05.09.2019 Views

regionalveranstaltung ost bayer cinibulak 20190828

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Company Profile<br />

Second Quarter of 2019<br />

///////////<br />

As of June 30, 2019


2<br />

Die Bayer AG stellt sich vor!


Our Purpose: “Science for a better life”<br />

Bayer is a life science company<br />

and a global leader in health care<br />

and nutrition. Our innovative<br />

products support efforts to<br />

overcome the major challenges<br />

presented by a growing and aging<br />

global population. Guided by our<br />

corporate purpose “Bayer:<br />

Science for a better life,” we help<br />

to prevent, alleviate and treat<br />

diseases. We are also making an<br />

important contribution to<br />

providing a reliable supply of<br />

high-quality food, feed and<br />

plant-based raw materials, while<br />

at the same time promoting the<br />

sustainable use of natural<br />

resources. Our business activities<br />

therefore also support the<br />

attainment of the United<br />

Nations Sustainable<br />

Development Goals.<br />

3


Our Business Areas<br />

Crop Science<br />

Pharmaceuticals<br />

Consumer Health<br />

Innovative chemical & biological<br />

crop protection, seeds & traits,<br />

digital technologies & services<br />

Animal Health<br />

Prescription products for cardiology,<br />

women’s health care,<br />

oncology, hematology, ophthalmology,<br />

radiology and other areas<br />

Non-prescription medicines in the<br />

categories of dermatology, nutritional<br />

supplements, pain, cardiovascular risk<br />

prevention, digestive health, allergy,<br />

cough & cold and other areas<br />

4


Bayer Group Key Data<br />

Full-year sales<br />

€39.6 billion<br />

Investment in<br />

research<br />

& development<br />

€5.2 billion<br />

Employees<br />

115,498<br />

Countries<br />

90<br />

As of December 31, 2018; employees as of June 30, 2019, in full-time equivalents<br />

5


Bayer on track in operational business<br />

Second Quarter of 2019<br />

Group sales increase to €11.5 billion (Fx & portfolio adj.* +0.9%)<br />

EBITDA before special items advances to €2.9 billion (+24.7%)<br />

Crop Science sales decline (Fx & portfolio adj. and pro forma) in challenging environment;<br />

substantial earnings growth due to acquired business<br />

Pharmaceuticals p<strong>ost</strong>s higher sales and strong earnings growth<br />

Consumer Health increases sales and earnings<br />

Net income of €0.4 billion (–49.1%) held back by special items for restructuring and impairments<br />

Core earnings per share €1.62 (+5.9%)<br />

Group outlook confirmed yet ambitious<br />

* Fx & portfolio adj. = currency- and portfolio-adjusted<br />

6


Bayer Group Key Data<br />

Second Quarter of 2019<br />

€ million<br />

Q2<br />

2018<br />

Q2<br />

2019 Change %<br />

H1<br />

2018<br />

H1<br />

2019 Change %<br />

Full Year<br />

2018<br />

Sales 9,481 11,485 +21.1 (+0.9*) 18,619 24,500 +31.6 (+2.4*) 39,586<br />

EBITDA 2,031 2,486 +22.4 4,849 5,624 +16.0 10,266<br />

EBITDA before special items 2,348 2,927 +24.7 5,244 7,115 +35.7 9,547<br />

EBITDA margin before special items 24.8% 25.5% 28.2% 29.0% 24.1%<br />

EBIT 1,346 926 –31.2 3,656 2,876 –21.3 3,914<br />

EBIT before special items 1,708 1,785 +4.5 4,096 4,785 +16.8 6,480<br />

Financial result (323) (477) –47.7 (193) (793) • (1,596)<br />

Net income<br />

(from continuing and discontinued operations)<br />

Earnings per share (€)<br />

(from continuing and discontinued operations)<br />

Core earnings per share (€)<br />

(from continuing operations)<br />

Net cash provided by operating activities<br />

(from continuing and discontinued operations)<br />

794 404 –49.1 2,748 1,645 –40.1 1,695<br />

0.87 0.41 –52.9 3.05 1.68 –44.9 1.80<br />

1.53 1.62 +5.9 3.76 4.17 +10.9 5.94<br />

2,240 1,600 –28.6 2,898 2,679 –7.6 7,917<br />

Cash outflows for capital expenditures 459 458 –0.2 808 853 +5.6 2,593<br />

Research and development expenses 1,267 1,351 +6.6 2,307 2,707 +17.3 5,246<br />

Depreciation, amortization and impairments 685 1,560 +127.7 1,193 2,748 +130.3 6,352<br />

Number of employees** at end of period (as of June 30, 2019) 124,055 115,498 –6.9 124,055 115,498 –6.9 116,998<br />

7<br />

2018 figures restated * Year-on-year change currency- and portfolio-adjusted<br />

** Employees in full-time equivalents


Key Data Q2 2019<br />

Group by Segments in € Million<br />

Sales<br />

EBITDA before special items<br />

Other / Reconciliation<br />

379<br />

Animal<br />

Health<br />

454<br />

–2.7%*<br />

Consumer<br />

Health<br />

1,442<br />

+2.1%*<br />

3% 42%<br />

4%<br />

13%<br />

11,485<br />

38%<br />

Crop Science<br />

4,788<br />

–3.1%*<br />

1.600 1,600<br />

1.400 1,400<br />

1.200 1,200<br />

1.000 1,000<br />

800<br />

600<br />

400<br />

200<br />

1,075<br />

1,500<br />

270<br />

124<br />

Pharmaceuticals<br />

4,422<br />

+3.9%*<br />

0<br />

Crop<br />

Science<br />

+66.9%<br />

Pharmaceuticals<br />

+10.1%<br />

Consumer<br />

Health<br />

+5.5%<br />

Animal<br />

Health<br />

–3.1%<br />

* Year-on-year change currency- and portfolio-adjusted<br />

8


Credit, Collection &<br />

Dispute<br />

Management<br />

///////////<br />

August 2019


10<br />

Die Einführung von SAP Financial Supply Chain<br />

Management (FSCM) inklusive der Anwendung zur<br />

Vereinfachung des Credit Managements


Starting point AR & Credit Management<br />

Working Capital Initiative<br />

2008<br />

Initiative started with focus on WoC<br />

Receivable had to contribute<br />

2008-2019 Approach<br />

Receivable Action Items and<br />

Measures<br />

Challenges 2011<br />

Implementation Credit<br />

Management 2013<br />

Reduction of overdues<br />

Harmonization of Payment Terms<br />

Etablishment of Golden Rules<br />

AH/CH/PH- no central credit mgmt.<br />

No global community, no guideliness<br />

No standard process or system<br />

11 Legal Creidt Management<br />

Scorceard 1.0 for 170k Customer<br />

Increase of transparency (less ICS)<br />

What next? 2017<br />

Increase of community CS joined<br />

Need: Automation/Standard in B2C<br />

11


Four strategic pillars to enhance customer satisfaction and service efficiency<br />

Customer Focus<br />

Great Place to Work<br />

Innovation<br />

Value Realization<br />

12


Order to Cash Organization<br />

Definition<br />

Order-to-Cash (O2C) refers to the process from registering established commercial agreements, credit<br />

conditions, fulfilling a customer order and receiving payment including collection activities<br />

Scope<br />

Commercial<br />

agreement<br />

Customer<br />

master data<br />

management<br />

Credit<br />

management<br />

Order<br />

management<br />

Order<br />

fulfillment<br />

Billing<br />

Collections<br />

and disputes<br />

management<br />

Accounts<br />

receivables<br />

management<br />

Commercial<br />

agreement<br />

registration and<br />

transfer<br />

Setup customer<br />

accounts<br />

Customer risk<br />

assessment<br />

Manage<br />

sales<br />

orders<br />

Initiate country<br />

stock transfer<br />

Issue<br />

invoices<br />

Manage<br />

collections<br />

Customer account<br />

maint. and recon.<br />

Commercial<br />

agreement<br />

monitoring and<br />

care<br />

Validate and<br />

update customer<br />

data<br />

Credit limit<br />

management<br />

Manage<br />

complaints<br />

Initiate<br />

local<br />

delivery<br />

Manage customer<br />

rebates /<br />

incentives<br />

Manage disputes<br />

Manage remittance<br />

advice<br />

Regular financial<br />

statement monitoring<br />

Manage<br />

returns<br />

Customer delivery<br />

confirmation<br />

(track and trace)<br />

Manage customer<br />

debit / credit<br />

memos<br />

Cash allocation<br />

Credit<br />

insurance<br />

management<br />

Value adjustments<br />

Period end activities<br />

incl. Audits<br />

13


WHAT<br />

…will change?<br />

You will have:<br />

Simplified customer credit<br />

approach<br />

Integrated workflows with email<br />

approval<br />

Higher automation and full Internal<br />

transparency for credit and<br />

collaterals<br />

…are the benefits?<br />

You will benefit from:<br />

Automation and rule based credit<br />

decision<br />

Faster internal business alignment<br />

and automatic internal<br />

documentation<br />

Improve customer experience via<br />

faster decisions<br />

…will stay the same?<br />

Unchanged for you:<br />

Local flexibility based to define<br />

commercial policies on the<br />

Global Guidance and Policy<br />

Support of different business<br />

strategies focusing at the same<br />

time on customer needs<br />

Provide credit limit assessment<br />

& assess credit and business<br />

risks


FSCM Big Bang – Credit Management<br />

Transformation Overview & Scope<br />

Overview<br />

FSCM (Financial Supply Chain Management) – implemented in all PBC & P2R countries<br />

FSCM is a solution to manage highly automated the order-to-cash cycle which involves evaluating the customer credit,<br />

resolving billing disputes, collecting overdue accounts to ensure timely receipt of payments, as well as a healthy<br />

operating cash flow.<br />

Project scope: enhancement of existing FSCM Credit and Collateral Management Module<br />

IT infrastructure<br />

SAP FSCM<br />

Credit Management<br />

Enhancements<br />

Process Level 1 Process Level 2 Main New Functionality<br />

Credit Management<br />

Customer risk<br />

assessment<br />

Credit limit<br />

management<br />

Risk Class Change Approval – requests and approvals in SAP<br />

Integration of customer financials (semi-automatic)<br />

Credit limit Request (CLR) and Risk Class Request (RCR)<br />

functionality to approve or reject decisions<br />

Documented Credit Decision (DCD) functionality to approve or<br />

reject release of credit blocks<br />

Improved Business Partner management using Global, Regional<br />

and Local Responsibility Level<br />

Credit integration of Collateral Management (Guarantees, Barter, ..)<br />

15


20 Healthcare<br />

Big Bang - Credit<br />

Management Scope<br />

25 Countries<br />

18 Crop science<br />

34 Healthcare<br />

55 Legal<br />

Entities<br />

21 Crop science<br />

Scope


FSCM Big Bang – Credit Management<br />

Overview of training materials<br />

Process Maps<br />

1. Customer risk assessment – Link (myBPM)<br />

2. Credit limit management – Link (myBPM)<br />

Desktop procedures – make sure you are already logged in BEAM before accessing the below links<br />

1. Customer risk assessment – Link (BEAM)<br />

1.1 Business Partner Hierarchy View & Maintenance – Link (BEAM)<br />

2. Credit limit management – Link (BEAM)<br />

2.1 Collaterals – Link (BEAM)<br />

Training materials<br />

1. Overview Credit Management - Link<br />

2. BP responsibility – Link<br />

3. Risk Class Request – Link<br />

4. Credit Limit Request – Link<br />

5. Documented Credit Decision – Link<br />

Draft – Detailed materials<br />

1. Risk Class Request – Link<br />

2. Credit Limit Request – Link<br />

3. Collaterals – Link<br />

Ask Videos<br />

1. BP responsibility – Link<br />

2. Risk Class Request – Link Video 1 / Link Video 2<br />

3. Credit Limit Request – Link<br />

4. Documented Credit Decision – Link<br />

5. Collaterals & FD document – Link


FSCM Big Bang<br />

Transformation Plan – focus on UAT (Regional – CS & HC together)<br />

1 LATM - April 16 th – 20 th 2018<br />

NA - April 23 rd – 27 th 2018 2<br />

Country LE<br />

Country LE<br />

Brazil 1353<br />

Colombia 1321<br />

Mexico 168<br />

1<br />

5<br />

4<br />

EMEA 2 - May 22 th – May 25 th 2018<br />

Country LE<br />

Germany 32 Germany 2001<br />

Germany 1230 Finland 2174<br />

Germany 1341 Netherlands 1901<br />

Germany 1546 Switzerland 1611<br />

Germany 1582 UAE 1707<br />

EMEA 1 - May 16 th – May 18 th 2018<br />

Country LE<br />

Belgium 1340<br />

Belgium 159<br />

France 190<br />

France 193<br />

France 1269<br />

Germany 932<br />

Germany 2030<br />

Italy 185<br />

Italy 948<br />

Italy 1345<br />

Ireland 184<br />

Netherlands 188<br />

Portugal 193<br />

Portugal 1334<br />

Spain 267<br />

Spain 1254<br />

Spain 2138<br />

Turkey (HC) 92<br />

Turkey (CS) 92<br />

UK 203<br />

UK 1315<br />

5<br />

LATM<br />

Sao Paolo (Brazil)<br />

4<br />

UAT<br />

EMEA 1<br />

Loos (France)<br />

3<br />

Mumbai (India)<br />

2<br />

Canada 393<br />

Canada 1318<br />

C<strong>ost</strong>a Rica 1914<br />

US 353<br />

US 1372<br />

US 2083<br />

APAC - May 7 th – May 11 th 2018<br />

Country LE<br />

Australia 157<br />

Australia 1335<br />

China 882<br />

China 1391<br />

China 1953<br />

China 1954<br />

China 1955<br />

Korea 695<br />

Korea 963<br />

India 73<br />

India 1332<br />

Japan 94<br />

Japan 134<br />

Philippines 1508<br />

3<br />

18


Overview Credit Management Processes<br />

Global view<br />

Master Data Maintenance<br />

Credit Profile<br />

Global Financial Data<br />

Credit Segment<br />

Relationships<br />

Credit Limit<br />

Key Figures<br />

Collaterals Management<br />

Credit Check<br />

Cockpit<br />

Score<br />

Risk Class<br />

19


Global Credit Manager View – one click all information<br />

Page 20


Master Data Maintenance - Credit Profile<br />

• Clear view of<br />

• Credit Check Account<br />

• Customer Group<br />

• Responsibility Levels (Local, Regional,<br />

Global)<br />

• Other information on “Credit Profile”:<br />

• Risk-Automode<br />

• Risk Class Change Documents


Master Data Maintenance - Credit Segment<br />

• Replication from Master Data System<br />

• Credit Segments (derived from activated company codes)<br />

• Soft Block (derived from classification ‘Out of Business’)<br />

• Defaulting when BP is created<br />

• Credit Limit<br />

• Soft Block<br />

• Special Attention Types<br />

• Other Information on “Credit Segment”:<br />

• Credit Limit Automode<br />

• Seasonal Credit Limit<br />

• Growth Factor<br />

• Block Reasons<br />

• Check override<br />

• Collaterals


Master Data Maintenance - Global Financial Data<br />

• Create / Change / Delete Global Financial Data<br />

• Two different Statement Types: Annual / Quarterly<br />

• Maintenance<br />

• Manual<br />

• Excel Mass Upload (Report: /BAY0/FM_CR_UPL_FIN)<br />

• Must be balanced<br />

• Balance Sheet Information<br />

• Income Statement<br />

• Ratios<br />

• Delta Y o Y (compare 1 st column with 2 nd )<br />

• 3 Yr Trend (compare 1 st column with 3 rd column)<br />

• Additional Data (all used for score calculation)<br />

• Country Risk<br />

• Outlook<br />

• Starting Year<br />

• 3rd Party Data


Score – Calculation and Snapshot<br />

• If 3 rd Party Data” is not available, its<br />

weight will be equally distributed<br />

among these four parameters:<br />

• Weighted Average Days Late (=ADD 12<br />

Months Average)<br />

• Delta WADL year over year (=ADD Delta 12-<br />

24)<br />

• Years in Business (=Starting year)<br />

• Country Rating (=Bayer country rating)<br />

• Score validity date is determined in dependence of credit<br />

limit and risk class (BRF+ decision table).<br />

• The Snapshot (which contains details of score calculation,<br />

score history, financial statement information, ratios,<br />

balance sheet analyses etc.) can be displayed via the<br />

information button next to the score.<br />

• Value -999 is displayed in Snapshot if the parameter is not<br />

available.


Risk Class – Calculation and Automatic Mode<br />

• Children inherit risk class value from<br />

GU.<br />

• Risk class can change<br />

• if score value changes<br />

• if a new risk class is manually requested and<br />

approved (Risk Class Request).<br />

• Only credit analyst or members of<br />

credit analyst group assigned to that<br />

BP are allowed to set flag<br />

“Automatic Mode”.<br />

• If “Automatic Mode” is flagged, a<br />

risk class request (RCR) is created<br />

and automatically approved.<br />

• If “Automatic Mode” is not flagged, a<br />

RCR is created and needs to be<br />

processed manually.


Risk Class – Risk Class Request (RCR)<br />

• Risk Class Requests can be created manually via the button in<br />

the Business Partner (tab “Credit Profile”).<br />

• The latest Risk Class Request can also be displayed via a<br />

button in the BP (tab “Credit Profile”).<br />

• If there are several credit analyst<br />

groups with the same responsibility<br />

level, the group of the segment with<br />

the highest credit limit is assigned to<br />

the RCR.<br />

• Emails are not sent out during the risk<br />

class approval process.


Credit Limit - Automatic Mode<br />

• Only credit analyst or members of credit<br />

analyst group assigned to that BP are<br />

allowed to set flag “Automatic Mode”.<br />

• If “Automatic Mode” is flagged, the<br />

calculated limit does not result in a CLR<br />

(=does not need to be approved).


Credit Limit - Credit Limit Request (CLR)<br />

• If responsibility level is GLO or REG, limit can only be<br />

manually requested on main segment. If it is LOC, the limit<br />

can only manually be requested on credit segment level.<br />

• Manual requests do always lead to the creation of a CLR.<br />

• Requester must be credit analyst or member of credit<br />

analyst group.<br />

• Approver must be member of approver group (to be<br />

maintained in BP master data relationships).<br />

• Approver groups must be maintained in BRF+ table (in<br />

dependence of responsibility level, credit segment,<br />

requested limit and relative change).


Key Figures – ADD/ADP & High Balance<br />

• ADD, ADP and High Balance key figures are consolidated on GU level and main segment level.<br />

• All available credit segments of the children must have been created for the GU. If not, the consolidation<br />

of these key figures fails.<br />

• Key figures on tab “Payment Behaviour Key Figures” (e.g. “highest dunning level”, “oldest open item”)<br />

are not consolidated.


Credit Check – Documented Credit Decisions (DCD)<br />

• For each blocked order, a DCD is created.<br />

• Approver of DCD must be member of approver group (to be maintained in BP master data relationships).<br />

• Credit Analyst Groups must be maintained in BRF+ table (in dependence of credit segment, risk class, order<br />

value).<br />

• Approver groups must be maintained in BRF+ table (in dependence of credit segment, risk class and order<br />

value).


Cockpit<br />

• Transaction /BAY0/FM_CR_COCKPIT<br />

• After having entered any selection criteria, the report has to be executed (F8) via the above<br />

highlighted button.


Key learning<br />

Credit<br />

Changing concept of the customer hierarchies before the go live<br />

Working with 6 key countries (US; FR; IN; IT; DE, KR) to create the blueprint<br />

Documentation of the processes<br />

Refresh traning before the go live<br />

Longer Hypercare phase and FAQ creation<br />

No Waterfall development -> agile methodology<br />

Big Bang approch, right decission!<br />

Downgrade the ICS controls to business process controls<br />

Automation is key with a growing business<br />

32


Next steps<br />

Scorecard 2.0 for more automation and risk mitigation<br />

33


Contact<br />

Zahre Cinibulak<br />

Global Process Owner Credit, Collections & Dispute Management<br />

Phone:<br />

Mobile:<br />

e-mail:<br />

+49 – 214 30-52087<br />

+49 – 173 56-52487<br />

Zahre.Cinibulak@<strong>bayer</strong>.com<br />

34

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!