Bergonzoli in Bavaria
Bergonzoli in Bavaria - Bavarian National Museum - Munich, Germany
Bergonzoli in Bavaria - Bavarian National Museum - Munich, Germany
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BERGONZOLI<br />
I N B A V A R I A
Ironie ist begleitendes Stilmittel Mauro <strong>Bergonzoli</strong>s, ihn verb<strong>in</strong>dend mit vielen Künstlern e<strong>in</strong>er<br />
Strömung, über alle Diversifikationen h<strong>in</strong>weg: den Künstlern der Pop Art. Pop Art nicht im<br />
S<strong>in</strong>ne e<strong>in</strong>er endlichen Bewegung, die e<strong>in</strong>e Epoche geprägt hat, sondern vielmehr als heterogenes<br />
Formenvokabular, das seit se<strong>in</strong>er Entstehung die Unterscheidung zwischen Hoch- und<br />
Alltagskultur nivelliert hat. Zwar greift die Bezeichnung „Neo-Pop-Art“ nicht alle<strong>in</strong>, um Mauro<br />
<strong>Bergonzoli</strong>s Œuvre zu kategorisieren, zu facettenreich präsentiert es sich, doch ist die Nähe<br />
des Künstlers zu der visuellen Ausdrucksweise der Pop Art nicht zu verhehlen. Durchgängig<br />
f<strong>in</strong>den sich <strong>in</strong> se<strong>in</strong>em Werk entsprechende Verortungen: Mit Roy Lichtenste<strong>in</strong> teilt Mauro<br />
<strong>Bergonzoli</strong> die Beschränkung auf wenige Grundfarben und schwarz sowie die betonte Umrißzeichnung,<br />
mit James Rizzi die humoreske Typisierung moderner Urbanität, mit Keith Har<strong>in</strong>g<br />
die schematische Ikonosierung der Comic-Sprache, mit Jeff Koons die Nobilitierung des<br />
künstlerischen Kitsches und mit Mel Ramos schließlich die Wahl des Sujets: Die Darstellung<br />
von Frauen. Doch auch für die Gestaltung dieses bevorzugten Motivs <strong>in</strong> se<strong>in</strong>em Œuvre gilt,<br />
was Francesca Bianucci e<strong>in</strong>st konstatierte: „<strong>Bergonzoli</strong> doesn‘t want to own reality, as Pop-<br />
Art does, he wants to create his own and personal reality with<strong>in</strong> it.“ 1 2<br />
Kunsthistoriker<strong>in</strong> Dr. Sonja Lechner M.A.<br />
1 47 Caoscity‘s di Mauro <strong>Bergonzoli</strong>. Ausstellungskatalog Buenos Aires 2007, S. 21.<br />
2 „Und ewig lockt das Weib.“ Gött<strong>in</strong>nen im Œuvre von Mauro <strong>Bergonzoli</strong>, Ausstellungskatalog München 2012, S.18<br />
3
Irony is the accompany<strong>in</strong>g stylistic device of Mauro <strong>Bergonzoli</strong>, connect<strong>in</strong>g him with many<br />
artists of one movement, above all diversifications: the artists of Pop Art. Pop Art not <strong>in</strong> the<br />
sense of one movement which shaped an era, rather much more as heterogenic vocabulary<br />
of forms, which s<strong>in</strong>ce its birth has leveled the dist<strong>in</strong>ction between high and everyday culture.<br />
Indeed, the term “Neo-Pop-Art” is not enough to categorize the Œuvre of Mauro <strong>Bergonzoli</strong>,<br />
which presents itself so rich <strong>in</strong> facets, yet the closeness of the artist to the visual manner of<br />
expression of Pop Art is clear. Throughout his work one can f<strong>in</strong>d correspond<strong>in</strong>g similarities:<br />
With Roy Lichtenste<strong>in</strong> Mauro <strong>Bergonzoli</strong> shares the limitation to few base colors and black as<br />
well as emphasized contour draw<strong>in</strong>g, with James Rizzi the humoresque typecast of modern<br />
urbanity, with Keith Har<strong>in</strong>g the schematic iconography of the language of comics, with Jeff<br />
Koons the ennoblement of artistic Kitsch and with Mel Ramos f<strong>in</strong>ally the choice of subject:<br />
The portrayal of Women. Yet also for the creation of this his preferred motif <strong>in</strong> his Œuvre<br />
applies what Francesca Bianucci once stated: “ <strong>Bergonzoli</strong> doesn’t want to own reality, as<br />
Pop-Art does, he wants to create his own and personal reality with<strong>in</strong> it.”<br />
Art Historian Dr. Sonja Lechner M.A.<br />
4 5
6 7<br />
The Blue Rider – 2014, 120 x 150 cm, acrylic on canvas
8 9<br />
Oktoberfest – 2010, 100 x 100 cm, acrylic on canvas<br />
Moon Dance – 2013, 100 x 100 cm, acrylic on canvas
10 11<br />
Green Pasta – 2009, 100 x 100 cm, acrylic on canvas<br />
Risotto Royale – 2009, 100 x 100 cm, acrylic on canvas
12 13<br />
Coco Bongo Pasta – 2009, 100 x 100 cm, acrylic on canvas<br />
Gazpacho – 2013, 100 x 100 cm, acrylic on canvas
14 The Last Supper – 2009,<br />
15<br />
100 x 150 cm, acrylic on canvas
16 Waterlilies<br />
dyptic – 2014,<br />
150 x 240 cm,<br />
acrylic on canvas<br />
17
18 19<br />
<strong>Bavaria</strong>n Bunny – homage to Andy – 2014, 60 x 60 cm, acrylic on canvas<br />
Blue Fashion – 2010, 100 x 100 cm, acrylic on canvas
20 21<br />
Water Lilies – 2013, 70 x 120 cm, acrylic on canvas<br />
Canal Grande – 2014, 65 x 100 cm, acrylic on canvas
22 23<br />
Wake up America – 2009, 100 x 100 cm, acrylic on canvas<br />
Palm Beach – 2011, 100 x 100 cm, acrylic on canvas
left hand<br />
24 Psychoanalysis ? – 2010, 120 x 170 cm, acrylic on canvas, private collection<br />
25<br />
right hand
26 27<br />
Ferrari – 2011, 70 x 120 cm, acrylic on canvas<br />
Gold on the Beach – 2011, 60 x 120 cm, acrylic on canvas
28 Wonderland – 2013,<br />
29<br />
100 x 150 cm,<br />
acrylic on wood
30 31<br />
S.Giorgio Neo Pop – 2013, 150 x 100 cm, acrylic on canvas
32 33<br />
Security Control – 2009, 100 x 150 cm, acrylic on canvas, private collection<br />
Safari Taxi – 2009, 100 x 150 cm, acrylic on canvas, private collection
W H O I S<br />
MAURO<br />
BERGONZOLI?<br />
34 35
36 37
38 Fresco – 10 meters x 3 meters – Portof<strong>in</strong>o<br />
39
Magic Coat – black and white<br />
“Gaucho” Fresco – 2007 private Ranch<br />
<strong>in</strong> Salta Argent<strong>in</strong>a, detail<br />
Mauro <strong>Bergonzoli</strong> for HIRMER – 2014<br />
“L’estanciera” Mauro <strong>Bergonzoli</strong> Exhibition<br />
at the Museo del Tigre – Argent<strong>in</strong>a<br />
40 41
Exhibitions:<br />
Mauro <strong>Bergonzoli</strong><br />
<strong>in</strong>ternational<br />
contemporary artist<br />
Born December 24th 1965<br />
<strong>in</strong> Milan Italy.<br />
Pa<strong>in</strong>t<strong>in</strong>g, draw<strong>in</strong>g, animation, film,<br />
sculpture and design.<br />
Although he started sell<strong>in</strong>g his draw<strong>in</strong>gs<br />
at age 14, Mauro <strong>Bergonzoli</strong>’s professional<br />
career was <strong>in</strong> advertis<strong>in</strong>g. He is<br />
known as one of Italy’s most successful<br />
creative advertis<strong>in</strong>g directors. In 2000,<br />
he began work<strong>in</strong>g as a full-time artist.<br />
He currently lives and works <strong>in</strong> his Atelier<br />
<strong>in</strong> <strong>Bavaria</strong> - Germany.<br />
Country Atelier<br />
Kohlstattstraße 8<br />
87757 Kirchheim - Tiefenried<br />
Germany<br />
www.maurobergonzoli.com<br />
2014 <strong>Bergonzoli</strong> <strong>in</strong> <strong>Bavaria</strong> – Exhibition<br />
Bayrische National Museum –<br />
Munich, Germany<br />
2014 Mozart - Exhibition Gut Bannacker<br />
– Augsburg, Germany<br />
2014 Mauro <strong>Bergonzoli</strong> – selected<br />
works – Hubert Burda Media –<br />
Communication Highway –<br />
Munich, Germany<br />
2014 Magic Bunnies – Exhibition at<br />
Egerner Höfe – Rottach Egern,<br />
Germany<br />
2013 Pferd International, Munich,<br />
Germany<br />
2012 “Gött<strong>in</strong>nen” – De Mart<strong>in</strong>o Gallery,<br />
Munich, Germany<br />
2012 “Magic Kisses” – for Wrigley’s<br />
Spearm<strong>in</strong>t, Galerie E<strong>in</strong>ste<strong>in</strong> –<br />
Berl<strong>in</strong>, Germany<br />
2012 Mov<strong>in</strong>g Images” Scheuble<strong>in</strong> F<strong>in</strong>e<br />
Art Gallery, St. Moritz, Switzerland<br />
2011 “The Magic Trip“ Galerie Term<strong>in</strong>us,<br />
Munich, Germany<br />
2010 “F<strong>in</strong>issage“ Fürst Fugger Privatbank,<br />
Augsburg, Germany<br />
2009 “Liv<strong>in</strong>g and Modern Art“ –<br />
Fürst Fugger Privatbank, Augsburg<br />
Germany<br />
2008 Galleria A.S. Contemporanea,<br />
Forli – Museo Mim, San Pietro <strong>in</strong><br />
Cerro – Villa Arconati, Milano, Italy<br />
2008 Museo de Arte Tigre, Buenos<br />
Aires, Argent<strong>in</strong>a<br />
200 Galleria A. S., Milano –<br />
Venice Art Fair, Forli – 52<br />
Biennale di Venezia, Venice, Italy<br />
Autoria Art Gallery, Buenos Aires,<br />
Argent<strong>in</strong>a<br />
2006 Galleria Bocca, Milano, Galleria<br />
A.S. Contemporanea, Forli –<br />
Museo del Parco, Portof<strong>in</strong>o, Italy<br />
2004 Galleria A.S., Milano – Galleria<br />
Studio, Buenos Aires, Argent<strong>in</strong>a<br />
2003 Wilson Art Gallery, Montevideo,<br />
Uruguay<br />
2000 Galleria Studio, Buenos Aires,<br />
Argent<strong>in</strong>a<br />
42 43
Group Exhibitions:<br />
Advertis<strong>in</strong>g and Film <strong>in</strong> Milan, Italy<br />
Other Projects:<br />
2013 “Lebensmotor. Was uns antreibt”<br />
– Mercedes Benz Headquarters,<br />
Munich, Germany<br />
2013 Doma<strong>in</strong>e des Arts – St. Tropez,<br />
France<br />
2011 “Wunderkunst Vernissage”<br />
Wunderkunst, Art de Vivre, Munich,<br />
Germany<br />
2011 Polo + Art – Berenberg Polo<br />
Derby – Flo Peters Gallery –<br />
Hamburg, Germany<br />
2010 Omeoart, Boiron - Homeopathic<br />
Medic<strong>in</strong>e, Lyon,France<br />
2008 Omeoart, Piacenza, Italy –<br />
Fondazione D´ars Oscar Signor<strong>in</strong>i,<br />
Castell´Arquato, Italy<br />
2007 Omeoart, Milano, Italy – Il Colore<br />
Del Domani, Palazzo Ducale,<br />
Genova, Italy<br />
Artfairs:<br />
2012 “Grafik 12” Art FAIR , Zurich,<br />
Switzerland<br />
2011 Art Miami, Art FAIR, Miami, USA<br />
2011 Art Fair 21, Köln, Germany<br />
2007 Biennale Venezia, live performance<br />
for 100 giorni Joseph Buys –<br />
2007 Venezia, Italy<br />
1984 First publications of cartoons and<br />
storyl<strong>in</strong>es for Corrier Boy Cartoon<br />
Magaz<strong>in</strong>e<br />
1985 Free lance art director and illustrator<br />
for Unilever, M<strong>in</strong>olta, Ferrero,<br />
Mercedes, Bayer, Lipton Ice Tea,<br />
1991 Creative director for Transatlantic<br />
Milano advertis<strong>in</strong>g agency<br />
1993 First advertis<strong>in</strong>g agency “Reclam“<br />
work<strong>in</strong>g for Casio, Lorenz, and BAI<br />
BANK<br />
1995 Jo<strong>in</strong>t venture with Landó Nardi<br />
agency advertis<strong>in</strong>g products<br />
for Ferrero, Invicta Sport Wear,<br />
De Fonseca, Ras Bank<br />
1997 Jo<strong>in</strong>t venture with “No advertis<strong>in</strong>g“<br />
agency produc<strong>in</strong>g campaigns for<br />
Diadora Sport Wear, Ferrero, Scarpe<br />
e Scarpe, Nardi cuc<strong>in</strong>e, Ciao Web<br />
social network for Fiat<br />
1997 Opens advertis<strong>in</strong>g agency “Los<br />
Angeles“ <strong>in</strong>vent<strong>in</strong>g special products<br />
for clients: K<strong>in</strong>der Surprise,<br />
San Carlo Chips, Wackos, Ferrero<br />
Nutella seasonal campaigns,<br />
Varadero Rum, Carrera sun glasses<br />
1998/ Director of short films animation<br />
2003 made for Ferrero “Esta Thé“ and<br />
K<strong>in</strong>der Surprise, Nutella Christmas,<br />
Executive, Ciao Web, Geox shoes,<br />
San Carlo Chips<br />
2014 Mauro <strong>Bergonzoli</strong> for converse –<br />
limited edition –<br />
www.notlikeyou.com<br />
2014 Handpa<strong>in</strong>ted 6Liter W<strong>in</strong>e Bottle for<br />
Tribute to Bambi charity auction –<br />
children <strong>in</strong> need<br />
2014 Mozart Festival – Augsburg –<br />
Exhibition, live pa<strong>in</strong>t<strong>in</strong>g and charity<br />
auction for gifted children <strong>in</strong> music<br />
2013 Rita Hayworth 30th Alzheimer‘s<br />
Association Gala – Waldorf Astoria<br />
New York City – Mauro <strong>Bergonzoli</strong><br />
pa<strong>in</strong>t<strong>in</strong>g donated for the silent<br />
charity auction<br />
2013 Charity project with Gut Aiderbichl<br />
and Mauro <strong>Bergonzoli</strong><br />
2013 Hadassah Hospital charity donation<br />
of a pa<strong>in</strong>t<strong>in</strong>g as well as a pa<strong>in</strong>ted<br />
Mercedes Benz Smart car<br />
2013 Lebenshilfe München e.V. received<br />
a donation for a Mauro <strong>Bergonzoli</strong><br />
pa<strong>in</strong>t<strong>in</strong>g auctioned off for charity<br />
dur<strong>in</strong>g the Pferd International 2013<br />
<strong>in</strong> Munich, Germany<br />
2012 Ritzenhoff “my little Darl<strong>in</strong>g”<br />
Espresso Cup – designed by Mauro<br />
<strong>Bergonzoli</strong> – available onl<strong>in</strong>e<br />
44 45
46<br />
The Artist with his Contessa Franziska, ex-wife #1, ex-wife #2 and 4 daughters.
PREMIUM CARS<br />
ROSENHEIM<br />
With thanks to: Graf Toerr<strong>in</strong>g Bier, Premium Cars Rosenheim, Fürst Fugger Privatbank<br />
Layout: Georg Lechner, Büro für Gestaltung und Kommunikation, www.bfguk.de