fight for<br />

the same goal? I don’t think we actually have competition.”<br />

The founder is aware of the others market competitors that<br />

are working on the similar lines. But, it doesn’t affect him<br />

because he believes, "We all share the same goal and<br />

reaching this goal is more important than our individual<br />

success.” When everyone is moving towards a common<br />

Since OfnK’s inception, David faced numerous<br />

challenges but also successfully overcame them with<br />

his knowledge and willpower. However, the founder<br />

believes that his biggest challenge was and continues<br />

to be the global acceptance of the climate change<br />

crisis. It is still very difficult to get banks or payment<br />

institutes to allocate funds to such subject-related<br />

ventures. Moreover, for most of his clients, the<br />

decision is still made on the fact that the developed<br />

solution drives sales instead of actually looking for a<br />

climate change solution. But, today, the younger<br />

generations are asking for climate-friendly solutions in<br />

all areas which is the first step towards a sustainable<br />

world. The visionary leader believes that if he had the<br />

chance to change something within this system, his<br />

first choice would be to change the current<br />

fundamental monetary system. This system is not<br />

designed to support society and needs an urgent<br />

upgrade.<br />

Wild Ride Ahead for OfnK<br />

OfnK is looking towards a brighter future where<br />

consumption of sustainable and eco-friendly products<br />

will be used. In the next 5 years, the financial service<br />

provider aims to scale within the industry, venture<br />

out into new countries, integrate more features, and<br />

reach to additional partners. The organization is also<br />

ready for new opportunities that come with new<br />

data, especially if it taps into things like supply<br />

chain transparency in combination with AI and<br />

machine learning. Commenting on this, David says,<br />

"Technological advances and the trend towards a<br />

more conscious consumption will make the<br />

upcoming years very interesting and for sure bring<br />

new opportunities and shape our industry as a<br />

whole.”<br />

23


Climate Chronicles<br />

Climate Change:<br />

Industries Role In Preserving<br />

The Environment<br />

Climate change is the current rapid warming of the Earth’s climate caused by human activity. If left unchecked it poses<br />

an unprecedented threat to life on earth and the ecosystems on this planet. Climate change refers to the long-term<br />

changes in the climate that occur over decades, centuries or longer. It is caused by rapidly increasing greenhouse<br />

gases in the Earth’s atmosphere due primarily to burning fossil fuels. These heat-trapping gases are warming the Earth and<br />

the Oceans resulting in rising sea levels, changes in storm patterns, altered ocean currents, changes in rainfall, melting snow<br />

and ice, more extreme heat events, fires, and drought. These impacts are projected to continue and in some cases, intensify,<br />

affecting human health, infrastructure, forests, agriculture, freshwater supplies, coastlines, and marine systems.<br />

Power Generation is the major culprit<br />

The leading contributor to greenhouse gases around the world is the power generation sector. 40% of all the emission comes<br />

from power generation. Because most of the power generation still use non-renewable sources like coal and oil to generate<br />

electricity. The electricity is the most essential part of our life and the world will stand still if we stop using electricity. So that<br />

option is out of the gate. We already using wind, waves, water power, and solar power to generate electricity but they haven’t<br />

reached the stage where they can satisfy the need for electricity for all. Ultra supercritical combustion, Circulating Fluidized<br />

Bed (CFB), and coal gasification is the main focus of power generation companies. These technologies cut down the<br />

emission and generate more power for the given amount of coal.<br />

The solution to transportation might lie in electric vehicles<br />

The transport sector also contributes big to increase air pollution. Most of our vehicle runs on petrol or diesel and there is no<br />

economical alternative in the market. Sure researchers are doing their best to come up with solutions like electric car or car<br />

that runs on biofuel or solar cells. But these concepts are yet to bear any fruit. There are carbon control guidelines that the<br />

entire car manufacturers have to follow which have brought down the emission a few notches but the transport sector has to<br />

go a long way to right the wrong in climate change.<br />

Manufacturing can adopt a green initiative<br />

The manufacturing industry basically depends upon the power and all type of chemicals that are needed to produce a product.<br />

It’s not just carbon emission but there are far more dangerous gases that are released in the air by the manufacturing industry.<br />

The manufacturing industry already using the concept of recycling but they can use power generated through renewable<br />

sources as they have the money to do so. Ikea the Swedish furniture maker source 50% of its wood from a sustainable<br />

forester and 100% of its cotton from farms that use less water, energy, chemical fertilizers, and pesticides. But these moves<br />

are not good enough to bring the emission level considerably down.<br />

26


Real estate and responsibility to preserve the<br />

environment<br />

Building houses required an enormous amount of energy<br />

and in the end, the environment suffers. The machinery and<br />

the chemicals that are being used are unparalleled to build a<br />

structure. The demand for eco-friendly measures comes<br />

from the ground and consumer has to force these builders to<br />

use techniques that do not harm the natural environment.<br />

Because our next generation will live in the house that we<br />

are building today and if it is going to cost us our natural<br />

surrounding then it’s not worth it. Renewed Material,<br />

Liveroof, Bark House, Solar Activated Facade are few<br />

companies involved in building houses that are sustainable<br />

and do not harm nature.<br />

Agriculture and need to stop the use of harmful<br />

chemicals<br />

The technology has improved the production of the crop but<br />

also increased the pollutants that are degrading air water<br />

and soil and ultimately causing climate change. The<br />

agriculture sector is responsible for producing grains,<br />

vegetables, and fruits for the consumption of the<br />

population. The agriculture sector needs to adopt methods<br />

that are sustainable and keep nature and our food healthy.<br />

The techniques like permaculture, aqua phonics &<br />

hydroponics, crop rotation, and poly-cultures can help in<br />

attaining sustainability and decrease biodegradation.<br />

Households and small businesses are also not far behind<br />

All the sectors mentioned above are just<br />

the medium put in place by the man.<br />

And it makes us the biggest culprit<br />

for climate change. The quest of<br />

man for power burned a hole in<br />

the ozone layer which is<br />

melting arctic ice at the rapid<br />

pace and changing climate<br />

and making life difficult as<br />

time passes by.<br />

Governments around the<br />

world trying to reach a deal<br />

that will benefit all. But they<br />

are not able to do so as<br />

many countries are refusing<br />

to sign the deal. Just try little<br />

things like cut down the use<br />

of AC, carpool to the office,<br />

save electricity or anything<br />

that makes little bit of<br />

difference. It might look like a<br />

drop in the ocean but can bring<br />

the change in due time if<br />

followed properly.<br />

To conclude, industries are doing<br />

their part to cut down the carbon<br />

emission but individuals need to<br />

contribute equally. The way to change<br />

the world is through individual<br />

responsibility and taking action in your<br />

own community. Using public transport or<br />

cycles for transportation can cut out the carbon<br />

emission on a drastic change. Small steps can take<br />

us a long way in this ’save earth’ journey.<br />

27


The World’s First Blockchain-Based ‘Leather Wallet’ Replacement Platform<br />

Today, high-tech gadgets are replacing nearly all<br />

traditional systems. Currently, smartphones are the<br />

most popular ones among users. No more pocket<br />

changes, no more huge wallets, and no more extra cards, just a<br />

smart gadget is what you need in this new cashless era! More<br />

than half of the global population owns a smartphone, and<br />

many consumers are choosing to conduct e-commerce<br />

transactions mainly via mobile devices. Mobile wallets can<br />

now make your payments at the tap of your finger. Due to its<br />

ease of use, people have started accepting payments through<br />

mobile wallets and consumers have started seeing the<br />

advantage that comes from using e-wallets. The market today<br />

is crammed with numerous payment solution providers to<br />

assist businesses. These mobile wallets are not just limited to<br />

the transaction of cash. The unique all-in-one mobile wallet<br />

called ‘ Puut Wallet’ is distinct from other e-wallets; it can<br />

store cryptocurrencies like any other normal currency.<br />

The All-In-One Mobile Wallet<br />

bitcoin from the wallet. The highlight of the application is<br />

Bitcoin LVX (BVX); a crypto-platform that provides<br />

payments, exchanges, and remittances in a distributed fashion.<br />

It is user-friendly, scalable, faster, and energy-efficient as<br />

compared to existing cryptocurrencies, and can be mined with<br />

a regular computer.<br />

With the high growth of Puut Wallet’s marketplace, the team is<br />

in position to reward its users with an addition of a fee-free<br />

p2p crypto-exchange to its offering. The new crypto-exchange<br />

will allow users to buy and sell Bitcoin, Bitcoin LVX, and<br />

Ethereum directly from each other, without depositing funds<br />

on the exchange.<br />

“I am excited to see BVX becoming a daily medium of<br />

exchange for mobile wallet users. BVX is here to make Bitcoin<br />

spendable in a way that is energy efficient, seamless, and<br />

social,” says Mark Arthur, Creator of Bitcoin LVX.<br />

Puut A/S is a Danish-based high tech company that offers<br />

blockchain-based, biometrics-enabled and AI-ready mobile<br />

wallet platform as a service to smartphone users, service<br />

providers, merchants and governments alike. Puut A/S is<br />

striving to bring the experience of a traditional cloud network<br />

to mobile devices and revolutionize the user experience of a<br />

simple smartphone. The company’s flagship Puut Wallet is an<br />

‘All-In-One wallet’ that aims at helping consumers get rid of<br />

their leather wallets by mobilizing its content in a way that is<br />

seamless, secure, and social. Its other unique functionalities<br />

include:<br />

Ÿ Currency Wallets<br />

Ÿ Personal Wallets<br />

Ÿ Citizen Wallets<br />

Ÿ Business wallets<br />

Ÿ Institutional wallets<br />

Ÿ Marketplace<br />

Ÿ Messaging<br />

A Wallet Supporting Crypto Currencies<br />

This unique e-wallet is an integrated platform that supports<br />

both fiat and crypto transactions; users can share money and<br />

28


“<br />

We are a high tech<br />

company that offers<br />

blockchain-based,<br />

biometrics-enabled and AIready<br />

mobile wallet<br />

platform as a service to<br />

smartphone users, service<br />

providers, merchants and<br />

governments alike.<br />

Business and Institutional Platform<br />

Puut provides Business and Institutional Wallets for service<br />

providers, banks, merchants, and governments. The platform<br />

includes a powerful set of APIs that lets organizations tokenise<br />

and push Interactive Personal Identification to both personal<br />

and citizen wallets. While the Institutional platform aims at<br />

helping governments deliver citizen-centric public services and<br />

future proof digitization tools to civil servants, the Business<br />

platform leverages OpenWallet Platform and the OpenWallet<br />

API to deliver a wide range of personal media to personal<br />

wallets.<br />

More than Just an “e-Wallet Platform”<br />

“<br />

Puut Mobile Wallet can easily replace the leather wallet, free<br />

us from the hassle, and let us enjoy virtual content from the<br />

service providers around the world. The services include<br />

payment cards, business cards, receipts, bills, loyalty cards,<br />

airline tickets, train tickets, event tickets, bus tickets, boarding<br />

pass, bus pass, monthly pass, daily pass, access cards ID cards,<br />

student cards, driving license, library card, residence permits,<br />

visa, social security cards, and the biometric passports.<br />

Additional social features allow users to create shopping<br />

groups that can collectively purchase items from a local store<br />

at a greater discount. The social features are not just limited to<br />

shopping, users can create albums, upload and share photos,<br />

create and share virtual business cards, and also send and<br />

receive messages using Puut messenger. The platform is more<br />

than just a wallet, which makes it more exceptional compared<br />

with the competition.<br />

Loyalty Program Powered By Artificial<br />

Intelligence<br />

The vast majority of loyalty programs are specifically<br />

designed to reward habits and not true loyalty, which<br />

has adversely affected some companies as customers<br />

are not emotionally attached to brands. This has<br />

constrained the loyalty program penetration at very low<br />

levels among segments like dining, travel, big-box<br />

retail, clothing, and retail banking reaching individually<br />

35%, 49%, 45%, 47% and 31% in 2017 respectively.<br />

Recently, Puut A/S launched the Artificial Intelligencepowered<br />

Loyalty scheme to help increase loyalty<br />

programs penetration. Its loyalty scheme is very<br />

customer-centric as it helps reward loyal customers<br />

qualitatively.<br />

“Puut Wallet is a user-centric wallet that is tailored to<br />

create a value continuum for loyalty programs,”<br />

concludes Mark.<br />

Puut Wallet, Recognized as a Global Technology<br />

Innovator<br />

Various media outlets have recognized the company for<br />

its innovative approach in the finance sector. Last year,<br />

Puut Wallet won the prestigious Red Herring Top 100<br />

Global Award for being the world’s leading technology<br />

innovator.<br />

“We believe Puut A/S embodies the vision, drive, and<br />

innovation that define a successful entrepreneurial<br />

venture. Puut A/S should be proud of its<br />

accomplishment,” said Alex Vieux, Publisher, and CEO<br />

of Red Herring.<br />

Puut A/S has been working towards its goal of<br />

revolutionizing the use of smartphone devices. The team<br />

aspires to bring the experience of a traditional cloud<br />

network to mobile devices, by delivering a global<br />

mobile experience to smartphone users and providing<br />

an operator and bank agnostic approach to mobile<br />

wallets.<br />

29


Why<br />

Last Mile Delivery Is<br />

The New Competitive Vanguard For<br />

Retail<br />

&<br />

Grocery eCommerce<br />

According to a 2018 study, the preceding 18<br />

months saw a 50% increase in last mile<br />

interactions, largely due to increased demand in<br />

B2C eCommerce. Here’s how your business can prepare<br />

itself to excel in this new reality.<br />

The eCommerce era has redefined customer<br />

expectations<br />

The evolution of customer expectations when it comes to<br />

home delivery has been discussed frequently in recent<br />

years, but in reality it’s more appropriate to say that they<br />

have been redefined in the current environment; the term<br />

“evolution” doesn’t quite capture just how quickly the<br />

standards have changed. For ex<strong>amp</strong>le, in just a short time<br />

Amazon went from completely utilizing the major<br />

shipping carriers for all of their deliveries to bringing<br />

more and more under their umbrella, introducing faster<br />

shipping options and giving customers the ability to see<br />

where their driver is on the delivery day.<br />

The industry has followed suit, and thankfully you don’t<br />

have to have the economies of scale of Amazon (since<br />

almost no one does!) in order to incorporate last mile<br />

improvements for customers. All you have to do is focus<br />

on the opportunities for engagement at every step of the<br />

last mile journey.<br />

Consistently excellent last mile service sets you apart<br />

In the case of retail delivery, companies are typically<br />

competing against other entities that offer similar (or<br />

often the same) products at similar prices. This is<br />

especially true in the grocery industry, where companies<br />

30


already compete for razor-thin margins and brands are<br />

increasingly turning to home delivery as a part of their<br />

core CX.<br />

On one hand this seems daunting, but it also represents<br />

an important opportunity: if your competitors are<br />

also offering home delivery, you can differentiate<br />

yourself by making incremental yet important<br />

improvements in your last mile experience. Make a<br />

commitment to increase visibility whenever<br />

possible. Invest in new technology such as AI that<br />

automatically optimizes delivery routes. Provide<br />

customers with easy options for returns and follow<br />

up with instant feedback opportunities.<br />

ABOUT THE AUTHOR<br />

Last mile self-service options make sense for<br />

consumers and brands<br />

The ultimate goal is to make every aspect of the<br />

last mile experience as easy as possible for<br />

everyone involved—your customers, your delivery<br />

drivers, and your customer service team. Selfservice<br />

functionality is a crucial part of this<br />

strategy, and innovative technology is now taking<br />

things that were impossible just a couple of years<br />

ago and turning them into routine interactions.<br />

Cami Zimmer | Executive VP BDM<br />

Customers can get real-time updates on driver location<br />

from any mobile device, and even track the driver’s<br />

position in an instant, all without having to call to find<br />

out where they are or when they will be there. For<br />

customers who do call during the last mile, integrated<br />

Interactive Voice Response (IVR) systems keep them in<br />

the loop nearly as quickly, all without the need for<br />

interaction with a live agent. This is an incredible<br />

operational savings to brands!<br />

Success in the last mile is built on a foundation of<br />

technology and dedication<br />

The newest, most user-friendly last mile technology<br />

available won’t be very useful unless it’s paired with<br />

employees who are willing to execute your CX strategy<br />

sale after-sale. And the most dedicated employees in the<br />

world won’t be able to save you from falling behind the<br />

competition if you don’t provide them with innovative<br />

31


technological tools that make home delivery more convenient and worry-free for consumers.<br />

The new frontier of the last mile for retail and grocery businesses lies at the junction of innovative tech and team<br />

members who prioritize the service experience for every customer. Customers expect more from their last mile<br />

experience than ever before, but brands also have more affordable tools and feasible strategies at their disposal than<br />

ever before. It’s up to you to combine them in a way that delivers sustained value to your buyers each time they click<br />

the checkout button on your eCommerce platform.<br />

Sources:<br />

Ÿ<br />

https://www.retaildive.com/news/solving-for-the-last-mile-is-retails-next-big-disruption/514577<br />

·<br />

Ÿ<br />

https://www.oracle.com/webfolder/s/adv/doc1/RT153-SURV-LastMile-Mar-<br />

2018.pdf?elqTrackId=8c00d67d9d684a4891ee085b659ef173&elqaid=63288&elqat=2<br />

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