2018 Multifamily Leadership Magazine 4th Edition

SUMMIT 2018 

THE FUTURE OF MULTIFAMILY 

WHERE INNOVATION, TECHNOLOGY, 

AND LEADERSHIP CONVERGE

CONTENTS 

4 Recognizing Greatness in 

Multifamily 

6 8 Key Areas of the Best 

Places to Work 

Multifamily Program 

8 Using Innovative Designs 

to Create Affordable 

Housing Solutions 

16 The Process: Best Places 

to Work Multifamily 

Credible Research 

17 2019 Winning Company 

Profiles 

86 Employee Benchmark 

Reports & Data 

107 Meet Multifamily Housing’s 

Newest Influencer: 

Generation Z 

116 Smart Questions for 

Smart Apartments 

Multifamily Leadership 

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THE FUTURE OF MULTIFAMILY 

Join me as we show the world that we can “Make an Impact 

through Mutlfiamily Success.” 

Our industry will go through rapid changes while new technologies 

bombard our communities. There is no better time to 

discover what it will take to lead the next generation of leaders. 

Talent is our last real competitive advantage and in times of uncertainty 

or rapid change, employee engagement can be the only 

real differentiator. 

Technology is changing the world and a leader’s toughest decisions 

are around people and their changing roles in an organization. 

The Multifamily Executive of the Future will need to bring 

Multifamily Real Estate fundamentals together with innovation, 

technoogy, and leadership. 

Join me in celebrating the 2019 Best Places to Work Multifmily 

Publisher 

Patrick Antrim 

480-719-4409 ext. 101 

patrick@multifamilyleadership.com 

Editor in Chief 

Carrie Antrim 

480-719-4409 ext. 102 

carrie@multifamilyleadership.com 

Subscriptions 

http://multifamilyleadership.com/join 

Reprints 

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carrie@multifamilyleadership.com 

Licensing 

Email: contact@multifamilyleadership.com 

Multifamily Leadership, LLC 

20885 N. 90th Place 

Suite 120 

Scottsdale, AZ 85250 

Web: multifamilyleadership.com 

Phone: 480-719-4409 

Email: contact@multifamilyleadership.com 

All rights to the content of this magazine are owned in full by Multifamily Leadership, LLC and may not be reproduced in full or part without written permission from publisher. Neither the publisher, nor any of 

its agents, officers, or affiliates may be held responsible for errors or accuracy of information provided by partipating companies or advertisers. 


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ANTHONY WONDERLY & CHANDLER WONDERLY 

PRINCIPALS | OLYMPUS PROPERTY 

REGISTER TODAY AT 

BESTPLACESTOWORKMULTIFAMILY.COM 


4

RECOGNIZING 

GREATNESS 

IN MULTIFAMILY 

Our “Best Places to Work Multifamily” 

program results in significant organizational 

benefits for all who participate. 

Whether or not you think your organization would 

receive a “Best Place to Work Multifamily” distinction, 

we encourage you to participate. Gathering feedback 

from your employees will provide you with a baseline so 

you can see where your organization can improve. 

PHOTO CREDIT: JEN BERTRAND 

When an organization appears on the “Best Places 

to Work Multifamily” list, management, employees, 

and other stakeholders feel an overwhelming sense of 

pride within the organization. The “Best Places to Work 

Multifamily” award affirms an employee’s sense of 

belonging within the organization, therefore increasing 

employee engagement and retention. Organizations 

named to the “Best Places to Work Multifamily” list 

can see a tremendous impact on any marketing they 

conduct. They can use the distinction to enhance their 

employee recruiting efforts, increase effectiveness of the 

organization’s marketing to reach residents, and improve 

their reputation in the community, state, or industry. 

BEST PLACES TO WORK 

MULTIFAMILY 

The results of the survey process prove an invaluable tool for any 

participating organization, even if they do not make the list. After 

completion of the survey process, all participating organizations 

have the option to receive the Employee Feedback Report, 

which includes employee feedback for each survey question, 

employee comments, and aggregate organizational benchmarks. 

Benchmarking data allows organizations to compare their scores 

to the overall averages of both the list-making organizations as 

well as all program participants. To conduct this kind of in-depth 

research independently would normally cost between $5,000 

and $10,000 in consulting fees. 


5

KEY AREAS 

OF THE BEST PLACES TO WORK 

TM 

MULTIFAMILY PROGRAM 

1 

LEADERSHIP AND PLANNING 

2 

CULTURE AND COMMUNICATION 

3 

ROLE SATISFACTION 

4 

WORKING ENVIRONMENT 

5 

RELATIONSHIP WITH SUPERVISOR 

6 

TRAINING AND DEVELOPMENT 

7 

PAY AND BENEFITS 

8 

OVERALL ENGAGEMENT 


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How does 

your company 

compare? 

Check out the 2019 winning 

company profiles and register to 

participate in the Best Places to 

Work Multifamily program. 

Gathering 

information from 

your employees 

will provide you with a baseline 

so you can see where your 

organization can improve. 


7

CO-DWELL COURTYARD 

Residential entries face the interior courtyard and walkways which support 

social connections and security in KTGY Architecture + Planning’s R+D Studio’s 

Co-Dwell concept for co-living communities. Large folding doors provide a 

direct connection between Co-Dwell’s grand kitchen and courtyard to provide 

an indoor-outdoor experience for residents. (Image credit: KTGY Architecture 

+ Planning’s R+D Studio) 

By: Manny Gonzalez , FAIA, LEED AP | Photo: KTGY Architecture + Planning’s R+D Studio 

USING 

INNOVATIVE 

DESIGNS 

TO CREATE 

AFFORDABLE 

HOUSING 

SOLUTIONS 

Despite modest wage 

growth, a recent report by 

the National Low-Income 

Housing Coalition (NLIHC) 

revealed that no American 

state, city, or county’s fair 

market rent is affordable 

for a minimum wage worker. 

The report estimates 

that the U.S. has a shortage 

of 7.2 million rental homes 

affordable and available 

to extremely low-income 

renters, whose income is 

at or below the poverty 

guideline or 30 percent of 

their area median income. 

Most low-income households 

spend far more than 

the commonly advised 30 

percent of their income on 

rent alone. Such severe rent 


8

Manny Gonzalez, FAIA, LEED AP is the managing prinipal 

with the Los Angeles office of KTGY Architecture + Planning 

and a member of the firm’s board of directors. 

burden leaves low-income 

renters with insufficient financial 

resources for other 

necessities, such as trans- 

potential for low-income 

households to break the 

cycle of poverty. What can 

be done to serve these 

KTGY Architecture + Planning’s 

R+D Studio has introduced 

several innovative 

housing design concepts 

that could be used to address 

the issue of affordable 

housing. KTGY’s R+D 

co-living concept, called 

“Co-Dwell,” is designed to 

accommodate a broad mix 

portation, food, healthcare, 

low-income 

households? 

of household compositions. 

childcare, retirement savings, 

and education. Thus, 

the decreasing availability 

and affordability of rental 

housing in every major 

city is diminishing the 

Although today’s co-living 

culture is still relatively new, 

the principles of and resources 

provided by co-living 

have a lot to offer low-income 

communities. 


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“Shared amenities 

are located on the 

first floor and the 

residential units 

are located above.” 

PARK HOUSE 

KTGY Architecture + Planning’s R+D Studio’s Park House concept, which 

proposes combining shipping containers with unused parking structures to 

create apartment homes, is a possible solution for what will certainly be a 

paradigm shift in car culture in the United States. (Image credit: KTGY Architecture 

+ Planning’s R+D Studio) 


10

THE DESIGN CONCEPT 

CENTERS AROUND A 

COMMON KITCHEN 

AND LIVING ROOM 

In addition to lower rents 

than apartments with comparably 

sized units, thoughtfully 

designed co-living 

communities offer low-income 

residents savings on 

tools. Household amenities 

and community programming 

in common areas can 

even potentially save residents 

money on social or 

fitness activities. Furthermore, 

living in collaboration 

with an active and intergenerational 

community 

encourages sharing other 

supportive services, such 

as child and elder care, skills 

training, and carpooling. 

shared utilities, groceries, 

and household supplies and 

Co-Dwell’s 

four-bedroom 

plan with a shared kitchen 

and living area makes space 

for a variety of combinations 

of single adults, families of 

various sizes, and couples, 

all while offering lower rents 

to residents. Co-Dwell unit 


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plans are also designed to find a balance 

between private and shared space, and 

thoughtfully designed community spaces 

encourage interpersonal connection, mutual 

support, and resource sharing. The design 

concept for each plan centers around a 

common kitchen and living room. Two private 

wings, each with two bedrooms and 

one shared bathroom, branch off the common 

kitchen and living space. Each wing 

has its own individual entry off the walkway 

and can be closed off from the common 

area with sliding doors to add another layer 

of privacy. 

Shared amenities are located on the first 

floor and the residential units are located 

above. There are four units per level with a 

“WHILE SITE WORK AND 

FOUNDATIONS ARE BEING 

CONSTRUCTED ONSITE, 

THE MODULES ARE 

MANUFACTURED OFF-SITE 

REDUCING CONSTRUCTION 

TIME, WHICH IN TURN, 

REDUCES COST.” 

HOPE ON ALVARADO 

Hope on Alvarado, designed by KTGY Architecture + Planning, uses standard 

shipping container-sized modular units to create a modern and affordable 

transitional housing community for the Los Angeles homeless population. The 

building is constructed around a central courtyard, providing privacy, safety 

and a deepened sense of community. 

(Image credit: KTGY Architecture + Planning) 


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total of 48 rentable bedrooms in the community. 

Open stairways and interior facing 

walkways promote social interaction with 

neighbors and help to create a sense of security. 

Another residential design solution from 

KTGY’s R+D Studio is Park House, which not 

only repurposes under-utilized parking garages 

for much-needed housing, but does 

so by using shipping containers that can 

simply be “plugged in” to maximize efficiency 

and minimize the disruption to the existing 

context. 

The Park House design concept has two unit 

types, a one-bedroom unit comprised of 

three shipping containers, and a two-bedroom 

unit comprised of three containers 

with a prefabricated extension. For example, 

using a parking structure that once 

provided 1,091 parking stalls, Park House 

proposes a 119-unit residential building 

with a density of 79.87 dwelling units per 

acre. With some modifications to the existing 

structure, the original utilitarian structure 

transforms into a building that’s hardly 

recognizable as its past function. 

KTGY currently has a half-dozen projects 


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utilizing modular construction in various stages of design. 

It’s just one of the alternatives for housing that KTGY is 

designing as a solution for rising construction and housing 

costs. KTGY is preparing to break ground on Hope on 

Alvarado, a modular residential building that will provide 

transitional housing and social services for homeless individuals 

in Los Angeles. KTGY is using standard shipping 

container-sized modular units to save transportation costs 

for what will be a five-story building organized around a 

central courtyard, providing privacy, encouraging safety 

and a sense of community. 

While site work and foundations are being constructed 

on-site, the modules are manufactured off-site reducing 

construction time, which in turn, reduces cost. 

Apartments are created using several modules that 

are manufactured to include the doors and windows, 

the exterior metal skin, and interior fixtures and finishes. 

Modules are transported by truck to the site 

where a crane will be used to fit and stack them together 

into the single doughnut-shaped building. Expansive 

glazing distinguishes the support-services office space on the ground-level, activating 

the street and engaging the community. Located within the building, parking 

spaces will be provided for social services staff and each resident will have a bike-storage space. 

Other solutions include micro-units, workforce housing, adaptive reuse and other areas that are 

sparking design innovation. “Necessity may be the mother of invention,” but it will take innovative 

designs to solve the necessity of creating affordable housing solutions. 


14

Yardi congratulates our clients awarded the 

2019 Best Places to Work Multifamily 

We can’t wait to see what you do next. 

800.866.1144 

Yardi.com 


15

THE PROCESS 

1 

You can register through the program 

website by the program registration 

deadline. 

6 

You will receive notification as 

to whether or not your company 

made the list. 

2 

The research team sends confirmation 

of registration and instructions to you 

within 24 hours of submission, creates 

and sends invoices for program costs 

within 30 days. 

7 

You will receive an Employee 

Feedback Report within a 

month of receiving the notification. 

3 

You will complete the first part of 

the survey process, the Employer 

Benefits and Policies Questionnaire 

(EQ), where the research team 

gathers important information about 

organization policies, practices and 

demographics. 

8 

Multifamily Leadership then 

produces a special publication 

highlighting organizations 

named to the “Best” list, 

and holds a special awards 

gala to reveal the rankings 

at the annual Multifamily 

Leadership Summit. 

4 

5 

Your employees complete surveys 

via online or traditional paper 

survey methods, according to the 

your selection at registration. 

When the survey process ends, 

Best Companies Group sorts and 

analyzes the gathered data and 

determines the “Best Places to Work 

Multifamily” list. 

If you want to know 

if it’s a great place 

to work, you ask 

the people who 

work there. 


16

2019 

Winning Company Profiles 


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RANKED #1 NATIONALLY IN THE BEST PLACES TO WORK MULTIFAMILY 

The Management Group, LLC 

7000 Peachtree Dunwoody Road NW | Building 14 | Atlanta, Georgia 30328 | 

tmg-living.com 

Live 

Life 

Well 

TMG leverages individuals’ 

experience 

from varying secotrs 

to promote growth. 

The Management Group, 

LLC (TMG) is a full service 

real estate asset management 

provider. Comprised 

of professionals from the 

multifamily, retail, construction 

and development sectors, 

TMG is dedicated to 

leveraging technology and 

best practices across sectors to simplify every interaction 

between their service and the end customer. 

Guided by the principle that simpler is better, The 

Management Group’s mission is to increase the 

core value of managed real estate assets by leveraging 

technology and innovation to streamline operations 

and improve the customer experience. 


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WHAT MAKES THEM GREAT 

They Have Fun 

To relieve workday stress and promote a culture 

of fun, The Management Group, LLC hosts 

video contests with amazing prizes and will 

surprise their team members by closing the 

office and treating them to lunch. 

The TMG Difference 

What makes The Management Group, LLC different 

from other management companies is 

that Leadership Development is a priority at 

TMG. Their philosophy is to identify talent and 

bolster it with training in order to provide the 

most opportunities for team member success. 

Taking Care of People, Profits Follow 

Having Owner and Senior Management support is necessary 

but it also takes a commitment to planning and execution 

for Employee Events and Programs on a consistent, regular 

basis. 

They Recognize and Reward their Teams 

Team members at TMG receive consistent recognition 

for performance. The Senior Team 

regularly visits and approaches each visit with, 

“what can we do to help you do your job easier/better?” 

They are very open to suggestions. 

They listen. 

Their focus is 

people centered 

As a team-member-focused organization, they 

are well aware that when they consistently 

nurture and pay attention to their valued team 

members, all other processes fall into place. 

They are mindful of the stresses their team 

members may encounter and look for solutions 

to make their job fun and easier. It takes 

more than one event per year for this recipe; 

regular events and recognition are the key ingredients 

to a healthy team environment. 


19


Olympus Property 

500 Throckmorton St. | Ste. 300 | Fort Worth, Texas 76102 | olympusproperty.com 

Innovation 

and 

Growth 

Olympus Property not 

only cares about their 

residents and associates, 

but also their 

community. 


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Olympus Property is an 

innovative and growing 

full-service multifamily investment 

and property 

management organization 

headquartered in Fort 

Worth, Texas. They were 

founded in 1992 with the 

intent to become a leader 

in the multifamily real 

estate business by providing 

superior living environments and unparalleled 

service. Through the collective talent and extreme 

discipline of their teams, entrepreneurial management, 

and leadership strength, they are able to 

achieve improved quality of life for their customers 

and profitable investments for their partners. 

Their valued team members experience the creative 

form of their existence and exceptional outline of what 

they stand for - first-rate results for their residents. 

They believe every individual offers something different, 

thus allowing their business to exceed all others.


Teamwork 

With respect, they work together to accomplish 

goals and continuously improve. 

Trust 

With integrity, they hold themselves accountable 

to the highest ethical standards while making 

decisions for their customers, investors, 

and each other. 

Family 

Olympus Property truly cares about every person 

on an individual level. Coming into a job 

where you feel like you are part of a family and 

not just a number is a very rare thing to find. 

With heart, they care about their associates 

and partners and recognize everyone’s contribution 

to success. 

Customer-Centered 

With gratitude, they deliver value and extraordinary 

customer service to their residents at all 

times. 

Fun 

With happiness, they smile, laugh, and celebrate 

working at Olympus together. 

More Than Just A 

Place To Live 


21


The Bascom Group 

26 Corporate Park Drive | Ste. 200 | Irvine, California 92606 | bascomgroup.com 

A Culture 

of Growth 

and Development 

The Bascom Group, LLC is a 

private equity firm specializing 

in value-added multifamily, 

commercial, and 

non-performing loans and 

real estate related investments 

and operating companies. 

Bascom sources 

value-added and distressed 

properties including many 

through foreclosure, bankruptcy, or short sales and 

repositions them by adding extensive capital improvements, 

improving revenue, and reducing expenses by 

realizing operational efficiencies through implementation 

of institutional-quality property management. 

Bascom, founded by principals Jerry Fink, David 

Kim, and Derek Chen, is one of the most 

active and seasoned buyers and operators 

of apartment communities in the U.S. 


22


Team Building and Incentives 

Bascom holds various company events. Some 

are competitive with generous prizes (i.e bowling, 

ping pong, and badminton tournaments). 

Some focus on team building (ziplining, camping, 

dinners), and some are educational (safety 

awareness, negotiations class). 

Benefits and Growth 

Bascom gives employees generous vacation 

benefits and year-end bonuses to employees. 

Employee growth and development is a main 

focus for the company. 

Bascom executes active management 

across all projects which incorporates innovation, 

entrepreneurship, and technology. 

Giving Back 

Bascom encourages employees to join 

non-profit boards, and has a one to one volunteer 

hours to vacation policy. For every hour 

spent giving back, employees earn an hour of 

vacation. 

Keeping Things Fun 

Bascom has a ping pong table, fooseball table, 

hockey table, xbox, and retro video arcade machine. 

Amazing Culture 

Bascom has created an amazing workplace 

culture by providing educational seminars and 

mentorship for employees, hosting company 

team building events, encouraging volunteering 

with local non-profit organizations, and 

having healthy work-life balance practices. 


23


Apartment Dynamics 

PO Box 1 | High Point, North Carolina 27261 | aptdynamics.com 

Building 

Value 

With 

Dynamic 

People 


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Apartment Dynamics began 

in 1996 as a training and 

consulting firm. They have 

grown steadily and strategically, 

with the goal of growing 

only as fast and as far as 

they can maintain their culture 

all the way to the end 

user. They now manage 

over 2,300 multifamily units 

in North and South Carolina. 

Without exception they have improved the Net Operating 

Income of every asset managed, even in economic 

downturns. In part, this is the result of well-planned 

value add strategies and strong, creative marketing. 

But no matter how good the planning, it could never 

be accomplished without a team of skilled, caring and 

fully engaged team members! At Apartment Dynamics 

they often say they are surrounded by greatness, 

referring to the employees who bring about the excellent 

results their investors experience. They respect 

their employees as the trusted experts in their fields.


Training and Education are Key 

Apartment Dynamics encourages and invites 

team members to attend their state’s Education 

and Legislative Conference each year in 

order to stay current on today’s issues. 

Always Accessible 

The owners strive to be always accessible to 

their team members in order to get answers 

and resources quickly to those who need them. 

They also know all team members by name. 

100% Benefits 

Dynamic Training and Marketing 

They have improved the NOI of every property they’ve managed. 

Even during economic downturns, income has grown 

year by year through well-planned value-add strategies, 

strong marketing and property positioning, and excellent recruitment 

of teams. 

They offer great benefits including 100% paid 

health/disability/life/dental insurance and 

generous PTO plan. 

They Support the Maintenance Team 

They have a maintenance tool program where 

they pay for major tools that are sometimes 

out of a team member’s budget. They reimburse 

half by payroll deduction, and after a 

year, they own the tools. It’s a win-win! 

“When people ask how we continually 

improve results even in 

tougher economies, we say unequivocally 

that we are surrounded 

by greatness! Our employees are 

the key to our success!” 


25


Carter-Haston Real Estate Services, LLC 

3301 West End Avenue | Ste. 200 | Nashville, Tennessee 37203 | carterhaston.com 

Taking care 

of people 

Their management 

philosophy begins 

with a commitment 

to care for each 

other. 


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This company was founded 

on the principal that people 

are truly at the epicenter 

of their business. While 

most companies focus on 

a “top down” management 

style, they continually remind 

themselves that their 

success is a direct result of 

the quality communities 

they provide to residents. 

The leaders know that financial success is a byproduct 

of placing total focus on communities and staff 

- treating everyone in the organization like family. 

Even as they grow, the focus remains on the culture 

and the people, NOT on the bottom line. Of course 

they are a business and must be profitable, but 

their leaders know there must be balance between 

making a profit and cultivating long-lasting relationships. 

Trust and accountability, empathy and dedication, 

hard work and common sense - these are 

the ideals they cultivate across the entire company.


Highest Emphasis on Culture 

They believe their success has been built upon 

their responsiveness to relationships and their 

ability to act upon them with integrity. 

They Make Themselves Available 

In an age where everything is electronic and 

staff is all over the country, the owners make 

themselves available to every person employed 

at Carter-Haston. 

“Our employees are the biggest asset we have, 

and we are invested in making them healthy, 

happy and successful! Our company is a large 

family – we are motivated to do the best for each 

other and for Carter-Haston. This culture and our 

people are truly what sets us apart!!” 

- Allyson Andrews , Vice President of Operations 

Effort is Appreciated 

The owners of Carter-Haston make time to 

thank and focus on the “boots on the ground” 

site staff because they know without them, 

they would not be successful. 

Wine Down Wednesday 

Leadership joins the site staff at one of their 

properties close to the corporate office to enjoy 

a glass (or two, or three) for a mid-week 

jump start and to catch up with each other. 

Do-Gooders 

Every office selects a local agency that needs 

voluteers (food pantry, veterans, schools, 

churches, anywhere!) and commits to helping 

in any way they can on a regular basis. 


27


Presidium Property Management 

3100 McKinnon| Dallas, Texas 75201 | presidiumre.com 

Innovation 

Integrity 

Persistence 

Family values make 

Presidium Property 

Manaement a standout 

in today’s industry. 

From humble beginnings 

in 2003, Presidium has 

grown to over 300 team 

members and over 70 assets 

under management, 

valued in excess of $1.5 billion. 

Today, the firm’s portfolio 

consists of 13,000+ 

multifamily units, two office 

buildings, two retail 

centers, and a number of development sites at 

various stages of planning and development. 

Presidium’s team is distinguished by the diversity, 

depth and character of its people. We are highly motivated 

individuals who have a unique willingness to 

work with, and for, each other. Innovation, integrity, 

persistence, honesty and basic common sense are the 

hallmarks of our organization. As a company, Presidium 

invests time, money and creativity in everything we do. 


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They Are Fun 

Team members engage in silly office pranks and 

are provided surprise treats in lounge, movies 

and popcorn in the conference room. They also 

have monthly Happy Hours, office lunches and 

breakfasts, jersey day, and baby picture contests. 

Leadership Support 

Upper management is very approachable and 

will stop what they are doing to assist any team 

member, any time. 

Presidium’s team members are the backbone 

of this amazing company, and we would not be 

the company that we are today without our fun, 

dedicated, and hardworking Presidium Family. 

Custom Workspaces 

Team members have the ability to customize 

their own work space with decor, a standing 

desk, a medicine ball chair, and other fun options. 

Set Up For Success 

They provide job shadowing opportunities for 

every team member in all departments - great 

learning experience! 

Growth Potential 

Every team member’s personal and professional 

growth is a priority. The opportunities are endless! 


29


The RADCO Companies 

400 Galleria Parkway | Ste. 1200 | Atlanta, Georgia 30339 | radco.us 

Forward- 

Looking 

Innovators 

People are RADCO’s 

most valuable assets 

and are treated as 

such. 

The RADCO Companies 

(RADCO) challenges the 

conventions of real estate 

investment by creating exceptional 

opportunities for 

our partners, empowering 

our employees, and fulfilling 

a distinct need in our communities. 

The Atlanta-based 

company is an opportunistic 

real estate firm, specializing in value-added multifamily 

apartments and town homes. RADCO works to 

support the demand for quality multifamily inventory 

at a value to the market, which will continue to grow 

over the next decade. RADCO owns, manages and 

maximizes the value of a diverse portfolio of approximately 

19,700 units across the Southeast and Central 

United States. The company has been recognized for 

their rapid growth by the Atlanta Business Chronicle, 

Inc. 5,000, and the Association of Corporate Growth. 


30


Wellness is Key 

Not only does RADCO cover 100% of each individual, 

full-time employee’s medical insurance 

premium, but they also provide monetary incentives 

for completion of certain wellness 

programs. 

Team Member Incentives 

Free tickets to professional sport games are 

raffled to employees throughout the year and 

complimentary snacks and beverages are always 

available to residents and team members. 

RADCO’s core values emphasize a culture of 

caring that embraces both their residents and 

their team members. The dedicated RADCO 

family is the true champion of RADCO’s dynamic 

culture and help make the company a very 

special place to work. 

They Take Care of Team Members 

The RADCO Companies strongly believes in 

taking care of their most valuable assets, their 

people. They are committed to ensuring their 

teammates live healthy, fulfilling lives. The 

company has created a comprehensive health 

and wellness program that empowers employees 

to take control of their financial, mental, 

and physical health. 

RADCO takes an innovative, multi-layered approach 

to employee wellness by incorporating 

financial security, low cost health insurance, 

and programs that promote work-life-balance. 

All RADCO team members have the same competitive 

benefits package, regardless of their 

tenure or level in the company. This is nearly 

unheard of in the multifamily industry. All fulltime 

employees are offered a generous 6% 

401(k) match. 


31


LMC 

433 E. Las Colinas Blvd. | Ste. 450| Irving, Texas 75039 | livelmc.com 

Find Your 

Place 

LMC builds 

extraordinary 

communities for 

people who don’t just 

want a place to kick 

off their shoes…but a 

place to kick it. 

LMC creates extraordinary 

communities where people 

can live remarkably. 

They believe that people 

make the place, and that 

everything you do – from 

saying hello, to the way you 

design a space – speaks 

to how you’re different, 

unique, set apart. And above 

that, they give their associates the freedom to 

take risks, embrace ownership and lead success. 

They want you to fall madly, disgustingly in love with 

where you live. That’s why their communities are designed 

to be the ultimate combination of chic and 

cozy, with features like built-in wine fridges, floorto-ceiling 

windows, and the Lutron Dream Suite. 


32


They Believe in People 

They believe people make the place, and that 

everything they do - from how they treat their 

people, to the ways they communicate, to the 

ways they design their spaces - speaks to how 

they are different. 

They Have Fun 

They have fun activities like snowball fights, 

softball teams, ping pong tournaments, holiday 

parties, community grand openings and 

more! 

“LMC was fortunate to win this award in 2016, 

especially given that we were only five years old 

and growing so quickly. It was a great honor to 

win, and it showed that as a company, our people 

feel very engaged, that their work matters, that 

their voice is heard, and that they are proud to be 

at LMC.” 

-Todd Farrell, President 

They Celebrate 

They celebrate both birthdays and work anniversaries 

with gifts and social media mentions, 

provide swag bags, and offer paid time for 

community service / team building. 

LMC Living 

is All About 

the Team 

LMC believes in finding great people, with 

great passion, and setting them up to shape 

the culture and management of their communities. 

Staying nimble, while hiring experts, 

keeps them true to their values as they grow 

and helps them deliver great service, wherever 

they go next. 

5 


33


Gables Residential 

5847 San Felipe | Ste. 3250| Houston, Texas 77057 | gables.com 

Associate 

Recognition 

Happens 

Daily at 

Gables 

Gables Residential is an 

award-winning, vertically 

integrated, real estate 

company. They are a privately 

held REIT specializing 

in the development, 

acquisition, financing, and 

management of multifamily 

and mixed-use (apartments 

plus retail) communities. 

At Gables Residential, they provide an exceptional work 

experience where associates come first and where living 

the company’s mission of “Taking Care of the Way 

You Live,” doesn’t just apply to the customers, but to 

associates as well. With the ability to give and receive 

recognition on a daily basis, share and celebrate success 

with the team along with the entire company, 

and a customizable rewards program that provides 

exciting incentive prize options, they don’t just say associates 

are their most important asset, they live it. 


34


They Recognize Associates 

Gables Ovations: This online social recognition 

platform provides all associates with a way to 

celebrate birthdays and anniversaries, recognize 

associates who best model the company’s values, 

and achieve high levels of sales and service 

performance. 

Gables Day 

At their annual event, every associate company-wide, 

puts aside their normal daily work activities 

to volunteer in their region for a good cause 

as a group. They’ve contributed over 130,000 

hours and $1.349 million in goods and services 

since 2000. 

“Taking Care of the Way You Live” is not just a 

slogan—it’s Gables’ pledge to their customers, 

residents and fellow associates. 

Associate Feedback 

To ensure associates are happy and engaged, 

they conduct weekly pulse surveys which give 

them immediate feedback about what’s working 

and some opportunities to improve. Monitored 

by the CEO, COO, SVP of HR and SVP of Operations, 

all associates providing anonymous feedback 

receive daily responses to their questions, 

comments and suggestions further supporting 

their culture of caring and valuing associates. 

Associates Care for Each Other 

Sunshine Fund: Funded solely by associate contributions 

through payroll. It was established in 

2002 to assist associates in need due to an unexpected 

tragedy or medical emergency. It has 

collected over $276,253 and paid out $222,338 

since inception. 


35


Berger Rental Communities 

1275 Drummers Lane | Suite 220 | Wayne, Pennsylvania 19087 | rentberger.com 

Leading 

Without 

Limits 

Their roots date back to 

1972 when two brothers 

in their twenties joined 

together in acquiring and 

managing multifamily. 


owns, operates, & provides 

third-party management services 

for 33 apartment communities 

across 3 states. BRC’s 

company standards are the 

core of the portfolio. They 

continue to focus on the same 

family-based values on which 

the company was founded 

in 1973. BRC’s success is the 

result of their award-winning 

team’s commitment & hard work. Some team members 

have been with them for over 30 years! They are always 

on the lookout for exceptional people to join the team so 

they can continue to offer residents the superior level of 

service they deserve. They provide generous benefit packages, 

support & training, & many opportunities for fun to 

their employees. At BRC, employee success is a top priority. 

If something could be done better, they are not afraid 

to make a change. They explore new training methods, 

remain current on changing technology, & conduct regular 

employee surveys. They are dedicated to serving customers, 

caring for one another, & delivering great results. 


36


Collaboration and Teamwork 

They capitalize on the energy, creativity, and 

passion that working together synergistically 

creates. They believe working together creates 

a more enriching work environment and generates 

better results. 

They Have Fun 

While commitment to their mission is serious, 

they never fail to have fun. Joy and laughter bring 

them closer together and allows them to look 

forward to coming to work each day. Having fun 

is the spark that ignites their passions. 

The Berger Way 

Each week an employee provides a video message for the 

entire company about what a specific company fundamental 

means to him or her. These fundamentals guide BRC’s daily decision-making. 

They Refresh and Focus 

Each year the leadership team offers their “Annual 

BRC Retreat.” Every team member attends 

a 2-day retreat to refresh and refocus. 

They Give Back 

They’re committed to making surrounding communities 

better places in which to live and work. 

They demonstrate this commitment with both 

their money and their time. They believe there’s 

no better way to build community spirit than to 

volunteer time and energy in service to others. 


37


CWS Apartment Homes, LLC 

9606 N. Mopac Expressway | Ste. 500 | Austin, Texas 78759 | cwsapartments.com 

It’s Not Just 

a Job, It’s a 

Purpose. 

CWS takes pride in 

hiring talented people 

to provide world-class 

service. 

CWS Apartment Homes 

specializes in the management 

of luxury apartment 

communities in fast 

growing American cities. 

They operate by a strong 

set of core values (honoring 

their word, ethical 

dealings are paramount, 

a respect for people, requirement 

for profitability and sustainability, and 

a demand for excellence with a sense of urgency). 

Their purpose statement of Enhancing Lives... 

the CWS Way holds true in all of their interactions 

and plays a huge part in their family-like culture. 

One of their best investments has always been 

the people that work with them. They care deeply 

about the well-being of their employees. Supporting 

and developing every member of their talented 

team is an important key to their overall success. 


38


Employee Recognition and Rewards 

They provide access to an online recognition 

program (YouEarnedIt). CWS employees send 

each other recognition (points) and they can 

turn in points for rewards in the program. The 

CWS team celebrates their team success at regional 

events to build comraderie and foster 

teamwork. 

National Day of Caring Employees 

Employees can volunteer together in regional 

events during work hours. The National Day of 

Caring Employees brings together leaders that 

are inspired to give back in their local communities. 

Differentiating With Education 

From mastering a new role to preparing for the next professional 

challenge, their in-house training programs equip 

associates with the tools they need to architect a career. This 

emphasis on learning and development contributes to the 

distinct culture enjoyed by CWS associates. 

Fitness and Wellness Programs 

CWS offers fitness bucks so employees can 

purchase wellness items and be reimbursed 

with the CWS fitness bucks. 

Employee Incentive Programs 

The CWS leadership team rewards employees 

with special anniversary gifts, extended vacations, 

and travel gifts based on their loyalty 

and service. 


39


Fogelman Properties 

6060 Poplar Avenue | Ste. 200 | Memphis, Tennessee 38119 | fogelman.com 

Proven 

Way 

Forward 

A well-known tradition 

of philanthropy and 

community support. 


40 

As a third generation privately-held 

and family-owned 

company, Fogelman is different. 

They know what it 

takes to be the best, and 

it is their people. Many of 

their community managers 

have over 10 years of 

service. They just celebrated 

one who has 40! When 

you have good people in 

place, everything else tends to work out as planned. 

Their teams work hard and do so with a smile because 

they know they trust them and have confidence 

in their decision-making. They take every opportunity 

to show them appreciation as well. Being nimble and 

open to associate suggestions is important to success. 

Additionally, Fogelman demonstrates concern for 

the community, which isn’t a new thing for them. 

Fogleman has been connected to their local communities 

for over 50 years. Tone truly stars at the top 

and they have seen this throughout their portfolio.


Their Associates Get Involved 

Fogelman CARES provides opportunities for 

associates to become directly involved with 

local charities. They encourage and support 

the importance of volunteerism by providing 

8 hours of paid time annually for volunteering. 

Tenured Operations Team 

Their regional operations team is one of the 

most tenured in the multifamily industry, averaging 

over 20 years in the multifamily industry 

and over 10 years with Fogelman. 

We pride ourselves on cultivating a truly 

authentic company culture that remains focused 

on family and allows our associates to go 

above and beyond to show our customers the 

Fogelman Difference. 

Community Partnerships 

Outside their annual initiatives, Fogelman 

has been the corporate adopter of Richland 

Elementary School for over 30 years and is 

a founding partner of Homes Fit for Heroes, 

which provides temporary housing for wounded 

members of the special forces of our military. 

Company Recognition 

Team members enjoy regular contests, quarterly 

gatherings and “pamper” days, regional and 

property-specific retreats and outings, and social 

media promotions and birthday recognition. 

Team Approach 

Fogelman CARES brings together not only the 

Fogelman team, but also provides opportunities 

for their residents, vendors, and other 

partners to work with them on their handson 

volunteerism and fundraising efforts. 


41


The REMM Group 

15991 Red Hill Avenue | Suite 200 | Tustin, California 92780 | remmgroup.com 

Going 

Beyond the 

Expected 

Each day at The REMM 

Group begins with the 

drive to exceed your 

expectations. 

The REMM Group provides 

real estate solutions that 

create value for clients. 

They are an experienced, 

talented, and dedicated 

real estate marketing 

and management team 

that will maximize the return 

for their clients’ investments. 

Going beyond 

the expected results, they challenge themselves 

to be the best in the industry, to act with integrity, 

commitment, accountability, and innovation. 

The spirit of The REMM Group team also extends 

outward to improving their community. The REMM 

team works closely with Mercy House Transitional 

Living Center where their CEO, Sara D’Elia, 

served on the Board of Directors for 14 years. 


42


Great Incentives 

Leasing incentives for every move-in and lease 

renewal. All leasing office associates and service 

managers are eligible for the incentives. Teams 

are offered year end bonuses based on achieving 

net operating income goals. 

Corporate & Onsite Recognition 

The REMM Group leadership team selects two 

employees each month for their “Employee of 

the Month” recognition. Everyone is eligible and 

only one is chosen from the corporate office and 

one is chosen from onsite associates. 

Drive to Exceed 

Expectations 

Their charitable Giving/Community Support Task Force 

organizes monthly donation programs. These programs 

include both corporate, regional, and onsite teams. The 

REMM Group is also committed to do its part to sustain 

the environment, increase energy conservation awareness, 

and make the lives of those around them healthier. They 

have added technologies, switched to green products, and 

embraced procedures that conserve resources and reduce 

their impact on the environment at each of the multifamily 

communities they manage. 

Professional Growth & Mentoring 

The leadership team inspires professional 

growth and mentoring. They offer team building 

events, encourage healthy lifestyles, including fit 

bit challenges and contests to win prizes. 

Community Involvement 

The REMM Group partners with local non-profit 

organizations. The Thanksgiving Food Drive 

donates 40 complete Thanksgiving meals with 

handmade decorated boxes. 


43


Hankin Apartments 

707 Eagleview Boulevard | Exton, Pennsylvania 19341 | hankinapartments.com 

Strategic 

Focus 

Hankin Apartments 

make their mark by 

focusing on their people 

first and foremost. 

For three generations, Hankin 

has been a leader in developing 

distinctive residential 

communities around Chester 

County, PA. From the 

beginning, their vision has 

been to build and retain 

their residential communities. 

They reinvest in their 

properties because they care 

about the quality, but they’re more than just a developer. 

Years in the making, the vision of Hankin Apartments 

was shaped in 2013 to establish a name and place in the 

multifamily industry for their dedicated management 

services. Hankin Apartments prides itself on innovative 

approaches, quality design and environmental integrity 

- a combination that gives them a coveted position in 

the local and national market. Hankin’s goal is to uphold 

their tradition in building exceptional communities and 

delivering the very best service and care to residents. 


44


They Care for Team Members 

Hankin Apartments offers enerous compensation 

and bonus packages. They also provide ample 

time off with holidays and PTO. 

They Care for Others 

Corporate Social Responsibility is a priority - they 

have a Hankin Foundation that matches donations 

to various non-profits. 

“Hankin Apartments is committed to building the 

best experiences, relationships, community and 

sustainable environments for all residents.” 

- Becky Reeves, Vice President of Operations 

Health and Well-Being Matter 

Hankin Apartments offers a Wellness Program 

which includes free gym memberships for team 

members. 

Growth is Key 

Providing growth opportunities from within and 

various employee engagement events is a major 

priority for Hankin Apartments and promotes 

team member longevity within the organization. 


45


JVM Realty 

903 Commerce Drive | Suite 250 | Oak Brook, Illinois 60523 | jvmrealty.com 

Love 

Coming To 

Work 

In every aspect of their 

business, they are guided 

by firm principles. 

Always. 

A truly strong culture offers 

mutual support, promotes 

trust, rewards 

employees’ efforts, and 

ensures that employees 

know their work is meaningful. 

Instead of growing 

employees’ skills to match 

the companies needs, JVM 

looks for ways to grow the company based on employees’ 

passions. JVM also offers a Personal Development 

Plan (PDP) for an employee to tell them 

what they would like to do next as a career path. 

Great property management creates and maximizes 

property value. JVM does both—and much more. 

They attract and retain dedicated, on-site management 

teams at each apartment community. 


46


Core Values 

The JVM core values reflect the attributes that 

they look for in all JVM associates: Respect, Integrity, 

Commitment, Professionalism, and Accountability. 

They know that an investment in 

quality people is as important as an investment 

in quality communities. 

Associate Recognition and Fun 

The Power of Connection 

JVM believes in connection! Monthly lunch meetings 

and happy hours keep everyone at the corporate 

office connected and the “Hug a Building 

Program” connects the corporate team with the 

community teams through an onsite community 

work day. 

JVM Nest, their internal communication portal provides 

a platform for associate recognition and fun. 

All associates can post and participate in Throwback 

Thursday (sometimes sharing baby pictures) 

and Playlist Friday (sharing associates favorite songs). 

Leadership and Training 

JVM makes work fun! Events throughout the 

year including the leadership conference, annual 

awards and training classes, include fun team 

building opportunities such as wine and canvas, 

WhirlyBall, and corporate cooking classes. 

JVM focuses on community service through 

providing an extra PTO day that associates 

may utilize for a community service project of 

their choice and up to $500 matching contribution 

to the charitable organization of their 

choice. 

Team members receive added sick days as a 

new benefit as well as on-call pay of $125 per 

week for on-call maintenance staff! 


47


Portico Property Management 

1400 Ravello Drive | Suite 110 | Katy, Texas 77449 | porticopm.com 

Family 

Values 

Portico’s core family 

values set them apart 

from other organizations 

in today’s industry. 

Portico works diligently to 

keep a small company family 

feel to their organization. In 

their business, the front line 

teams are their most valuable 

assets by far...and every 

decision they make goes towards 

growing, recognizing, 

and supporting those teams. 

They are incredibly candid 

and transparent in what they’re working on, trying to accomplish 

and where everyone fits within the organization. 

They communicate honestly and regularly and their 

team members know exactly what is expected of them. 

Goals and objectives are clearly detailed 

and explained and they publish the metrics 

they are scoring their progress on regularly. 

Portico is truly and extension of family. At the 

end of the day, they treat every single individual 

within the organization with respect and support. 


48


Clear Winning Vision 

The Portico Scorecard is a transparent metrics 

system that ranks every single property in 

their portfolio in 8 categories. Teams appreciate 

knowing what a “win” looks like and how to get 

there. 

Results Oriented 

At Portico, they focus on results. They strive high 

and hold themselves accountable for results. It’s 

the only way Portico knows. 

Every company in the world says their people are 

their best asset. Portico is the rare company that 

actually means it...and acts like it. Here at Portico, 

we are providing the most important item in the 

world...every single day. We provide homes. 

Fun is Key 

Portico believes we spend too much of our lives 

working to not have fun where we work. Portico 

makes having fun a priority...and you should too! 

“We want to be a 

great company, not 

a big 

company.” 


49


Alco Management, Inc. 

35 Union Avenue | Suite 200 | Memphis, Tennessee 38103 | alcomgt.com 

Strength 

in People 

They measure success 

by the strength of the 

relationships they build 

with their partners, 

residents, employees, 

investors, and regulators. 


50 

Building an apartment community 

is more than just 

construction. ALCO acquires 

properties with excellent investment 

potential by identifying 

market trends and 

demand. They make timely 

capital improvements 

and continually market the 

property. They care about 

excellent service to their 

residents, and invest in their associates with training 

and technology. They understand their properties often 

address critical housing shortages for those most 

in need in the neighborhoods they serve. They invest 

in residents by partnering with Agape Child and Family 

Services and the Neighborhood Christian Center. They 

also support local agencies such as The Child Advocacy 

Center, The Boys and Girls Club, and Habitat for Hope. 

They have the ability to respond to the strengths 

and weaknesses of each property, delivering 

well-timed decisions that maximize results.


Rewarding Great Results 

They have a monthly performance report measuring 

four metrics they feel are applicable to all 

of their properties, regardless of the size or type 

of property. They offer a cash bonus to the top 

three properties monthly. In addition, they offer 

PTO as an incentive for any property scoring well 

on any regulated inspections. All employees are 

eligible for a bonus. They have quarterly bonuses 

for their property level employees based on 

the performance of the property and annual bonuses 

for their Corporate employees based on 

company performance. 

“We are thrilled to be receiving this honor, but 

most of all we’re happy because what this really 

means, is that we’re doing a great job as an 

employer. We’ve known for a long time that the 

greatest asset we have at ALCO are the people 

who work here.” 

- Frank Jemison, Chief Executive Officer 

Flexible Schedules 

They work to allow team members the opportunity 

to have more flexibility in their schedules to 

accomodate personal events and situations. 

Professional Development 

ALCO offers annual seminars for all site team 

members that include training as well as fun 

event outings. The leadership team offers departmental 

team building activities. 

Employee Appreciation 

They take the time to recognize the value of their 

team members with their “Employee Appreciation 

Week” to recognize the outstanding jobs 

done by their community teams. 


51


Cardinal Group Management 

4100 E. Mississippi Ave. | Floor 15| Denver, Colorado 80246 | cardinalgroup.com 

Doing 

the Right 

Things 

They are driven by 

human interaction, 

relationships and the 

joy of life itself, not the 

bottom line. 


52 

Cardinal Group is a fully integrated 

real estate management, 

investment, construction, 

and marketing 

firm focused on multifamily 

housing throughout the 

country. Headquartered in 

Denver, Colorado with offices 

throughout the United States, 

Cardinal Group is firmly built 

atop the company’s “Cardinal 

Culture.” Since 2007, the company has been operating 

successful partnerships and is relentlessly focused on creating 

efficiency and above market performance via their 

commitment to challenging the status quo of the industry. 

Cardinal Group is filled with exceptional men and women 

that want to be a part of something bigger than 

themselves, that want to go the extra mile in order 

to change an industry and challenge the status quo.


They Grow Together 

The Cardinal Group culture embodies many different 

elements: it’s about improving as a team 

and having fun while growing together, personally 

and professionally; it’s about achieving the 

improbable with fewer people and fewer resources; 

it’s about openness, taking risks, and 

not being afraid to make mistakes. But most of 

all, it’s about having faith that if they do the right 

thing in everything they do, every time, then they 

will succeed and build something great. 

We’ve been purposeful in the design and drive 

of Cardinal’s culture. It succeeds because we all 

truly believe in our values and strive to implement 

them every day. 

Adventurous and Creative 

They challenge all of their teammates to strive 

for greatness and to never let obstacles stand in 

the way of success. They find ways to improve 

and look for ways to innovate. 

Love What they Do 

They want people to love what they do so much 

that they pursue personal and professional 

growth and have an appetite for learning. Their 

teams never assume they know everything there 

is to know and never settle for “good enough.” 

Open and Honest Communication 

They are open and honest with their team members, 

and not only are people happier, but the 

people around them are better off. They talk less 

and say more. Regardless of title or expertise, 

leadership is always willing to listen to career 

goals, innovative ideas, and company feedback. 


53


Blue Ridge Companies, Inc 

5826 Samet Drive, Suite 105 | High Point, NC | blueridgecompanies.com 

Creating 

a Positive 

Impact 

Doing things in the 

best interest of the 

community; the client; 

and in the best interest 

of their people. 

Blue Ridge’s mission is “Creating 

a positive impact for 

all we touch so that we leave 

each community better than 

we found it.” At Blue Ridge, 

they believe that Positive Impact 

is not attained by doing 

things the “easy way” but by 

doing things the right way. 

They invest in industry leading training for each of their 

team members in order to ensure they are empowered 

to make a difference and are provided with the resources 

needed to succeed in their roles with them. As such, their 

team includes some of the industry’s best professionals 

who enjoy the great benefits of working with an established 

company. They are The Positive Impact People. 


54


Professional Growth 

Blue Ridge Companies invests in their people. 

They believe that significant investments in the 

professional growth of their associates through 

education, coaching, training and leadership 

oppurtunites creates a valuable impact for the 

communities, clients and associates they serve. 

Culture Counts 

A Commitment to Give Back 

The leadership team provides opportunities to 

give back to the community at large via multiple 

company-wide charitable initiatives but also 

through support of causes that may be individual 

to associates. 

“Blue Ridge Companies’ Culture is defined by our values. We 

are individually & collectively committed to honoring these 

values in everything we do: Excellence, Talent, Teamwork, Adaptability, 

Relationship Centered, Purposefulness, Integrity & 

Visionary. Being “E.P.I.C.” is a way of life for us.” 

Supporting the Multifamily Industry 

Teams are encouraged to get involved with industry 

advocacy, specifically via trade associations. 

They promote the advancement of personal 

leadership through industry involvement. 

Relationship Centered 

They care about being engaged with their teams, 

compassionate, and sincere. A company that 

intends to nurture reciprocal loyalty. They are 

committed to being a great corporate citizen and 

collaborating for the success of all. 


55


IMT Residential 

15303 Ventura Boulevard | Suite 200 | Sherman Oaks, California 91403 | 

imtresidential.com 

Putting 

You 

First 

IMT prides itself on 

creating an environment 

where associates are 

part of a team. 


56 

IMT Residential is a nationwide, 

multi-family residential 

investment and property 

management firm headquartered 

in Sherman Oaks, California. 

Founded in 1992, IMT 

owns and manages a portfolio 

of 18,000 units that extends 

throughout Arizona, California, 

Colorado, Florida, Georgia, 

Tennessee and Texas. 

The IMT company mission “Putting You First” drives all policies, 

practices and decisions. They understand the key 

to superior service is superior associates. They have dedicated 

teams to recruit high quality associates, train them 

effectively, and work towards high associate engagement. 

The engagement and cultural focus is driven is from executives, 

but we view creating an environment that is challenging, 

rewarding and fun is everyone’s responsibility. 

IMTeam: Integrity. Motivation. Teamwork. Excellence. 

Accountable. Memorable. That describes who they are.


They Welcome New Leaders 

IMT makes their new associates feel special on 

their first day. They go as far as placing a sign 

welcoming them at the entrance, desk or maintenance 

office, decorations and IMT goodies, 

and a team lunch. 

Caring Leadership Team 

IMT Executives get involved and show appreciation. 

When they visit a site, they greet every 

associate, express appreciation and pay compliments 

to the property condition, every time! 

IMT recruits and hires the best people and then 

trains, challenges, and retains them by rewarding 

their outstanding contributions to the success of 

the company. By using leading-edge technology, 

IMT capitalizes on the skills and abilities of associates 

to provide superior service to residents. 

Great Welness Programs 

The leadership team offers health programs that 

are free and voluntary. Teams partipate in a contest 

for the best healthy recipe, health assessments 

at the office, healthy cooking class, and 

boot camp classes. 

Creating Unique Experiences 

The IMTeam Cafe at the corporate office is 

stocked with a variety of coffee drinks, teas, cold 

beverages, granola bars, fresh fruit, oatmeal, 

yogurt, cheese, almonds and pretzels. The IMT 

internal blog site features associates and their 

experiences like the story about an act of kindness 

from an IMT associate, and their first day 

experience. 


57


Pollack Shores | Matrix Residential 

5605 Glenridge Dr. NE | Ste. 775 | Atlanta, Georgia 30342 | matrixresidential.com 

Making 

Great Places 

Even Better 

The dynamic, handson 

culture encourages 

responsibility on every 

level. 

Pollack Shores Real Estate 

Group | Matrix Residential 

believes in providing 

the best possible lifestyles 

for the people who reside 

in the communities they 

manage. Their dynamic, 

hands-on culture encourages 

responsibility on every 

level of their firm. They 

see both the big picture and the smallest details. 

They constantly train their people and are committed 

to participating in industry associations to 

share and expand their knowledge. They also believe 

in helping the areas in which they work and 

live, by volunteering and supporting local causes. 


58


Highly Motivated 

Matrix values top talent, highly motivated individuals 

seeking successful careers within an 

organization standing behind its employees 

and committed to their vision, growth and the 

ability to make a difference. 

They Have Fun 

They have fun activities like goal dinners, culture 

committee events, pot-luck Friday, dance 

challenges and more! 

THE MATRIX MISSION: 

Creating exceptional experiences for the people 

who live with us, work with us, and invest with us. 

Birthdays and Paid Holidays 

Birthdays are given as paid holidays and uniforms 

are provided for on-site employees and 

events. 

They Make Promises 

When it comes to managing communities, the 

Matrix Mission captures the promises they 

make to every resident, every property, and 

every client. It’s more than words – it’s what 

they bring to work every day. 


59


Drucker + Falk 

11824 Fishing Point Drive | Newport News, Virginia 23606 | druckerandfalk.com 

People 

Process 

Performance 

It’s a simple process, but 

effective and has stood 

the test of time. Their systematic 

approach allows 

for success across multiple 

states. 


60 

Drucker + Falk is a third 

generation, third party, 

multifamily management 

regional powerhouse overseeing 

a portfolio of 30,000 

apartments in nine states. 

The leadership, financial 

success and longevity they 

enjoy in an industry their 

founders helped shape, 

is rooted in the consistent, 

passionate, dependable and dogged delivery by 

their people, of optimal asset value to their clients. 

They are proud of their leadership in embracing 

a platform of inclusion, integrity and respect on 

which the firm was founded. They are a work family 

where team members are valued as people first. 

They have made extraordinary monetary and other 

investments in the well-being and engagement 

of staff at all levels of the organization It is a privilege 

to be in a business that impacts people in 

such a personal way, where they live and work.


Individual and Team Incentives 

Individual leasing and team renewal incentives 

that reward their on-site associates as it relates 

to both individual sales performance as 

well as team engaged renewal results. 

Stress-Busters 

Summer work hours, casual Friday’s, massages, 

manicures & pedicures are just some of the 

incentives they offer. 

Our goal has never been to be the 

biggest. It has always been to be 

the best! 

Unparalleled Stability 

Drucker + Falk demonstrates unparalleled stability 

in this industry — delivering optimal asset 

value to their clients. And they have never 

wavered in their resolve to maintain the people, 

processes and performance needed to deliver 

on that charge. 

Family Character 

What started in 1938 as a small family business 

is today among one of the nation’s top 

property management companies. Why? Because 

Drucker + Falk never lost sight of the 

family character that embodies this firm, one 

rooted in over-the-top service and the delivery 

of optimal asset value to their clients. 


61


Centra Partners Management 

3730 Cypress Creek Parkway | Houston, Texas 77068 | centrapartners.com 

Hands-On 

Personal 

Committment 


62 

Centra Partners is an Accredited 

Management Organization 

(AMO) specializing in 

asset and property management, 

financial, brokerage 

and receivership services for 

commercial and multifamily 

properties in Texas and the 

Southwest for Institutional clients 

and other substantial private 

owners of real property. 

As a ‘work family’ they celebrate the triumphs and in 

the toughest of times they hold each other up, not just 

from team member to team member, property to property, 

but also the love and encouragement from the 

Centra Partners senior management is unparalleled. 

The support, understanding and compassion shared 

in births, illnesses, deaths, as well as celebrating individual 

and family accomplishments, we believe is a 

very large part of the long-term success, foundation, 

and essence of which Centra Partners prides itself. 

They are all proud to be a part of the “Centra Family.”


They Celebrate Together 

Centra Patrners Management celebrates the big 

stuff with annual holiday parties and ceremonies 

as well as a staff dinner with the owners and senior 

management team. 

Team Member Incentives 

Team Members are appreciated with chair massages, 

nail salon gift certificates, and recognition 

to the entire company via email shout-outs. 

Our mission is to provide an environment 

for our clients and associates to effectively 

fulfil their needs, goals, and visions. 

Forward-Thinking 

Centra Partners Management provides their 

team members with the ability to attend industry 

educational conventions to keep up with the 

ever-growing Multifamily industry of today. 

Actions Are The 

Foundation Of 

Their Success 


63


RealSource Management 

2089 E. Fort Union Boulevard | Salt Lake City, Utah 84121 | realsource.net 

Vision & 

Ambition 

RealSource’s “people 

first” culture has allowed 

them to become an 

employer of choice in 

the Multifamily Industry 

today. 

At RealSource Management, 

there is no substitute for 

drive, passion, and experience. 

They strive for a “people 

first” culture combined with 

vision, ambition, and a fiduciary 

responsibility to make 

their company successful 

in the multifamily industry. 

Over the past few years, their hands-on management 

has enabled them to bring proven processes and, most 

importantly, the right people to provide unparalleled multi-management 

services that their clients can depend on. 

With the organic collaboration of their knowledgeable 

and diverse team, they are able to bring their ideas 

and imagination to life, creating a welcoming environment 

for both their employees and residents. 


64


Financial Success 

The RealSource team offers new lease, renewal 

and aged receivable bonus-paid monthly to all 

onsite associates. In addition they offer employee 

appreciation (bonus, flowers, gift cards, certificates, 

tenure pins) for anniversaries, birthdays, 

mystery shopping reports, premiere performers 

and employee of the month. 

Special Recognition 

When yearly goals are met, the owner takes all 

corporate employees and spouses on all-expense-paid 

vacation. 

We must foster an environment of collaboration, 

where it feels safe to make mistakes, so 

individuals don’t judge themselves and become 

defensive when they’re the most vulnerable. 

Encourage an atmosphere of no fear in our 

hearts. 

-Teresa Rose, Senior Vice President 

Leadership Development 

Associates are offered annual destination Leadership 

Conferences to futrther invest in their 

skills, provide opportunities for growth, and deliver 

high value for their investor owners. 

Celebrations 

All associates birthdays and anniversaries are 

recognized. They receive monetary gifts, recognition 

across all social media platforms, are featured 

in the company newsletter, and receive 

fresh flowers/gift boxes and framed certificates. 


65


ResMan Property Management Software 

2901 Dallas Parkway | Suite 200 | Plano, Texas 75093 | myresman.com 

Service 

Is Key 

Great leadership, 

inspiration, and 

innovation keep 

ResMan ahead of the 

game. 

ResMan Property Management 

Software was founded 

on commitment to service. As 

a team, they serve and support 

each other. Their leaders aim 

to inspire the greatness they 

know exists within everyone, 

and challenge them to put 

that greatness in full display. 

Most importantly, ResMan is a great place to work because 

they know life is about more than work. Jobs in Multifamily 

are often taken home at night each and every day. 

Long hours, being on call, and keeping “housing” as fitting 

“homes” is a tough job. That intimacy with their customers 

and commitment to their success is a shared value across 

the team that sets ResMan apart. Plus, they are all eager 

to create the most successful software company in the industry, 

and that drive to win makes it a great place to work. 


66


Livin’ Large 

ResMan encourages comfort and productivity, 

which includes taking breaks. They have ping 

pong, air hockey, foosball, board games, and 

major sporting events on TV around the office. 

They pop fresh, movie theater popcorn every 

day. Snacks and beverages all day! 

Associate Autonomy 

ResMan encourages prudent risk taking and trying 

new things. They want everyone taking responsibility 

and ownership of their roles. 

The ResMan team is passionate 

about our customers’ success. 

They Support Each Other 

ResMan has a “chip” recognition system where 

employees can award each other chips for a job 

well done or going above and beyond, and those 

chips can be redeemed for prizes. 


ResMan gives back through their involvement 

in various local area charities, including Emily’s 

Place, a shelter for women who have been victims 

of spousal abuse. 


67


Coast Property Management 

2829 Rucker Avenue | Everett, Washington 98201 | coastmgt.com 

The 

Ultimate 

Experience 

Coast was founded 

in 1987, bringing over 

100 years of combined 

management experience 

to the Pacific Northwest. 


68 

Coast’s founders are brothers 

and brought a closeness 

to the workplace. From that 

foundation, they have created 

a pleasing atmosphere 

in an historic building where 

they headquarter in Everett 

and tried to duplicate that 

atmosphere in their other 

office locations in Bellevue, 

Portland, and Spokane. 

Built in 1898 and remodeled ten years ago when it was 

acquired, their headquarters building creates a sense 

of stewardship for their part of its colorful history which 

translates out to their work. They invite schools to tour the 

building and often hold community events in it to create 

a sense of connectedness to the community. Their quarterly 

staff meetings in the large foyer have grown into 

speaker-driven events in part because of this commitment 

to a workplace that is warm, meaningful, and conducive 

to the founder’s stewardship culture and vision 

of a close-knit family no matter how large they might be.


Strong Core Values 

Do the Right Thing - They do what’s right even 

when it’s not easy and when no one is looking. 

They are honest and won’t compromise our integrity. 

They are respectful and live out the ‘golden 

rule’ of “do unto others as you would have 

done unto you”. They tell the truth and they own 

up to mistakes and take it upon themselves to 

correct them and learn from them. Doing the 

right thing builds trust and loyalty and binds the 

work of the team to accomplish more together 

than they ever could on their own. 

Get it Done - Whatever it takes, they will come 

together to get the job done and find a solution. 

They compete to win in the marketplace. They 

never give up. They are curious – always learning. 

They honor their commitments. The difference 

between them and the competitors is the 

fortitude and willingness to do the hard work 

necessary to win. 

“Coast is an immensely exciting place for people 

who desire to serve others in a dynamic, progressive, 

and modern organization. Those who 

want to transform the work life around them 

find fertile soil here. ” 

– Matt Shaffer, President 

Others-Centered - They are here to help others. 

They care deeply for, and are deeply committed 

to the success of others. They will not let theirteammates 

down. They build others up and will 

not tear them down. 

Professionalism - They conduct themselves in 

all environments with high standards, respect, 

timeliness, good judgment, politeness, dignity, 

accountability, preparedness, and a confidence 

in these qualities. Even in difficult situations their 

words are constructive. Their work product is a 

quality output of their high competence. 


69


Continental Properties 

W134 N8675 Executive Pkwy | Menomonee Falls, WI. 53051 | cproperties.com 

Creativity 

& Strength 

Creating an atmosphere 

where people are 

encouraged to share 

their ideas, to develop 

their paths, and to 

contribute to the greater 

good. 

Continental Properties has 

been developing and managing 

multifamily apartment 

communities nationally 

for over 25 years. Each of 

their Springs branded communities 

deliver unrivaled 

customer service, beautiful 

grounds, high-quality 

buildings, professionally 

designed interiors and luxury amenities. 

Continental fosters an environment where team members 

are expected to share their ideas, develop their careers 

in a way that utilizes their passions and skills, and 

contributes to our success. They work hard because 

they enjoy what they do and the people they work with. 

Continental takes great pride in providing affordable, 

quality apartments homes to their residents and rewarding 

career opportunities to their team members. 


70


Building Great Careers 

At Continental, they provide that environment 

- an environment built through tireless efforts 

to ensure their team has the right people, with 

the right skills, taking on exciting challenges. It 

is reinforced when their people are empowered 

to do whatever is needed to do the job right. It 

is solidified when the best and the brightest in 

the industry are given opportunities to learn new 

skills, take on bigger challenges, and advance 

within the organization. 

“I believe that the Continental Creed is not only 

a guideline but provides the ideal environment to 

develop not only career but also my passion here.” 

–Prince Solomon, Marketing Projects Specialist 

Employee Appreciation 

Employees receive recognition email blasts, 

summer fun days, Maintenance Appreciation 

Week, State of the Company (SOC) meetings, 

with the President or CEO attending/leading at 

each property. 

Rewarding Success 

They pay a bonus to eligible stabilized Property 

Managers and Maintenance Supervisors if they 

reach goals relative to their budget. Leasing 

commissions are eligible to all employees and 

are paid out on a tiered basis (ie, more leases get 

a higher dollar value paid per lease). 

Learning & Development 

Learning and Development programs that offer 

budgeted amounts, by position, for eligible employees 

to use toward learning opportunities 

outside the company. 


71


PayLease 

9330 Scranton Road | Suite 450 | San Diego, California 92121 | paylease.com 

Innovative 

Marketing 

PayLease offers online 

payment services, resident 

billing, and utility 

management solutions to 

multifamily 


72 

companies. 

With offices in San Diego, CA 

and Chicago, IL PayLease has a 

truly unique company culture. 

PayLease creates a meaningful 

atmosphere by being 

transparent about their business, 

rewarding employees’ 

efforts, providing upward mobility 

for anyone, and ensuring 

a fun, cohesive workplace. 

PayLease feels that part of 

what has made their company thrive is by doing something 

simple, but that often isn’t done in other companies 

- they continually thank and reward employees 

for their work. Some of the ways they say “thank you” is 

with monthly social events, monthly Rock Star employee 

awards (employees who go above and beyond the 

call of duty are entered for $1,000), and regular freebies 

(high-quality company swag, lunches, snacks, etc). 

They do their best to facilitate a sense of connection between 

employees. They recognize the importance of providing 

multiple avenues for employees to advance their careers.


They Hang Out Together 

PayLease holds regular social events for employees. 

These range from happy hours, Padres 

games, a day at the Del Mar race track. All events 

include free food/drinks and most allow a +1. 

They even give out free Uber rides to/from selected 

events. 

Summertime Fun 

Employees love that PayLease provides the opportunity 

for summer hours, meaning employees 

can leave 3 hours early every Friday during 

the summer. 

By infusing fun into our daily lives, PayLeasers 

form strong bonds with one another and love 

coming to work. As a result, our team is productive, 

successful and has rapidly grown over the past 

15 years. 

Focusing On Strengths 

PayLease provides a company-paid Strengths- 

Finder assessment, which uncovers employees’ 

top 5 personality strengths. After the test, employees 

get 1-1 time with a certified Strengths- 

Finder coach to help them understand their talents 

and to apply those strengths in life. 


PayLeasers get free days to work at a charity of 

their choice, they just ask they submit a photo 

of themselves that day. At the end of the year, 

everyone who spent time working at a charity is 

entered into a drawing for $1000 to go to their 

charity. 


73


Perennial Properties 

1924 Piedmont Circle | Ste. 100 | Atlanta, Georgia 30324 | perennialproperties.net 

Investing 

Well Pays 

Off In The 

Long Run 

Perennial Properties’ greatest 

investment is their PEO- 

PLE - They view the Perennial 

family as an extension of their 

own. They strive to build their 

employees through professional 

devlopment, while encouraging 

a healthy work-life 

balance. They celebrate their 

teams and top performing individuals 

throughout the year to show gratitude for the 

hard work that each team member brings to the company. 

#PerenninalPride is creating a culture that is inclusive of all 

of their team members by fostering a fun working environment 

where everyone is valued. They offer competitive compensation 

and great benefits, as well as opportunity for advancement. 

Their teams are filled with dynamic individuals 

that make Perennial Properties grow stronger every year. 


74


They Celebrate Together 

Working for Perennial Properties provides a 

feeling of family -- they recognize and celebrate 

birthdays, holidays like Mother’s Day and Father’s 

Day, wedding and baby showers, etc. -- as 

well as work anniversaries. 

They Work and Play Together 

They offer team outings: some are just for fun, 

like bowling or the annual Kick-Boo game (a late- 

October game of extreme kickball in costumes!); 

some are for ‘doing good’, such as BeltLine landscaping. 

At Perennial Properties, they’re not satisfied 

with status quo, they are active participants in 

challenging the way they design, develop and 

manage. 

Fun & Creative Spaces 

The owner’s extensive collection of contemporary 

art is displayed in the Corporate office, 

which makes a beautiful gallery work environment. 

The Perennial Properties mission is 

to offer exceptional housing and retail 

experiences with extraordinary 

service for our residents, commercial 

tenants and their customers. 


75


Pegasus Residential 

1750 Founders Pkwy. | Suite 180 | Alpharetta, GA 30009 | pegasusresidential.com 

People 

Come First 

The Company’s brand 

of premier customer 

service begins with hiring 

talented associates and 

offering rewarding multifamily 

careers for the 

ambitious. 


76 

Established less than a decade 

ago, Pegasus Residential is a 

fast-rising property management 

firm in Atlanta attracting 

unique talent by appreciating 

each associate’s quirks and 

differences. Pegasus associates 

pride themselves on 

being creative, innovative, 

goal-oriented, and hard-working. 

Further, to balance out 

the hard work, associates are treated to retreats, team 

outings, team lunches, and more! The corporate office 

proudly boasts a corn hole table and video games! Leasing 

teams are encouraged to bring new ideas and creativity 

to goal setting by making W.I.G. boards with memes and 

celebrities. There’s even an internal Facebook group dedicated 

to sharing ideas, jokes, and accolades. A few of the 

perks associates enjoy most are excellent health and dental 

benefits, the option to work from home once a week, 

and discounts on rent if they stay at a Pegasus Community.


They are Generous 

Corporate employees are afforded one day each 

week to telecommute, one month paid sabbatical 

after 7 years of service, and monthly car detailing. 

History of Success 

Pegasus Residential was founded in 2008, by 

Lindy Ware and Debbie Conley. The history of 

their founding partners is long and successful as 

they have both worked with some of the most 

recognizable property management companies 

in the nation. Their Principals have in-depth 

knowledge and involvement with a variety of 

asset types, to include: urban and suburban locations, 

as well as Class A-C, mid-rise, high-rise, 

lease-ups and repositioning communities. 

Every employee, no matter the position, 

has a voice and is able to heard. 

Pegasus Residential provides expertise in acquisitions, 

new development, and re-development. 

They also serve as consultants in building and 

construction services for our clients. Their management 

combines both national and local market 

knowledge for optimal performance. 

“We strive for employee satisfaction and feel 

all of our success is directly associated with 

their happiness. The Best Places to Work 

in Multifamily program has allowed us to 

acknowledge their requests and establish 

their overall contentment.” 


77


Alliance Residential 

2525 East Camelback Rd. Ste 500 | Phoenix, AZ 85016 | allresco.com 

Positioning 

for Value 

Approaching every asset 

as if they own it. The 

team creates marketing, 

leasing and operational 

processes to align with 

their clients’ investment 

strategy. 

First and foremost, Alliance 

recognizes they are not just 

a builder; they build homes, 

support lifestyles and create 

opportunities. And they do so 

for both associates and residents, 

because they believe 

their journeys and their needs 

along those journeys are integral 

to one another. They hear, 

value, and share stories time and time again of residents 

following their Alliance family – yes, they said family. Oftentimes 

they get asked why their associates feel that way. 

And it all goes back to a culture of trust built on the backs of 

an ethos that values each individual’s autonomy, mastery 

and purpose — the autonomy to make empowered decisions, 

the mastery to progress their vision with a unique 

skillset and the purpose to engage in the right things at 

the right time in the right way to build it better together. 


78


Team Building 

From baseball games to guest speakers, Alliance 

provides their managers with a budget to host 

quarterly team events. National team-building 

occurs annually at ARCX -- 3 days of education, 

networking and celebration for their managers. 

Alliance InStyle 

Fashion-forward career apparel--Alliance InStyle 

is a wardrobe allowance program that provides 

work apparel choices from popular retailers. Associates 

can choose on-trend colors and styles to 

wear proudly at work. 

Alliance is a Best Place to Work because they 

love what they do and they do what they love — 

building better lives for their associates, residents 

and clients, and building them together. 

Awards & Recognition 

Annual awards & recognition--Associates and 

their guest are treated to extravagant regional 

award ceremonies where they celebrate individual 

and company successes. In addition to great 

food and beverages - prizes are given out from 

gift cards to cool tech gear. 

Alliance Cares 

This program is dedicated to giving back. To engage 

their teams in their efforts, they orchestrate 

a variety of campaigns including toy and school 

supply drives, and green-minded efforts, such as 

tree-planting. 


79


Baron Properties 

17550 N. Perimeter Drive | Suite 140 | Scottsdale, Arizona 85255 | 

baronproperties.com 

It’s Not 

Work When 

You’re 

Having Fun! 


80 

Baron Properties is a privately 

owned, full service real estate 

firm focused on investments, 

development, and management 

of multifamily, industrial, 

and self-storage properties. 

Since 1983, Baron and its sister 

companies have invested 

in, developed, or redeveloped 

$2B worth of properties across 

Colorado, Arizona, Texas, and 

Midwest. Headquartered in Denver with a regional office 

in Phoenix, Baron employs more than 150 professionals. 

Baron is a very family oriented organization that 

cares about it’s employees. They strive to ensure 

a pleasant work environment for everyone. 

Baron does their best to keep associates when properties 

are sold and, to date, have been very successful in making this 

happen. Baron is a very caring company and a great place to 

work. It doesn’t seem like “work” when you are having fun.


Baron Values 

Guided by their core values and philosophies, 

Baron’s vision is to inspire innovation and create 

industry setting standards. They take pride 

and ownership in their commitment to the recruitment 

of extraordinary talent and the partnerships 

they develop through trust and mutual 

understanding of expectations. In doing so, they 

have created a company culture unparalleled to 

their competitors, delivering operational excellence 

and exceptional customer service. 

PROFESSIONALISM 

Baron’s culture is the backbone of the 

organization and being recognized as one of the 

Best Places to Work in Multifamily enhances 

that culture and our ability to recruit top level 

associates when needed. It’s all about the 

people! 

COMMITMENT 

ACCOUNTABILITY 

INTEGRITY 

CHARACTER 

TEAM WORK 


81


Karya Property Management 

8901 Gaylord Drive | Suite 100 | Houston, Texas 77024 | karyamanagement.com 

People Are 

The Best 

Assets 

Karya offers a true endto-end 

solution in our 

comprehensive service 

suite. 

At the core of Karya Property 

Management is the drive and 

ambition for constant growth 

and improvement. From 

humble beginnings working in 

D Class properties to accruing 

over $ 1.5 billion in revenue 

and managing over 14,500 

units, Karya has its sights set 

on becoming one of the top 

multi-family companies in the industry. The company 

has always taken the day to day challenges head-on by 

evolving to the changing landscape, employing innovative 

methods, and investing in individual employee growth. 

Their proven record in property acquisition, rehabilitation, 

tenant retention, as well as ROI augmentation 

has made Karya the number one ranked Houston-based, 

fastest growing company by the Inc. 5,000. 


82


Constant Improvement 

As a company, Karya values personal, professional, 

and mental growth, and takes measures 

to ensure their team grows in each area continually. 

Growth and Education 

Karya provides ample opportunity for growth, 

promotes work / life balance, and pursuit of 

training and certifications for team members. 

“When you become successful, your job often 

becomes easier; the deals come to you, and you 

don’t have to try as hard. That’s when there’s a 

chance you might lose your footing and start 

having ego issues. But, remembering your roots 

helps you keep that drive and remain humble.” 

-Swapnil Agarwal, CEO and Founder 

Time for Fun! 

Karya provides the opportuity to go to various 

sporting events and even meet the athletes! 

They also have a ping pong table to foster that 

competitive spirit at work. 

Experienced Management Team 

The Karya team is highly sophisticated relative to 

competitors in the sector with a group of experienced 

individuals that takes an active, hands-on 

management approach. The Karya team’s investment 

and operations experience (including 

during recessionary environments) results in the 

ability to capitalize on operational inefficiencies 

related to revenue management. Karya has the 

ability to execute and oversee extensive rehab 

projects via its experienced in-house team of 

renovation experts. 


83


Pathlight HOME 

3200 W. Colonial Drive | Orlando, Florida 32808 | pathlighthome.org 

Truly 

Making A 

Difference 

Pathlight HOME is 

creating a better world 

through their mission of 

helping the homeless in 

Florida. 

Pathlight HOME provides 

affordable housing and economic 

opportunities to low 

income persons and especially 

the homeless in the State 

of Florida. They are known 

for their work in the community 

providing permanent 

and permanent supportive 

housing to homeless persons. 

Pathlight HOME provides great benefits, competitive 

pay, growth opportunities and a comfortable work environment 

to keep employee morale high and motivated 

in an area of work that serves difficult-to-serve 

populations. They always strive to go above and beyond 

the routine paycheck. The majority of their staff 

has been there over 5 years, and some as many as 10 

to 26 years. They plan employee events three to four 

times a year to provide some time away from the work 

place and to allow them to build and support their team. 


84


Generosity Reigns 

Not only do Pathlight HOME team members 

have a great PTO plan, they also take care of 

each other by having the opportunity to share 

PTO with other team members who have emergencies. 

They Enjoy Being Together 

Team members receive recognition and enjoy 

a respectful environment while at work. Team 

members are also treated to quarterly outings 

to increase comraderie and bonding. 

The mission of Pathlight HOME is to change the 

lives of homeless and low-income individuals 

by providing affordable housing and economic 

opportunities. 

Committed to Growth 

Pathlight Home provides on-site and off-site 

trainings for staff to maintain and increase skills 

and expertise. 

We change 

lives through 

our employees’ 

effort. 


85


MULTIFAMILY 

PERCENTAGE % OF 

POSITIVE RESPONSES 

EMPLOYEE 

BENCHMARK REPORT 

LIST 

MAKERS 

NON LIST 

MAKERS 

LEADERSHIP AND PLANNING 

86 

81 

CORPORATE CULTURE AND COMMUNCATIONS 

84 

81 

ROLE SATISFACTION 

89 

86 

WORK ENVIRONMENT 

91 

90 

RELATIONSHIP WITH SUPERVISOR 

TRAINING AND DEVELOPMENT 

PAY AND BENEFITS 

90 

84 

79 

89 

79 

72 

OVERALL EMPLOYEE ENGAGEMENT 

90 

85 

AVERAGE OF ALL CATEGORIES 

87 

83 

This report summarizes results of the Best Places to work Multifamily program. 

Our goal is to provide forward-thinking executives with a snapshot of what 

charactarizes the Best Places to Work Multifamily. Each report contains examples 

of the benefits and perks offered by participating organizations, as well as employee 

engagement and satisfaction averages from our survey process. 


86


87


MULTIFAMILY 

The chart below provides a glimpse into some of the results from the detailed employer 

benchmark report from participating organizations, which are all Multifamily property 

managers. The orange bar represents the percentage of Best Places to Work in Multifamily, 

while the light grey bar represents the percentage of all other program participants. 

I UNDERSTAND THE LONG-TERM 

STRATEGY OF THIS ORGANIZATION 

85 

90 

I HAVE CONFIDENCE IN THE 

LEADERSHIP OF THIS ORGANIZATION 

84 

89 

THE LEADERS OF THIS ORGANIZATION 

CARE ABOUT THEIR EMPLOYEES’ WELL 

BEING 

85 

88 

SENIOR LEADERS LIVE THE CORE 

VALUES OF THE ORGANIZATION 

83 

86 

Participating in the Best Places to Work in Multifamily Program 

is a reflection of our commitment to upholding standards 

of excellence, delivering an entrepreneurial environment 

and leading the industry by thinking disruptively — all 

of which directly impacts our ability to attract and retain top 

talent. 

Greta Schneider, Vice President of Alliance 

Talent Management 


88

THERE IS ADEQUATE PLANNING 

OF DEPARTMENTAL OBJECTIVES 

76 

82 

THERE IS ADEQUATE FOLLOW- 

THROUGH OF DEPARTMENTAL 

OBJECTIVES 

76 

81 

THE LEADERS OF THIS ORGANIZA- 

TION ARE OPEN TO INPUT FROM 

EMPLOYEES 

79 

85 

THIS ORGANIZATION’S 

CORPORATE COMMUNICATIONS 

ARE FREQUENT ENOUGH 

82 

87 

HOW DOES YOUR COMPANY COMPARE? 

We participate in the Best Places to Work in Multifamily Program 

Now that you’ve 

to get 

seen 

anonymous 

a sample of 

feedback 

benchmarking 

from 

data 

our 

for 

employees. 

Best Place to 

We 

Work 

use 

in 

the 

Multifamily, 

results 

how does 

to help 

your 

plan 

organization 

our employee 

compare? 

strategy 

Find out 

for 

by 

the 

participating 

next year, 

in 

examining 

the 

Best Places to Work in 

areas 

Multifamily 

we can 

program. 

build a better workplace, improve communication, 

respond to employees’ opinions we may not otherwise 

have known. It has been an added benefit and an honor to have 

been a finalist all 3 years we have participated! 

Mary Gwyn, CEO 

Apartment Dynamics 


89 39


MULTIFAMILY 





THIS ORGANIZATION’S CORPORATE 

COMMUNICATIONS ARE DETAILED 

ENOUGH 

81 

87 

I HAVE A GOOD UNDERSTANDING OF 

HOW THIS ORGANIZATION IS DOING 

FINANCIALLY 

69 

73 

I CAN TRUST WHAT THIS 

ORGANIZATION TELLS ME 

80 

85 

THIS ORGANIZATION TREATS ME LIKE 

A PERSON, NOT A NUMBER 

84 

87 

The success of Berger Rental Communities is the result of 

having outstanding employees that are dedicated to serving 

their customers, caring for one another, and delivering great 

results. I am proud of the outstanding culture that our team 

has built and the results we have achieved. 

Dan Berger, President 



90

THIS ORGANIZATION GIVES ME 

ENOUGH RECOGNITION FOR 

WORK THAT IS WELL DONE 

74 

81 

STAFFING LEVELS ARE ADEQUATE 

TO PROVIDE QUALITY SERVICE 

68 

73 

QUALITY IS TOP PRIORITY WITH 

THE ORGINIZATION 

83 

87 

SAFETY IS A TOP PRIORITY WITH 

THIS ORGANIZATION 

87 

91 


Now that you’ve seen a sample of benchmarking data for Best Place to Work in 

Multifamily, how While does it’s your great organization to win an compare? award, we Find strive out to by always participating improve in the 

Best Places to Work and the in Multifamily information program. learned from this process is invaluable. 

Todd Farrell, President 

LMC 


39 91


MULTIFAMILY 





I BELIEVE THERE IS A SPIRIT 

OF COOPERATION WITHIN THIS 

ORGANIZATION 

83 

87 

MY EMPLOYER ENABLES A CULTURE 

OF DIVERSITY 

89 

91 

I LIKE THE PEOPLE I WORK WITH AT 

THIS ORGANIZATION 

93 

93 

AT THIS ORGANIZATION, EMPLOYEES 

HAVE FUN AT WORK 

87 

87 


92 

At The REMM Group we strive to enrich those around us and 

encourage growth both professionally and personally. This 

award is meaningful because it is awarded by our associates 

in a confidential and honest forum. We take great pride 

in knowing that our culture is embraced by our associates 

....going beyond creating value, has become a way of life. 

We work as a team, everyone has a voice and everyone can 

add value. Together we elevate our expectations and each 

other! 

Sara D’Elia, CEO 

REMM Group

I FEEL I CAN EXPRESS MY HONEST 

OPINIONS WITHOUT FEAR OF 

NEGATIVE CONSEQUENCES 

76 

81 

CHANGES THAT MAY AFFECT 

ME ARE COMMUNICATED TO ME 

PRIOR TO implementation 

69 

76 

I LIKE THE TYPE OF WORK 

I DO 

93 

95 

I AM GIVEN ENOUGH AUTHORITY 

TO MAKE DECISIONS I NEED TO 

MAKE 

85 

87 

To lead our team of talented and devoted professionals in the 

service of helping others is an honor and privilege. That their 

feedback was a basis for this achievement speaks volumes 

about the commitment, spirit and passion required in making 

a difference in our community. We are thrilled to be a Best 

Places to Work Multifamily finalist! 

Helaine Blum, President 

Pathlight HOME 


93


MULTIFAMILY 





I BELIEVE MY JOB IS SECURE 

84 

85 

DEADLINES AT THIS ORGANIZATION 

ARE REALISTIC 

78 

85 

I FEEL I AM VALUED IN THIS 

ORGANIZATION 

80 

84 

I FEEL PART OF A TEAM WORKING 

TOWARD A SHARED GOAL 

85 

87 


94 

We are honored to be recognized as one of the nation’s leading 

multifamily property management and investment firms. We pride 

ourselves on cultivating a truly authentic company culture that remains 

focused on family and allows our associates to go above 

and beyond to show our customers the Fogelman Difference. The 

team is thrilled to see Fogelman associates being nationally recognized 

for both the culture and exceptional performance they work 

hard to create every day. 

Melissa Smith, Chief Administrative Officer 

Fogelman

I AM ABLE TO MAINTAIN A REA- 

SONABLE BALANCE BETWEEN 

WORK AND MY PERSONAL LIFE 

82 

82 

MY JOB MAKES GOOD USE OF MY 

SKILLS AND ABILITIES 

85 

90 

I HAVE A CLEAR UNDERSTANDING 

OF MY JOB ROLE 

94 

93 

I UNDERSTAND THE IMPORTANCE 

OF MY ROLE TO THE SUCCESS OF 

THE ORGANIZATION 

93 

95 

We have created an atmosphere where team members are 

encouraged to share their ideas, develop their careers in a 

way that utilizes their passions and skills, and contribute to 

our success. As an organization, we feel it is our honor and 

responsibility to provide our team members with the support 

and resources to be the CEO of their area and provide the best 

service possible to their customers and team. 

Heather Riggs, VP Multifamily Operations 

Continental Properties 


95


MULTIFAMILY 





MOST DAYS, I FEEL I HAVE MADE 

PROGRESS AT WORK 

88 

92 

MY PHYSICAL WORKING CONDITIONS 

ARE GOOD 

94 

95 

MY GENERAL WORK AREA IS 

ADEQUATELY HEATED/COOLED 

89 

91 

THERE IS ADEQUATE NOISE CONTROL 

TO ALLOW ME TO FOCUS ON MY 

WORK 

87 

90 


96 

This award is a testament to building a company that is 

built on Culture first. To all team members - past and present 

- thank you for being a part of this Team and a part of 

the Cardinal Story. 

Alex OBrien, President 

Cardinal Group Management

MY WORKSPACE HAS ADEQUATE 

PRIVACY FOR ME TO DO MY JOB 

84 

86 

I FEEL PHYSICALLY SAFE IN MY 

WORK ENVIRONMENT 

94 

94 

MY SUPERVISOR TREATS ME 

FAIRLY 

90 

91 

MY SUPERVISOR TREATS ME WITH 

RESPECT 

92 

92 

Gables is proud to be nominated for such a distinguished award. This 

award is meaningful as it encompasses everything we strive to do every 

day not only for our customers, but also for our associates, investors 

and community. Our company knows that our greatest asset and 

distinguishing strength is our people. This nomination helps to reaffirm 

that what we work towards every day makes a difference. 

Sue Ansel, President & CEO 

Gables Residential 


97


MULTIFAMILY 





MY SUPERVISOR HANDLES MY 

WORK-RELATED ISSUES 

SATISFACTORILY 

89 

90 

MY SUPERVISOR HANDLES MY 

PERSONAL ISSUES SATISFACTORILY 

90 

90 

MY SUPERVISOR ACKNOWLEDGES 

WHEN I DO MY WORK WELL 

87 

89 

MY SUPERVISOR TELLS ME WHEN MY 

WORK NEEDS IMPROVEMENT 

91 

92 

The backbone of Blue Ridge Companies is a high performance 

team of like-minded individuals who share common values and 

goals. We are very proud of the culture they have built. Being a 

finalist in the 2018 Best Places to Work Multifamily is truly an 

honor and affirms that we represent words with actions. 

Susan Passmore, Executive Vice President 

Blue Ridge Companies 


98

MY SUPERVISOR IS OPEN TO 

HEARING MY OPINION OR 

FEEDBACK 

88 

89 

MY SUPERVISOR HELPS ME 

DEVELOP TO MY FULLEST 

POTENTIAL 

82 

85 

I FEEL I CAN TRUST WHAT MY 

SUPERVISOR TELLS ME 

87 

88 

THIS ORGANIZATION PROVIDED 

AS MUCH INITIAL TRAINING AS I 

NEEDED 

77 

81 

Our employees are the biggest asset we have, and we are invested 

in making them healthy, happy and successful! Our 

company is a large family – we are motivated to do the best for 

each other and for Carter-Haston. This culture and our people 

are truly what sets us apart!! 

Allyson Andrews, Vice President of Operations 

Carter-Haston 


99


MULTIFAMILY 





THIS ORGANIZATION PROVIDES AS 

MUCH ONGOING TRAINING AS I NEED 

80 

85 

THIS ORGANIZATION PROVIDES THE 

TECHNOLOGY, EQUIPMENT AND 

RESOURCES I NEED TO DO MY JOB 

WELL 

86 

89 

THE COMPUTER OR OTHER 

HARDWARE I USE TO DO MY JOB IS 

DEPENDABLE 

84 

86 

THE SOFTWARE AND PROGRAM 

APPLICATIONS I USE TO DO MY JOB 

ARE ADEQUATE 

84 

87 

I’m trying to create a concept of conscious capitalism. We’re 

trying to create a model which is a win-win model for investors, 

employees, the community, and tenants that call our 

properties homes. 

Swapnil Agarwal, CEO and Founder 

Karya Property Management & Nitya Capital 


100

TECHNOLOGY ISSUES ARE RE- 

SOLVED IN A TIMELY MANNER 

86 

86 

TECHNOLOGY ISSUES AFFECTING 

MY WORK ARE COMMUNICATED 

TO ME IN A TIMELY MANNER 

74 

82 

I UNDERSTAND WHAT IS EXPECT- 

ED FOR CAREER ADVANCEMENT 

73 

80 

I AM ENCOURAGED TO EXPLORE 

GROWTH OR ADVANCEMENT 

OPPORTUNITIES WITHIN THE 

ORGANIZATION 

72 

80 

Our people are the very engine of all we do. Without them... 

we’re just selling lumber. Walls and doors. With the right 

team...we’re building vibrant communities. Places worthy of 

calling home. 

Darren Williams, President 

Portico Properties 


101


MULTIFAMILY 





THERE IS ROOM FOR ME TO ADVANCE 

AT THIS ORGANIZATION 

72 

80 

I TRUST THAT IF I DO GOOD WORK, 

I WILL BE CONSIDERED FOR A 

PROMOTION 

72 

80 

MY PAY IS FAIR FOR THE WORK I 

PERFORM 

67 

73 

OVERALL, I’M SATISFIED WITH THIS 

ORGANIZATION’S BENEFITS PACKAGE 

74 

81 


102 

The Best Places to Work Multifamily program allows us to 

stay informed about the things that matter to our employees 

and in turn to do the work needed to consistently be one of the 

Best Places to Work in the multifamily industry. Our employees 

are the heartbeat of the company; their job satisfaction, 

work environment and the benefits we offer provides the lifeblood 

needed for them to be successful which translates into 

success for the company now and well into the future. 

Wendy Drucker, Managing Director 

Drucker & Falk Real Estate

I’M SATISFIED WITH THE AMOUNT 

OF VACATION (OR PAID TIME OFF) 

75 

84 

I’M SATISFIED WITH THE SICK 

LEAVE POLICY 

74 

85 

I’M SATISFIED WITH THE AMOUNT 

OF HEALTHCARE PAID FOR 

69 

74 

I’M SATISFIED WITH THE DENTAL 

BENEFITS 

76 

79 

At CWS, we believe our people are our greatest asset; we understand 

our core values and culture create a dynamic environment 

for people to be their best every day. Being nominated for this 

prestigious award is a reflection of our amazing team and the 

culture we have built together at CWS, and we couldn’t be more 

proud. 

Marcellus Mosley, Senior Vice President 

CWS Apartment Homes 


103


MULTIFAMILY 





I’M SATISFIED WITH THE VISION CARE 

BENEFITS 

77 

80 

I’M SATISFIED WITH THE RETIREMENT 

PLAN BENEFITS 

72 

79 

I’M SATISFIED WITH THE LIFE 

INSURANCE BENEFITS 

77 

82 

I’M SATISFIED WITH THE DISABILITY 

BENEFITS 

73 

79 

We are thrilled to be receiving this honor, but most of all we’re 

happy because what this really means is that we’re doing a 

great job as an employer. We’ve known for a long time that the 

greatest asset we have at ALCO are the people who work here 

and I think being added to this list just confirms our belief. 

Frank Jemison, Jr., Chief Executive Officer 

Alco Management, Inc. 


104

I’M SATISFIED WITH THE TUITION 

REIMBURSEMENT BENEFITS 

56 

69 

OVERALL, I AM VERY SATISFIED 

WITH MY EMPLOYER 

88 

91 

MOST DAYS, I LOOK FORWARD TO 

GOING TO WORK 

82 

88 

MY JOB PROVIDES ME WITH 

A SENSE OF MEANING AND 

PURPOSE 

82 

88 

In an age of corporate transparency, this program provides 

valuable insight into what our associates feel, and also shows 

that we are actively listening. It’s no longer about “the squeaky 

wheel getting the grease,” but about nurturing a corporate culture 

that makes JVM the most desirable employer in the industry. 

Jay Madary, President and CEO 

JVM Realty 


105


MULTIFAMILY 





I AM PROUD TO WORK FOR THIS 

ORGANIZATION 

86 

91 

I FEEL THIS ORGANIZATION HAS 

CREATED AN ENVIRONMENT WHERE I 

CAN DO MY BEST WORK 

81 

87 

I AM WILLING TO GIVE EXTRA EFFORT 

TO HELP THIS ORGANIZATION 

SUCCEED 

92 

96 

I PLAN TO CONTINUE MY CAREER 

WITH THIS ORGANIZATION FOR AT 

LEAST TWO MORE YEARS 

83 

88 


106 

RealSource Management takes pride in serving our teams using a 

people centric approach, as we are passionate about their personal 

and professional growth. First and foremost, we strive to listen to 

feedback and implement change, empower our teams, and develop 

our people so that they can pay it forward. With the right principles 

and the right culture, we believe our people will do extraordinary 

things. 

Teresa Rose, Senior Vice President 

RealSource Management

I WOULD RECOMMEND THIS OR- 

GANIZATION’S PRODUCTS/SERVIC- 

ES TO A FRIEND 

88 

91 

I WOULD RECOMMEND WORKING 

HERE TO A FRIEND 

85 

90 


Now that you’ve seen our benchmarking data for Best Place to Work Multifamily, how 

does your organization compare? Find out by participating in the Best Places to Work in 

Multifamily program. 

Employee engagement is actually a much more powerful indicator 

of organizational success than the size of the company, 

as employee engagement is tied to behavior and higher performance. 

Patrick Antrim, Chief Executive Officer 

Multifamiliy Leadership 


107

BORN IN THE 

DIGITAL 

AGE 

MEET MULTIFAMILY HOUSING’S NEWEST INFLUENCERS: GENERATION Z 

By: Kerry W. Kirby | Founder, CEO 365 Connect 

For years, the buzzword in the multifamily housing industry 

has been “Millennials.” This unique demographic 

has been responsible for leading the surge in rental 

housing, as well as pushing it into a more digitized 

space. They have actively reshaped how we market, 

deliver services, and interact online. 

Although Millennials, ranging from ages 22 to 37, are 

still active in the rental market, there is a new demo- 

graphic that you should 

pay close attention to. 

Meet Generation-Z, which 

accounts for nearly 61 

million people in the U.S. 

alone, and is quickly outpacing 

Millennials in 

terms of population size. 

With its oldest members 


108

GENERATION-Z ACCOUNTS FOR 

NEARLY 61 MILLION PEOPLE IN THE U.S. 

GENERATION 

Z IS QUICKLY 

OUTPACING 

MILLENNIALS 

IN TERMS OF 

POPULATION 

SIZE 

trustworthy information. 

Are incredibly fluent in 

social media and leverage 

rental and job markets. 

Although Generation-Z is 

following in the footsteps 

of Millennials, the two 

generations are not one 

in the same. Both are incredibly 

smart, pro-tech, 

and progressive in their 

personal views, but Gen-Z 

is the first demographic 

the power of digital channels. 

Require speed and 

mobility due to their eight 

second attention span. 

born completely within 

hovering around ages 18 

to 22, this group is now 

“The Digital Age,” knowing 

only how to lead a life 

where resources, products, 

and services are in- 

Gen-Z also possesses real 

purchasing power within 

the multifamily industry. 

It’s estimated that 

beginning to enter the 

stantaneous. 

Numerous 

members of Generation-Z 

studies conducted on 

Generation-Z reflect that 

this new wave of renters: 

Highly values education 

and entrepreneurship. 

Turns to online reviews for 

will spend an average of 

$226,000 on rent before 

ever owning a home, compared 

to roughly $200,000 

for Millennials. 

To capitalize on this 


109

SEAMLESS ACCESS 

emerging demographic, many companies 

will need to up their technology game, especially 

when it comes to mobile-friendly digital 

platforms. Gen-Z spends an average of 

26 hours per week on their mobile phones, 

so they expect all content to be easily accessible 

and formatted to fit screens across 

multiple devices. Because they are always 

connected, Gen-Z also expects seamless 

access to information and services with the 

swipe of a finger. 

But, as hard as you may try when it comes to mobilizing 

your web presence, you cannot try too 

hard in your marketing campaigns. Gen-Z does 

not like to be sold to; instead, they want to be 

informed, so they can formulate their own opinion. 

In other words, you must be relatable, transparent, 

and authentic in your marketing. Most 

notably of all, you need to deliver information – 

not a pitch – to your targeted audience. Just think 

content marketing versus traditional advertising. 

Additionally, Gen-Z sees no difference between 


110

TO INFORMATION 

online and offline business 

transactions and demands 

the ability to connect 

with you anywhere 

and on any device they 

happen to be using at the 

moment. 

Other than being a generation 

that is dead-set on 

their opinions, Gen-Z is 

also known as “the nonverbal 

generation,” being 

among the many who own 

a smartphone, but rarely 

use it to make phone 

calls. By communicating 

through text, social media 

messaging, and the occasional 

email, the ultimate 

goal for this generation is 

to engage in as little human 

interaction as possible. 

Smart apartment operators 

are living in those 

channels, communicating 

with prospects and residents 

in real time with bi- 

“Many companies 

will need to up their 

technology game, 

especially when it 

comes to mobilefriendly 

digital 

platforms.” 


111


112

directional texting, while 

keeping fresh content 

flowing in their social media 

channels to stay relevant 

in local search. 

Similar to the shifting expectations 

in communication 

methods, the bar 

continues to rise when it 

comes to amenities. Popular 

amenities among the 

Gen-Z set include blazing 

fast Wi-Fi, seamless mobile 

phone connectivity, 

and any smart home technologies 

that help them 

better manage their lifestyle 

at-home. Yes, for this 

generation, digital amenities 

are valued more than 

the traditional community 

swimming pool. 

With all of their original 

preferences, who would 

expect their ideas to be 

any different? It’s true 

that Generation-Z is by far 

the most entrepreneurial 

generation to date — 

even more so than Millennials. 

They are certainly 

no strangers to obtaining 

freelance work on a regular 

basis or even starting 

their own online businesses. 

Platforms like Etsy and 

Upwork, along with the 

rise of social media influencers, 

have shown them 

the roadmap to making 

money is not limited to 

their physical location or 

educational background. 

In response to this trend, 

some communities are 

adding co-working spaces, 

and what is known 

as “makerspaces.” These 

unique environments inspire 

creativity and productivity 

in providing a 

variety of resources, from 

3-D printers and sewing 

machines to woodworking 

tools and laser cutters. 

Even giants in co-working 

spaces, such as WeWork, 

PHOTO: CARTER-HASTON 

PHOTO: IMT RESIDENTIAL 

PHOTO: GABLES RESIDENTIAL 


113

GEN-Z WILL BRING A 

LOT OF CHANGE TO 

THE MULTIFAMILY 

HOUSING INDUSTRY 

are testing integrated living environments, 

like WeLive, to capitalize on this 

rapidly growing market. 

The next time you see a designated rideshare 

pickup zone, Amazon Hub locker 

system, or an option to tour an apartment 

without encountering any human 

life, it probably happened with a little 

influence from someone you just read 

about. 

When all is said and done, Gen-Z will 

bring a lot of change to the multifamily 

housing industry. So, be sure to strap 

car because from the looks of it, 

we’re in for quite a ride. 

ABOUT THE AUTHOR: 

Kerry W. Kirby is a renowned 

entrepreneur, speaker, and 

technology innovator. He is 

the founder and CEO of 365 

Connect, a leading provider 

of award-winning marketing, 

leasing, and resident 

technology platforms for 

the multifamily housing 

industry. 

on that seatbelt in your autonomous 


114

SMART QUESTIONS FOR SMART 

APARTMENTS 

And before we go any further, I’d like to put 

some of those conversations in (anonymized) 

By: Felicite Moorman | CEO | Stratis & BuLogics 

writing. After all of my conversations over the 

years, there has only been one person who 

asked me every pertinent question. In fairness, 

there was another who came in a close 

second; however, the executive of the future 

needs to know what questions to be asking in 

order to make the most informed and impactful 

decisions for his or her organization. 

It has been my distinct honor, in the Multifamily 

and student housing industries, 

to have answered a question on technology, 

either directly or indirectly, by someone 

at every single “top-rated” company 

in those industries. Whether from the 

stage as a contestant, keynote, or panelist 

(I spoke at 22 technology, Multifamily, 

or student housing conferences last 

year), or via email, webinar, phone call, 

or meeting, and sometimes through a 

partner, over the last five years at STRA- 

TIS, I’ve spoken with so many of you. 

What the heck is the “IoT?” 

IoT stands for “Internet of Things.” In Multifamily, 

the Internet of Things includes property-wide 

connections of devices to each other 

and to the Internet. These IoT devices are 

known as “smart,” “wireless,” and “connected,” 

to name a few. Examples would be door 

locks, thermostats, lighting, and leak sensors 

controlled by various software and apps. It is 

estimated that 900 Million IoT devices for the 

Smart Home will be installed by 2022. 

What is “Facilities IoT?” 

Facilities IoT is an independent, building-wide 

It’s been a phenomenal learning and educating 

experience, and I’m grateful. 

network of devices whose use cases prioritize 

the perspective of the Property Manager. A 


116

FELICITE MOORMAN 

CEO | STRATIS & BuLOGICS 

Property Manager and Resident should 

use one application to manage all of 

these Smart Appliances, Door Locks, 

Thermostats, Multi-Sensors (leak, smoke 

humidity, etc.) and even enterprise voice 

control, otherwise known as “Things!” 

For all the buzz and excitement around 

Smart Apartments, the foundation built 

from the start determines whether your 

project is “smart.” 

Why does “Facilities IoT” matter? 

There are operational efficiencies, revenue 

opportunities, and increased valuations 

to be gained. With some forethought, 

there’s an easier way to do 

many of the things that we do in Multifamily 

today and intelligent buildings 

can help. 

What is a Smart Apartment? 

A Smart Apartment is connected to a 

property-wide IoT network (not a hospitality-style 

WiFi network), and often 

includes electronic door locks, smart 

thermostats, smart lighting, leak sensing, 

shade control, fan control, outlets, 

and more. 

All devices automatically assign to the 

Resident at move-in and revert to Prop- 


117

erty Management control at move-out, no hands-on 

reset of devices. 

What does integration mean? 

Integration is used frequently to refer to technical partnering 

of various devices and related softwares. 

What does “future proof” mean? 

Future proof means the product was created to be 

easily iterated upon after installation. This allows for 

products that become relevant in the future, next generations 

of Nest or Apple HomePod, for instance, to be 

included. 

What is a Hub/Gateway/Controller? 

The Gateway connects IoT devices 

on the property to the 

internet, so that they can be 

monitored and controlled. 

Gateways are placed strategically 

throughout the building 

(and occasionally per unit, depending 

on use case) to create 

a robust and reliable network. 

What is Z-Wave? Zigbee? 

You probably use Bluetooth 

and WiFi in your personal life 

today, and maybe in a Smart 


118

with WiFi to your WiFi router. They also enable different 

devices (like light switches, sensors, and outlets), 

with better battery life and decreased lag time. 

What is LoRa? 

LoRa is a new long range wireless protocol. A data collector 

can cover several miles (as opposed to feet or 

even a building). This allows technologists to deploy 

across sites with fewer data collectors in the future 

(part of cost reduction and future proofing). 

Home or even Smart Apartment 

application. Z-Wave and 

Zigbee are wireless connectivity 

protocols similar to Bluetooth 

and WiFi, but with some 

added and different benefits. 

What is an API? 

API stands for Application Programming Interface. 

Your chosen platform should work technologically via 

deeply integrated device APIs, so that Property Managers 

and Residents are not required to use multiple 

apps for multiple devices. 

SMART APARTMENT 

Can Residents bring their own smart “things?” 

Choose a platform that allows “BYOT” or “Bring Your 

Own Thing” for maximum Resident retention. 

Both are mesh networking 

protocols, meaning they each 

create a robust wide range 

web of connections, instead 

of point to point connections 

like a Bluetooth Speaker to 

your phone, or your laptop 

Can I control vacant apartment devices? 

Yes. If a unit is vacant, either during lease up or turn, 

there are several features that should enable you to 

control that unit in exciting ways, like thermostat setbacks, 

lighting, and obviously mobile keys. This is an 

opportune time to achieve return on your technology 

investment. 


119

SMART CONTROLS 

Can I just start with access management and control? 

Yes. You may start with one module, access, energy, 

or automation (like lighting or leak sensing) and add 

additional modules as you realize a return on investment. 

This is a “bite size is the right size” philosophy 

that enables easy adoption in the cost-conscious and 

practice of taking spoken word 

(directions, like, “turn on the 

light”) as input to a computer 

program. 

In addition to Siri and Alexa, 

there are Samsung’s Bix- 

risk averse. 

Can I do Smart Apartments without smart locks? 

Of course! However, I generally see some of our fastest 

return on investment on properties using electronic 

access. 

Can I use Resident WiFi for Smart Apartments? 

I do not recommend using Resident WiFi because Property 

Management cannot control the vacant unit when 

the Resident ends their WiFi service. Vacant units are a 

great time to realize labor and energy savings. 

What is a “Scene?” 

A “scene” is a group of directions to devices triggered 

by one direction. For instance, saying “Alexa, Good 

morning!” or selecting the “Good Morning!” scene in 

your Mobile App would turn on select lights and set 

the temperature according to preference upon waking. 

What is Voice Recognition (VR)? 

Voice recognition, also called speech recognition, is the 


120

y and Google, all of which 

can be integrated into your 

Smart Apartment or Intelligent 

Building to provide voice 

control for both Residents 

and Property Managers using 

Enterprise (Business) Applications 

(for instance, “Alexa, 

how many maintenance tickets 

are outstanding?”). 

How do I reset devices when I turn a unit? 

Devices should automatically return to Property Management 

control when a Resident is moved off your 

rent roll. 

How are devices updated after installation? 

Choose devices that can be updated remotely via software. 

This is called OTA (over-the-air) updating. 

Will my Utility cover the cost of the smart thermostat? 

Often. It depends on the utility, but your IoT Platform 


121

provider will research that for you. 

Will my Insurer cover the cost of the 

leak sensors? 

Often. It depends on the insurer, but 

your IoT Platform provider will research 

that for you. 

Can Staff/Vendors/Guests/Concierge 

Services use IoT Mobile App? 

Yes! Everyone should use the IoT Mobile 

App for increased operational efficiencies 

and reduced labor costs, with 

Property Management Permissions, especially 

with regard to “sidewalk to sofa” 

access control and energy management! 

What are and who has permissions? 

Permissions range from a staff person 

with no permissions to Portfolio and 

Property Managers with full permissions 

to use all features and options in a Platform. 

Each Property Manager with full 

permissions will establish permissions 

for others, per property and portfolio. 

What network do you use? 

I recommend an IoT specific device network, 

not Resident WiFi, not just 4G 

(we’ve all faced cellular challenges in 

buildings), and not a common wifi network. 


122

Does your IoT Platform assist with: 

Package Management? Agentless Leasing? 

Lease-up? Property-wide Energy 

Management? Device Life Cycle Management? 

Billable-grade Energy Monitoring? 

Demand Response? Payments? 

Do Residents need more than one 

app? 

No. Residents can unlock all property 

access points with their STRATIS Mobile 

App or with their STRATIS hard credential 

(fob) as backup. This is the same app 

that Residents use to control their unit 

thermostat, lighting, shades, outlets, 

submit maintenance requests, & send 

visitor access! 

What revenue lift/rent raise will I see 

on a site? 

Properties are seeing between $30-50/ 

unit/month average revenue lift in their 

connected-device deployments. I recommend 

focusing on increasing NOI 

via operating efficiencies to safeguard 

against market fluctuations. 

What cost savings can IoT provide? 

Calling a locksmith one time to conduct 

a rekey, help with a lock-out, etc. will 

cost more than the entire cost of one 

electronic lock. A leak in a high-rise (e.g. 


123

greywater testing on the 22nd floor), can destroy an 

entire column of units, causing massive reconstruction 

costs & delayed resident move-ins. Mass energy 

control of thermostats & lighting has substantial 

cost saving impacts, especially in student housing 

where vacancy is higher during a few months of the 

year. 

Set limits on how high or low residents can set the 

thermostat (within a reasonable range). This simple 

fix eliminates the huge energy waste we see from 

the extreme ends of thermostat setpoints. Your 

platform should control thermostats & lighting in 

common areas, amenity areas, and vacant units 

with the click of a button. 

Are there electronic door locks that are ADA-compliant 

and fire rated for Multifamily? 

Yes. Only ADA-compliant, fire-rated electronic door 

locks should be used in Multifamily installs. 

ABOUT THE AUTHOR 

Felicite Moorman, CEO STRATIS & BuLogics 

Felicite Moorman is an award-winning technology 

entrepreneur and attorney with over twenty-five 

years of experience founding and building companies. 

She’s an EY Entrepreneur of the Year® Award 

recipient and has earned an international reputation 

as a go-to IoT industry expert, developing pioneering 

strategic partnerships and unprecedented 

technology strategies and initiatives in the Internet 

of Things.

CONTINUOUS 

CONTACT WITH 

RESIDENTS

PHOTO: OLYMPUS PROPERTY 

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2018 Multifamily Leadership Magazine 4th Edition

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