Micro Mobility Market Growth, 2019-2029

The market of micro-mobility is expected to be skewed toward commercial application throughout the forecast period, reaching a value of $XX billion by 2029. The commercial sector has a dominant share in the micro mobility market value owing to higher average per order value due to a substantial charge paying capacity of the consumer for the convenience. The market of micro-mobility is expected to be skewed toward commercial application throughout the forecast period, reaching a value of $XX billion by 2029. The commercial sector has a dominant share in the micro mobility market value owing to higher average per order value due to a substantial charge paying capacity of the consumer for the convenience.

23.09.2019 Views

Global Micro-Mobility Market Focus on Consumer Requirements (First and Last Mile, and Short Distance), Benefits of Micro Mobility, Supply Chain, Application (Private and Commercial- Logistics), Location (Roads, Tracks and Footpath), Region - Analysis and Forecast: 2019-2029 Key Questions Answered in the Report • What is the global micro mobility market size in terms of revenue from 2019 to 2029? MORE THAN 100 COMPANIES RESEARCHED ACROSS THE VALUE CHAIN METICULOUS COMPILATION OF MORE THAN 700 RESEARCH HOURS EXCLUSIVE INSIGHTS FROM IN-DEPTH EXPERT INTERVIEWS CONTAINS 29 MARKET DATA TABLES AND 51 FIGURES SPREAD ACROSS 186 PAGES • What are the major consumer demands and expectations effectively fulfilled by micro mobility? • What are the drivers, restraints, and opportunities for the market for the period of 2019 to 2029? • What are the impacts of micro mobility service to the global environmental issues? • What are the key developments and strategies of the companies in the market? • Which region is expected to have the highest market potential in the period 2019-2029, and how is the market expected to grow in the same period in other regions? • Which are the key companies in the industry, and how are they expected to perform in the ecosystem? • What is the market forecast by application, requirement, and location for the period 2019 to 2029? • What is the estimated market value by region during the period 2019-2029? sales@bisresearch.com | www.bisresearch.com

Global <strong>Micro</strong>-<strong>Mobility</strong> <strong>Market</strong><br />

Focus on Consumer Requirements (First and Last Mile, and Short<br />

Distance), Benefits of <strong>Micro</strong> <strong>Mobility</strong>, Supply Chain, Application<br />

(Private and Commercial- Logistics), Location (Roads, Tracks and<br />

Footpath), Region - Analysis and Forecast: <strong>2019</strong>-<strong>2029</strong><br />

Key Questions Answered in the Report<br />

• What is the global micro mobility market size in terms of<br />

revenue from <strong>2019</strong> to <strong>2029</strong>?<br />

MORE THAN<br />

100 COMPANIES<br />

RESEARCHED<br />

ACROSS THE VALUE<br />

CHAIN<br />

METICULOUS<br />

COMPILATION OF<br />

MORE THAN 700<br />

RESEARCH HOURS<br />

EXCLUSIVE INSIGHTS<br />

FROM IN-DEPTH<br />

EXPERT INTERVIEWS<br />

CONTAINS 29<br />

MARKET DATA TABLES<br />

AND 51 FIGURES<br />

SPREAD ACROSS<br />

186 PAGES<br />

• What are the major consumer demands and expectations<br />

effectively fulfilled by micro mobility?<br />

• What are the drivers, restraints, and opportunities for the<br />

market for the period of <strong>2019</strong> to <strong>2029</strong>?<br />

• What are the impacts of micro mobility service to the global<br />

environmental issues?<br />

• What are the key developments and strategies of the<br />

companies in the market?<br />

• Which region is expected to have the highest market<br />

potential in the period <strong>2019</strong>-<strong>2029</strong>, and how is the market<br />

expected to grow in the same period in other regions?<br />

• Which are the key companies in the industry, and how are<br />

they expected to perform in the ecosystem?<br />

• What is the market forecast by application, requirement,<br />

and location for the period <strong>2019</strong> to <strong>2029</strong>?<br />

• What is the estimated market value by region during the<br />

period <strong>2019</strong>-<strong>2029</strong>?<br />

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Table of Contents<br />

MARKET OVERVIEW<br />

MARKET DYNAMICS<br />

INDUSTRY ANALYSIS<br />

COMPETITIVE INSIGHTS<br />

GLOBAL MICRO MOBILITY<br />

MARKET (BY REQUIREMENT)<br />

GLOBAL MICRO MOBILITY<br />

MARKET (BY APPLICATION)<br />

GLOBAL MICRO MOBILITY<br />

MARKET (BY LOCATION)<br />

GLOBAL MICRO MOBILITY<br />

MARKET (BY REGION)<br />

• <strong>Micro</strong> <strong>Mobility</strong> Overview<br />

• Vehicles Used for <strong>Micro</strong><br />

<strong>Mobility</strong><br />

• Application of <strong>Micro</strong> <strong>Mobility</strong><br />

• Use Case of <strong>Micro</strong> <strong>Mobility</strong><br />

Vehicles<br />

• Impact Analysis<br />

• Drivers<br />

• Challenges<br />

• Opportunities<br />

• Overview<br />

• Benefits of <strong>Micro</strong> <strong>Mobility</strong><br />

• How Are Automotive OEMs<br />

Making an Entry into <strong>Micro</strong><br />

<strong>Mobility</strong> Ecosystem?<br />

• Key Upcoming Startups<br />

• Supply Chain Analysis<br />

• Key Customer Requirements<br />

Fulfilled by <strong>Micro</strong> <strong>Mobility</strong><br />

• Key Strategies and<br />

Developments<br />

• Limitations and Assumptions<br />

• Short Distance Trips<br />

• First- and Last-Mile Trips<br />

• Regional <strong>Micro</strong> <strong>Mobility</strong><br />

<strong>Market</strong> (By Requirement)<br />

• Commercial (Logistics) <strong>Micro</strong><br />

<strong>Mobility</strong> Service<br />

• Private<br />

• Regional <strong>Micro</strong> <strong>Mobility</strong><br />

<strong>Market</strong> (By Application)<br />

• Tracks (Shared Paths)<br />

• Roads<br />

• Footpaths<br />

• Regional <strong>Micro</strong> <strong>Mobility</strong><br />

<strong>Market</strong> (By Location)<br />

• North America<br />

• Europe<br />

• APAC<br />

• Rest-of-the-World<br />

SCOPE & RESEARCH<br />

METHODOLOGY<br />

• Scope of the Report<br />

• <strong>Micro</strong> <strong>Mobility</strong><br />

<strong>Market</strong> Research<br />

Methodology<br />

COMPANY PROFILES<br />

• Marble<br />

• EasyMile SAS<br />

• Floatility GmbH<br />

• Meituanbike (Mobike)<br />

• ANI Technologies (Ola)<br />

• Uber Technologies Inc.<br />

• LimeBike<br />

• Bird Rides, Inc.<br />

• Skip Transport, Inc.<br />

• Spin Scooters<br />

• Scoot Networks<br />

• Zagster Inc.<br />

• DoorDash<br />

• Postmates Inc.<br />

• Zomato<br />

• Snapshot Profiles<br />

(Dynamic Bicycles,<br />

Inc., GoJek, <strong>Micro</strong><br />

<strong>Mobility</strong> Systems<br />

AG, Rydies GmbH,<br />

Segway, Motivate<br />

International Inc. (Ford<br />

GoBike))<br />

VIEW COMPLETE TABLE OF CONTENT<br />

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List of Tables<br />

1. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong>, $Million, <strong>2019</strong>-<strong>2029</strong><br />

2. Benefit Analysis of Gasoline Vehicles<br />

3. Benefit Analysis of Electric Vehicles<br />

4. Benefit Analysis for Electric <strong>Micro</strong> <strong>Mobility</strong> Vs. Gasoline Ride Sharing<br />

5. Automotive OEMs and Their <strong>Micro</strong> <strong>Mobility</strong> Initiatives<br />

6. Key Upcoming Startups in <strong>Micro</strong> <strong>Mobility</strong><br />

7. Total Funding by Key Startups<br />

8. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Requirement), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

9. North America <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Requirement), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

10. Europe <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Requirement), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

11. APAC <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Requirement), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

12. RoW <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Requirement), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

13. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Application), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

14. North America <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Application), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

15. Europe <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Application), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

16. APAC <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Application), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

17. RoW <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Application), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

18. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Location), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

19. North America <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Location), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

20. Europe <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Location), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

21. APAC <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Location), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

22. RoW <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Location), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

23. North America <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong>, By Country, <strong>2019</strong>-<strong>2029</strong>, ($Billion)<br />

24. Europe <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Country), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

25. APAC <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Country), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

26. Rest-of-the-World <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> (By Country), <strong>2019</strong>-<strong>2029</strong>, $Billion<br />

27. uberMOTO Ride Charges<br />

28. LimeBike Costing Structure<br />

29. Scoot Network Pricing Structure<br />

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List of Figures<br />

1. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Snapshot<br />

2. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> by Requirement<br />

($Billion), 2018-<strong>2029</strong><br />

3. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> by Application ($Million),<br />

2018-<strong>2029</strong><br />

4. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> by Location ($Billion),<br />

2018-<strong>2029</strong><br />

5. <strong>Micro</strong> <strong>Mobility</strong> in Cities<br />

6. Key Entities Working in the <strong>Micro</strong> <strong>Mobility</strong> Ecosystem<br />

7. Personal <strong>Micro</strong> <strong>Mobility</strong><br />

8. Commercial <strong>Micro</strong> <strong>Mobility</strong><br />

9. Mega Trends Impacting <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong><br />

10. Impact Analysis for Drivers and Challenges: <strong>Micro</strong><br />

<strong>Mobility</strong> <strong>Market</strong><br />

11. Price Trend for Electric Vehicle Battery<br />

12. Price Trend for Automotive GPS Module, 2000-2018<br />

13. Capital Raised per Employee<br />

14. Capital Raised by <strong>Micro</strong> <strong>Mobility</strong> Startups in Different<br />

Funding Stages<br />

15. Unicorn Startups in <strong>Micro</strong> <strong>Mobility</strong><br />

16. Global <strong>Micro</strong> <strong>Mobility</strong> Supply Chain<br />

17. Benefits Incurred by Supply Side Players<br />

18. Strategy Share for Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong>,<br />

January 2016- May <strong>2019</strong><br />

19. Partnerships, Collaborations, and Joint Ventures<br />

Share (by Company), January 2016- May <strong>2019</strong><br />

20. Strategy Share for Business Expansion, by Company,<br />

January 2016- May <strong>2019</strong><br />

21. Strategy Share for Product Launches, by Company,<br />

January 2016- May <strong>2019</strong><br />

22. Strategy Share for Mergers and Acquisitions, by<br />

Company, January 2016- May <strong>2019</strong><br />

23. Strategy Share for Others, by Company, January<br />

2016- May <strong>2019</strong><br />

24. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Share (by Requirement),<br />

<strong>2019</strong> and <strong>2029</strong><br />

25. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Share (by Application),<br />

<strong>2019</strong> and <strong>2029</strong><br />

26. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Share (by Location),<br />

<strong>2019</strong> and <strong>2029</strong><br />

27. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Share (by Region), <strong>2019</strong><br />

and <strong>2029</strong><br />

28. North America <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Share (by<br />

Country), <strong>2019</strong> and <strong>2029</strong><br />

29. Europe <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Share (by Country),<br />

<strong>2019</strong> and <strong>2029</strong><br />

30. Europe <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Share (by Country),<br />

<strong>2019</strong> and <strong>2029</strong><br />

31. Percentage of Companies by Type<br />

32. Marble: SWOT Analysis<br />

33. <strong>Micro</strong> <strong>Mobility</strong> Service Platform: Floatility GmbH.<br />

34. Floatility GmbH: SWOT Analysis<br />

35. Mobike <strong>Micro</strong> <strong>Mobility</strong> Service Application<br />

36. Meituanbike: SWOT Analysis<br />

37. Ola: SWOT Analysis<br />

38. Uber Technologies: SWOT Analysis<br />

39. Lime: SWOT Analysis<br />

40. Bird Ride Inc.: SWOT Analysis<br />

41. Skip Transport, Inc. Scooters: SWOT Analysis<br />

42. Spin Scooters: SWOT Analysis<br />

43. Scoot Network: SWOT Analysis<br />

44. Zagster Inc.: SWOT Analysis<br />

45. DoorDash: SWOT Analysis<br />

46. Postmates Inc.: SWOT Analysis<br />

47. Zomato: SWOT Analysis<br />

48. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Scope<br />

49. Secondary Data Sources<br />

50. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Estimation Approach<br />

51. <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Data Triangulation<br />

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Research Scope & BIS Methodology<br />

1. Scope of the Report<br />

The report includes information on micro mobility modes which are compact, swift, and cheap to use with ability to<br />

connect a journey last mile. The report compiles a detailed analysis of global micro mobility market in terms of futuristic<br />

industrial application. The global <strong>Mobility</strong>-as-a-Service market is the parent market for global micro mobility market.<br />

<strong>Micro</strong> mobility market is expected to grow owing to reducing prices of electric power batteries and GPS module. Due to<br />

certain advancements in technology, the overall cost of the micro mobility modes such as e-scooters, e-bikes, bicycles<br />

and e-mopeds dropped drastically during the past five-year period between 2013-2018. The option of end-to-end<br />

connectivity via these low-cost modes is a lucrative option for service provider as well as the consumer. These factors<br />

reduce the initial cost of investment for the company and enable them to offer a low-cost travel mode in the form of<br />

micro mobility to the end users. The mobility ecosystem has witnessed the proliferation of electric vehicle and personal<br />

portable devices extensively in the shared mobility services.<br />

The public transportation in densely populated countries experience high per capita utilization which is directly<br />

proportional to the urban population density. The future of transportation industry is digitalization of operations so as to<br />

enable optimum utilization of resources. <strong>Mobility</strong>-as-a-Service (MaaS) providers have established a strong foundation<br />

for the development shared mobility ecosystem, which has the potential to ensure high resource utilization rate unlike<br />

the conventional method of personal vehicle ownership model. The foundation also leads to an important fact that there<br />

are gaps when we see MaaS and end-to-end connectivity, where micro mobility performs as a bridge. <strong>Micro</strong> mobility<br />

service is the use of light, compact, and swift modes of commute majorly powered by human or electric. <strong>Micro</strong> mobility<br />

as a service came into existence in China, driven by Mobike – a bicycle-based ride shares service providers.<br />

Additionally, the report also focuses on major driving forces, challenges, and growth opportunities for the market. The<br />

major players have been identified based on the revenue generation, pertaining to the micro mobility market, their<br />

geographical presence, and recent developments. A detailed company profiling has been done to understand the<br />

player’s strategic behavior. The global micro mobility market has been further explained and analyzed based on regionwise<br />

segmentation which are categorized into four parts, namely North America, Europe, APAC, and Rest-of-the-World.<br />

Moreover, the country-level analysis has been done in order to achieve an in-depth view of the market.<br />

2. Global <strong>Micro</strong> <strong>Mobility</strong> <strong>Market</strong> Research Methodology<br />

The research methodology adopted for this specific study includes a mix of data collected from the primary and secondary<br />

sources. Both the primary sources (in-house experts, industry leaders, and market players), and the secondary sources<br />

(a host of paid, and unpaid databases), along with the analytical tools, have been used to build the forecast and<br />

predictive models.<br />

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Research Scope & BIS Methodology<br />

Figure 1: Research Methodology<br />

List of Tables<br />

Scope Definition<br />

Research Design<br />

<strong>Market</strong> Study<br />

Qualitative<br />

Quantitative<br />

Primary Interviews/<br />

Secondary Research<br />

Top Down and<br />

Bottom Up<br />

Primary &<br />

Secondary Data<br />

Report<br />

Writing<br />

Data Validation<br />

Data Analysis<br />

Data Collection<br />

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Research Scope & BIS Methodology<br />

Primary Data Sources<br />

The primary sources involve the industry experts from the micro mobility market, including suppliers, device manufacturers,<br />

and distributors, among others. Company officials, such as CEOs, vice presidents, marketing directors, and technology<br />

and innovation directors, have been interviewed to obtain and verify both the qualitative and quantitative aspects of this<br />

research study.<br />

The key data points taken from the primary sources include:<br />

• Validation and triangulation of all the numbers and graphs<br />

• Validation of the report’s segmentation and key qualitative findings<br />

• Understanding the competitive landscape<br />

• Current and proposed service offering by key players<br />

• Percentage split of individual markets for regional analysis<br />

Secondary Data Sources<br />

The research study involves the usage of extensive secondary sources, such as databases (Bloomberg, Hoovers, and<br />

Factiva), company websites, and annual reports.<br />

The key data points taken from the secondary sources include:<br />

• Segmentations, and percentage shares<br />

• Data for market value<br />

• Key industry trends of the top players of the market<br />

• Qualitative insights into various aspects of the market, key trends, and emerging areas of<br />

innovations<br />

• Quantitative data for mathematical and statistical calculations<br />

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Research Scope & BIS Methodology<br />

Figure 2: Data Triangulation<br />

The following figure exhibits data triangulation considered:<br />

BIS Research Internal Repository<br />

• Key Players<br />

• Competitive Landscape<br />

• Opportunities/Challenges<br />

• <strong>Market</strong> Size and <strong>Market</strong> Share<br />

• Influencing Factors<br />

• <strong>Market</strong> Estimates<br />

• Regional Analysis<br />

• <strong>Market</strong> Trends<br />

Bis Research<br />

Internal Repository<br />

Primary Sources<br />

DATA<br />

TRIANGULATION<br />

Secondary Sources<br />

Primary Sources<br />

Secondary Sources<br />

Supply Side<br />

• Top management of <strong>Micro</strong>-mobility companies<br />

• Top Management and Technical Experts of<br />

OEMs<br />

• Business development, communication and<br />

technology officials from various companies in<br />

the telematics supply chain<br />

• <strong>Micro</strong>-mobility Associations<br />

• National Association of City Transportation<br />

Office<br />

• World Bank<br />

• European Union<br />

• Eurostat<br />

• Annual Reports, SEC Filings, Investor<br />

Presentations, Websites and Press Releases<br />

of top players, News Articles, Journals, and<br />

Paid Databases<br />

REQUEST FOR SAMPLE<br />

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