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City's Book Mogi das Cruzes SP 2017-18

It is a bilingual publication (Portuguese and English) that introduces the city of MOGI DAS CRUZES in São Paulo - Brazil. Summarizing the main points and reasons why to invest or to do business in the city.

It is a bilingual publication (Portuguese and English) that introduces the city of MOGI DAS CRUZES in São Paulo - Brazil. Summarizing the main points and reasons why to invest or to do business in the city.

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INTERVIEW<br />

: What differences does <strong>Mogi</strong> <strong>das</strong><br />

<strong>Cruzes</strong> offer to future investors?<br />

mm: <strong>Mogi</strong>, first of all, offers quality of life for its<br />

workers. Here we have good health, a good education,<br />

a municipality that offers better security than other<br />

cities. <strong>Mogi</strong> has a good location, close to Guarulhos<br />

airport, port of Santos and São Sebastião, between the<br />

major consumer centers of Brazil, São Paulo and Rio<br />

de Janeiro. We have a qualified workforce with more<br />

than 20 thousand university students in the city. We<br />

create a proximity, a very good partnership between the<br />

city and the companies in order to support them and to<br />

encourage them. <strong>Mogi</strong> is able to receive any person who<br />

wants to engage in a business.<br />

Mayor Melo talking to students at Cemforpe.<br />

of the public power, because there is a certain distance<br />

in Brazil. I have been trying to visit these companies so<br />

that the City Hall can understand what they are needing<br />

so that we can support them and meet their needs.<br />

Since bureaucratic issues so that they can have a better<br />

economic activity, which consequently will improve job<br />

creation and this helps the local economy. The city as a<br />

whole grows. I am learning what each company does,<br />

so that even within institutional relationships we can<br />

introduce them to other companies, other cities and<br />

other places. That is, when they are advancing, the city<br />

grows. My main goal is to be able to support them.<br />

: Regarding your last trip to the<br />

United States, how can this experience contribute<br />

to the technological development of <strong>Mogi</strong>?<br />

mm: We are creating a favorable environment<br />

for technology. <strong>Mogi</strong> has a diversifi ed economy<br />

distributed among a strong industry, strong trade,<br />

strong service and strong agricultural activity. We<br />

want to create a new economic environment. We all<br />

have a cell phone with dozens of apps. Technology is a<br />

segment that generates a signifi cant economic value.<br />

We were in the United States, we went to learn from<br />

those who already did it. We were in Fairfax County,<br />

Silicon Valley of the east coast. The largest data center<br />

companies in the world are installed there. We sought<br />

the technology and the methodology that they used to<br />

apply in <strong>Mogi</strong>, in our Digital Polo that was created<br />

to encourage the creation of startups. I have sought<br />

to create environments for the development of the<br />

city for the medium and long term. Politicians often<br />

make short-term planning by always thinking about<br />

the next election. We have sensitized the secretaries<br />

and the collaborators that we have to do politics for<br />

a generation.<br />

Mr. Melo met political authorities in order to build up partnerships.<br />

110<br />

MOGI DAS CRUZES-<strong>SP</strong>/BRAZIL<br />

MOGI DAS CRUZES-<strong>SP</strong>/BRAZIL<br />

CITY´S BOOK <strong>2017</strong>-<strong>18</strong> CITY´S BOOK <strong>2017</strong>-<strong>18</strong><br />

111

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