Fall 2019
The brand new issue of Poster Child Magazine for Fall 2019!
- Visit Pitti Bimbo 89
- Discover our Playtime Trends
- Gorgeous falls style inspiration
- Fall fashion editorials
The brand new issue of Poster Child Magazine for Fall 2019!
- Visit Pitti Bimbo 89
- Discover our Playtime Trends
- Gorgeous falls style inspiration
- Fall fashion editorials
SHOP EVERY PAGE ON POSTERCHILDMAG.COM
- Page 2 and 3: 48 cover story: oh the places you
- Page 4 and 5: Online Exclusive www.posterchildmag
- Page 6 and 7: the poster child Team EDITOR-IN-CHI
- Page 9 and 10: ehind the on location scenes From t
- Page 11: R A S P B E R R Y R E P U B L I C w
- Page 14: e-Shopping FLEECE frenzy Move over
- Page 17 and 18: Puffer Jacket by Finger in the nose
- Page 19 and 20: MODEL WEARS: BLOUSE BY LEOCA PARIS
- Page 21 and 22: Soft, velvet is a lovely texture fo
- Page 23 and 24: If a sweatshirt and jeans are your
- Page 25 and 26: Nothing says fall style like a quil
- Page 28 and 29: BOWLING ALLEY HANGS WITH LOUD BOWLA
- Page 30: 30
- Page 34: 46 34
- Page 38 and 39: NEWS this just in Discover our favo
- Page 40 and 41: Pitti Bimbo 89 Runway report! In Ju
- Page 42 and 43: Visit Pitti Bimbo 89 #Activelab Tra
- Page 44: Lifestyle riding with lil’ LINUS
- Page 47 and 48: Our model poses on a stationary bic
- Page 49 and 50: you’ll go PHOTOGRAPHY: DAVE KENNE
SHOP<br />
EVERY PAGE ON<br />
POSTERCHILDMAG.COM
48<br />
cover story:<br />
oh the places you’ll go<br />
7<br />
EDITOR’S NOTE<br />
9<br />
ON LOCATION<br />
Learn more about this<br />
issue’s cover story!<br />
FASHION<br />
10<br />
FRESH RIGHT NOW<br />
Get e-shopping. From<br />
glorious green to preppy<br />
chic, we are exploring<br />
the top trends of the fall<br />
season.<br />
16<br />
PLAYTIME STYLE<br />
We styled 9 looks your<br />
kiddos will go crazy for with<br />
a selection of our top styles<br />
found at Playtime in New<br />
York earlier this year. Photographed<br />
by Melanee Kate<br />
Thomas.<br />
26<br />
BRAND SPOTLIGHT:<br />
NADADELAZOS<br />
A neighbourhood comes to<br />
life on playful garments by<br />
nadadelazos! Learn more in<br />
our brand spotlight.<br />
28<br />
BRAND SPOTLIGHT: LOUD<br />
Ready for BOWLARAMA? The<br />
new LOUD collection for fall<br />
has arrived; learn more about<br />
the inspiration behind the line,<br />
captured in images by Melissa<br />
Coulier.<br />
38<br />
THIS JUST IN<br />
Extra, extra read all about the<br />
new brands, campaigns and<br />
product offerings making their<br />
debut this season!<br />
40<br />
RUNWAY REPORT<br />
Kids on the catwalk at Pitti<br />
Bimbo 89 steal the show. Take<br />
a look at the top styles you’ll be<br />
swooning for Spring 2020!<br />
42<br />
VISIT PITTI BIMBO 89:<br />
THE KID’S LAB<br />
Join us to discover The Kids<br />
Lab at Pitti Bimbo 89. We take<br />
you on a tour of the new fair<br />
space and highlight our favourite<br />
brands from each of the 5<br />
unique zones.<br />
FALL <strong>2019</strong>
LIFESTYLE<br />
44<br />
RIDING WITH LIL’ LINUS<br />
We think you’ll want to ride<br />
into fall with LINUS! We test<br />
rode the ultra-stylish LIL’ LINUS<br />
and are sharing our honest<br />
feedback in this brand review.<br />
EDITORIALS<br />
48<br />
OH THE PLACES<br />
YOU’LL GO<br />
Shot by photographer Dave<br />
Kennedy in beautiful Cape<br />
Town, this feature takes us on<br />
an adventure from the beach<br />
to the hillside. These pages<br />
will be your go-to for autumn<br />
dressing inspiration.<br />
60<br />
BOY FROM THE SEA<br />
Photographer Michal Zawer<br />
and art director Ania Waluda<br />
of LoLove Studio capture the<br />
sweet innocence of childhood<br />
make-belief and adventure of<br />
the seaside. Walk along the<br />
shoreline, climb aboard a ship,<br />
capture it all on film and in<br />
memory.<br />
72<br />
RAGAZZA DELLA<br />
VIA GLUCK<br />
Join photographer Emily Kornya<br />
on the streets of Florence,<br />
Italy, as children scamper about<br />
the old cobblestone streets.<br />
Shot for Pitti Bimbo 88.<br />
84<br />
DRESS CODE: ALL THE<br />
BRIGHT STUFF<br />
Nothing is boring about<br />
dressing for class when<br />
everything bold and bright<br />
is the dress code —<br />
captured by photographer<br />
Alyssa Justice.<br />
94<br />
BACK TO GARDEN<br />
When the weather gets<br />
chilly, tired from exploring<br />
kiddos retreat to camp<br />
out in the garden shed<br />
embracing the warmth<br />
and good company.<br />
Photographer Andrè<br />
Glukhov captures these lazy<br />
autumn moments.<br />
106<br />
SKY GIRLS<br />
Enter the hanger and<br />
get ready to take flight<br />
with glamour and grace.<br />
Photographer Olesja<br />
Mueller captures stunning<br />
formalwear looks with<br />
majestic aircraft as her<br />
backdrop.<br />
boy from<br />
the sea<br />
60
Online<br />
Exclusive<br />
www.posterchildmag.com
on the go?<br />
TAKE US WITH YOU<br />
Read Poster Child Magazine on the App. Download today!<br />
posterchildmag.com
the<br />
poster child Team<br />
EDITOR-IN-CHIEF:<br />
REBECCA POIER<br />
SENIOR FASHION EDITOR:<br />
ERICA STEVENSON<br />
ADVERTISING:<br />
TRACEY LUTH<br />
MARKETING & ADVERTISING ASSOCIATE:<br />
GINNY BRYZGALOVA<br />
CONTRIBUTERS<br />
MELANEE KATE THOMAS, TANYA MARQUES LANIYA,<br />
CARTER, IZZY OF OHLSSON MODELS, GIOVANNI OF<br />
GENERATION MODEL MANAGEMENT, SAWYER OF TAKE<br />
3 TALENT, MELISSA COULIER, ERIN NOEL, BRITTNEY<br />
REED, BROOKE ELIZABETH, MACKENZIE MORRIS,THE<br />
REC BOWL; JORDAN WALSH; DAVE KENNEDY, MARICA<br />
SMIT, CHANTELLE BROWN, TAMZEN APPUNN, HALEY-<br />
RAE + ISABELLE OF TOPCO KIDS; MICHAL ZAWER<br />
AND ANNA WALUDA OF LOLOVE STUDIO, ANTEK<br />
GLOWCZEWSKI; PHOTOGRAPHY & STYLING: EMILY<br />
KORNYA, AURORA OF HANSEL & GRETEL, FEDERICA,<br />
VALERY OF MODA MODA KIDS, CARLA & CAROLAY<br />
OF PEPPER KIDS; ALYSSA JUSTICE, RANDY JUSTICE,<br />
ANDERSON DIGITAL, TIA CARTWRIGHT , EMILY BAYNARD<br />
@WATTSECONDSTUDIOS, RYAN MCMILLAN & KEIRA<br />
FAVRE OF WEHMANN MODELS & TALENT, LEA ARIS OF<br />
MOORE CREATIVE TALENT; ANDRÈ GLUKHOV, LARISA<br />
POLIVANOVA, OLESYA PEREVOZNIKOVA, ALEX , GLEB,<br />
POLINA, ILIYA, MAIYA MA , ARSLAN SITDIKOV; OLESJA<br />
MUELLER, COURTNEY MARTIN, SHERRI DVORKIN,<br />
NICOLE, AUBREY, MADISON, SAVANNAH, KAYLEIGH,<br />
BROOKE, LOLA, GABRIELA<br />
MIDLAND AIR MUSEUM.<br />
SPONSORS & AFFILIATES<br />
INFANTIUM VICTORIA, EDEN & ZOE, RASPBERRY<br />
REPUBLIC, HOUSE OF JRS, PLAYTIME, PITTI BIMBO<br />
ADVERTISING POLICY<br />
POSTER CHILD MAGAZINE INC. ACCEPTS ADVERTISING BASED ON SPACE<br />
AVAILABILITY AND CONSISTENCY WITH ITS MISSION TO INSPIRE A STYLISH<br />
CHILDHOOD. POSTER CHILD MAGAZINE INC. IS NOT RESPONSIBLE FOR<br />
THE CONTENT OF THE ADVERTISEMENT, THE PRODUCTS OFFERED OR THE<br />
VIEWPOINTS EXPRESSED THEREIN.<br />
EDITORIAL NOTE<br />
NO PORTION OF THIS MAGAZINE MAY BE REPRINTED, DUPLICATED OR TRANSMITTED WITHOUT THE WRITTEN<br />
PERMISSION OF THE PUBLISHER. PHOTO OR ARTWORK SUBMISSIONS ARE MADE AT THE RISK OF THE SENDER;<br />
POSTER CHILD MAGAZINE WILL ASSUME NO LIABILITY FOR LOSS OR DAMAGE. OPINIONS EXPRESSED IN POSTER<br />
CHILD MAGAZINE ARE THOSE OF THE AUTHORS AND DO NOT NECESSARILY REFLECT THE VIEWS OF THE<br />
PUBLISHER. POSTER CHILD MAGAZINE DOES NOT ASSUME LIABILITY FOR CONTENT.<br />
6
the<br />
editor’s note<br />
Around this time of year, there is one play on words ad<br />
writers can’t shy away from. The digital banners and paper<br />
flyers read the same as they did the year before: <strong>Fall</strong> into<br />
Style; <strong>Fall</strong> into Savings; <strong>Fall</strong> into Fitness!<br />
Something about this simple phrase continues to draw your<br />
attention, maybe even enough to click on that ad? I think<br />
advertising departments have caught on; this overused<br />
wordplay makes that habit, activity, or purchase you are<br />
considering seem simple, as easy as falling. And we all want<br />
easy right? For the first time, this fall, I haven’t been falling<br />
easily into anything besides my bed at the end of the day.<br />
I came upon a line in F. Scott Fitzgerald’s The Great Gatsby<br />
that resonated; “Life starts all over again when it gets crisp<br />
in the fall.” It’s a bit funny and ironic that while autumn’s<br />
crispness causes nature’s death, it’s also the season that can<br />
feel the most lively.<br />
After a long and lazy summer, life does feel like it is starting<br />
up again! We’re balancing school drop-offs and pickups,<br />
swimming lessons and dance classes while filling our<br />
weekends with all the fun autumn activities we love before<br />
it gets too cold to enjoy spending time outdoors.<br />
We want to see your best fall style! As<br />
always, tag @posterchildmag in your<br />
Instagram pictures or comments!<br />
We will be featuring our fave fall look<br />
submissions on Instagram Stories!<br />
I don’t know about you, but it hasn’t been simple for me to<br />
fall into this season’s schedule with ease. But, one thing we<br />
are making simple is finding autumn fashion inspiration.<br />
We’ve added more pages than ever dedicated to helping<br />
you find the best kid’s fashion out there; plus, advice on<br />
how to recreate our looks and style your favourite fall<br />
pieces! I hope you enjoy falling into your most comfy chair<br />
to discover our new <strong>Fall</strong> <strong>2019</strong> issue!<br />
xo Rebecca Poier<br />
Poster Child Magazine<br />
Editor-in-Chief
ehind the<br />
on<br />
location<br />
scenes<br />
From the sandy beach to<br />
the rolling hills - Oh, the<br />
places you’ll go with our<br />
fall cover editorial!<br />
Join photographer Dave Kennedy<br />
exploring the beautiful landscape<br />
of South Africa’s capital, Cape<br />
Town, while highlighting fall style<br />
you won’t be able to resist.<br />
You can replicate our <strong>Fall</strong> <strong>2019</strong><br />
cover story look for your little one<br />
by combining your favourite fall<br />
staples; checked and plaid patterns<br />
with cozy knits in autumnal shades<br />
of red, mustard yellow, burnt<br />
orange and hunter green.<br />
Flip to page 48 to view the entire<br />
cover editorial!<br />
on the cover<br />
Photography:<br />
Dave Kennedy<br />
@DaveKennedy_Photo<br />
get the Story style!<br />
Styling:<br />
Marica Smit<br />
@Marica_Smit<br />
Romper by Louis Louise<br />
Hair & Makeup:<br />
Chantelle Brown<br />
@Chantellecandicebrown<br />
Retoucher:<br />
Tamzen Appunn<br />
@tamzenaretouch<br />
Blouse by Simple Kids<br />
Models:<br />
Haley-Rae + Isabelle<br />
@Topcokids<br />
Sundress by Bobo Choses
e-Shopping<br />
Fresh right now!<br />
Green goodness 4<br />
Since you aren’t telling your kids to eat them,<br />
these are greens that they will simply love! And,<br />
just like veggies, the more vibrant the colour, the<br />
better.<br />
CLICK TO SHOP!<br />
1<br />
2<br />
5<br />
3<br />
Wear<br />
it with<br />
1. Sweater by H&M, 2. Cardigan by Petit Bateau,<br />
3. Coat by The Animals Observatory, 4. Overall<br />
dress by Hust & Claire 5. T-Shirt by Bobo Choses,<br />
6. Blouse by Hello Simone<br />
Runway look: Le Mu<br />
6<br />
bag by bakker made with love<br />
Sunglasses by izipizi<br />
hat by Wander & Wonder<br />
sneakers by reebok<br />
10
R A S P B E R R Y<br />
R E P U B L I C<br />
www.raspberryrepublic.com<br />
SS19: VIVA<br />
BRASIL
1<br />
2<br />
4<br />
e-Shopping<br />
prep school cool<br />
Prep school uniforms are the inspiration<br />
behind this trend. Polo shirts, sweater<br />
vests, and three-piece sets are all fair<br />
game and plaid is by far our favourite<br />
preppy pattern!<br />
CLICK TO SHOP!<br />
3<br />
6<br />
5<br />
7<br />
1. Vest by Burberry, 2. Skirt by Little Remix,<br />
3. Blazer by Scotch & Soda, 4. Dress by<br />
Mayoral 5. Blouse by Bleu Comme Gris<br />
Looks: (Left) Stefania, (Right) Il Gufo<br />
Wear<br />
it with<br />
mary janes by Bonton<br />
Mary Jane by Young soles<br />
Boots by lelli kelly<br />
boots by Tommy Hilfiger
e-Shopping<br />
FLEECE frenzy<br />
Move over puffer coat there is a new<br />
performance fabric in town: fleece!<br />
From ultra-soft micro fleece to fluffy<br />
teddy fleece this is a trend to embrace<br />
for the extra-cold days ahead.<br />
1<br />
2<br />
CLICK TO SHOP!<br />
4<br />
3<br />
5<br />
5<br />
6<br />
Wear<br />
it with<br />
1. Jacket by Zara, 2. Cap by Losan<br />
3. Coat by Stella McCartney, 4. Jumpsuit by Bobo Choses<br />
5. Coat by Molo, 5. Bodysuit by Moschino<br />
Runway looks: Carbon Solider (Left) and Unlabel Kids (Right)<br />
Mini Glitter Backpack by Mi-Pac<br />
bag by Sacus<br />
Waterproof high tops by H&M<br />
boots by Pèpè<br />
14
playtimeStyle<br />
Playtime trade show in New York<br />
is one of the best places to get<br />
inspired for the upcoming season. Each show, the Poster Child team scours<br />
the Playtime floors looking for our very favourite new brands and their top<br />
styles. We sorted through over 200 autumn collections and styled a few<br />
looks we think you’ll love to try out this fall!<br />
PHOTOGRAPHY: MELANEE KATE THOMAS<br />
HAIR & MAKEUP: TANYA MARQUES<br />
MODELS: LANIYA, CARTER, IZZY, GIOVANNI & SAWYER<br />
16
Puffer Jacket by Finger in the nose<br />
Proving that metallics aren’t<br />
just for girls, we paired this<br />
shiny silver puffer with a roomy<br />
pant and a bugged-out tee.<br />
The result: a look that any boy<br />
would love! The outfit is<br />
complete with comfortable<br />
converse sneakers.<br />
Graphic Tee by No x Sugar<br />
Pants by Infantium Victoria<br />
Sneakers by COnverse
Winter coat by Tia Cibani Kids<br />
Temperamental autumn<br />
weather calls for outfits<br />
that can easily adapt to<br />
temperatures that are cold<br />
in the mornings and evenings,<br />
but warmer midday. Both<br />
these looks are great options!<br />
Embroidered sweater by Kalinka Kids<br />
culottes by H&M<br />
A beautifully detailed sweater<br />
paired with shimmery culottes<br />
is a lovely fall look; toss on a<br />
quilted coat for extra warmth<br />
and texture.<br />
18<br />
MODEL WEARS: CULOTTES BY UJALA<br />
Bunny Bag by Donsje
MODEL WEARS: BLOUSE BY LEOCA PARIS<br />
Puffer vest by Andorine<br />
A vest is a seasonal<br />
must-have that does the<br />
trick! We styled this one<br />
with a cute denim dress<br />
and versatile boots.<br />
Denim dress by Hundred pieces<br />
Socks by Collegien<br />
Boots by Dr. Marten
Hat by Tartine et Chocolat<br />
For a kid who craves the ultimate<br />
comfort, it couldn’t get better<br />
than a sweatsuit. We matched<br />
these sweatpants and<br />
coordinating sweatshirt with<br />
a bright puffer jacket and<br />
lined leather boots for a<br />
look that is both incredibly<br />
warm and stylish!<br />
Coat by FLuff<br />
Sweatshirt & Sweatpants by barn of monkeys<br />
Boots by angulus<br />
20
Soft, velvet is a lovely texture for fall<br />
dressing, and these sweet overalls<br />
are irresistible! Royal blue, rust orange<br />
and mustard yellow make for the<br />
perfect fall colour palette.<br />
Bow by Lali kids<br />
Overall & Blouse by Coco Au Lait<br />
Socks by Collegien<br />
look-a-like sweater by Louis Louise<br />
MODEL WEARS: CARDIGAN BY KALINKA KIDS
fur Coat by Imoimo kids<br />
Cap by Scotch & Soda<br />
belt bag by Paade mOde<br />
Pants by No x Sugar<br />
look-a-like top: Emile et Ida<br />
A faux-fur coat is no fall faux pas. The<br />
popular style is still going strong, and<br />
our preference is for a fun colour - like<br />
this ultra-soft mint green piece. Mix<br />
texture, prints and patterns to recreate<br />
this genuinely standout look.<br />
22<br />
MODEL WEARS: TURTLENECK BY NOON BY NOOR
If a sweatshirt and jeans are your go-to<br />
style, this look is for you! We paired a<br />
cute graphic sweater with a fur-lined<br />
jacket in gorgeous green. Merely<br />
adding a unique coat takes this<br />
everyday style up a notch!<br />
Winter Coat by Tia Cibani Kids<br />
Sweater by wander & wonder<br />
Denim jeans by louis louise<br />
Sneakers by Vans
MODEL WEARS: BLOUSE BY AIRFISH<br />
Cap by Repose ams<br />
Jacket by Wynken<br />
Look-a-like top by Jacadi<br />
A plaid pant is a bold choice!<br />
Pairing them with a simple turtleneck<br />
and soft teddy jacket creates a balanced<br />
look. We added a corduroy hat for a<br />
little something extra.<br />
24<br />
Pants by Barn of Monkeys
Nothing says fall style like a quilted<br />
style, especially in an autumnal burnt<br />
orange shade. We styled this piece with<br />
a simple black turtleneck and shearling<br />
-lined denim jacket. A graphic print belt<br />
bag is an accessory she will be excited<br />
to show off.<br />
Jacket by Zadig & Voltaire<br />
Belt bag by no x Sugar<br />
Overall skirt by KIPP Collection<br />
Boots by Gucci
and spotlight<br />
my neighbourhood<br />
nadadelazos<br />
C<br />
reated in 2010 by German-born designer,<br />
Kristina Laux the Spanish brand nadadeazos<br />
approaches dressing children authentically. The<br />
brand crafts their garments with distinctive, spacious<br />
designs and comfortable patterns that allow for free<br />
movement. Each collection boasts colours and motifs<br />
that help children live out their worlds of fantasy, colour,<br />
and adventure. In the spirit of leaving a better world<br />
for our children to inherit, the garments are produced<br />
using eco-friendly fabrics and organic cotton.<br />
Childhood is the happiest time of life - a world of fun,<br />
joy, and smiles and also of childish tantrums, sulking<br />
and anger. nadadelazos embraces all these realities<br />
with clothing that lets kids explore and imagine!<br />
What better way to explore the realities of childhood<br />
than through the eyes of kids themselves! This autumn<br />
nadadelazos launches their <strong>Fall</strong>/Winter <strong>2019</strong> collection<br />
“My Neighbourhood,” which shares the story of Sue,<br />
a young girl who loves to explore her neighbourhood.<br />
Sue tells us about her neighbourhood. She describes<br />
the little shops, playgrounds, the local pets, street<br />
signs, and even mentions the friendly police officers;<br />
all these details appear in bright colour throughout<br />
the collection! Perhaps our favourite pieces in the<br />
collection are inspired by Sue’s trip to the supermarket<br />
with her little sister and father. We love the graphics of<br />
cheerful oranges and smiling broccoli that appears on<br />
cozy sweatshirts and dresses.<br />
The FW19 collection includes a selection of outerwear -<br />
jackets and accessories - perfect for the colder months,<br />
warm sweaters, comfortable pants, overalls, skirts,<br />
dresses, colourful tights and more, for kids ages three<br />
months up to ten years.<br />
Discover nadadelazos by visiting them online:<br />
www.nadadelazos.com<br />
26
BOWLING ALLEY HANGS WITH<br />
LOUD<br />
BOWLARAMA, the new Autumn/Winter <strong>2019</strong> collection by LOUD Apparel pays homage<br />
to the golden age of bowling in America. The line takes inspiration from the 70s and<br />
early 80s, creating nostalgia for these progressive times - before the internet - when the<br />
trend of the bowling league soared across the country.<br />
With bold graphics, bowling shoe prints, fun images of rolling balls and pins, quirky elements<br />
of the game are at the core of the collection. This season’s offerings follows the<br />
brand’s iconic monochrome black and white signature colours with accents of mustard<br />
yellow, green storm and racing red, seen on comfortable French Terry, soft cotton jersey<br />
and washed denim.<br />
Join the BOWLARAMA kids for a day of bowling fun hanging out at the local alley while<br />
showing off the latest collection!<br />
28<br />
PHOTOGRAPHER: Melissa Coulier STYLIST: Erin Noel<br />
HAIR/MAKE UP: Brittney Reed STYLING ASSISTANT: Brooke Elizabeth<br />
PHOTO ASSISTANT: Mackenzie Morris LOCATION: The Rec Bowl
and spotlight
30
32
46 34
36
NEWS<br />
this just in<br />
Discover our favourite new product offerings and cool<br />
campaigns coming this autumn. Read on for all the details!<br />
1Cowboy Boots for Kids<br />
One line from the RAINBOW collection<br />
by Spanish footwear brand Maison<br />
Mangostan is a fun interpretation of<br />
cowboy boots for kids. Mangostan<br />
collection tells a story that will<br />
transport children all around the globe<br />
to new, extraordinary worlds, and<br />
this line gives us a hint of nostalgia<br />
for the 70s. In a pair of glitter, gold,<br />
silver, rainbow or metallic pink boots,<br />
kiddos will be sure to turn heads on<br />
the street this autumn.<br />
2<br />
Eco-Friendly Outerwear<br />
‘It’s time for the tiny explorer to conquer<br />
the world’ – that is the ethos of Töastie, a<br />
new, eco-conscious kids brand. The new<br />
British label offers premium outerwear to<br />
suit the needs of adventurous little people.<br />
Current offerings include a pack-a-way<br />
puffer coat made with ethically sourced<br />
down and a waterproof raincoat made from<br />
recycled plastic bottles. Both styles are<br />
super-lightweight and machine washable -<br />
perfect for school and exploring the great<br />
outdoors.<br />
38
3<br />
#pikkindness Campaign with kidpik<br />
Just in time for fall and the back-to-school<br />
season, kidpik announced the launch of their<br />
#pikkindness campaign, which aims to celebrate<br />
and promote kindness in the classroom and<br />
beyond, and help to put a stop to bullying!<br />
Parents are encouraged to submit a child’s<br />
random act of kindness by filling out a<br />
simple online form. Each submission will be<br />
automatically entered to win a free girl’s kidpik<br />
fashion box, available in sizes 4-16!<br />
Join kidpik in promoting kindness among<br />
all students this back-to-school season!<br />
visit kidpik.com/kindness.<br />
Product<br />
lineup<br />
4<br />
Shop for Kids @ Nordstrom’s NYC Flagship<br />
Coming to Columbus Circle this October is<br />
Nordstrom’s new 320,000 square-foot flagship<br />
location, boasting an entire floor dedicated to the<br />
best in children’s fashion! Located on lower level two,<br />
Nordstrom’s offerings will be curated to serve it’s New<br />
Yorkers. Shoppers will appreciate a variety of price<br />
points and awesome exclusive collections, such as a<br />
Harry Potter Capsule Collection by Mini Boden! Kids<br />
will be delighted to discover new footwear options<br />
delivered by a fun conveyor belt and use 3D scanning<br />
technology to find the perfect size. The welcoming<br />
environment will be the ideal place to find your<br />
favourite collections as well as discover new and<br />
upcoming products, including baby apparel, boys<br />
and girls apparel, footwear, baby gear and more!<br />
kidpik seasonal subscription box<br />
Maison Mangostan’s rainbow<br />
cowboy boots<br />
töastie’s puffer coat<br />
dress by mini boden exclusively<br />
sold at Nordstrom’s NYC flagship
Pitti Bimbo 89<br />
Runway report!<br />
In June, the Poster Child team travelled to Florence, Italy to discover<br />
the latest children’s fashions for SS20 during the beautiful Pitti Bimbo<br />
89 fair. Held in the venue’s Sala della Ronda, the runway shows are<br />
always a highlight of Pitti Bimbo and this season’s presentations did<br />
not disappoint! We’re sharing top looks from three favourite catwalks,<br />
each more whimsical than the next.<br />
Happy Birthday, Apartment! The luxury soul of<br />
Pitti Bimbo celebrated its 10th birthday! This<br />
special section is dedicated to innovative and<br />
sophisticated couture attitude; each brand<br />
showed strong identity. Grabbing the attention of<br />
all passersby, the theme of this year’s show was<br />
“con la testa fra le nuvole,” translated as “head<br />
in the clouds.” Decorated with colourful hot air<br />
40<br />
balloons and beautiful sky shades, we were in<br />
awe over the creative stage design. The following<br />
brands joined in on the fun: Pero, Michaela<br />
Buerger, Velveteen, Amelie et Sophie, and Piccola<br />
Ludo. We loved Pero’s use of lightweight floral<br />
fabrics in shades of baby pink, blue and yellow<br />
which created a feeling of innocence and mystique<br />
– straight out of a children’s picture book.
fashion<br />
New runway show alert!<br />
Rendezvous with the best<br />
brands on the Portuguese<br />
fashion scene. Making their<br />
debut on the Pitti Bimbo runway,<br />
the Portuguese brands became<br />
the protagonists of the Kids.<br />
MODAPORTUGAL fashion<br />
show. The six stars Cherry<br />
Papaya, Knot, Laranjinha,<br />
Patachou, Phi Clothing, and<br />
Play Up dazzled on stage, full<br />
of colour, fun patterns and cool<br />
props. Especially noteworthy<br />
was Cherry Papaya’s brilliantly<br />
executed Re(connect) with<br />
Nature collection theme, as<br />
well as the breathtaking sets<br />
of helium balloons carried by<br />
Patachou models.<br />
The Children’s Fashion From<br />
Spain show was a mustsee.<br />
Inspired by the limitless<br />
possibilities of digital games,<br />
the show’s theme allowed<br />
viewers to jump between worlds<br />
and celebrate the freedom<br />
of movement. Adorned with<br />
eye-catching detailing and<br />
warm summer shades, five of<br />
our favourite Spanish brands<br />
graced the catwalk with their<br />
new SS20 collections. Featured<br />
brands Abel & Lula, Amaya,<br />
Boboli, Mayoral and Tuc<br />
Tuc showcased wild animal<br />
prints, effortless elegance,<br />
and tropical and geometrical<br />
patterns.
Visit Pitti Bimbo 89<br />
#Activelab Tradeshow floor<br />
New to the show! Located on the top<br />
floor of the Main Pavilion resided the ‘Great<br />
Innovation’ of Pitti Bimbo 89 - The Kids Lab.<br />
We were excited to see the new concept and<br />
layout dedicated to creativity in children’s<br />
wear and to explore each section further.<br />
First stop, the #ACTIVELAB, which<br />
highlighted the best combination of<br />
sportswear with urban elegance!<br />
Brand Spotlight: Wauw Capow creates<br />
children’s clothes inspired by the playful<br />
spirit of children.<br />
1<br />
Kidzfizz tradeshow floor<br />
2<br />
Known for their experimental shapes,<br />
unique materials and constant new<br />
creative input, KidzFizz - the Hall of<br />
Creativity - was our next stop. Here we<br />
found a collection of brands that love to<br />
push the bounds of fashion and think<br />
outside of the box!<br />
Brand Spotlight: Yellowpelota creates<br />
quality garments for kids with a mix of<br />
unique patterns creating funky and fresh<br />
designs.<br />
42
STMA @ kid’s Evolution<br />
5<br />
Finally, adult fashion brands brought their experience<br />
and expertise to create pint-sized capsules for parents<br />
and their minis at Kid’s Evolution.<br />
Brand Spotlight: STMA STEFANIA MARRA is full<br />
of trendy forms and attention to detail, creating a<br />
collection that is pure, delicate and perfect for teens!<br />
naturapura @Ecoethic<br />
4<br />
EthoEthic was our next stop; the green<br />
heart of Pitti Bimbo! Ethical and sustainable<br />
production and practices are becoming<br />
more and more critical in the creation of<br />
quality children’s clothing. These brands<br />
had a particular focus on respect for the<br />
environment and green education in their<br />
DNA. EcoEthic brands used organic and<br />
certified materials.<br />
Brand Spotlight: NATURAPURA is the first<br />
Portuguese textile company certified with<br />
the European Ecological Label certification<br />
– ECOLABEL.<br />
ARi london @ The Nest<br />
3<br />
Next up: The Nest, where small was beautiful.<br />
The Nest was home to new and up-and-coming<br />
brands looking to expand and launch themselves<br />
into the children’s fashion market; each had their<br />
own unique story and collection to share. The perfect<br />
place for our team to discover the best emerging<br />
designers!<br />
Brand Spotlight: ARI London is dedicated to<br />
luxury with a focus on sustainable sourcing, creating<br />
contemporary fashion for girls.
Lifestyle<br />
riding with lil’ LINUS<br />
Linus was founded with a mission to inspire people to<br />
bike more and drive less. The classic bicycle brand is<br />
doing just that with a range of ultra-stylish, practical<br />
and fun bikes for young riders.<br />
riding into fall with style!<br />
44<br />
Flip the page to continue reading the full review.
Lifestyle<br />
Photography by Jordan Walsh<br />
Clothing by kidpik<br />
The French-inspired bicycle brand Linus crafts their<br />
bikes with the aesthetic of the 50s and 60s in mind,<br />
creating bicycles that preserve the simple, elegant<br />
form of that era, but with all the benefits of modern<br />
comfort and reliability. The Venice, CA-based brand<br />
sees bicycles not only for recreation and sport but<br />
as a mode of transportation. The brand is stepping<br />
out with new miniature offerings that really promote<br />
bicycle riding as a family affair.<br />
In our everyday lives, the small journeys we take<br />
- to the store, to a cafe, to the park - can be filled<br />
with much more joy when a bicycle is our mode of<br />
transportation! With three Lil’ Linus bicycle styles to<br />
choose from there are plenty of good options: the 12”<br />
Lil’ Balance Bike is for riders aged 2 and up, while the<br />
Lil’ Dutchi and Lil’ Roadster are offered in both 16”<br />
and 20” size for riders aged 4 - 8 years old.<br />
46<br />
_____________________<br />
These are bicyles any kid<br />
would be proud of!<br />
_____________________<br />
Lighter is always better, especially for kids! The<br />
Lil’ Linus kids line is manufactured with the same<br />
featherweight aluminum as the brand’s performance<br />
adult styles. They have also carried over some of the<br />
same best selling colours seen on adult bicycles so<br />
that little riders can match their parents. Finally, a kid’s<br />
bike that looks like a bike!<br />
Biking is both a fun way to stay active and practical<br />
way for little ones to explore their neighbourhoods. A<br />
bicycle ride is a great activity to enjoy during the chilly<br />
autumn months. We love products that create a stylish<br />
lifestyle, so we were very excited to discover the Lil’<br />
Linus line.<br />
Our editor Rebecca had the opportunity to test out<br />
the Lil’Dutchi, the miniature version of the brand’s<br />
adult Dutchi Bicycle, an elegant and classy cruiser<br />
style bike. The upright riding position of this bike<br />
makes it incredibly comfortable for everyday use, and<br />
the low step-through frame allows for easy on and off<br />
for young riders. Available in pink, cream and stylish<br />
gold this 16” bicycle will fit most riders aged 4-6 years.<br />
_____________________<br />
“I have never seen another children’s<br />
bike that looks so classy and the colour<br />
just makes it even more unique.”<br />
_____________________<br />
“Isla just turned three and is quite tall for her age.<br />
It was time to upgrade from her balance bike, so I<br />
was very excited to see what Linus had to offer. We<br />
received the Lil’ Dutchi in the mail in just a few days,<br />
and it was simple to put together with the right tools.<br />
She’s been learning to ride it for a few weeks, and her<br />
confidence is building with every outing, thanks to the<br />
handy training wheels provided. The low frame makes<br />
it very easy for her to get on and off of the bike all by<br />
herself; I love the independence that gives her. Isla’s<br />
favourite part - chiming the bell!<br />
I really love this bike for Isla and would definitely<br />
recommend it! Not only is the Dutchi excellent quality,<br />
but it is also so stylish. I have never seen another<br />
children’s bike that looks so classy, and the colour<br />
makes it even more unique! We regularly receive<br />
compliments when we are out for a ride and inquires<br />
too.<br />
Linus is the simple, affordable, elegant bike brand for<br />
riding around and doing stuff! Learn more by visiting<br />
their website: www.linusbike.com
Our model poses on a stationary bicycle. A helmet should always be worn when riding a bike!
48<br />
oh the places
you’ll go<br />
PHOTOGRAPHY: DAVE KENNEDY<br />
STYLING: MARICA SMIT HAIR & MAKEUP: CHANTELLE BROWN<br />
RETOUCHER: TAMZEN APPUNN MODELS: HALEY-RAE + ISABELLE<br />
OF TOPCO KIDS
(LEFT) TOP BY ZARA, PANTS BY H&M; (RIGHT) TOP<br />
BY COTTON ON, PANTS BY ZARA<br />
54 50
52<br />
(LEFT) PANTS BY H&M, TOP BY ZARA, JACKET BY<br />
COTTON ON; (RIGHT) DRESS BY ZARA
(LEFT) SWEATER BY COTTON ON, PANTS BY ZARA<br />
(RIGHT) - T-SHIRT BY H&M, JUMPSUIT BY H&M<br />
42 60<br />
58 34 54
MAJA WEARS: DRESS BY NUMERO 74,<br />
PANTS BY TAMBERE, SHOES BY<br />
YOUNG SOLES
56<br />
(LEFT) DRESS BY ZARA; (RIGHT) STRIPE TOP BY<br />
H&M, CARDIGAN BY ZARA
70 62 58
oy<br />
from<br />
the<br />
sea<br />
Photography: Michal Zawer/ LoLove Studio<br />
Styling: Anna Waluda/ LoLove Studio<br />
Model: Antek Glowczewski / LoLove Studio<br />
72 48 60
PANTS BY ARSENE ET LES PIPELETTES, SHIRT<br />
BY NUMERO 74, HAT BY ARSENE ET LES<br />
PIPELETTES, BACKPACK BY NUMERO 74
62
HAT BY EMILE ET IDA, SWEATER BY OEUF<br />
DUNGAREES BY ARSENE ET LES PIPELETTES,<br />
SHOES BY YOUNG SOLES
64
HAT BY KIDS ON THE MOON, PANTS BY OEUF,<br />
SHIRT BY ARSENE ET LES PIPELETTES, JACKET BY<br />
LOUIS LOUISE, SOCKS BY COLLEGIEN, SHOES BY<br />
YOUNG SOLES
PANTS BY EMILE ET IDA, 1ST JACKET BY WYNKEN,<br />
2ND JACKET BY KIDS ON THE MOON,<br />
HAT BYJELLY MALLOW, SOCKS BY COLLEGIEN,<br />
SHOES BY YOUNG SOLES, BACKPACK BY NUMERO 74<br />
54 66
68
TURTLE NECK BY KIDS ON THE MOON, PANTS BY KIDS<br />
ON THE MOON, SOCKS BY COLLEGIEN AND WYNKEN
82 58 70
PANTS BY WYNKEN, SWEATER BY ARSENE ET<br />
LES PIPELETTES, SOCKS BY WYNKEN, SHOES<br />
BY YOUNG SOLES
DRESS BY EIRENE, TIGHTS BY COLLEGIEN<br />
60 72
PHOTOGRAPHY & STYLING: EMILY KORNYA<br />
MODELS: AURORA OF HANSEL & GRETEL , FEDERICA &<br />
VALERY OF MODA MODA KIDS, CARLA & CAROLAY OF PEPPER KIDS.<br />
PITTI BIMBO 88
74<br />
this is the story,
CAROLAY WEARS PULLOVER BY LOREDANA,<br />
DRESS BY EIRENE, TIGHTS BY COLLEGIEN<br />
CARLA (RIGHT) WEARS JACKET BY LOREDANA.<br />
DRESS BY EIRENE, TIGHTS BY COLLEGIEN
FEDERICA WEARS DRESS BY EIRENE,<br />
TIGHTS BY COLLEGIEN<br />
76
of one of us,
she too was born by chance<br />
FEDERICA WEARS JACKET BY EIRENE,<br />
PANTS BY INFANTIUM VICTORIA,<br />
78
VALERY WEARS DRESS BY EIRENE,<br />
TIGHTS BY COLLEGIEN
VALERY WEARS DRESS & CARDIGAN BY<br />
EIRENE, TIGHTS BY COLLEGIEN<br />
68 80
CARLA (LEFT) WEARS JACKET BY INFANTIUM<br />
VICTORIA, SHIRT & TROUSERS BY LOREDANA<br />
CAROLAY (RIGHT) WEARS TOP & SKIRT BY<br />
LOREDANA, TIGHTS BY COLLEGIEN<br />
in the street of luck.
82
Dress Code:<br />
All The<br />
Bright<br />
Stuff<br />
Photographer: Alyssa Justice<br />
Art Director/Set Design: Randy Justice<br />
Retoucher: Anderson Digital<br />
Hair + Makeup Artist: Tia Cartwright<br />
Wardrobe Stylist: Emily Baynard<br />
Location: @wattsecondstudios<br />
Models: Ryan McMillan & Keira Favre of Wehmann<br />
Models & Talent; Lea Aris of Moore Creative Talent<br />
84
86
88
90
92
EDITORIAL WARDOBE:<br />
GUCCI<br />
TREASURE & BOND<br />
TUCKER + TATE<br />
MINI BODEN<br />
BROOKS BROTHERS<br />
HANSEL FROM BASEL<br />
STELLA MCCARTNEY<br />
ADIDAS BY STELLA MCCARTNEY<br />
ADIDAS Y-3 BY YOHJI YAMAMOTO<br />
ADIDAS ORIGINALS<br />
CAT & JACK<br />
CONVERSE<br />
MAKESHIFTER CANVAS WORKS<br />
HUGO LOVES TIKI
Back To Garden<br />
PHOTOGRAPHY: Andrè Glukhov PRODUCER AND STYLING: Larisa Polivanova<br />
HAIR AND MUA: Olesya Perevoznikova MODELS: Alex , Gleb, Polina, Iliya, Maiya MA<br />
DIRECTOR OF BACKSTAGE PHOTOGRAPHY: Arslan Sitdikov<br />
94
ALEX WEARS SHIRT BY MSGM,<br />
T-SHIRT BY ARC-EN-CIEL, TROUSERS BY DIESEL<br />
ILIYA WEARS SWEATSHIRT BY ARC-EN-CIEL, T-SHIRT<br />
BY DOLCE&GABBANA, TROUSERS BY MSGM<br />
GLEB WEARS JACKET AND TROUSERS BY MSGM
ALEX WEARS JACKET BY SOMEDAY SOON,<br />
T-SHIRT BY H&M, JEANS BY DIESEL<br />
ILIYA WEARS SHIRT BY MOLO,<br />
JEANS BY BURBERRY<br />
MAIYA WEARS DRESS BY OSCAR DE LA RENTA,<br />
KNIT SWEATER BY TOMMY HILFIGER, HAT BY IL<br />
TRENINO, BANDANNA BY MONNALISA<br />
GLEB WEARS JACKET BY TOMMY HILFIGER,<br />
JEANS BY DIESEL, BANDANNA BY ARMANI<br />
84 96<br />
POLINA WEARS KNIT SWEATER BY MSGM,<br />
DRESS BY TOMMY HILFIGER
98
ILIYA WEARS SWEATSHIRT BY ARC-EN-CIEL, T-SHIRT<br />
BY DOLCE&GABBANA, TROUSERS BY MSGM<br />
GLEB WEARS JACKET AND TROUSERS BY MSGM<br />
MAIYA WEARS JACKET BY DAN MARALEX, T-SHIRT-<br />
BY DIESEL, TROUSERS BY DOLCE&GABBANA<br />
POLINA WEARS SWEATSHIRT BY MOLO,<br />
TROUSERS BY MSGM
100<br />
MAIYA WEARS DRESS BY BURBERRY<br />
ILIYA WEARS JACKET BY MSGM
ALEX WEARS SWEATSHIRT BY MSGM, SHORTS BY LES COYOTES DE PARIS<br />
MAIYA WEARS SWEATSHIRT BY DKNY, DRESS BY ALETTA
102
ILIYA WEARS JACKET BY MSGM, T-SHIRT<br />
BY DAN MARALEX, SHORTS BY DAN MARALEX<br />
GLEB WEARS KNIT SWEATER BY ARC-EN-CIEL,<br />
SHORTS BY ARMANI
104<br />
MAIYA WEARS SWEATSHIRT BY DKNY, DRESS BY ALETTA<br />
ALEX WEARS SWEATSHIRT BY MSGM, SHORTS BY LES COYOTES DE PARIS<br />
GLEB WEARS KNIT SWEATER BY ARC-EN-CIEL, SHORTS BY ARMANI<br />
POLINA WEARS KNIT SWEATER BY ARC-EN-CIEL, SKIRT BY MOLO<br />
ILIYA WEARS JACKET BY MSGM, T-SHIRT & SHORTS BY DAN MARALEX
106
Sky<br />
Girls<br />
Photography & Art Direction by Olesja Mueller<br />
Hair & Makeup by Courtney Martin<br />
Production by Sherri Dvorkin<br />
Midland Air Museum, TX
108
MADISON & SAVANNAH (OPPOSITE PAGE) WEARING ADRIANNA OSTROWSKA
110<br />
(TOP LEFT) SAVANNAH WEARING ADRIANNA OSTROWSKA<br />
(TOP RIGHT) AUBREY WEARING ADRIANNA OSTROWSKA<br />
(BOTTOM LEFT) KAYLEIGH WEARING LOVE BABY J<br />
(BOTTOM RIGHT) NICOLE WEARING LOVE BABY J
112<br />
LOLA WEARING BENTLEY AND LACE
114
(TOP LEFT) BROOKE WEARING LOVE BABY J<br />
(TOP RIGHT) LOLA WEARING BENTLEY AND LACE<br />
(BOTTOM LEFT) GABRIELA WEARING BENTLEY AND LACE<br />
(BOTTOM RIGHT) KAYLEIGH WEARING LOVE BABY J
102 116 50
Brand<br />
Directory<br />
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albetta.co.uk<br />
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target.com<br />
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usa.tommy.com<br />
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zara.com<br />
118
illustration ana galvañ<br />
PREMIERE TRADE SHOWS FOR KIDS FASHION AND LIFESTYLE PARIS NEW YORK SHANGHAI ONLINE<br />
www.iloveplaytime.com<br />
EDITION 20 10 YEARS!<br />
FEBRUARY 9–11, 2020<br />
Metropolitan Pavilion & Altman Building<br />
200 collections | Fashion & Lifestyle