Aveda Institutes Canada Catalog as of 2014-12

COME
WITH A
DREAM
LEAVE
WITH A
CAREER
Why Aveda?
The Aveda Brand
The Cutting Edge Curriculum
The Endless Opportunities
The Industry Innovators
The Cutting Edge Curriculum
11 Institute Hairstyling Program
17 Academy Salon Program
Endless Opportunities
As part of a highly regarded global network of beauty
schools, the Aveda Institute is a training ground for aspiring
hair & beauty professionals who want the solid technical
foundations and business tools required to develop successful
careers. If you are looking for an opportunity to express
your creativity and establish a professional career rooted in
wellness, healing and social responsibility, look no further.
Enroll in the Aveda Institute Canada and let us develop your
natural talent. The Aveda Institute Canada is part of a network
of more than 57 Aveda Institutes worldwide.
23 Continuing Education
The Industry Innovators
27 Ray Civello
29 The Industry Innovators
31 Our Schools
33 Student Services
35 Academic Information
37 Policy and Standards
AVEDA 39 INSTITUTE Testimonials CANADA 3

WHY
AVEDA
I N S T I T U T E ?
THE AVEDA BRAND
Aveda is the first beauty company manufacturing products with organic,
plant-based alternatives to synthetic chemicals and packaging with 100%
certified wind power.
THE CUTTING EDGE CURRICULUM
Aveda is the only global beauty brand that has a complete education
system with dedicated programs for both professional and salon
development to make sure that you are always on top of your game in
this industry.
THE ENDLESS OPPORTUNITIES
With our 95% job placement rate and the Aveda network of over 7,000
salons/spas, institutes and stores worldwide you can go anywhere your
talent takes you.
THE INDUSTRY INNOVATORS
Be inspired by the beauty industry innovators that call Aveda home. Learn
from these world-renowned global artists at special workshops, industry
events and Aveda Advanced Academy classes.
AVEDA INSTITUTE CANADA 5

OUR PRODUCTS
Aveda products have been harvested with great respect
for the earth in all aspects. We are proud to have been
the first beauty company using 100% post consumer
recycled materials. We are also the first beauty company
manufacturing products with 100% wind power.
THE AVEDA
PHILOSOPHY
“Our mission at Aveda is to care for the world we live
in, from the products we make, to the ways in which
we give back to society. At Aveda, we strive to set an
example for environmental leadership and responsibility,
not just in the world of beauty, but around the world.”
- Horst Rechelbacher
OUR STORIES:
At Aveda, we are committed to caring and building
relationships locally and globally. We partner with indigenous
communities to provide job opportunities abroad and harvest
only the best quality of plant and flower based ingredients for
our products.
avedacanada.com/ingredient
scan this qr code
to learn more about where
we source our ingredients.
Journey with us to
trace Aveda’s ingredients
back to the farm or
harvest co-op.
OUR GREEN MISSION
At Aveda, we encourage our students to be the change. They become
ambassadors by becoming leaders and educating their communities on
how to live an eco-friendly lifestyle.
AVEDA INSTITUTE CANADA 7

THE
CUTTING
EDGE
CURRICULUM
REAL WORLD EXPERIENCE
All of our programs include the opportunity to service guests in a high energy salon
environment allowing you to sharpen your skills, become more confident and build
your guest base. You’ll have certified educators to advise and consult with you and a
customer base who understands that you are here to learn.
SESSION HAIRDRESSING
Be ready to work in editorial, television and film by collaborating with a creative director,
wardrobe stylist, photographer and makeup artist on your own editorial photo shoot.
AVEDA BUSINESS COLLEGE
Using Aveda Business College curriculum, you will learn the skills and information to be
successful not only as a salon stylist, but also as a salon owner. Our curriculum reflects the
insights of successful salon and spa professionals, setting a standard of excellence.
POINTS OF DIFFERENCE
PROGRAM
At Aveda we believe in delivering world-class service. You will learn the fundamentals
of the Aveda Salon Spa Service cycle, its pure flower and plant based products, the
company’s healing culture and commitment to the well-being of individuals, the planet
and creative technical systems.
LICENSING AND CERTIFICATION
Our curriculum is designed to prepare you for provincial and national licensing
examinations and gainful employment. You will learn the technical, personal and business
skills to prepare you for work in a professional salon or spa, specifically catering to
provincial laws, safety and sanitation requirements.
POST GRADUATE OPPORTUNITIES
We encourage our students to push boundaries and allow themselves to be inspired.
Our Academy Salon Program offers new stylists an opportunity to refine their skills.
Experienced salon and spa professionals can explore their creative freedom and
advanced techniques in our Advanced Academy and Collega Education Classes. Through
Educator Development training, talented technicians can share their passion and
mastery of the craft.
AVEDA INSTITUTE CANADA 9

AVEDA
INSTITUTE
HAIRSTYLING PROGRAM
Express your creativity and talent. Our hairstyling course incorporates hands-on learning
to provide you with real salon experience, with a focus on beauty and wellness. Aveda
teaches you the business aspect of the industry and how to market yourself. You will learn
to build your own guest-base by working with real guests throughout your program. As an
Aveda graduate, you will be a true salon professional with limitless career opportunities.
Graduate in: 10-12+months (1200-1500 hours)
Level: Beginner
Pre-Requisite: Little to no experience
Certification Awarded: Hairstyling Diploma
Introduction/Alpha Unit
You will start by learning the fundamentals. Lectures, demonstrations and workshops
concentrate on skill, accuracy and reinforcing classroom knowledge. You’ll be introduced
to retailing, guest services, sanitation and safety requirements.
Beta Unit
Unlock your creativity as you explore the latest trends and techniques in cut, colour and style.
You will increase your confidence on the clinic floor and begin to learn vital career-advancing
skills such as interviewing and resume writing.
Gamma Unit
Get ready to launch your career with in-depth training in guest service, time management,
self-promotion, goal setting and entrepreneurship. Your speed, accuracy and concentration
are now ready for the salon. You demonstrate competency in all tasks required for the skill
certification examination and possess the theoretical knowledge required to pass the written
exam. It’s time to realize your dreams as a salon professional.
AVEDA INSTITUTE CANADA
11

LEARN
GROW
BECOME
CURRICULUM OVERVIEW
PLANT
AROMAOLOGY
history of aromaology
therapeutic effects
custom testing and blending
CHEMISTRY
scalp and hair analysis
bacteriology
infection control
sanitation/sterilization
ingredient analysis
ANATOMY &
PHYSIOLOGY
cells, tissue and organs
muscular system
nervous system
circulatory system
endocrine system
excretory system
respiratory system
digestive system
nutrition
SHAMPOOING/
CONDITIONING
products
procedures/techniques
draping
selecting correct shampoo/
conditioner
HAIR STYLING
wet styling
fingerwaving
extensions
pin curl techniques
roller setting
comb out techniques
artistry in hair styling
flat irons
marcel irons
curling irons
blow-dry
finishing
HAIR CUTTING
tools and techniques
sectioning
scissor handling
clipper-cutting
razor-cutting
guest consultation
beard and moustache grooming
PERMANENT
WAVING
history of permanent waving
chemistry of solutions
pre-perm analysis
rod selection
perming techniques
custom perm design
and wrapping
reforming
CHEMICAL HAIR
RELAXING/
RETEXTURIZING
SYSTEM
product analysis
guest hair analysis
application techniques
equipment, tools and materials
chemical and thermal damage
treatment and repair
HAIR
COLOURING
colour theory
classifications of hair colour
product analysis
corrective colouring
contemporary techniques
one dimensional
multidimensional
enlightening/toning
foils
SKIN CARE
histology
disorders
factors affecting
the skin’s health
cleansing
moisturizing
MAKEUP
colour theory
contoured and natural application
subtle and dramatic application
NAIL CARE
structure
disorders and diseases
shapes
massage techniques for hands &
arms
PROVINCIAL
RULES AND
REGULATIONS
provincial laws and regulations
safety and sanitation requirements
including whmis
personal/career development
time management
team building
communication
cover letter/resume writing
interview techniques
employee benefits and wages
salon ethics
guest building/retention
guest/employer relations
AVEDA BUSINESS
COLLEGE
salon operations
finance
guest services
AVEDA INSTITUTE CANADA 13

hair: leah boutros, graduate | makeup: karyl pavanich | photography: lindsay elliott
START YOUR FUTURE
Start you hairstyling career at the Aveda Institute Canada by following our easy 3 step
admission process or schedule an informational interview by calling an admissions
specialist at 1.877.90.AVEDA today!
3 STEP ADMISSION PROCESS
STEP 1
Contact an admissions specialist at 1.877.90.Aveda or email: info@avedainstitute.ca
Participate in an informational interview with the admissions specialist. The interview will
include a career planning session and a tour of the facility. If you are out of province, you may
do your interview via Skype.
STEP 2
Submit a completed aveda institute program application package including:
Program application form.
Deposit which is deducted from the tuition amount.
Personal essay (written or video) illustrating why you would like to become a beauty
industry professional at the aveda institute canada. Your statement should be a
minimum of one page, on 8.5 X11-inch paper or can be in a video essay form, five
minutes in length.
Letter of recommendation. Examples: employer, teacher, family doctor, member of
volunteer organization or spiritual leader. This may be a professional or a character
reference, preferably not from a family member or friend.
Official copy of your high school transcript or equivalent general education diploma.
If you do not have this you may be granted entry by writing an equivalency test.
EDITORIAL PHOTOSHOOT
STEP 3
Submit remaining tuition or payment information form 4 weeks before your program
start date.
To provide exposure to all areas of the hairstyling industry,
students in our Institute Hairstyling Program participate
in the Session Hairdressing project that will allow them to
bring their artistic vision to life.
Session Hairdressers are hairstylists working in fashion,
television, movies, and industries outside mainstream
salon hairdressing. Session hairdressing refers to a photo
“session” where a photographer, hairstylist, make-up artist
and fashion stylist or editor collaborate to produce images
of a model or celebrity wearing current fashion or designer
goods for the magazine, fashion and advertising industry.
From developing an idea, to collaborating with the creative
director, photographer, make up artist, and wardrobe
stylist - students will be involved in the entire process
of an editorial photo shoot.
Students will learn the steps necessary to direct future
shoots, help build their own portfolio, and develop the skills
to prepare for future success working in editorial, television,
film or theatre.
All application materials must be submitted to the attention of the admissions office.
*For international and transfer students please contact an admissions specialist
for additional information.
All applicants will be notified of the admissions decision in writing.
AVEDA INSTITUTE CANADA 15

AVEDA
ACADEMY
SALON
PROGRAM
A NEW STYLIST?
ACCELERATE YOUR CAREER.
The Aveda Academy Salon is an advanced level
program for hairstylists who have completed a
hairstyling diploma and wish to accelerate their
careers. Through innovative and inspiring education,
hands-on experience and a high-energy salon
environment, this program is designed to have you
working as a stylist upon graduation.
Graduate in:
Level: Intermediate/Advanced
Pre-requisite: Hairstyling Diploma, license
or registered apprenticeship
Certification Awarded: Hair Cut Specialist, Hair Colour
Specialist or Dual Specialist Certificate.
Eligibility:
apprenticeship
Salon location with a Lead Educator
Required Tools:
Items can be purchased through the Aveda Academy once
you are enrolled. Tools must be approved by the
Creative Director or an Academy Educator.
Tools required for all students:
Additional Tools required for Haircutting students:
Additional Tools required for Hair Colour students:
CURRICULUM
OVERVIEW
The Aveda Academy Salon Program is designed to
develop and expand student’s skills in every aspect
of their career as a successful hairstylist and/or
colour technician. Consistent coaching, morning
meetings and monthly one-on-one reviews are
designed to develop professionalism, inspire team
participation and encourage a desired career path.
Aveda Points of Difference will be the major influence
at all 3 levels of training.
GOAL
and technicians to the Aveda Network
in the beauty industry
change Concept
hands-on experience
AVEDA ACADEMY SALON
17

SPECIALIZE
EXPLORE
REFINE
CURRICULUM OVERVIEW
Orientation: Colour & Cut
guest services and recruitment
shampooing & conditioning experience
blow-drying/styling techniques
aveda points of difference
aveda botanical hair and scalp therapy
product-ivity
finishing touches
styling essentials
Colour
Level 1: Specialize
Introduction to Vision Crafting
consultation process
make-up applications, highlighting and contouring face
Hair Colour Systems, Solutions, & Placement
tint applications
partial highlight weaving technique
six section full head foil highlights
Level 2: Explore
Application to Vision Crafting
Design style for guests in a holistic approach during
work sessions.
Up styling
ponytail technique
french roll technique
freehand technique
Advanced Colour Correction
going darker/going lighter, low-lighting,
refreshing colour, re-establishing colour.
Colouring Short Hair
short hair/men’s foiling technique
Advanced Reds and Blondes
creating great reds, creating great blondes,
virgin hair colour application.
Texturizing
retexturizing, wrap techniques
Advanced Colour Techniques
back-combing, hidden colour, colour melting
Full Spectrum Deep
highlighting dark hair
Aveda Portfolio Collections
Explore collection colours with an aim to
combine all the techniques learned and
customized for different guests.
Level 3: Refine
Lessons will be based on the progression of the
individual student and will be customized by the
educator. Students’ performance will also
be evaluated as in a real-salon situation.
Cut
Level 1: Specialize
Introduction to Vision Crafting
consultation process
make-up applications, highlighting and
contouring face
Haircutting Fundamentals/Legendary Classics
In-depth haircutting approached with a combination
of one-length, graduation and layering.
Technical Texture
twist cutting, point cutting, slide cutting
Level 2: Explore
Application to Vision Crafting
Design style for guests in a holistic approach during
work sessions.
Up styling
ponytail technique
french roll technique
freehand technique razor cutting
Razor Cutting
In-depth razor cutting approached with a combination
of one-length, graduation and layering.
Cutting Textured Hair
Aveda Portfolio Collections
Explore collection haircuts with an aim to combine all the
techniques learned and customize for different guests.
Level 3: Refine
Lessons for the last month will be based on the progression
of the individual student and will be customized by the
educator. Student’s performance will also be evaluated
as in a real-salon situation.
AVEDA ACADEMY SALON 19

HAIR: ASHLEIGH TURCO | MAKEUP: JANE MALLONGA | PHOTOGRAPHY: LINDSAY ELLIOTT
ADMISSIONS
ACADEMY SALON PROGRAM
ARE YOU READY TO JUMPSTART YOUR CAREER?
Excited about the prospect of training at the Aveda Academy Salon?
Here is all you have to do to get started. To schedule an informational interview, call
an Admissions Specialist at 1.877.90.AVEDA today!
3 STEP ADMISSION PROCESS
STEP 1
Call an Admissions Specialist at 1.877.90.AVEDA or email: info@avedainstitute.ca
STEP 2
Participate in an informational interview with the Admissions Coordinator. The interview will include a
career planning session and a tour of the facility. If you are out of province, you may do your interview
via Skype.
Submit a completed Aveda Academy Program Application Package including:
Program Application Form.
Deposit which is deducted from the tuition amount.
Current resume with a letter of interest
Proof of license, registered apprenticeship, or hairstyling diploma.
Pass skills assessment conducted at an Aveda Academy Salon location
with a Lead Educator.
19 years of age prior to the start of the study period or graduation from grade 12 (or equivalent)
STEP 3
Submit remaining tuition or payment information form 4 weeks before your program start date.
All application materials must be submitted to the attention of the Admissions Office.
* For International and Transfer Students please contact an Admissions Specialist for additional information.
All applicants will be notified of the admissions decision in writing.
AVEDA ACADEMY SALON 21

CONTINUING
EDUCATION
ADVANCED ACADEMY
The Aveda Advanced Academy offers on-going, continuous
improvement by teaching advanced technical skills, business
building and customized in-salon programs taught by a
team of Aveda’s best international educators.
SALON PROFESSIONAL DEVELOPMENT
Collega Education offers classes in product knowledge, hair
colour, cut, spa, retailing and business building programs
designed to give salon owners, managers and operators the
tools and techniques to sustainably grow their business.
For more information on Aveda Advanced Academy and
Collega Salon Education visit www.collega.com/education
EDUCATOR DEVELOPMENT
Have a passion for teaching? Become an educator for Aveda
and share your passion and technical expertise with future
students and professionals. Your training will incorporate
instruction on teaching techniques, technical and leadership
skills, hands-on experience and continual self-learning.
For additional details regarding continuing education,
please contact an Admissions Representative.
AVEDA INSTITUTE CANADA
23

WHY AVEDA
INSTITUTE?
ENDLESS
OPPORTUNITIES
Aveda is one of the fastest growing worldwide salon
networks in the industry. Our graduates go on to be part
of creative teams that travel the world inspiring other
beauty industry professionals.
With our 95% job placement rate and the Aveda Network
of over 7,000 salons/spas, institutes and stores globally,
the opportunities are endless!
The salon industry is expected to grow by 31% over the
next decade, increasingly becoming among the most
reliable, creative and advantageous international careers.
With the Aveda name behind you the possibilities are
unlimited. Aveda can lead the way to career opportunities
both within and outside the global Aveda Network.
COLOURIST
STYLIST
SALON OWNER
CREATIVE DIRECTOR
EDUCATIONAL DIRECTOR
95% PLACEMENT RATE
EDUCATOR
IMAGE CONSULTANT
STYLIST AND/OR MAKEUP ARTIST
FOR FILM, THEATRE, FASHION OR PRINT
7000+ SALONS AND SPAS
20+ COUNTRIES WORLDWIDE
SCHOOL OWNER
FREELANCE MAKEUP ARTIST/STYLIST
PLATFORM ARTIST
PRODUCT DEVELOPER
AVEDA INSTITUTE CANADA 25

RAY
CIVELLO
Ray Civello is an influential leader and visionary in the fashion, beauty
and wellness industry in Canada. He is the president and founder of
collega international: Canada’s national distribution source of aveda
products, and parent company of Aveda stores, Civello Salons and
Spas, Aveda Institutes and Academies nationwide.
Collega International serves as an educational resource centre
teaching the latest technical trends and business education for
the highest profile salons and spas across canada. Collega trains
Canada’s best global masters, creative directors and lead educators
in cutting, colouring and business to be globally renowned. Combining
his creative skills and a keen business sense, Ray is an international
educator, platform artist, editorial stylist, photographer and public
speaker. To date, his work includes television appearances, fashion
editorials and sold out creative and business workshops.
Recognized in 2010 as an Ernst and Young Entrepreneur
Of The Year in the business-to-consumer products category,
Ray has created an empire that fuels the growth of
the hairstyling industry. Over the past three decades,
ray has developed fourteen highly successful salons across the
nation which are committed to providing guests with the highest
level of service and expertise.
Aveda Institute and Academy graduates gain real-life experiences
through successful job placements in partnering salons. Ray
inspires tomorrow’s professionals to achieve their highest potential
and offers students a true opportunity to learn from
the best.
Internationally respected for his influence on salon-spa development,
Ray’s philosophy on the “art of business” combines beauty, wellness
and an unfailing commitment to environmental leadership and
responsibility. He is passionate about education and the continuous
learning to impact the next generation of salon professionals.
AVEDA INSTITUTE CANADA 27

INDUSTRY
WHY AVEDA
INSTITUTE?
INNOVATORS
Aveda has a unique roster of industry pioneers that is recognized on a global level. These leading industry
artists work to inspire at international hair shows like Aveda Master Jam, Aveda Congress and in our
Aveda Advanced Academy classes in Vancouver, Toronto, Berlin, London and New York.
These global artists call Aveda home and teach special workshops, deliver guest lectures and take time out
of the limelight to inspire our future professionals.
KATHY MEDEIROS
Lead Hair Colour Educator Aveda Academy Salon
Kathy has worked with the Aveda Academy Salon in Toronto since
2005. Since being with Aveda, Kathy has had the opportunity
to work with a number of international Aveda Educators and a
member of Aveda Team Canada who has presented at various shows
across North America. Kathy is currently the Salon Manager and Lead
Colour Educator of the Toronto Aveda Academy Salon. Her passion
for education is an integral part of her success with Aveda. While
maintaining her clientele, Kathy also loves to inspire new talent.
@KathyMedeiros1
DYLAN SIT
Creative Director, Civello Salon & Spas
Dylan began her hairdressing career in 1998 as an apprentice to
Ray Civello at the Civello Salon & Spa where she honed her technical
skill and creative edge. Dylan is currently the Creative Director for
Civello Salon & Spas and a member of the Aveda Purefessional
team. Working along with some of the most talented hairstylists and
designers her accomplishments boast: stylist at New York Fashion
Week, AVEDA Congress, Plugged In and Master Jam events across
North America. Her passions are earning, sharing knowledge and
inspiring others around her.
civello.com
TRISTIN MORRISON
Senior Creative Director, Aveda Salon & School Group
As the Senior Creative Director for the Aveda Academies, Tristin is
passionate about education and sees his primary role as one of
developing excellence in education and helping to attract new talent
to the industry. Tristin joined Aveda in 2001 and was an integral
part of opening the first Aveda Academy Salon in Canada. Tristin has
presented at many Aveda shows including Aveda Congress 2005,
Milan Master Jam 2007 and London Master Jam 2011. He has taken
part in four Aveda collections and travels the world as an educator.
@MorrisonTristin
MARTA MURRAY
Creative Director, Western Canada, Aveda
Marta has worked with many Aveda Purefessionals and Global
Masters at various Aveda shows and at the Aveda Advanced
Academies. In addition to working closely with the Canadian Aveda
Academy Team to teach creative hair cutting classes throughout
North America, Marta has taken a special interest in inspiring and
supporting local artists and designers as the lead hairstylist for
Vancouver Eco Fashion Week.
@MartaMurray
KRISTJAN HAYDEN
Creative Director, Editorial Stylist & Makeup Artist,
Aveda Canada
While his full schedule at Civello Salon & Spa in Toronto keeps him
extremely busy, Kristjan also tours with Aveda as a platform artist
for shows and as an educator. Kristjan has worked with a extensive
roster of celebrity guests ranging from Hollywood it-girls like Olivia
Wilde (House) and Whitney Port (The City) to musicians like Emily
Haines (Metric). Media appearances have included E-Talk, MTV,
MuchMusic, Star! and Entertainment Tonight. Kristjan can regularly
be found fore-casting the latest hair and makeup trends on CBC’s
Steven and Chris.
MORGAN ROY
Creative Director, Aveda Institute Toronto
Morgan joined the Aveda Network in 2005 as a stylist at Civello Salon
Institute in Toronto. Morgan works closely with the Canadian Artistic
team on various Aveda shows and Advanced Academy classes and
hopes to continue inspiring Aveda’s future professionals. Morgan
joins the Aveda US team to work the shows at New York Fashion Week
creating looks for such designers as Rodarte, Yigal Azrouel, Jason
Wu, Christian Siriano, John Patrick Organic and Sophie Theallet.
@MorganRoyG
@KristjanHayden
AVEDA INSTITUTE CANADA 29

BEAUTY IS AS BEAUTY DOES
In keeping with our environmental mission, construction and design
of all our buildings is done in an eco-friendly and sustainable manner to
create a better and safer space for our guests, our employees and the Earth.
RESOURCE LIBRARY AND ADMINISTRATIVE OFFICES
Our resource library has books and DVD’s on styling, motivation,
health and wellness for your reference. Team leaders and admissions
personnel are also available to respond to your questions and concerns.
AVEDA EXPERIENCE CENTRE
A retail store for Aveda hair care, skin care, plant and flower Pure-Fume,
body care, makeup and lifestyle products is located at each campus.
The store gives you the opportunity to practice your guest service and
retailing skills.
SALON CLINIC FLOOR
A diverse array of guests come to the Aveda Institute for beauty and
wellness services. As a student, you will have the opportunity to perform
a spectrum of hair care services in a salon setting under the supervision
of your instructors.
STUDENT LUNCHROOM AND LOCKERS
Students have access to safe, clean lunchroom and locker facilities.
OUR
SCHOOLS
STUDENT CLASSROOMS
Classrooms have been designed to accommodate different types of learning
and special events.
MULTIMEDIA
We incorporate the use of state-of-the-art audio and visual equipment to
enhance the learning experience. From flat panel monitors to web- based
instructional tools and social media integration, we offer a completely
modern and unique learning environment.
AVEDA INSTITUTE CANADA
31

STUDENT
SERVICES
STUDENT ACTIVITIES
Aveda prides itself on its continuous dedication into funding
humanitarian efforts and charities both locally and worldwide.
Students have the opportunity to participate in these events that
not only encourage personal growth and development, but also
provide networking opportunities in the city.
WALK FOR WATER
In honour of earth day, Aveda has set aside a whole month
to love, celebrate and raise funds to protect the earth and
its peoples. Together we have raised over $18 million for
organizations that directly affect environmental change, and $12
million for clean water projects at home and around the world.
Our key fundraising project includes our annual Walk For Water
held across the nation.
This walk unites salon professionals from across North America in
a 6 km walk –the average distance a young girl or woman in East
Africa must walk to access clean water. Through the walk we aim to
generate awareness to the global water crisis. Participate in
our success and help us touch the lives of tens of thousands of
families worldwide.
CAREER PLACEMENT
With over 7,000 Aveda locations worldwide and a network of over
800 salons, spas, health clubs nationwide, the Aveda Institute can
help you begin your professional career.
HOUSING
The Aveda Institute can assist students in finding roommates and
suitable housing, though the Institute does not own or operate
housing facilities.
ACADEMIC AND INDIVIDUAL COUNSELING
The Aveda institute provides academic counseling to all
students. We will help you with tutoring should you
experience challenges in meeting the minimum performance
standards and course requirements as set by the Institute and
provincial requirements
TUITION FEES
financial
information
Tuition for the program can be paid in a lump sum
due by the first day of the program or in monthly
installments throughout the duration of the program.
A receipt is available for each payment. A tuition
statement of account is issued monthly and is also
available anytime upon request.
A deposit must be submitted with completed
application package in order to complete the
application process. Depending on the program, the
deposit may be refunded if a change in enrollment
occurs. Be sure to confirm with the Admissions
Specialist which program has a full refund policy for
the deposit.
Based on program requirements students may also
be required to purchase tools, books, mannequin
heads and other program supplies as required for
specific projects and assignments.
DEFERRALS
Once a student has been accepted to an Aveda
Institute program and both contracts have been
signed and submitted by the applicant, their
enrollment has begun. If at this point the student
wishes to suspend their enrollment and defer to
another available entry date, a deferral fee may be
charged to the student.
STUDENT FINANCIAL ASSISTANCE
AND SCHOLARSHIPS
The Aveda Institute provides potential students with
a variety of financial support options. For financing
options and current scholarship information please
contact an Admissions Specialist.
AVEDA INSTITUTE CANADA 33

LIVE
GREEN
ACADEMIC
INFORMATION
LEARN
GREEN
STUDENT ACTIVITIES
THE GREEN TEAM
Join a school club and help better your community
CUTS FOR UGANDA | ROYAL ACADEMY
Help women learn trades in Masaka, Uganda
AVEDA GLOBAL CUT-A-THON
Guinness Book of Records for “Most Money Raised
for Charity by Haircuts in 24 hours”
WALK FOR WATER
Support communnities in Africa with clean water
COMMUNITY EVENTS
TIFF, Rogers Cup, Ted X, Idea City, Fringe Festival,
Fashion Shows
INDUSTRY EVENTS
Contessa, Edwin Neil Competition, Congress,
NAHA Awards
GRADUATION REQUIREMENTS
To receive a graduation certificate or diploma
from the Aveda Institute you must:
1. Meet the minimum course requirements.
2. Successfully complete all time requirements
of the program.
3. Successfully complete and pass all student
workbooks, skills charts, quizzes and exams.
4. Complete tuition and fee obligations.
5. Meet satisfactory progress requirements.
Successfully complete competency requirements.
7. Participate in extracurricular activities including
career fairs, student shows, student
recognitions, community events and other
activities as required.
ADDITIONAL HOURS
In the event a student requires more time or
additional instruction to complete the required
program hours, extensions may be granted at
the discretion of the Education Team Leader. An
administration fee will be charged to offset the
costs associated with providing additional hours
past the contracted course period.
STUDENT EVALUATION
Your progress at the Aveda Institute will be
evaluated on the basis of weekly written tests, daily
clinic practical experiences, daily quota experiences
and projects. Students in the Institute Hairstyling
Program must also pass a final practical and a written
examination in order to progress through modules
and graduate the program. Students in the Academy
Salon Program must complete and pass all student
workbooks, skill charts and quizzes.
ACCESS TO CUMULATIVE RECORDS
Students and parents of students under the age of 18
who are in regular attendance at the Aveda Institute
has the right to inspect and review the student’s
educational, financial and attendance records to
ensure that they are accurate, factual and do not
violate the student’s privacy or other rights.
Students and/or parents should schedule an
appointment with the administrative Team Leader to
review the student’s records.
STUDENT INFORMATION RELEASE POLICY
The Aveda Institute requires written authorization
from a student or parent/guardian (in case of a
minor) or graduate in order to release academic,
attendance, enrollment status, financial and/orany
other information to agencies, prospective
employers or any other party seeking information
about the student.
AVEDA INSTITUTE CANADA 35

WORK HARD
DREAM BIG
To help prepare you for the workplace,
fragrances are not permitted.
students need to remain in assigned areas at
the Aveda Institute Canada operates much
e. Students who, in the reasonable
all times or receive instructor permission to
like a professional salon. Late arrivals,
determination of the Institute, are not
be in unassigned areas.
absences and other interruptions in your
dressed professionally will be dismissed.
training have a significant effect on your
This dismissal will result in lost hours.
4. To benefit from the training and technical
achievement — just as they would if you were
f. The Aveda Institute operates under the
expertise the Institute offers, students need
an employee in a salon, day spa or other
mantra of TLC: teaching, learning, cleaning.
to be mentally alert and have a sober state of
professional environment. By law, we must
Because cleanliness is often a determining
mind. Students using controlled substances
keep track of your training hours for licensure
factor for guests to decide to return to a
or intoxicants will be terminated.
or certification.
salon, students will be held responsible
for the cleanliness of their workstations,
5. All services or work done by students
STANDARDS
classrooms and surrounding areas within
must be assigned by, performed under
Because every student is a future employee,
the facility.
the supervision of, and evaluated by, an
manager or entrepreneur, you must meet
instructor within the educational situation.
these standards of professionalism which
2. Students are expected to conduct
Students who refuse an assigned service
will prepare you for the demands of your
themselves in a professional manner at all
will be dismissed for the remainder of the
future career:
times and be mindful of the following:
day. Student kits and tools are to be used
1. Maintaining a professional appearance
a. To maintain a proper learning environment
for assigned services only. Only authorized
is vital to your success. Our professional
for all students, anyone who is disruptive in
solicitation of products, merchandise or
appearance guideline includes:
the classroom or on the clinic floor (rudeness,
services will be considered professional.
a. Your uniform is to be clean, neat and worn
foul language or other unprofessional
during classroom and clinic floor hours. It
behavior) may be dismissed for the day.
6. Students are responsible for their own
should not be torn, stained or altered. If it
b. Food, candy and gum are allowed in
personal property. In order to perform
does not meet these standards, students
the lunchroom area only. Beverages can
professional services, student kits/tools
must replace it. Students must present
be consumed in the lunchroom and the
are to be complete at all times. If any items
themselves in uniform at all times. Failure to
classroom areas only.
are missing or damaged, the student will
do so will result in lost hours.
c. The Institute is a smoke-free facility. In
be required to replace the item. Stealing,
b. Footwear must be black, closed toe and
order to maintain a professional image, we
defacing or damaging student or school
P OL IC IE S &
heel, professional in appearance.
c. Sleeveless tops or clothing that exposes
the midsection are not permitted. Students
who fail to comply with this standard will be
ask that students avoid smoking in groups
around the building or in front of the adjacent
businesses. These areas (public and school)
should be kept litter free.
equipment or property can result in
termination and require monetary restitution.
7. Student and staff relationships must
sent home.
d. Students will only be notified of emergency
remain on a professional basis only.
d. The Aveda Institute Canada reserves the
phone calls, so as not to interrupt the
STANDARDS
right to maintain an esthetic standard for all
students, including professional personal
hygiene, grooming to appropriate extent,
Aveda makeup, appropriate facial hair and
educational process.
3. To ensure that each student receives
consistent and comprehensive instruction
8. Students must follow prescribed sanitation
procedures before, during and after all
services are performed.
standard dress code adherence. Synthetic
in the classroom and clinical environments,
AVEDA INSTITUTE CANADA
37

WHAT
THEY
SAY
ABOUT
US
“AVEDA HAS OPENED MY EYES TO A WHOLE NEW PERSPECTIVE ON THE BEAUTY INDUSTRY. THE
WAY AVEDA PROMOTES BEING HEALTHY AND ENVIRONMENTALLY FRIENDLY IS SOMETHING I
AM EXTREMLY PROUD TO BE A PART OF” – AMY SIDORYK. WINNIPEG, MB
“AVEDA HAS BECOME MY HOME AND MY SAVIOUR. THE EDUCATORS, STAFF AND INSTITUTE
HAVE ALL HELPED GIVE ME DIRECTION AND A PURPOSE IN LIFE THAT I WOULD NOT HAVE FOUND
IF I HAD NOT STEPPED INTO THIS BUILDING. EVERYONE HERE IS AMAZING AND I WILL FOREVER
BE GRATEFUL FOR AVEDA GIVING ME A CHANCE” – KIRBY BURKE. WINNIPEG, MB
“TOMORROW MARKS ONE MONTH THAT I HAVE BEEN ATTENDING AVEDA INSTITUTE. IN 2 DAYS
I WILL BE DOING MY VERY FIRST HAIRCUT. THAT’S RIGHT, I’VE BEEN IN SCHOOL FOR A MONTH
AND AM ALREADY GOING TO CUT HAIR. THIS IS HOW HANDS ON EVERYTHING IS. I FEEL IN ONE
MONTH THAT I HAVE LEARNED MORE THAN I EVER DREAMED OF KNOWING.” – AMY, BORN TO
STYLE WINNER 2013. WINNIPEG, MB
“FROM THE MOMENT I STEPPED IN THE DOORS TO AVEDA INSTITUTE CALGARY I HAD
AN INSTANT FEELING OF ‘HOME’. NOW IT’S TURNED INTO MY HOME. I’VE HAD THE
OPPORTUNITY TO GAIN A FAMILY, A WEALTH OF KNOWLEDGE AND A NEW, MORE POSITIVE
OUTLOOK ON THE WORLD AND MY PLACE IN IT.” - TERRI LYNN COURT. CALGARY, AB
“I CHOSE THE AVEDA INSTITUTE BECAUSE OF HOW I WAS TOLD NO ONE WOULD GET LEFT
BEHIND, HOW NO ONE PERSON WOULD FEEL INADEQUATE NEXT TO ANOTHER. HOW PEOPLE
TREATED OTHERS WITH A SENSE OF BELONGING AND KINDNESS. IT WAS LIKE A NEW START TO
SOMETHING BETTER AND BRIGHTER.” JESSICA “DAPHNE” LAROUCHE. CALGARY, AB
“AVEDA TAUGHT ME MORE THAN I THOUGHT I COULD EVER LEARN. I HAVE 100% CONFIDENCE
ON THE SALON FLOOR, NOT TO MENTION, CLASSMATES WHO HAVE BECOME LIFELONG FRIENDS.
THE SCHOOL DIDN’T ONLY IMPROVE THE SKILLS FOR MY CAREER IT ALSO COMPLETELY
IMPROVED MY LIFESTYLE.” - LINDSAY SMITHERS. CALGARY, AB
“WHAT I LOVE THE MOST IS WHEN THE EDUCATORS ARE BY YOUR SIDE EVERY STEP OF THE WAY
- THEY HELP YOU TO FEEL CONFIDENT” – CHERRY VO. CALGARY, AB
“AVEDA GAVE US MORE THAN AN EDUCATION IN HAIR STYLING...IT TAUGHT US TO BE STRONGER
PEOPLE WHO NEVER GIVE UP. IT TAUGHT US HOW HARD WE HAVE TO WORK TO ACHIEVE OUR
GOALS, AND HOW SATISFYING THAT CAN BE. I COULD NOT HAVE CHOSEN A BETTER PLACE TO
TRAIN FOR MY CAREER.” – MELADEE, BORN TO STYLE WINNER 2012. MISSISSAUGA,ON
“IT TOOK A LOT OF COURAGE TO EMBARK ON A NEW, FOREIGN CAREER, BUT I AM SO MUCH
HAPPIER FOR DOING SO. I CAN’T BELIEVE I HAVE PERFORMED OVER 324 SERVICES OVER THIS
PAST YEAR. THE EDUCATORS TOOK A SPECIAL INVESTMENT IN MY PERSONAL EDUCATION AND I
AM GRATEFUL FOR THAT. IT WAS DEFINITELY THE MOST AMAZING 10 MONTHS OF MY LIFE HERE.
THE AVEDA INSTITUTE GAVE ME A VERY SPECIAL DREAM THAT I COULD NEVER BEFORE BE ABLE
TO DREAM MYSELF. I REALLY HOPE THE ACADEMY IS READY FOR ME AS SOON AS POSSIBLE
SO THAT I CAN COME BACK FOR MORE AMAZING HIGHER EDUCATION AND EXPERIENCES.”
– JI HYOU KIM. REPUBLIC OF KOREA
“I CHOSE THE AVEDA INSTITUTE TORONTO BECAUSE OF THE INCREDIBLE ATMOSPHERE THAT I
EXPERIENCED WHILE ON MY TOUR.” – PAISLEY ROSE. VANCOUVER, BC
“I HAVE BEEN ABLE TO SUCCEED BEYOND MY EXPECTATIONS. AVEDA’S PHILOSOPHY OF
TREATING STUDENTS AS EMPLOYEES HAS REALLY PREPARED ME VERY WELL FOR THE
PROFESSIONAL WORLD.” – PAWANDEEP CHOWDHARY. TORONTO, ON
“THE PEOPLE I’VE MET AND THE THINGS I’VE LEARNED HAS BEEN SUCH AN AMAZING
EXPERIENCE SO FAR. I CAN HONESTLY SAY I’VE NEVER LOVED SCHOOL SO MUCH IN MY LIFE,
ESPECIALLY BECAUSE IT DOESN’T FEEL LIKE IT.” – JESSICA NGUYEN. TORONTO, ON

ARE YOU BORN TO STYLE?
SHARE YOUR STORY WITH US.
toll free: 1.877.90.AVEDA
info@avedainstitute.ca
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