PLG_Brochure_University_p (1)

AFTER
BEFORE
CAMPUS
ILLUMINATION

BEFORE
AFTER

PINNACLE LIGHTING GROUP
Outdoor lighting presents a wide array of intricate
considerations, ranging from the pedestrian experience,
recruitment and retention, to energy consumption. College
campuses take on more complex issues when you take in
account the well being of each student and faculty member.
Campus designs embody institutional values and students,
faculty, alumni and partners want to align themselves
with institutions whose values mirror their own. The
buildings and landscape have an enormous impact on the
environment, and institutions can leverage real estate to
reflect their core values.
Some of the most important learning on campus happens
outside the classroom—in the corridors, on the lawns, in
the spaces in between. Designers are finding way to
literally break down walls on today’s campuses, to
promote increased transparency and encourage
spontaneous interaction.
Imagine the possibilities when the days are extended into
the night, continuing impromptu academia, recreational,
and personal human interactions. While lighting the way
to support a great sense of safety and security for all
pedestrians on campus and moving toward a sustainable
lighting model, dramatically decreasing outdoor lighting
energy consumption on campus is the way of the future.
We understand these improvements call upon the
generosity of patrons and donors. The goal of generous
alumni donors is to “pay the school forward” for the
benefits of one’s gift will impart to others. It has been
our experience that donors want to position themselves
as living, breathing, interconnected patrons instead on
canonic, fixed, or stayed institutions and looking for
innovative ways to further enhance their beloved alma
mater. Creating an extended, safer, contemporary and cost
saving green space for students and staff, with outdoor
lighting, attracts forward thinking donors.
Pinnacle Lighting Group is the leading college campus
outdoor lighting specialist in the country. Let us design,
install and maintain your state-of-the-art outdoor
architectural and landscape lighting system.

ENHANCE THE
BEAUTY OF YOUR
CAMPUS AT NIGHT
College Presidents understand the
importance of first time campus visits
from potential students. A beautiful
campus can be the deciding factor in
their college choice, often times “falling
in love” with the campus itself when
they first set foot on campus.
Over the course of four years,
undergraduates cross the campus
thousands of times, reading books on the
quad, meeting outside the library, and
soaking up the atmosphere day or night.
The artistry and beauty of emphasizing
architectural features, coloration
improvements, highlighting attractive
landscape elements and illuminating
your campuses trademark features with
outdoor lighting, may provide that
welcome touch of inspiration to make
your campus their home for the next
four + years.
AFTER
BEFORE

BEFORE
AFTER

ENSURING THE SAFETY OF
YOUR STUDENTS AND FACULTY
Whether big or small, rural or urban, personal safety and security
on campus are big concerns for students and parents across the
country.
On average, sexual assaults and other crimes are more likely to
occur at night.
As you know, in college, nightlife is very important in student
life. Night classes, club meetings, and events occur at night, so
night time traffic rate can be high and opportunities for students
to attend many events. To reduce risks and increase their sense
of security college students are encouraged to take many safety
precautions from enrolling in self defense class, carrying a
whistle or alarm, use an escort system, use safety apps on their
phones, watch their drinks by never leaving them unattended to
walking in only safely lit areas.
Every school has a campus safety or security office, and part
of each student’s tuition funds it. Let it be known your safety
program goes above and beyond standard practices with
strategic outdoor lighting and design plan to protect each
student and employee by illuminating your campus throughout
exposing safety compromised areas.
According to the National Institute of Justice, improving lighting
designs of parking lots, community streets, college campuses
and other exterior areas can reduce crime and property offenses
by 20 percent. This reduction is due to the offender perceiving a
greater risk for apprehension as more adequate lighting makes
them highly visible. One concern is making sure high risk areas
are lit up correctly. Many campuses still use spot lights and flood
lights to light up larger and specific areas. Have you ever found
yourself correcting your eyesight to combat the spot lights
after glare? For some the harsh lights can actually be painful to
the eyes. In addition to light sensitivity, bright lights or glare
can cause a temporary “blindness” where one’s central and
peripheral vision is blocked or washed out by the brightness.
Eliminating bright blinding lights improves your campus safety.
You can’t identify an attacker if you can’t see them. Potential
criminals also assume that enhanced lighting equates to the
organization or residents investing more in their properties and
thus investing more to prevent crime.
By including outdoor lighting planning and installation as part
of your security to your students and faculty, you can offer
adequate safety around the clock.

ENERGY CONSUMPTION SAVINGS
All campuses should be looking to dramatically decrease in outdoor lighting energy consumption. As campus users
move between various nighttime destinations, it is important that lighting strategies are designed to connect space
types with strategies that minimize energy usage and still keeping safety a priority. Replacing old lighting with new
LED bulbs, can save up to 70% in electrical utilities expenses.
BEFORE
AFTER

RECRUITMENT
Just like potential students, potential faculty
and staff look at the overall experience
of the campus experience. Recognizing
a school that puts the safety of their
students and faculty first, becomes high on
the list of life/work benefits.
In fact, good lighting design doesn’t just
deter crime, it also improves productivity,
morale, and health of employees, according
to the American Psychological Association.
“By investing in the health and safety of
employees, organizations may benefit
from greater productivity and reductions
in healthcare costs, absenteeism and
accident/injury rates,” according to the
APA’s website.
Well controlled, bright lights are essential
to keeping workers and property safe while
also improving productivity, morale and
overall health.

DONORS
Placing a dedication plaque on the
wall of campus buildings is one thing,
naming a nighttime designated area
after the donor is quite another. Like
naming a star after them. The beauty of
the night sky is not for sale, but is free
for all to enjoy throughout the evening
with an outdoor lighting system.
BEFORE

AFTER

“The Pinnacle team has truly transformed our
beautiful, historic campus, by illuminating
everything from our grounds to the top of our
bell tower. Their expert lighting techniques
highlight and enhance the architecture
and grounds in a way that was completely
unexpected. The fact that our campus will also
be safer and more energy efficient is an added
bonus. Their team worked seamlessly with our
facilities staff, and we are grateful for their
hard work and the beautiful finished product
that will be enjoyed for years to come.”
~Dr. Pamela Davies,
President of Queens University of Charlotte
888.338.0186
pinnaclelightinggroup.com | info@pinnaclelighting
4279 Roswell Rd., Ste 102, Atlanta, GA 30342