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Milković, Envoy of the Mayor of Zagreb and Prof. Damir Boras, PhD, Rector
of the University of Zagreb.
Among the numerous guests were the Vice-Rectors of the Zagreb University:
Prof. Tonći Lazibat, PhD, Prof. Mirjana Hruškar, PhD, and Prof. Miljenko
Šimpraga, PhD, then rectors and vice-rectors of other universities,
deans and vice-deans of faculties of the University of Zagreb and other faculties
in Croatia and the region, academicians, professors emeritus, and
other representatives of economic and social subjects of the City of Zagreb
and the Republic of Croatia.
On December 3, 2018, the Faculty of Economics & Business of the University
of Zagreb celebrated the Day of Faculty and the 98 th anniversary. In the
introductory address Dean Prof. Jurica Pavičić, PhD, reviewed the long tradition,
achievements in the field of scientific and research work and international
cooperation, organization and implementation of conferences
and projects involving professors and students of the Faculty of Economics
& Business and other achievements related to the activities of the Faculty.
The ceremony was attended by Assist. Prof. Marko Primorac, PhD, Envoy
of Ms. Kolinda Grabar Kitarović, President of the Republic of Croatia, Assist.
Prof. Tomislav Ćorić, PhD, Minister of Environment and Energy and
Envoy of the Prime Minister of the Republic of Croatia, Ms. Katarina
On the occasion of the Faculty Day, the prizes were presented: "Mijo
Mirković Award" for scientific work in the field of socio-economic sciences,
awards "Fedor Rocco" for scientific and professional papers from the field
of marketing and "Dr. Pero Jurković " awards for works in the field of finance.
The most successful students of the Faculty of Economics were
awarded by the Dean's awards for success in the study, written works and
extracurricular activities.
The ceremony of the Faculty Day was aggrandized with a special program
performed by the singing choir Sonus oeconomicus of the Faculty of Economics
& Business.
For winners of the awards see here

Award ceremony of the Prof. Dr. Marijan Hanžeković Trust for 2018 was
held on December 6, 2018 at the Palace Hotel. The winner of this year's
award is Assist. Prof. Vladimir Arčabić, PhD, from the Department of Macroeconomics
and Economic Development of the Faculty of Economics
&Business, and was awarded in the category of regular papers for scientific
work Fiscal convergence and sustainability in the European Union.
On that occasion, Assist. Prof. Arčabić, PhD expressed gratitude to all the
professors and colleagues who helped him to shape the work and gave
comments and advices for its improvement. He remarked that he enjoyed
doing the work, no matter how weird it sounded, and that he was satisfied
with the results at every stage of its emergence.
The award, which was presented for the 19th year in a row, was presented
to Assist. Prof. Vladimir Arčabić by the administrator of the trust Ms. Katarina
Ott, PhD, who is also the director of the Institute of Public Finance.
The author analyzes the convergence of fiscal policy and tests the fiscal
sustainability of the European Union and member states using data on
their revenues, expenditures and debt. It considers the absolute convergence
of the convergent member states, which is important because the EU
has no unified fiscal policy, and the policies of member states are heterogeneous
and lead to different fiscal converging groups.
The fourth award ceremony as part of the Croatian Mind to Croatia project
took place at the CineStar Center Branimir in Zagreb on December 11,
2018. The ceremony has gathered a large number of representatives of the
business community and educational institutions. The Faculty of Economics
& Business could be proud since on great success of its students since
all nine finalists were right from our faculty.
The jury praised all the presented ideas and business plans, and stressed
that the decisions were not easy. More than 200 works were received, and
prizes were awarded in three categories - Originally Croatian, Entrepreneurial
Croatia and Innovative Croatia.
Photo: Pixell

In the category of Originally Croatian, students were asked to develop a
new and recognizable product and strategy for its placement on domestic
and foreign markets. In the finals were the projects Edušted, Smartfridge
and the project Protection Behind the Block of David Oresković and Nikica
Mikulić, which eventually won in this category.
In the category of Entrepreneurial Croatia, it was sought for sustainable
ideas aimed at discovering new market niches, as well as creating new
values that will enhance the already existing entrepreneurial infrastructure.
The Smartface project was focused on solving skin problems, DI Box
was a postal mail innovator, and Robot X aimed at increasing the quality
of life of immobilized persons. The jury acknowledged their message, and
the project of Irena Prpić, Marine Previšić and Karle Štimac was proclaimed
winner.
In the category of Innovative Croatia finalists were the Crolock, Magic
Trash Can and Tril projects. Each of them was focused on a specific problem,
and jury agreed that all the ideas were real and innovative. The Magic
Trash Can won as an ecological design project, and was designed by students
Karla Bakalović, Luka Beljan and Lucija Barić.
"In this way, we wanted to simplify the use of trash cans in the household.
The bag consists of biodegradable bags, and as each of these bags is in the
other, and while you do not spend all 20 pieces, you do not have to touch
it", the students said and expressed their gratitude to Professor Mandić
for motivating them in the development of the winning project.
Photo: Pixell
The Croatian Mind to Croatia is socially responsible project of Poslovni dnevnik and Večernji list with the aim of rewarding
the excellence of Croatian students, as well as encouraging easier inclusion in the national economy system. The aim
of the competition is to present the ideas, knowledge and abilities of Croatian students transferred to concrete projects
related to three main thematic directions of the national development strategy.
3

On the occasion of the 41st anniversary celebration and the Day of the University
in Mostar on December 5, 2018, plaques and charters were awarded
to the individuals and institutions that contributed to the work of the University.
The University of Mostar assigned a total of 38 charter and plaque, including
at the Faculty of Economics & Business, University of Zagreb. The Faculty
has been granted a charter for a remarkable contribution to the development
of the University, and Prof. Lajoš Žager, PhD received a plaque for
extraordinary contribution to the development of the University through
outstanding work in the scientific, teaching and professional field.
so today we have bestowed plaques and charters for individuals and institutions
that have contributed to the work of the University of Mostar."
The award of these plaque and charter is the result of a successful longterm
cooperation between the Faculty of Economics & Business and the
University of Mostar.
On this occasion Prof. Zoran Tomić, PhD, Rector of the University of Mostar,
stressed: "We have shown empathy towards people who have been
together with us as a synergy on the construction of a modern university,
Professor emeritus Soumitra Shrama, on behalf of the Indian University
Chawdhary Charan Singh, Meerut, Uttar Pradesh, presented on December
12, 2018 the plaque over to the Dean Prof. Jurica Pavičić as a sign of memories
on the recently held International Conference in India on The Status,
Trends and Perspectives of World Economy for the Next Decade. Ceremony
of handover was attended by the Associate Professor Sanja Sever Mališ,
PhD, Vice-Dean, Prof. Jurica Šimurina, PhD, Head of the Department of
Macroeconomics and Economic Development, and Assistant Professor
Tomislav Gelo, PhD.
of infrastructure, immigration, tourism and economic development phenomenon.
human resources for development, ecological degradation, the
future of economic integration, trends and perspectives of international
trade, as well as images of the future techno-economic world.
Some dozen professors from the Faculty of Economics & Business participated
at the conference, and about seventy papers on various aspects of
the world economy were presented, such as prospects for future economic
growth and development, consequences of faster growth and development
4

On December 11, 2018, at the Faculty of Economics, the International Mobility
Fair 2019 - Go in Exchange! was held. It is an event that is very popular
among the students of the Faculty of Economics because in one place
and from the first hand they can find out all about student exchange. All
the information that was important for exchange students could be obtained
along promotional materials from the international partner institutions
of the FEB ZG, and more than 120 were presented.
exchange experience is important for a future career, or whether the international
exchange of CV make up is advantage for the employment, students
could hear from the representatives of top international companies –
Ms. Ljiljana Medaković, Selection Team Leader in Erste & Steiermärkische
Bank dd, Ms. Breda Ivanović, Head of Human Capital at Pricewaterhouse-
The International Mobility Fair 2019 - Go in Exchange! was organized
by the International Office of the Faculty of Economics and
Business of the University of Zagreb in cooperation with the Student
Associations the Economics Clinic and HSA and the European
Documentation Center of the Library & Documentation Center of
the Faculty of Economics & Business. The aim was to inform and
raise the interest of FEB ZG students in students exchange.
Coopers Ltd. and Mr. Miljenko Vaić, general manager of Nestlé Adriatic for
Croatia, Slovenia and BiH. In the panel also participated alumni of the Faculty
of Economics & Business, Ms. Kristina Vidanec, today Global Digital
Media Specialist, FOREO and prof. dr. sc. Mario Spremić, Head of the BDIB
Study and Coordinator of the Council for Economic Cooperation sharing
their experiences.
Mobility opportunities with a focus on the ERASMUS + program were presented
to the students. Mr. Dražen Oreščanin, President of the Management
Board, Business Intelligence d.o.o., who is also a doctoral student at
Faculty of Electrical Engineering and Computing, told the students why he
decided to go in exchange and how it later reflected on his career, through
an interesting lecture titled International Exchange - a Springboard for the
Future! The last semester he spent at ERASMUS + exchange at the State
University of North Carolina, USA.
On the second panel called Shorter International Mobility - Trips on Purpose?
representatives of the Student Associations Economics Clinic, HSA
and Erasmus Student Network and Work & Travel have introduced shorter
mobility programs available to students.
As part of the event, two panels were organized involving employers, alumni
and students of the Faculty of Economics. Whether the international

On the occasion of the Day of the Faculty of Economics & Business, the
Department of Mathematics for the fourth year in row has been organizing
a series of lectures. This year's lectures titled Mathematics are not
just formulas and numbers were held on December 4, 2018, and along the
members of the Department: Assist. Prof. Vedran Kojić, PhD, Assist.
Prof. Margaret Gardijan Kedžo, PhD, Ms. Tihana Škrinjarić, PhD, Ms.
Marina Slišković, MS Math. and Ms. Ana Radošević, MS Math., lecture
was held by Mr. Zoran Lukić, MS from the Investment Banking of Zagrebačka
Banka.
The lessons were aimed to bring closer mathematics in a different way
and presenting how mathematics is widely applied in different areas.
Mr. Zoran Lukić and Ms. Tihana Škrinjarić, PhD expounded topics related
to econometric analysis while Ms. Marina Slišković, MS Math. and
Ms. Ana Radošević, MS Math. explained the presentation of the animation
in the Latex programming language. Finally, Assist. Prof. Vedran
Kojić, PhD and Assist. Prof. Margareta Gardijan Kedžo, PhD made the
Fibonacci numbers and the Golden Cut interesting to the audience. All
lecture presentations will be published at the Mathematics Department
website.
Marking the Day of the Faculty of Economics & Business, the Department
for Foreign Business Languages prepared an exhibition of the
manuals for learning foreign business languages Languages in international
business. The exhibition is set up in the Library of the Faculty of
Economics & Business and can be viewed from December 10, 2018 to
January 17, 2019.
For international business, and especially in the light of recent EU processes,
multi-language communication skills (so-called soft-skills) are
becoming an increasingly important factor – as a barrier or as a source
of strength and business success. By this exhibition of part of the manuals
owned by the FEB ZG Library, the Department for Business Languages
wants to further encourage students to independent, proactive
personal development of the professional and academic competences.

On December 4, 2018, Prof. Jurica Pavičić, PhD, Dean of the Faculty of Economics
& Business of the University of Zagreb and Mr. Vlado Bagarić, Director
of the Croatian Air Traffic Control (HKZP), signed a contract on effectuation
of the project Implementation of measures and improvement of the
integrated risk management system (ERM) in the HKZP .
ERM system through organization, further alignment of ERM system with
strategy and business goals and planning and decision making processes as
well as identification, evaluation and risk management related to the implementation
of the HKZP strategic plan in the period from 2020 to 2024.
The Contract on project implementation is based on the Cooperation
Agreement concluded between the Faculty of Economics and Business and
Croatian Air Traffic Control (HKZP) in January 2018, and the project leader
is Prof. Daniela Miloš Sprčić, PhD. It is matter of the continuation of the
project Establishment and implementation of integrated risk management system
in the HKZP, involving key managers and experts of the HKZP as well
as a team of experts from the Faculty of Economics - Zagreb.
The objectives of the new project are implementation and monitoring of
the effectiveness of risk management measures, knowledge transfer on
On November 27, 2018, new members of the Supervisory Board, the Presidency
and the Secretariat were elected at the election session of the Assembly
of the Croatian Association of Alumni of the Faculty of Economics
and Business of the University of Zagreb.
For new President of the Association was elected the Associate Professor
Boris Vujčić, PhD. The vice-president is Assistant Professor Ana Aleksić,
PhD, and other members of the Presidency are Prof. Marina Dabić, PhD,
Assistant Professor Velibor Mačkić, PhD, Assistant Professor Davor Zoričić,
PhD, Assistant Professor Davor Labaš, PhD, Mr. Mladen Fruk, MBA and Mr.
Domagoj Jelenc, BS.
The members of the Supervisory Board are Assistant Professor Miroslav
Mandic, PhD (president), Associate Professor Blaženka Knežević, PhD and
Assistant Professor Jakša Krišto, PhD while for the secretary of the Association
was elected Ms. Sanja Šantek, MS iur.

Students of the Faculty of Economics & Business: Lorena Bartolčić, Michael
Tomislav Breyer and Marinela Žugaj, under mentoring of the Assistant
Professor Rebeka Danijela Vlahov, PhD, for the second time this year,
represented the parent faculty at the prestigious Lomonosov, Moscow
State University.
For the first time it was in February when several more students participated
in the international student competition - the Universiade in Management,
International Business and Entrepreneurship and achieved excellent
results and thus accomplished remarkable success. The second time, they
participated in a case study project called Autumn School of Entrepreneurship
and Business Engineering held from October 29 to November 2, 2018.
Russian company AMT (which is producing 3D printers for building constructions)
on the European Union market. During the project preparation,
students conducted numerous analyzes to select the market and the appropriate
marketing strategy. Along with the educational part, the professors
and students of the Lomonosov University introduced the cultural monuments
of their city to the guests.
Upon returning to Croatia students were received by Dean Prof. Jurica
Pavičić, PhD with whom they shared the impressions and experience.
Along our students, the students from Russia, the Netherlands and other
countries participated in mentioned. They also had opportunity to attend
lectures by renowned Dutch and Danish entrepreneurs, as well as professors
from Lomonosov University on international business and business
opportunities in Russia.
The final project presentation was held at the Skolkovo Tehnopark, attended
by professors from the Russian University of Lomonosov, Dutch University
of Saxion and the owner of the AMT company for which case study was
conducted. The subject of case study was the marketing strategy of the
Organized by Prof. Marina Dabić, PhD, a group of nine BDIB students and eight Erasmus students visited
on November 30, 2018 the company Rimac Automobili. The visit is organized within the course
Open Innovation in Global Networks.

This year, on the occasion of St. Nicholas' Day, the Faculty of Economics &
Business organized a play for the children of their employees at the theater
Trešnja. Along with the party with candies, the forthcoming Christmas holidays
were introduced to the children by the play Nutcracker.
The Nutcracker and the Mouse King is an artistic fairy tale written by the
great German romantic writer Ernst Theodor Amadeus Hoffmann in 1816.
It served as an inspiration for one of the most famous and to the children
most popular ballet, which do not descend from the stages in the World
during the Christmas season, and served as well for numerous literary and
film adaptations.
genius inventor, their beloved godfather Drosselmeier.
He bring them for Christmas present, he had made, a man-like machine for
the cracking of nuts, seemingly inanimate Nutcracker. However, this creature
is linked to an exciting story, which also in the twenty-first century
has a lot to say: about Friendship, Love, Forgiveness, Freedom of Impression,
Ugliness of Vengeance, Magnificent Human Mind and Imagination for
which there are no obstacles or boundaries.
The play, in the version of Ms. Lada Kaštelan and directed by Ms. Paola
Tišljarić, the play in a new and unusual way approach to the original Hoffmann
plot, in which a very smart and curious girl Marie and her brother
Fritz meet unexpected, fantastic characters and worlds with the help of a
Holidays are the time of the gifts, and also the students of the Faculty of Economics & Business have
shown their great heart in this pre-Christmas time. In order to enhance X-mas holidays to those in needs,
the Student Associations of the Faculty of Economics & Business - Student Choir, HSA, Economic Clinic,
Finance Club, eSTUDENT, Debate Club, Tourism Lab and Ekonomio in co-operation with the Red Cross
from December 10 to 20, 2018 have conducted humanitarian action under the name STUDENT SANTA
CLAUS.
"The goal of this humanitarian action was to gather as many nutrition and hygiene supplies for the Red
Cross Social Self-service Store. In this way we wanted to make our contribution and jointly make the holidays
easier for those in need, and I was especially pleased to have all the students and staff of the Faculty
of Economics involved in the action" said Marijan Buljan, President of the Student Choir.

In the organizational sense, the scientific-teaching part of the Faculty of Economics is divided into the department. Throughout history, the number of departments
(sometimes referred to as the chair, literally translated from the Latin language) changed according to the development of economic science and teaching needs, and some of
the departments were extinguished (e.g., the Department for Diplomatic History), other “merged” (e.g. the Department of Public Law and the Department of Economic Law),
the third only changed its name (Department of National Economy) or split in two (e.g., the Department for Quantitative Methods), and with the development of science in
general, emerged some completely new (e.g., Department of Informatics). Today, we have 17 departments, while, for example, just before WWII (while the School of Economics
and Commerce was an independent higher education institution outside of the University of Zagreb system) were even 19! According to the Directive of the Ministerial Council
(or more precisely the Minister of Education) of June 17, 1939 the Chapter 3 ... Art. 73:
"There are departments at EKVŠ (School of Economics and Commerce) in Zagreb, which cover entire scientific branches. One department may include more related scientific subjects.
At EKVŠ in Zagreb, there are these departments with their subjects:
1) Department for Political (National) Economics
2) Department for Economic Policy
3) Department of Social Science and Social Policy
4) Department for Economic History
5) Department for Economic Geography
6) Department for Cooperatives
7) Department of Insurance Science
8) Department of Financial Science
9) Department of Utilities and Communal Policy
10) Statistics Department
11) Department of Private Economy
12) Department of Techniques of Business Economics (Accounting, Commercial Technique)
13) Department of Techniques of International Trade
14) Department of Technology - Merchandising
15) Department of Technology - Material and Quality Control
16) Department for Private (National and International) Law
17) Chair for Public (National and International) Law
18) Department of Economic Law
19) Department for Diplomatic History
In addition to the aforementioned departments, a new departments may be established by the Royal Decree at the proposal of the Minister of Education and on the basis of the reasoned
proposal of the Senate (Article 19, paragraph 9)" of the School of Economics and Commerce in Zagreb.

In 2010, Chile became the first Latin American member of the OECD, an
international body that brings together the most developed states of the
world. Chilean membership in this selected state society is the result of
decades of continuous economic and social growth, enabling Chile to position
itself as the most developed country in South America. His recognition
is the historical success, as it has been accepted as a South American country
in the OECD.
Bearing in mind the interest of Croatia in joining this organization, to have
the knowledge of Chilean experience could be of great importance for Croatia.
The Faculty of Economics and Business of the University of Zagreb
and the Embassy of the Republic of Chile in the Republic of Croatia in cooperation
with the Faculty of Economics of the University of Rijeka and the
Institute for Public Finance, organized on December 5, 2018 a round table
titled Chile as OECD Member: Sharing Valuable Experience with Croatia on
Path to Membership. On behalf of the organizers the convention was addressed
by Prof. Jurica Pavičić, PhD, Dean of the Faculty of Economics and
Business, and H. E. Juan Luis Nilo Valledor, Ambassador of the Republic of
Chile to the Republic of Croatia.
As part of a round table, moderated by Assist. Prof. Velibor Mačkić, PhD,
Chile's representatives talked about their experiences during the negotiations
for entry into the OECD. Thus Ambassador Felipe Morandé Lavín,
Permanent Representative of Chile to the OECD, noted that OECD membership
influenced the policy formulation and implementation of Chilean
public policies, while Mr. Rodrigo Monardes Vignolo, Councelor of the
Chile's permanent delegation to the OECD , focused on the technical aspects
of the Chilean accession process to the OECD.
Prof. Catherine Ott, PhD, Director of the Public Finance Institute stressed
the importance of budget transparency, openness and civic participation,
and the role of the OECD as a promoter of best practices of budgetary
transparency. The experiences of the Baltic countries and Slovenia in the
framework of the accession treaties, and the expectations that Croatia has
in this respect has been analyzed by Assist. Prof. Vinko Zaninović, PhD,
from the Faculty of Economics in Rijeka.
3

The 3rd International Conference on the European Commercial Law and Corporate
Governance was held on December, 6 and 7 2018 at the Faculty of
Economics & Business of the University of Zagreb.
The conference opened with welcome speeches by Prof. Sanja Sever Mališ,
PhD, Vice-Dean for Strategic Partnerships and Projects, Mr. John Gašparac,
President of the PWC Management Board and Prof. Hana Horak, PhD, President
of the Program Board.
The conference brought together leading European experts in the area of
corporate law and corporate governance, as well as young scientists, students
and practitioners who face daily issues of corporate law and corporate
governance.
The aim was to discuss current issues in the areas such as the implementation
of digital solutions, cross-border transactions, rights and obligations
of shareholders, specific rules for financial institutions, public-legal interventions
in the management of companies, etc. Through the above mentioned
themes the conference gave participants insight into new trends in
the development of European corporate law and corporate governance and
the application of acquired experience and knowledge in further scientific
and practical work.
On the occasion of the 10th anniversary of the death of academician Ivo
Perišin, on December 5, 2018, was held a scientific conference World Financial
Vortex - 30 years after. The conference was organized by the Croatian
Academy of Sciences and Arts (HAZU) and the Faculty of Economics &
Business of the University of Zagreb, bringing together a large number of
distinguished finance economists. On behalf of the HAZU, the meeting was
welcomed by the President, Academician Zvonko Kusić, and on behalf of
the Faculty of Economics & Business Vive-Dean Prof. Lorena Škuflić, PhD,
who emphasized Ivo Perišin's contribution to both institutions and expressed
the wish for more frequent and better cooperation between scientific
institutions.
4

14 papers on current issues of monetary policy, international finance, public
finances and financial markets were presented at the conference. In almost
every work, attitudes, observations and predictions have been updated,
which Academician Perišin articulated in his works. Professor Ivo
Perišin in his book The World Financial Vortex in 1988 was the first in Croatia
to warn of ever stronger financialization of the economy and its devastating
consequences if the regulation and supervision of financial institutions
were neglected. Unfortunately, this has just happened because the
process of liberalization and globalization has paved the way for an uncontrolled
expansion of financial markets, especially new financial derivatives.
The best papers from this conference will be published in special Proceedings
and will certainly attract attention both to the professional and to the
general public. In this way, the Faculty of Economics & Business has shown
that it does not forget its prominent professors and scientists who have
contributed to the education of students, scientific research and public
work.
Organized by the Institute for Migration and Ethnic Studies on the Faculty
of Economics & Business on December 6 and 7, 2018 the international scientific
and professional conference on Migration and Identity: culture, economics,
state was held. The conference was held under the auspices of the
Office of the President of the Croatian Parliament and of the City of Zagreb,
and the Faculty of Economics & Business of the University of Zagreb
was one of the co-organizers.
On behalf of the Faculty of Economics & Business assembly was addressed
by Assoc. Prof. Sanja Sever Mališ, PhD, Vice-Dean for strategic partnerships
and projects, and welcome speeches were held by Prof. Tonći Lazibat,
PhD, Vice-Rector for Business of the University of Zagreb, Prof. Zoran Kurelić,
PhD from the Faculty of Political Science, Prof. Darko Gavrilović, PhD
from the University of Novi Sad on behalf of international co-organizers,
Ms. Jelena Pavičić Vukičević, Deputy Mayor to Milan Bandic, Assist. Prof.
Vesna Bedeković, PhD, Envoy of the President of the Croatian Parliament,
Assist. Prof. Robert Kopal, PhD, Envoy of the Prime Minister of the Republic
of Croatia and Assist. Prof. Marina Perić Kaselj, PhD, Director of the
Institute for Migration and Ethnic Studies.
field of internal and external migration, national minorities and the Croatian
Diaspora. In a comparative perspective, scientists and experts of the
region sought to encourage a discussion on the relationship between national,
global and European through the past, present and future perspective.
As part of the conference, more than 180 participants held 150 presentations
deployed in 22 panels, out of which one was intended for South
American students and scholars of Croatian origins, and another one to the
students who had the opportunity to discuss RE/E/I MIGRATION.
The conference dealt with a broad spectrum of very current topics in the

On the December 12 and 13, 2018 the Faculty of Economics & Business
hosted 7th International Scientific Conference M-SPHERE. The conference
was devoted to multidisciplinary in science and business, and the main
idea of the conference is to use the scientific approach of different disciplines
on the same subject from their specific perspectives. The Dean, Prof.
Jurica Pavičić, PhD and Head of Marketing Department Prof. Tihomir
Vranešević, PhD expressed welcome to the participants.
The growth and significance of the multidisciplinary approach is confirmed
by conference participants from Austria, Bosnia and Herzegovina, Japan,
Hungary, Germany, Norway, Portugal, USA, Slovakia, Serbia and Turkey.
You can find out more about the conference here
In organization of the Scientific Center for Excellence for School Effectiveness
and Management (Prof. Jurica Pavičić, PhD, Head of the Center) on
December 17 and 18, 2018, at the Faculty of Economics & Business took
place a Forum on Management and Leadership in Education 2018: Challenges
of Education in the Context of Perpetual Change.
Within the forum were held called presentations and round tables. On the
first day of the forum, the round table was organized on the topic Inclusiveness
as an Additional Value of Education where the called presentations
were held by Assoc. Prof. Renata Relja, PhD and Mr. Toni Popović, PhD
Candidate and Assist. Prof. Ljiljana Najev Čačija, PhD and Ms. Sanja Bilač,
PhD. On the second day, the round table was on the topic of Contemporary
Challenges of Effectiveness in Education, and the called presentation and
moderation of the round table was held by Prof. Josip Burušić, PhD.
Agenda edited by N. Alfirević, J. Burušić, J. Pavičić and R. Relja and Educational
Leadership in Policy: Challenges and Implementation within Europe,
editors A. Hjörtur Ingthórsson, N. Alfirević, J. Pavičić and D. Vican. Both
books have been published by Palgrave Macmillan, and are the result of
work and research within the Science Center of Excellence for School Effectiveness
and Management.
During the forum were presented books School Effectiveness and Educational
Management: Towards a South-Eastern Europe Research and Public Policy

On the occasion of the marking of the Day of the Faculty, the Department for
Foreign Business Languages organized, on December 17, 2018, a round table
on the subject of 6 years of OYT - development of interdepartmental cooperation
on the achievement of competences for the labor market. At the meeting
participated Ms. Lena Perdijić from the European Commission Representation
in Croatia, Ms. Anica Bartolić, MBA from the EC, Vice-Dean Assist.
Prof. Božidar Jaković, PhD, Vice-Dean Assoc. Prof. Sanja Sever Mališ, PhD,
Prof. Dubravka Sinčić Ćorić, PhD from the Department of Marketing, Prof.
Ivan Strugar, PhD from the Department of Informatics, Assist. Prof. Velibor
Mačkić, PhD from the Department of Economic Theory, Assoc. Prof. Jasminka
Pecotić Kaufman from the Department of Law, Ms. Ingeborg Matečić, PhD
from the Department of Tourism, Ms. Marija Šimunović, Coordinator of
EDC/LDC at the Faculty of Economics & Business, and numerous students
and members of the Department for Foreign Languages. In the introductory
part of the convention, after the welcome speeches given by Ms. Krnajski
Hršak, Head of Department and the Vice-Dean Jaković, Ms. Ankica Knezović,
MA presented the conclusions of the research on labor market needs and
planned outcomes of learning. Ms. Višnja Kabalin Borenić, PhD has presented
and commented on the representative video clips from the OYT 2018
competition.
All the participants agreed that the competition in English language presentations
greatly contributes to the development of outcomes at the level of
study programs: communication skills and teamwork skills, knowledge synthesis,
counseling skills and reflection. They also presented their proposals
for the development of interdepartmental co-operation within the competition
and on the systematic upgrading of competences through courses at
senior years.
It was also agreed that students will be offered the opportunity to consult
the teachers of professional courses during the preparation of their presentations
in order to make presentations and content as high quality as possible.
It was pointed out, that there is a need to pay attention to communication
skills also on the courses of the senior years in which presentations are
held. Commendable initiatives have been created through the collaboration
of EDC and the Department for Foreign Business Languages, thanks to which
most of the students in the first year go through the EU database search and
quotation workshops. At the convention was suggested that these workshops
will be offered to students in the future in the form of teaching modules that
will develop academic skills, and for which the students will receive additional
ECTS credits.
Students, by their comments, contributed greatly to the quality of the discussion
by pointing out the most important topics. The representative of the
EY Company expressed strong support to the whole project and offered additional
training in the field of presentation within the EY Human Resources
Department training program for the winners of the next competition. The
EC Delegation confirmed the readiness to continue co-operation in this project,
which it considers to be extremely significant, indicating the forthcoming
EU parliamentary elections as a possible framework for presentation topics
in 2019.

INVESTO - Invest in yourself is the name of a conference that was organized
students within the course of Managing Institutional Investors on December
5, 2018 under the mentoring of Assist. Prof. Jakša Krišto, PhD.
The conference brought together approx. 100 interested students. The key
goal was to pass on to them, through interesting lectures and panel discussions,
knowledge and actualities on the institutional investor’s management
in the Republic of Croatia.
"This way, we would like to thank all our guest-lecturers, recognized experts
from the Croatian Insurance Bureau, PBZ Invest, UNIQA Insurance,
HANFA and AZ Pension Funds who responded to our call for their arrival
and held lectures. This way they endorsed this student project and transferred
to the students their rich knowledge and experience" Assist. Prof.
Krišto pointed out.
Organized by the Faculty of Economics & Business and the Energy and Environmental
Protection Institute on December 13 and 14, 2018 a seminar
on Natural Gas Prices - when and how to negotiate and how to reduce the risk
and the effective price was held. The aim of the seminar was to work in small
groups in order to make the interaction between the lecturers and the participants
as good as possible. So in the first of a series of seminars, as
planned, there were 20 participants.
The lecturers have over 20 years of experience in the gas sector and have
worked for international gas companies, and today they run the company
Energy Academy.
The first day of the seminar included professional lectures on the mentioned
topic, while the second day were practical examples that attendees
can apply in their business. The participants were from different industry
sectors and of the different professions and functions they held.

Regional Meeting of the Departments of Marketing was held at the Faculty
of Economics & Business on December 14, 2018, bringing together over 60
scientists and teachers from higher education institutions from Bosnia and
Herzegovina, Montenegro, Macedonia, Croatia and Serbia.
During the meeting, the participants presented their teaching research and
exchanged mutual experiences. Special emphasis was put on the possibilities
of regional co-operation. Ms. Suzana Karabaić, Head of the International
Office of the Faculty of Economics & Business and Ms. Vesna Kotarski,
Head of the Centre for Research, Development and Technology Transfer,
Office for EU Projects, University of Zagreb, gave a special lecture on
this issue.
advantages of student marketing and suggestions for improving the teaching
process. Participants of the panel were Mr. Vlado Benić (Career Center),
Mr. Marko Burčul (Booking.com), Mr. Bojan Kavaš (Atlantic Trade), Ms.
Vanja Softa (Henkel) and Ms. Paulina Lučić (Faculty of Economics & Business
- Zagreb). In addition to the formal part the meeting was concluded
with informal gathering where all the participants assembled on a joint
dinner.
As part of the meeting, a panel devoted to career development in marketing
focused on the challenges of the labor market, especially in the context
of the "new" generation of employees / consumers and the international
environment, the alignment of the students of marketing with the needs of
the labor market, expectations of potential employees in marketing, the
As part of the course Marketing Services, of the course-mistress Prof.
Đurđane Ozretić Došen, PhD, guest lecture on November 29, 2018 was held
by Ms. Sandra Novosel, MBA, the Agile Manager and Agile Coach at Zagrebačka
Banka d.d. She is also alumni of the FEB ZG - Marketing Course
and Scientific Postgraduate Course Marketing Theory and Policy.
The lecture was devoted to agile marketing in the bank's business. Ms. Novosel,
MBA, presented an approach to market research in the bank by using
the agile approach. She emphasized the importance of good knowledge of
theoretical knowledge (such as the STP paradigm) which are sometimes

neglected in practice, and have been proven to be indispensable. She has
illustrated it by the concrete example of Zagrebačka banka d.d. and development
of the Youth Pack Service. At the end of the lecture, students had
the opportunity to ask questions and were awarded with promotional gifts
related to the Youth Pack.
The visiting lectures of prominent experts and alumni show the strategic
commitment of the Faculty of Economics & Business to strengthen the
relationship with practice. In this endeavor also is Zagrebačka banka d.d.
as one of the most important partner of the Faculty.
Ms. Andreja Dobra, Marketing Specialist, Mobile Segment Management
in A1, as part of a guest lecture held on 6th of December 2018 in the
course Brand Management, presented to students how A1 company successfully
applied marketing knowledge in the market segmentation
process.
Colleague, Ms. Dobra (alumni of the Faculty of Economics & Business,
Marketing Course) also presented how went the process of designing
and creating the selected services of the A1 company and gave examples
of the most successful campaigns.
A guest lecture on tax reform in Croatia on December 17, 2018, for students
of the fourth year of course Finance was held by Mr. Božidar
Kutleša, Director of Tax Administration. The lecture was held within
the course of Fiscal Policy, of course master Prof. Hrvoje Šimović, PhD.
The lecture was about the third round of tax reform that has been ongoing
since 2017. The emphasis was on the introduction of new reduced
rates of VAT, changes in income tax and contributions, and other
changes in the tax system that will occur at the beginning of the new
year.
During and after the lecture, students showed interest in the subject, as
well as in Ms. Dobra career as a young marketing expert who has built
up a successful marketing career in the company in just a few years. At
the end, students were given promotional gifts from the A1 company.

Representatives of the University of Bucharest - Dean Prof. Anca Gabriela
Ilie, PhD (Faculty of International Business and Economics), Dean Prof.
Dan Boboc, PhD (Faculty of Agrifood and Environmental Economics), Vice-
Dean Assoc. Prof. Adrian Anica-Popa (Faculty of Accounting and Management
Information Systems), Prof. Claudiu Constantin Cicea (Faculty of
Management) and Ms. Catalin Ploae (Department of International Business
and Economics), visited on December 1, 2018 Faculty of Economics & Business.
They were welcomed by the Dean Prof. Jurica Pavičić, PhD, Vice-Dean
Assoc. Prof. Sanja Sever Mališ, PhD and Assist. Prof. Vatroslav Škare, PhD.
At the working meeting were discussed the possibilities of cooperation,
exchanged experiences in the area of governance, internationalization and
accreditation processes. On that occasion, guests made tour around the
faculty and got acquainted with all his activities.
CEEPUS coordinator Prof. Darko Prebežac, PhD and head of the International Office
Ms. Suzana Karabaić from November 26 to 27, 2018 participated in the CEE-
PUS Network AMADEUS meeting in Budapest at the Corvinus University. The
theme of the meeting was the continuation and development of AMADEUS network
activities. The participants of the meeting had the opportunity to become
more familiar with the functioning of the Corvinus University of Budapest. Representatives
of the FEB ZG have agreed to continue co-operation with Corvinus
Business School through announcements of further visits of their representatives
and some other projects.
The hosts also expressed the wish to launch a more intensive multilateral cooperation
of the Offices for International Cooperation in the CEE region. At this occasion
the 25th anniversary of the CEEPUS program was celebrated.

Within the framework of the ESF project Improving the system of lifelong
career guidance and career development by strengthening the role of the Forum
for lifelong career guidance and career development in the Republic of Croatia
the Ministry of Labor and Pension System in cooperation with the University
of Rijeka and the Agency for Science and Higher Education organized
on December 5, 2018 regional workshop entitled The Importance of Career
Counseling in Higher Education: How to Address the Labor Market Needs ?.
The workshop was attended by local and foreign experts in the field of career
counseling who discussed isuess, and among them was, as representative
of the Faculty of Economics & Business, Ms. Maja Mažar from the
Counselling and Career Development Office. Discussed were following
topics: career choice and future needs of labor market, examples of good
practice in the work of professional guidance counselors in the EU and
Scotland and how to strengthen the role of a career counselor.
Organized by the Counselling and Career Development Office on December
17, 2018, a workshop called Stress Management Cafe was held
for teaching staff.
Mr. Saša Borovnjak and Ms. Jelena Radošević of the nonprofit organization
Life Potential explained, which creative ways to cope with stress
are, and through a common conversation with the participants of the
workshop tried to make them aware of which situations actually cause
stress and how to overcome it. Likewise, through the conversation was
tried to discover the way back to the natural balance.
Emotional Intelligence is the name of a workshop that was held on December
6, 2018, organized by the Counselling and Career Development Office.
The workshop was intended for students, and workshop leader Mr. Saša
Borovnjak from Life Potential organization spoke about the importance of
understanding emotional intelligence for successful communication.
The focus of the workshop was on four basic emotions that are happiness,
sadness, anger and fear, and how to master emotions, not to be their slaves
themselves. There were 12 students attending the workshop, and the leader
tried to let them know in different interesting ways how to detect their
triggers for fear, anger, and more.

Mr. Marko Knežević, representative of the IntegralEdu, agency for education abroad, on December
13, 2018 held a workshop through which to the students of the Faculty of Economics &
Business were presented the programs of professional practice in the United States.
These are 1 or 12 months programs that offer practice in a variety of areas such as marketing,
PR, management, finance, tourism, hotel industry, etc.
Applications for the mentioned programs are open throughout the year, and it is recommended
to register for 3 to 4 months before the desired start.
Organized by the Counselling and Career Development Office on December
11, 2018, another interesting workshop was held. This time it was workshop
called Get familiar with the career path you want through Edukator ID,
which stems from the cooperation between the Office and Edukator Kreator
enterprise, alumni of the Faculty of Economics.
The workshop was intended for students, and participants learned, among
other things, how to get to know themselves, what are the important factors
to know when choosing a career path, how to discover their own talents,
and why it is important to focus on own potential.
As part of the workshop, mini ID cards were created with important elements
of knowing themselves and own potential, which could be an important
support in choosing a career path.

The Counselling and Career Development Office this month also held workshops on topics
such as How to Write a CV, How to get ready for a Job Interview, Importance of LinkedIn Profile
Creation and Writing a Motivational Letter. The workshop leader was Ms. Paulina Lučić,
and workshops were intended exclusively for students of the Faculty of Economics & Business,
visited mostly by students of the final years.
A total of 7 workshops of interactive type were held, and according to the requests, students
were also given the opportunity individual consultations.
The sweet Christmas anticipation is passing quicker with an advent calendar
that hides cute surprises. The Counselling and Career Development
Office in the Career Advent Calendar does not hide the sweet surprises but
the motivating messages for our students, and is available on the FB page
of the Office.
Students are preparing their career path following the Career Advent Calendar
by opening it every day at 12 o'clock in order to start the countdown to
Christmas.

In order to cheer up our students at the time of donation, the Counselling
and Career Development Office created a Career Christmas Box set up in
the Erste Chill-Zone at the Faculty. The students were pulling out career
counsel out of that box, and if they had luck and pulled out the one with a
special mark, they were instructed to visit the Office to receive the project
partner's presents.
Partners were: Adidas, Biobaza, Degordian, Electus DGS, HPB, Ina, L'ORÉ-
AL, Philip Morris International, Raiffeisen Pension Funds, Školska knjiga
and Zagrebačka banka.
Lecture and workshops for students
January 9, 2019 - in Hall 14 at 15.30, lecture will be held by Mr. Vladimir Tomko, CEO of Kaufland Hrvatska k.d. Along with the company itself, opportunities
for career development in this international trading chain will also be presented. Kaufland GmbH & Co. KG is currently operating in 7 European
countries and in this moment is spreading to the territory of Australia and Moldova.
January 14 and 28, 2019 at 10.00 am in the premises of the Counselling and Career Development Office will be held a workshop How to write a CV.
January 15 and 29, 2019 at 10.00 am in the premises of the Counselling and Career Development Office will be held workshop How to prepare for a job
interview.
January 16 and 30, 2019 at 10.00 am in the premises of the Counselling and Career Development Office, a workshop The importance of opening LinkedIn
profile will be held.
January 17 and 31, 2019 at 10.00 am in the office of the Career Counseling and Development Office, a workshop Writing Motivation Letter will be held.
January 16, 2019 from 12.00 am to 2 pm in Hall 51 will be held workshop Other Face of Communication - How to Deal with Fear and Blockages in Communication?
The workshop is intended for students and they will have the opportunity to adopt creative ways of dealing with fear in communication. The
workshop will be led by Mr. Saša Borovnjak from the Life Potential Association.

Organized by the Student Tourism Association on December 13, 2018, the
3 rd conference Tour de Tourism was held. It is a unique event that year by
year brings together more and more students and those who like tourism
and travel alike.
This year's lecturers were: Mr. Dalibor Šumiga, a specialist in behavioral
marketing and founder of Promosapiens. Then travel blogger and best promoter
of Croatian natural beauties Mr. Domagoj Sever, scientist of the Institute
of Economics Mr. Vedran Recher, Professor of Geography and soon
the first Croatian in the Universe Mr. Dejan Nemčić, representatives of
Booking.com, the leading online accommodation booking company Mr.
Marko Burčul and Ms. Nikolina Zrinščak, as well as Mr. Tonči Glavina,
State Secretary as a representative of the Ministry of Tourism.
Through interactive lectures, participants had the opportunity to become
familiar with today's tourism challenges, to hear the experience of the lecturers,
and to find out what potentials and future tourism has in Croatia.
The gained knowledge, the conference participants could check in an interesting
quiz and win numerous awards, and each participant received a certificate
of participation.