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Bergonzoli in Bavaria

Bergonzoli in Bavaria - Bavarian National Museum - Munich, Germany

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BERGONZOLI<br />

I N B A V A R I A


Ironie ist begleitendes Stilmittel Mauro <strong>Bergonzoli</strong>s, ihn verb<strong>in</strong>dend mit vielen Künstlern e<strong>in</strong>er<br />

Strömung, über alle Diversifikationen h<strong>in</strong>weg: den Künstlern der Pop Art. Pop Art nicht im<br />

S<strong>in</strong>ne e<strong>in</strong>er endlichen Bewegung, die e<strong>in</strong>e Epoche geprägt hat, sondern vielmehr als heterogenes<br />

Formenvokabular, das seit se<strong>in</strong>er Entstehung die Unterscheidung zwischen Hoch- und<br />

Alltagskultur nivelliert hat. Zwar greift die Bezeichnung „Neo-Pop-Art“ nicht alle<strong>in</strong>, um Mauro<br />

<strong>Bergonzoli</strong>s Œuvre zu kategorisieren, zu facettenreich präsentiert es sich, doch ist die Nähe<br />

des Künstlers zu der visuellen Ausdrucksweise der Pop Art nicht zu verhehlen. Durchgängig<br />

f<strong>in</strong>den sich <strong>in</strong> se<strong>in</strong>em Werk entsprechende Verortungen: Mit Roy Lichtenste<strong>in</strong> teilt Mauro<br />

<strong>Bergonzoli</strong> die Beschränkung auf wenige Grundfarben und schwarz sowie die betonte Umrißzeichnung,<br />

mit James Rizzi die humoreske Typisierung moderner Urbanität, mit Keith Har<strong>in</strong>g<br />

die schematische Ikonosierung der Comic-Sprache, mit Jeff Koons die Nobilitierung des<br />

künstlerischen Kitsches und mit Mel Ramos schließlich die Wahl des Sujets: Die Darstellung<br />

von Frauen. Doch auch für die Gestaltung dieses bevorzugten Motivs <strong>in</strong> se<strong>in</strong>em Œuvre gilt,<br />

was Francesca Bianucci e<strong>in</strong>st konstatierte: „<strong>Bergonzoli</strong> doesn‘t want to own reality, as Pop-<br />

Art does, he wants to create his own and personal reality with<strong>in</strong> it.“ 1 2<br />

Kunsthistoriker<strong>in</strong> Dr. Sonja Lechner M.A.<br />

1 47 Caoscity‘s di Mauro <strong>Bergonzoli</strong>. Ausstellungskatalog Buenos Aires 2007, S. 21.<br />

2 „Und ewig lockt das Weib.“ Gött<strong>in</strong>nen im Œuvre von Mauro <strong>Bergonzoli</strong>, Ausstellungskatalog München 2012, S.18<br />

3


Irony is the accompany<strong>in</strong>g stylistic device of Mauro <strong>Bergonzoli</strong>, connect<strong>in</strong>g him with many<br />

artists of one movement, above all diversifications: the artists of Pop Art. Pop Art not <strong>in</strong> the<br />

sense of one movement which shaped an era, rather much more as heterogenic vocabulary<br />

of forms, which s<strong>in</strong>ce its birth has leveled the dist<strong>in</strong>ction between high and everyday culture.<br />

Indeed, the term “Neo-Pop-Art” is not enough to categorize the Œuvre of Mauro <strong>Bergonzoli</strong>,<br />

which presents itself so rich <strong>in</strong> facets, yet the closeness of the artist to the visual manner of<br />

expression of Pop Art is clear. Throughout his work one can f<strong>in</strong>d correspond<strong>in</strong>g similarities:<br />

With Roy Lichtenste<strong>in</strong> Mauro <strong>Bergonzoli</strong> shares the limitation to few base colors and black as<br />

well as emphasized contour draw<strong>in</strong>g, with James Rizzi the humoresque typecast of modern<br />

urbanity, with Keith Har<strong>in</strong>g the schematic iconography of the language of comics, with Jeff<br />

Koons the ennoblement of artistic Kitsch and with Mel Ramos f<strong>in</strong>ally the choice of subject:<br />

The portrayal of Women. Yet also for the creation of this his preferred motif <strong>in</strong> his Œuvre<br />

applies what Francesca Bianucci once stated: “ <strong>Bergonzoli</strong> doesn’t want to own reality, as<br />

Pop-Art does, he wants to create his own and personal reality with<strong>in</strong> it.”<br />

Art Historian Dr. Sonja Lechner M.A.<br />

4 5


6 7<br />

The Blue Rider – 2014, 120 x 150 cm, acrylic on canvas


8 9<br />

Oktoberfest – 2010, 100 x 100 cm, acrylic on canvas<br />

Moon Dance – 2013, 100 x 100 cm, acrylic on canvas


10 11<br />

Green Pasta – 2009, 100 x 100 cm, acrylic on canvas<br />

Risotto Royale – 2009, 100 x 100 cm, acrylic on canvas


12 13<br />

Coco Bongo Pasta – 2009, 100 x 100 cm, acrylic on canvas<br />

Gazpacho – 2013, 100 x 100 cm, acrylic on canvas


14 The Last Supper – 2009,<br />

15<br />

100 x 150 cm, acrylic on canvas


16 Waterlilies<br />

dyptic – 2014,<br />

150 x 240 cm,<br />

acrylic on canvas<br />

17


18 19<br />

<strong>Bavaria</strong>n Bunny – homage to Andy – 2014, 60 x 60 cm, acrylic on canvas<br />

Blue Fashion – 2010, 100 x 100 cm, acrylic on canvas


20 21<br />

Water Lilies – 2013, 70 x 120 cm, acrylic on canvas<br />

Canal Grande – 2014, 65 x 100 cm, acrylic on canvas


22 23<br />

Wake up America – 2009, 100 x 100 cm, acrylic on canvas<br />

Palm Beach – 2011, 100 x 100 cm, acrylic on canvas


left hand<br />

24 Psychoanalysis ? – 2010, 120 x 170 cm, acrylic on canvas, private collection<br />

25<br />

right hand


26 27<br />

Ferrari – 2011, 70 x 120 cm, acrylic on canvas<br />

Gold on the Beach – 2011, 60 x 120 cm, acrylic on canvas


28 Wonderland – 2013,<br />

29<br />

100 x 150 cm,<br />

acrylic on wood


30 31<br />

S.Giorgio Neo Pop – 2013, 150 x 100 cm, acrylic on canvas


32 33<br />

Security Control – 2009, 100 x 150 cm, acrylic on canvas, private collection<br />

Safari Taxi – 2009, 100 x 150 cm, acrylic on canvas, private collection


W H O I S<br />

MAURO<br />

BERGONZOLI?<br />

34 35


36 37


38 Fresco – 10 meters x 3 meters – Portof<strong>in</strong>o<br />

39


Magic Coat – black and white<br />

“Gaucho” Fresco – 2007 private Ranch<br />

<strong>in</strong> Salta Argent<strong>in</strong>a, detail<br />

Mauro <strong>Bergonzoli</strong> for HIRMER – 2014<br />

“L’estanciera” Mauro <strong>Bergonzoli</strong> Exhibition<br />

at the Museo del Tigre – Argent<strong>in</strong>a<br />

40 41


Exhibitions:<br />

Mauro <strong>Bergonzoli</strong><br />

<strong>in</strong>ternational<br />

contemporary artist<br />

Born December 24th 1965<br />

<strong>in</strong> Milan Italy.<br />

Pa<strong>in</strong>t<strong>in</strong>g, draw<strong>in</strong>g, animation, film,<br />

sculpture and design.<br />

Although he started sell<strong>in</strong>g his draw<strong>in</strong>gs<br />

at age 14, Mauro <strong>Bergonzoli</strong>’s professional<br />

career was <strong>in</strong> advertis<strong>in</strong>g. He is<br />

known as one of Italy’s most successful<br />

creative advertis<strong>in</strong>g directors. In 2000,<br />

he began work<strong>in</strong>g as a full-time artist.<br />

He currently lives and works <strong>in</strong> his Atelier<br />

<strong>in</strong> <strong>Bavaria</strong> - Germany.<br />

Country Atelier<br />

Kohlstattstraße 8<br />

87757 Kirchheim - Tiefenried<br />

Germany<br />

www.maurobergonzoli.com<br />

2014 <strong>Bergonzoli</strong> <strong>in</strong> <strong>Bavaria</strong> – Exhibition<br />

Bayrische National Museum –<br />

Munich, Germany<br />

2014 Mozart - Exhibition Gut Bannacker<br />

– Augsburg, Germany<br />

2014 Mauro <strong>Bergonzoli</strong> – selected<br />

works – Hubert Burda Media –<br />

Communication Highway –<br />

Munich, Germany<br />

2014 Magic Bunnies – Exhibition at<br />

Egerner Höfe – Rottach Egern,<br />

Germany<br />

2013 Pferd International, Munich,<br />

Germany<br />

2012 “Gött<strong>in</strong>nen” – De Mart<strong>in</strong>o Gallery,<br />

Munich, Germany<br />

2012 “Magic Kisses” – for Wrigley’s<br />

Spearm<strong>in</strong>t, Galerie E<strong>in</strong>ste<strong>in</strong> –<br />

Berl<strong>in</strong>, Germany<br />

2012 Mov<strong>in</strong>g Images” Scheuble<strong>in</strong> F<strong>in</strong>e<br />

Art Gallery, St. Moritz, Switzerland<br />

2011 “The Magic Trip“ Galerie Term<strong>in</strong>us,<br />

Munich, Germany<br />

2010 “F<strong>in</strong>issage“ Fürst Fugger Privatbank,<br />

Augsburg, Germany<br />

2009 “Liv<strong>in</strong>g and Modern Art“ –<br />

Fürst Fugger Privatbank, Augsburg<br />

Germany<br />

2008 Galleria A.S. Contemporanea,<br />

Forli – Museo Mim, San Pietro <strong>in</strong><br />

Cerro – Villa Arconati, Milano, Italy<br />

2008 Museo de Arte Tigre, Buenos<br />

Aires, Argent<strong>in</strong>a<br />

200 Galleria A. S., Milano –<br />

Venice Art Fair, Forli – 52<br />

Biennale di Venezia, Venice, Italy<br />

Autoria Art Gallery, Buenos Aires,<br />

Argent<strong>in</strong>a<br />

2006 Galleria Bocca, Milano, Galleria<br />

A.S. Contemporanea, Forli –<br />

Museo del Parco, Portof<strong>in</strong>o, Italy<br />

2004 Galleria A.S., Milano – Galleria<br />

Studio, Buenos Aires, Argent<strong>in</strong>a<br />

2003 Wilson Art Gallery, Montevideo,<br />

Uruguay<br />

2000 Galleria Studio, Buenos Aires,<br />

Argent<strong>in</strong>a<br />

42 43


Group Exhibitions:<br />

Advertis<strong>in</strong>g and Film <strong>in</strong> Milan, Italy<br />

Other Projects:<br />

2013 “Lebensmotor. Was uns antreibt”<br />

– Mercedes Benz Headquarters,<br />

Munich, Germany<br />

2013 Doma<strong>in</strong>e des Arts – St. Tropez,<br />

France<br />

2011 “Wunderkunst Vernissage”<br />

Wunderkunst, Art de Vivre, Munich,<br />

Germany<br />

2011 Polo + Art – Berenberg Polo<br />

Derby – Flo Peters Gallery –<br />

Hamburg, Germany<br />

2010 Omeoart, Boiron - Homeopathic<br />

Medic<strong>in</strong>e, Lyon,France<br />

2008 Omeoart, Piacenza, Italy –<br />

Fondazione D´ars Oscar Signor<strong>in</strong>i,<br />

Castell´Arquato, Italy<br />

2007 Omeoart, Milano, Italy – Il Colore<br />

Del Domani, Palazzo Ducale,<br />

Genova, Italy<br />

Artfairs:<br />

2012 “Grafik 12” Art FAIR , Zurich,<br />

Switzerland<br />

2011 Art Miami, Art FAIR, Miami, USA<br />

2011 Art Fair 21, Köln, Germany<br />

2007 Biennale Venezia, live performance<br />

for 100 giorni Joseph Buys –<br />

2007 Venezia, Italy<br />

1984 First publications of cartoons and<br />

storyl<strong>in</strong>es for Corrier Boy Cartoon<br />

Magaz<strong>in</strong>e<br />

1985 Free lance art director and illustrator<br />

for Unilever, M<strong>in</strong>olta, Ferrero,<br />

Mercedes, Bayer, Lipton Ice Tea,<br />

1991 Creative director for Transatlantic<br />

Milano advertis<strong>in</strong>g agency<br />

1993 First advertis<strong>in</strong>g agency “Reclam“<br />

work<strong>in</strong>g for Casio, Lorenz, and BAI<br />

BANK<br />

1995 Jo<strong>in</strong>t venture with Landó Nardi<br />

agency advertis<strong>in</strong>g products<br />

for Ferrero, Invicta Sport Wear,<br />

De Fonseca, Ras Bank<br />

1997 Jo<strong>in</strong>t venture with “No advertis<strong>in</strong>g“<br />

agency produc<strong>in</strong>g campaigns for<br />

Diadora Sport Wear, Ferrero, Scarpe<br />

e Scarpe, Nardi cuc<strong>in</strong>e, Ciao Web<br />

social network for Fiat<br />

1997 Opens advertis<strong>in</strong>g agency “Los<br />

Angeles“ <strong>in</strong>vent<strong>in</strong>g special products<br />

for clients: K<strong>in</strong>der Surprise,<br />

San Carlo Chips, Wackos, Ferrero<br />

Nutella seasonal campaigns,<br />

Varadero Rum, Carrera sun glasses<br />

1998/ Director of short films animation<br />

2003 made for Ferrero “Esta Thé“ and<br />

K<strong>in</strong>der Surprise, Nutella Christmas,<br />

Executive, Ciao Web, Geox shoes,<br />

San Carlo Chips<br />

2014 Mauro <strong>Bergonzoli</strong> for converse –<br />

limited edition –<br />

www.notlikeyou.com<br />

2014 Handpa<strong>in</strong>ted 6Liter W<strong>in</strong>e Bottle for<br />

Tribute to Bambi charity auction –<br />

children <strong>in</strong> need<br />

2014 Mozart Festival – Augsburg –<br />

Exhibition, live pa<strong>in</strong>t<strong>in</strong>g and charity<br />

auction for gifted children <strong>in</strong> music<br />

2013 Rita Hayworth 30th Alzheimer‘s<br />

Association Gala – Waldorf Astoria<br />

New York City – Mauro <strong>Bergonzoli</strong><br />

pa<strong>in</strong>t<strong>in</strong>g donated for the silent<br />

charity auction<br />

2013 Charity project with Gut Aiderbichl<br />

and Mauro <strong>Bergonzoli</strong><br />

2013 Hadassah Hospital charity donation<br />

of a pa<strong>in</strong>t<strong>in</strong>g as well as a pa<strong>in</strong>ted<br />

Mercedes Benz Smart car<br />

2013 Lebenshilfe München e.V. received<br />

a donation for a Mauro <strong>Bergonzoli</strong><br />

pa<strong>in</strong>t<strong>in</strong>g auctioned off for charity<br />

dur<strong>in</strong>g the Pferd International 2013<br />

<strong>in</strong> Munich, Germany<br />

2012 Ritzenhoff “my little Darl<strong>in</strong>g”<br />

Espresso Cup – designed by Mauro<br />

<strong>Bergonzoli</strong> – available onl<strong>in</strong>e<br />

44 45


46<br />

The Artist with his Contessa Franziska, ex-wife #1, ex-wife #2 and 4 daughters.


PREMIUM CARS<br />

ROSENHEIM<br />

With thanks to: Graf Toerr<strong>in</strong>g Bier, Premium Cars Rosenheim, Fürst Fugger Privatbank<br />

Layout: Georg Lechner, Büro für Gestaltung und Kommunikation, www.bfguk.de

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