PM100 Innovative Business Idea - AGE Pass

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to public launch of AGE Pass, it will be essential to sign up a sufficient number of Prior and businesses to support any participants who sign up to the app when it is volunteers publicly available. Outreach efforts for volunteers will be targeted to 2-3 postsecondary made campuses in the initial start-up region. The team will aim to identify professors or who recognise the value of the offering to students and will serve as administrators on campus to recruit students and lightly monitor their engagement with AGE champions These professors would be encouraged to include AGE Pass volunteering as a course Pass. to ensure commitment of the initial volunteers signing up. For launch, it is requirement that most business outreach will require developing personal relationships with a expected group of small-business owners and community centres that believe in the offering select are committed to supporting the community. The businesses, with aligned values, will be and willing to engage pre-start-up before AGE Pass has built much traction or brand more Since offering to businesses is brand advertising, it will be important that initial recognition. signed on are willing to be patient as the number of participants and volunteers businesses a successful launch of AGE Pass will require spreading the word about the new Finally, to the target participant population, seniors in the selected start-up region. To offering this, advertising to NHS Services, local businesses and local newspapers will accomplish as the main avenue for AGE Pass to embed themselves within the community and serve contact with this population. To build a skilled team, AGE Pass will look to partner with make and colleges to build a presence on campus through job and volunteer fairs universities AGE Pass can advertise their service and students can learn how to be a part of AGE where Due to the high amount of the targeted population using a variety of NHS services, Pass. will serve as the main marketing point for AGE Pass services. Through, brochures, they leaflets and speaking opportunities at local hospitals and clinics AGE Pass will information to spread its name to get local allied health professionals (AHP) to believe in its vision. look multi-sectored approach to marketing AGE Pass will aim to make it a familiar name This businesses, which are a part of the AGE Pass network, are an additional marketing Local Businesses will be provided with window stickers and other AGE Pass marketing platform. which they can promote at their business location. This not only helps AGE Pass, materials, also benefits the businesses, which will be seen as supporters of their ageing community but R E S O U R C E S R E Q U I R E D F O R A G E P A S S Outreach and Partnership Development on the platform grows before they see a real return for their participation. Marketing rooted in all areas of the community. and good corporate citizens.
from the management team, AGE Pass’ success will depend largely on the skills and ability of Aside volunteers. AGE Pass will use a volunteer based model to recruit skilled student instructors to its classes for senior citizens. Students from universities and colleges within the city and facilitate counties can use Skillshare as their platform to complete volunteer or placement surrounding Volunteers will apply with regional coordinators outlining the skill they possess and requirements. to teach others. wish Team Management and develop into new communities, building new partnerships with local business, NHS Research and post-secondary institutions, accounting and finance, marketing and strategy development services to Board of Directors Reports Support Technology smooth operation of the online platform, support any technical issues that arise and implement Ensure to the expanding platform changes to Management Team Reports Coordinator Regional and on-boarding of volunteers, background check and certificate verification, scheduling of Recruiting in the upcoming season and back-up in case of volunteer no-show classes to Management Team Reports Volunteer attendance through AGE Pass app, facilitating activity/experience for participants, completing Taking on each activity delivered and documentation of delivery through photographic evidence reporting to Regional Coordinator Reports O N G O I N G O P E R A T I O N A L R E S O U R C E S Staffing Model Roles and Responsibilities
Page 1 and 2: QUEEN MARGARET UNIVERSITY AGE Pass
Page 3 and 4: and Background Opportunity Business
Page 5 and 6: 2011, the Scottish Government launc
Page 7 and 8: DESCRIPTION OF AGE PASS AGE Pass is
Page 9 and 10: usiness structures, such as service
Page 11 and 12: 1. Table OF URBAN COMMUNITY SERVICE
Page 13: fourth and final key element of AGE
Page 18 and 19: the large range of activities Given
Page 20 and 21: AGE Pass will be Evaluating conside
Page 22 and 23: SCOTLAND., 2018. Community connecti
Page 24: J., 2010. Tackling Social Exclusion

PM100 Innovative Business Idea - AGE Pass

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