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OCT CATALOG

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AW20 COLLECTION LIST<br />

FASHION WEEK<br />

MUST HAVE ITEMS<br />

OP<br />

COLLECTION<br />

THE MOMENT<br />

New Editorial<br />

1. OPEN PHONE CAMERA<br />

2. PLACE THE QR CODE<br />

3. CALL US<br />

collection<br />

ISAIAH 62:4


#paintoftheday


THE COLLECTION<br />

Created by Beulah Style


RESHAPE WHAT FREEDOM MEANS BY<br />

WEARING WHAT YOU LOVE.<br />

2019 @ Beulah Style


SURPRISING, BREATHTAKING, AND INSPIRING, BEULAH-<br />

WORLD IS A COMPREHENSIVE, INTERACTOVE, FASHION<br />

PREMIERES.<br />

2019 @ Beulah Style


LIVE BEYOND, GO BEYOND, AND STYLE BEYOND.<br />

EXPLORE THE WIDE RANGE OF CHOICES WE<br />

OFFER IN THIS NEW COLLECTION.<br />

2019 @ Beulah Style


LET THE STYLE BREAK ALL THE RULES.<br />

SHOPPING LIKE A RUNWAY.<br />

2019 @ Beulah Style


FASHION WEEK<br />

THE MUST KNOW TREND YOU<br />

NEED TO KNOW.<br />

See the trend now,<br />

and know what you<br />

need the most<br />

S/S20 TALK TREND FORECAST<br />

WITH BEULAH STYLE HAND<br />

BEULAH TREND STUDY


#80swallstreet NY<br />

This trend offers a 1980s-inspired<br />

take on power dressing,<br />

with oversized blazers and exaggerated<br />

shoulders paired<br />

with more form-fitting items.<br />

To dress in 80’s style, women can<br />

wear over-sized tops or blouses with<br />

shoulder pads paired with a miniskirt<br />

or stirrup leggings. For men,<br />

wear acid wash jeans or parachute<br />

style pants with a “Members Only”<br />

jacket. For either gender, choose<br />

bright colors, over-sized accesso-<br />

The early 1980s witnessed a backlash<br />

against the brightly colored<br />

disco fashions of the late 1970s<br />

in favor of a minimalist approach<br />

to fashion, with less emphasis on<br />

accessories. In the US and Europe<br />

practicality was considered<br />

just as much as aesthetics. In the<br />

UK and America clothing colors<br />

were subdued, quiet and basic;<br />

varying shades of brown, tan,<br />

cream, and orange were common.<br />

OUR COLLECTION<br />

BC6130<br />

BC6131<br />

BC6111


THE TREND<br />

COLOR PALETTE<br />

See the updated<br />

color palette for<br />

this year<br />

and next year.<br />

COLOR STUDY<br />

WITH BEULAH<br />

These palettes highlight the key women’s messages for the season. Core colours are the essential<br />

tones to be included in ranges. Fashion colours are the freshest for seasonal newness, informed by the<br />

catwalks, global street style and influential trade shows. Accent colours are the most directional, used to<br />

update items as a highlight on trims, linings and hardware for commercial appeal.<br />

FASHION<br />

ACCENT


OUR COLLECTION<br />

BC4158<br />

BC4183<br />

BC3611<br />

BC7030<br />

BC6144<br />

BM2740<br />

BC2535<br />

BC2542<br />

BC5193


THE<br />

GRANDMA<br />

TREND<br />

FURRY COATS<br />

&<br />

TWEED<br />

FASHION COMES FROM THE EXPERIENCE<br />

Grandma dressing is a trend we spotted earlier this<br />

year as fashion girls chose outerwear and accessories<br />

that looked as if they had been stolen straight<br />

from their grannies’ closets. It was cute at the time,<br />

but we didn’t expect it to gain quite as much steam<br />

as it currently has. Now, as we enter into summer<br />

2019, the grandma dressing has only increased in<br />

popularity and the trends within the overall aesthetic<br />

have become more and more enticing. Before<br />

we dive into the seven retro trends that are everywhere<br />

right now, we want to chat about a couple<br />

that are on the outs, not because they aren’t cool<br />

but because they aren’t seasonal.


OUR COLLECTION<br />

BC4063<br />

BC4064<br />

BC4088<br />

BC6140<br />

BC6141<br />

BC3608


THE<br />

LEATHER<br />

THE<br />

LEATHER<br />

INSIDE<br />

YOUR<br />

WARDROBE<br />

FALL<br />

The leather apparel doesn’t scream “wardrobe<br />

staple” but you’d actually be surprised at how<br />

versatile they can be. These leather dresses are<br />

for the strong, fashionable women who command<br />

attention and power, whether that be at the office,<br />

around town, or on a date night. And the styling<br />

options are endless: Pair with your favorite cardigan<br />

and cute flats; rock a T-shirt underneath with<br />

some combat boots; or throw on your highest<br />

stilettos and pile on the jewels.


OUR COLLECTION<br />

BC4163<br />

BC4117<br />

BC3584<br />

BC4129<br />

BC7706<br />

BC4177<br />

BC4171<br />

BC3638<br />

TC4094


PUFF<br />

SLEEVE CURVE<br />

THE SILHOUETTES OF 1980s<br />

Puff sleeve dresses have commercial<br />

mileage as their gradual growth<br />

to date has been consistent among<br />

innovators. For 2020, this trend<br />

will span all market segments, with<br />

mass and conservative warming up<br />

to the new breed of feminine looks<br />

as athleisure loses its stranglehold.<br />

Exploit the puff sleeve’s cross-category<br />

and transseasonal versatility.<br />

With the 1980s influence gaining<br />

momentum, maximalist puff<br />

sleeves are having a moment. Costume<br />

silhouettes are characterised<br />

with full balloon-like sleeves protruding<br />

from the shoulder to create<br />

bold forms that make a statement.


OUR COLLECTION<br />

BC2517<br />

BC2230<br />

BC2568<br />

BC3588<br />

BC3608<br />

BC3611<br />

BM2740<br />

BC2382<br />

BE3704


OP<br />

COLLECTION


Trends come and go, but<br />

pants is forever. When everything<br />

else in your closet<br />

lets you down, you can<br />

still depend on your favorite<br />

pair of pants to make<br />

you feel good. Also, just by<br />

having a great pants can<br />

bring up your styling. Motto<br />

jegging is so versatile<br />

too—it looks great no matter<br />

how you style it, from<br />

how you style it, from<br />

the most basic of trends<br />

(looking at you, white<br />

sneakers) to the most extreme<br />

(hello, micro bags).<br />

But despite its being so<br />

versatile, choosing the<br />

right color for you is a<br />

personal experience. Everyone<br />

has a specific fit,<br />

wash, and color they like<br />

most. And we all have different<br />

needs—whether<br />

that’s eliminating an annoying<br />

gap in the waistband<br />

or finding a pair that<br />

isn't too stiff when sitting<br />

at a desk all day or choosing<br />

color that can go with<br />

anything. To help you<br />

find a pair that works for<br />

you—from a great vintage<br />

wash to a truly sustainable<br />

pair to a wear-it-everywhere.<br />

we have wide<br />

selection when it comes<br />

to our original motto jeggings.<br />

Our motto jeggings<br />

are well known for it’s<br />

best quality and fit. Various<br />

color can definately<br />

create versatile fashion<br />

styling for you as well.


LEOPARD<br />

KHAKI<br />

OLIVE<br />

BLACK<br />

BLUE


MIDNIGHT BLUE<br />

LIGHT BLUE<br />

BRICK<br />

DARK GREY<br />

GOLDEN SPICE


LIGHT GREY<br />

OFF WHITE BURGUNDY ORANGE SHADE


DUSTY PINK SECRET GARDEN ULTRA VIOLET


THE MOMENT<br />

Editorial by Beulah Style


THE MOMENT<br />

New Editorial<br />

AW20 / SS20


REGISTER THROUGH OUR WEBSITE<br />

www.beulahstyle.com<br />

Sign up as a wholesaler and for our daily newsletter to<br />

shop our latest styles.<br />

Simply go to our website and click<br />

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-Wholesale Customer<br />

Established in June of 2000 in Los Angeles, Beulah Style has ceaselessly<br />

sought to be the newest, trendiest, and most luxurious clothing company<br />

in the world. Our mission is to clothe the modern woman from leisure<br />

to obligation. We infuse our own art style into our clothes, giving<br />

you, our customers, an unique look at affordable prices. You are guaranteed<br />

a devotion to timely service and meticulous detail from all our employees.<br />

Thank you for shopping Beulah Style and have a wonderful day.


WWW.BEULAHSTYLE.COM<br />

Contact Us<br />

sales@beulahstyle.com<br />

info@beulahstyle.com<br />

T. 213 746 5566<br />

1031 Towne Ave Los Angeles, CA 90021<br />

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2. PLACE THE QR CODE<br />

3. CALL US<br />

2134768582<br />

2134768425

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